Chapter 462 Girl groups are a good thing (fourth update, please subscribe)
What do you understand?
I understand that a movie is never a movie!
At least the movie is not a simple movie, it is not just propaganda.
“What movies convey is not just culture, but... products!”
In an instant, Li Yi'an understood why in another world, Hong Kong City, once known as the world's second-largest film base, quickly fell into silence.
In that world, Hong Kong films once conquered the world with their unique kung fu movies, sweeping across East and Southeast Asia, and Cantonese songs also swept across countries. In the 1980s and 1990s, Korean entertainment In front of Hong Kong movies and Cantonese songs, he is basically a little brother.
But later, with the decline of Hong Kong movies, many people were looking for movies, and finally they found a reason-Kung Fu movies were beaten to the ground by "Jurassic Park" in 1993, and Kung Fu movies that were still at their peak were cut in half, and then Titanic made the world's number two surrender.
They blame the decline of Hong Kong films on the computer-generated special effects of Hollywood blockbusters. It seems that computer special effects completely defeated Hong Kong films at the dawn of the new century, but this is only one reason. It's not the essence of the problem.
“But they completely ignored one point: Hong Kong films are essentially rootless films!”
Pacing back and forth in the office, Li Yian lit a cigar a little excitedly.
“Hong Kong movies, that is, Hong Kong movies, have always been just movies. Even if all the men in Korea imitate Ponyboy and pick up toothpicks, and women are fascinated by Leslie Cheung, it still doesn’t make any sense. They should buy Ponyboy's sunglasses, windbreaker, and Wang Zuxian's cosmetics..."
In fact, those fans bought it, but the sunglasses are from the United States and the windbreaker is a Korean knockoff. Yes, the cosmetics are from Japan.
"What are the products in Hong Kong movies? They are all foreign products... all foreign products, cars are Japanese and European, cosmetics are Japanese. Luxury goods are European. Hong Kong movies are on the rise , but it has brought no benefits to Hong Kong’s manufacturing industry at all. Without the support of the manufacturing industry, and without the export of Hong Kong brands and products, how long can such a rootless situation last?”
As a Hong Kong, Senior viewers of the film, even now, are recalling it deeply. Which Hong Kong industrial products have appeared in those Hong Kong movies you have watched? Apart from Hong Kong’s tea restaurants, what other products are there besides Vitamino?
What brand of glasses does Xiao Ma wear?
It’s Ray-Ban!
What brands are the costumes worn by the actors?
Although the memory is not very deep, I have a deep impression on "My Armani". Of course, there is also the "Rolex" that is necessary for running away in the movie.
What do these things have to do with the port city?
After taking a puff of his cigar, Li Yian said softly.
“From this point of view, the decline of Hong Kong entertainment is doomed from the beginning. Relying on kung fu movies to overtake in a corner is just a lonely one. There is no product and no cultural output, and it will decline. It’s natural.”
While feeling emotional, Li Yian thought of “Korean Entertainment” in another world. Different from Hong Kong films that focus on kung fu movies, Korean films have a variety of themes, from literary films to romance films, from action films to war films, from horror films to political films. Although they don’t want to admit it, Bangzi’s film industry has reached the 21st Century, it has far surpassed Hong Kong City and its East Asian counterparts.
Bangzi’s cultural export is also at the top of East Asia’s cultural output. Even Türkiye issued a similar ban in the face of the invasion of Korean Wave.
Thinking of the fierce Korean Wave in another world, Li Yian would be lying if he said he was not envious,
After all, the benefits brought by the cultural export of Hallyu are direct - with the popularity of Hallyu, Bangzi's cosmetics, clothing and other products are also sold all over the world, and a large number of Korean brands are known to the world. You are familiar with it, especially cosmetics and clothing. In the 1990s, how many people used Korean products?
But in just a dozen years, Korean cosmetics and brand clothing not only overwhelmed Japanese cosmetics and clothing, but even their European and American counterparts were struggling to cope. It is by relying on the "Korean Wave" that South Korea has promoted Korean industrial products, cosmetics and clothing to the world
"What is the popular Korean Wave? It is obviously banknotes!"
According to the calculations of later generations, cultural products may seem illusory, but they are very profitable. Every US$100 of cultural output will bring at least US$500 in peripheral income.
“It seems that there is a lot of potential in the cultural industry... Well, we should promote the progress of the cultural industry.”
After pondering for a moment, four words flashed in Li Yian's mind - "building a country through culture."
The four words “building a country through culture” sound a bit vague and illusory. What does “building a country through culture” mean?
Is it spreading Confucianism?
Nanyang will definitely not take another path.
In fact, South Korea in another world is a very worthy subject to learn from. The secrets of Korean Wave are nothing more than two, good-looking faces and a mixture of various pop culture. But such a hodgepodge does not prevent the "Korean Wave" from having an extraordinary ability to export culture.
The Korean Wave can be summed up as dancing with long legs, singing and dancing with pretty girls, and daring to take pictures on a large scale. Faced with the fierce Korean Wave, young people of all values, beliefs, and nationalities are defeated, because the Korean Wave is essentially a kind of Pure entertainment culture. Especially for girl groups, there are women of all styles, pink and green, pure and sexy, all available, catering to everyone's aesthetics.
Another world appeared in my mind. The Korean girl group danced with long legs. Even Li Yi'an couldn't help but sigh.
“Girl groups are a good thing!”
Okay, even if we don’t focus on culture, we should focus on creating a cultural business card—girl groups. This is the cultural foundation of the nation.
Of course, the girl group is just an idea. The real core is to put cultural export at the level of national strategy. What is cultural export? To put it simply, it is - "Let the whole world listen to Chinese songs and watch Nanyang movies!"< br>
These invisible and intangible things don’t cost much, but they can make a lot of money. One day, Nanyang advertisements are all over the streets in other countries, Nanyang movies are shown in cinemas, and Nanyang music is played on the radio.
The cultural export of Nanyang was successful.
After making the decision to make the cultural industry a national strategy, Li Yian walked out of the study. The night was already dark, the moon was dotted in the night sky, and the breeze was blowing in front of him, which was very pleasant, and the air was filled with Has a light floral scent.
“Wow…”
At this time, Li Yi'an heard the sound of splashing water not far away. There was an open-air swimming pool not far around the corner. Although the light was a little blurry at night, he could still see a red figure swimming through the pool, as if it was a red flame. It's burning.
It was not clear who was swimming from above. The clear water revealed her figure. A pair of slender legs pushed the water. Li Yian just looked at it, and soon he came to the edge of the pool. .
As soon as he fell into the swimming pool, Hepburn, who happened to swim to the end, emerged from the water, wiped the water droplets from his face, and saw a pair of long legs in front of him.
The moment Hepburn emerged from the water, Li Yian couldn't help but be stunned. A figure that looked like a water hibiscus and a water fairy burst into his sight.
“Dear.”
Hepburn looked at him with a smile on her face, her bikini-style swimsuit clinging to her suet-like skin, and her body swaying as her slender legs kicked the water.
Where is the angel who has fallen into the mortal world? She is just a mermaid that seduces the soul.
At this moment, a wave of water splashed on his body. Hepburn, who was swimming backwards, was kicking the water while teasing Li Yi'an with the water. Her eyes were staring at him, and the affection in them was dazzling. Extremely.
Even though they were an old husband and wife, Li Yian was still so moved by the sight that he took off his clothes and jumped into the swimming pool.
Now, all that is needed is to destroy her on behalf of the moon.
As soon as he jumped into the swimming pool, Hepburn smiled and swam away. However, Li Yian never let go and chased her directly. However, he caught up with her in the middle of the pool only a few dozen seconds later. In fact, Hepburn had already She stopped and stepped on the water when she saw Li Yian swimming towards him, so she swam to his side like a mermaid. When she surfaced again, before she could wipe the water droplets off her face, he entered him. in the arms.
When he kissed him, Hepburn smiled coquettishly but swam away. She was teasing him intentionally or unintentionally, and even swam to him actively. While surfacing, she dived again. He went down, and then...
Feeling the strangeness in the water, Li Yian couldn't help but lean back. Looking at the hair floating in the water, his eyes narrowed into slits, and he thought to himself.
This goblin was led astray by Margaret!
A moment later, Hepburn emerged from the water again, looked at him with blurred eyes, and then took the initiative to get into his arms.
For a time, the pond was full of spring water.
(End of this chapter)