Chapter 1138 The Beautiful World (Third update, please subscribe)
Nanyang’s clothing is the best!
I don’t know since when, in the United States and European countries, Nanyang clothing has always been equated with high-end. In addition to high-end brands such as Dior, there are many clothing brands and types in Nanyang. Various and novel styles of clothing have been women's favorites from the post-war period until now.
For a long time after the war, Nanyang's clothing was welcomed by the market for its novel styles. There was even a term "Nanyang fashion" to describe the popular fashion. clothing.
Over time, Nanyang clothing became widely accepted clothing in Europe and the United States, and even led the fashion trend.
"This dress is really nice. It has an oriental mystery and shows off your figure..."
When trying on a horse-faced dress in a department store, this was what Ruth Handler had in mind. An inspiration has emerged to make appropriate improvements to this skirt, and then launch a similar, cheaper skirt. Of course, we must find factories in Kyushu, Malay and other places. However, the production of Japanese factories The cost is cheaper...
Just when she was thinking this, several salespersons whispered there.
“There’s a new model of Barbie.”
Barbie, when she heard the name, Ruth Handler couldn’t help but feel a little upset. Last year, she had She had imagined a similar toy, but before she could design it, this toy had already appeared on the market over there.
In fact, what Ruth didn't know was that in another world, she founded Mattel based on Barbie. By the time she was 50, her Mattel company had controlled 12% of the U.S. toy market, becoming the first toy company in the world. world giant. By then she had a career, a husband, kids, Barbie and Ken, and was on top of the world.
However, soon, she not only lost the company but was even imprisoned for falsifying accounts and evading taxes. It can be said that I fell from heaven to hell in one fell swoop!
Now at least she won't have to go through this again!
But like many people, Ruth fell in love with this doll that was even too "sexy" and too "perfect" since it was launched.
She wore a black and white striped swimsuit, showing off her curves. It cost 3 dollars a piece and appeared at the American Toy Expo. The title of the exhibition was "Barbie - a role model for girls".
This toy, produced specifically for girls, was not very popular at first. But everyone was still attracted to her: perfect figure, measurements of "39, 18, 33", golden hair, fresh appearance, and several drawers of beautiful clothes. No one had ever seen a toy like this. "Barbie" shocked the world, and the world was introduced to girls' fashion dolls.
But what is a girl’s fashion doll!
“A sexy doll for children?”
Not only men don’t understand, but mothers don’t like it either.
Just when Ruth Handler was secretly glad that she had not entered this industry rashly, and was gloating about the failure of this doll.
An advertisement appeared on the TV over there:
A woman who originally hated Barbie changed her mind easily,
because her sloppy daughter said to her, "Mommy, Barbie is so neat.”
This is the breakthrough: let little girls learn to dress up through dolls, so that they will be “marriageable” in the future!
“I will make you believe that I am you.”
Barbie’s first commercial expressed this point to the extreme. Barbie in her wedding dress reminds mothers who are worried about their daughters what the significance of Barbie is.
This advertisement simply hits the heart of American mothers - their husbands are their breadwinners. Mothers believe that Barbie is the perfect toy for their arrogant and silly daughters to learn "refinement" from Barbie so that they can get married easily in the future.
The cleverly conceived TV commercial was the beginning of Barbie’s global popularity. "Barbie" was warmly welcomed by children, and more and more people began to buy this fresh and cute toy, especially little girls, who were extremely enthusiastic about it. Soon, she sold 350,000 indivual.
Later, orders for Barbie dolls flew to Southeast Asia like snowflakes.
In the United States, almost every little girl longs to own a Barbie. When a new Barbie comes on the market, it always causes a sensation, and now is no exception. As soon as she heard that a new style of Barbie was on the market, Ruth Without even packing the clothes, she immediately ran over to buy one for her daughter Barbara.
When she finally managed to grab a new model of "Barbie", with a smile on her face, she would never think that in another world, Barbie was originally her invention, and it was her invention that made Barbie the Toys that last.
But now history has quietly changed.
While Ruth was rushing to buy "Barbie dolls" for her daughter, on the other side of the ocean, in her home studio, Natasha, known as "Barbie Godmother", was sketching Barbie's dolls. New image.
As the "Godmother of Barbie", she rarely goes to the company now. She works at home most of the time. The company has specially equipped assistants for her.
Different from when she first came to Nanyang when she was penniless, although Natasha is not a millionaire now, she is definitely a little rich woman. After all, she can get a little money for every "Barbie" she sells. A certain patent fee.
From Barbie's "debut" when she was "wearing a black and white striped swimsuit, sunglasses, and high heels" to now, the company has been maintaining, improving and innovating Barbie's image, and as a designer, she has never stopped. Under the leadership of Lisa, they launched thirty sets of series of dolls to make her more humane, which is why she sells well all over the world.
Natasha had her own ideas. Looking at the sketch she had just drawn, Natasha raised her brows slightly with a smile on her face.
At this time, the door opened and Zheng Xingying walked in with her child in her arms.
"My dear, Anton seems to have missed you." Anton is their child, who has just turned one full moon. As soon as she saw the child, Natasha's face showed a mother's unique smile, which was loving. Smile.
"Anton, my dear Anton, do you miss your mother?"
After taking her son from her husband's arms, Natasha teased the child and pointed at the drawing.
"Anton, do you like this character?"
Zheng Xingying also came over and looked at the character on the drawing. It was not the familiar blond Barbie, but another one with big brown waves. The girl with hair was curious.
“Who is she?”
"Barbie's friend, I think Barbie is too lonely alone. She should have friends, family, and even a boyfriend."
This is what makes Natasha different - she The inner Barbie is a complete "person", not a toy, so it should have everything a "person" has. When she was explaining her thoughts, Zheng Xingying had hugged her and listened to her explanation quietly.
"..."Barbie" is the idol of girls. The idol is naturally perfect. She should naturally have a group of perfect girlfriends and boyfriends. Of course, she is not an empty-minded vase, but She is a professional woman. In the future, I will design more types of "Barbie". She can be a doctor, an astronaut, a female entrepreneur, a police officer, and an athlete."
“How about it, this idea of mine is great!”
“Yes, it’s great!”
Zheng Xingying, who was holding his wife, smiled.
“These ideas are simply the best, and I believe they will be popular with many people.”
In response, Natasha leaned her head on her husband’s shoulder and said ,
"Thank you for bringing me here. If it weren't for getting here, I would never have designed "Barbie". Even if I had designed it, no one would have produced her. Some would even say She is obscene..."
Natasha's voice was not loud, but there was an emotion in her tone that was difficult to conceal.
"It was here that she was recognized, and I had the opportunity to display my talents, and was recognized and successful!"
This is why Natasha likes Nanyang and falls in love with this place. The reason is that what she likes is not only the abundant supplies, sunshine, beach and sea here, but also the lifestyle here.
"If it's in Moscow, hey..."
When she mentioned Moscow, she thought about her mother, sister and brother again, and sighed.
"It's a pity that they can't stay here. Even their visit to relatives was not approved. Really, they didn't stay here last time. Why weren't they approved? What is "with national interests" Does not match”…”
"Not in line with the national interest" is the standard answer when applying for a family reunification exit permit. In human words, it means "I don't want you to go, and I won't let you go." They didn't even know that the reason why their application was approved last time was essentially a "performance" to tell Nanyang - you see, they didn't receive any special care.
But if you apply later, then... it is naturally "incompatible with the national interest".
"Last time, they really should have stayed here! If they had stayed here, these things wouldn't have happened!"
Listening to his wife's complaints, Zheng Xingying said:< br>
"If we miss them, we can go there. I also miss my friends there. If we go, we can see our friends..."
After thinking about it, Zheng Xingying added:
"Maybe there are some ways, such as getting married. At the wedding, we had several friends who have been asking for news about your mother and sister. If they are willing, You can leave in this way."
Marriage is one of the few ways to leave the Soviet Union.
Listening to her husband’s suggestion, Natasha asked:
“What about Sergey?”
"He is a minor and should be able to leave with his mother."
"Then... let me ask them? I don't know if they are willing to come here. Last time, they were not willing. ”
mentioned that they were unwilling to stay. When she came, Natasha's pretty eyebrows knitted together and she said:
"I really don't know, why they don't want to stay here?"
"Maybe it's because... in their It seems that that is their home.”
Zheng Xingying's tone became a little low, because his parents also suffered from homesickness. Who doesn't want to go home?
Natasha, who was leaning against her husband and holding her son in her arms, looked out the window, looking at the quiet night outside the window. Her face was full of happiness. Maybe this is what the teachers said. ——That better world!
(End of this chapter)