Chapter 394
Qin Shaoyan’s words confused everyone in the conference room, including the leader who presided over the meeting, who also fell into thinking.
Before, we formed an anti-piracy alliance to beat other video websites, but now we suddenly say that it is not easy for everyone. It doesn’t matter if you can’t afford the genuine version. I will share it with you for free. You can use it first.
What is he trying to do?
Qin Shaoyan said with an impassioned expression: "Qabo.com is the leader in the industry and should play a positive and positive guiding role in the industry. At the same time, Qabo.com is also a socially responsible enterprise."
"We have an obligation to help support other companies in difficulty to carry out legalization construction, so that we can better promote anti-piracy work."
Hey, is this a big stick and a carrot?
Actually, the owners of the video website looked at each other a few times, not knowing what they were thinking.
Gu Yongqiang, Li Shanyou and others frowned. They are all veterans of the mall and know that pie will not fall from the sky. Qin Shaoyan must have a purpose for doing this.
Zhang Chaoyang had a straight face at this time and said nothing. It was impossible to tell what he had in mind.
Qin Shaoyan is not playing the "carrot and stick" game. In addition to using free bait to trap his colleagues, he openly expresses his position in front of the leader in the conference room to give the leader face.
Think about why this meeting was held.
The position of the administrative agency is already clear. Although it is impossible to explicitly oppose the "Anti-Piracy Alliance", convening this meeting itself can illustrate the problem.
If the administrative agencies support the "Anti-Piracy Alliance", then there will be no such industry representative meeting at all.
Of course the leader called everyone together for the sake of reconciliation, and asked everyone to discuss it together. He just hoped that the two sides would not make it too ugly.
You can fight against piracy, but don’t kill hundreds of peers. That would be too detrimental to the development of the industry.
After all, they are not the Copyright Office, and their focus is different.
When he received the invitation to the meeting, Qin Shaoyan realized that Zhang Chaoyang's tough "anti-piracy" approach would not work.
Although in another time and space, Zhang Chaoyang relied on this set of tactics to defeat each of his competitors.
But this time was another time, and that time was 2009.
After the previous economic crisis, the capital market shrank, and a large number of video websites failed to find investment funds and went bankrupt.
Coupled with the promulgation of the "Internet Audiovisual Program Service Management Regulations" in 2008, the entire industry was shuffled, leaving less than 10% of video websites struggling to survive.
When Zhang Chaoyang raised the banner of anti-piracy, it was like beating a drowned dog. The resistance he encountered was naturally less. In addition, Youku.com and Tudou.com were preparing to go public, so they naturally had no intention of getting entangled in lawsuits.
So the "anti-piracy" weapon is invincible, and with the help of other parties whose interests have been harmed, it is easy to achieve a crushing victory.
The situation now is completely different from before. Now video websites have just started, and the entire industry has exploded with hundreds of video websites appearing. Everyone is gearing up to start a business, and the momentum is at its peak.
Moreover, the institutions behind the video website that have just invested cannot stand by and watch. We have just invested money, and you want to disrupt the situation, right?
So the current situation has emerged. The "Anti-Piracy Alliance" has just started to get started, but it cannot continue.
Without him, there are too many interests involved.
Qin Shaoyan quickly threw out the bait of the genuine film and television resource library, which was naturally a show for the leaders.
“Of course our approach during the promotion process was a bit rigid and did not take the actual situation into consideration.” Qin Shaoyan began to review, “We reflected on our previous approach and decided to focus on support and help.”
"This incident has also exposed our lack of experience and immature thinking, so we sincerely ask the leaders to guide us on our new plan and help urge us to correct our shortcomings."
"Promote the formal construction of the entire industry and eliminate piracy Flooded soil allows the entire industry to develop healthily."
Zhang Chaoyang next to him was shocked and almost gave Qin Shaoyan a thumbs up on the spot.
You still know how to say it.
As soon as the leader held a meeting to mediate, we immediately gave up the previous approach, so that the leader's purpose was easily achieved.
At the same time, under the care and guidance of the leadership, Qvod.com opened its legitimate resources to other video websites, which helped promote the entire legitimate process. This is a solid political achievement.
In this way, the leaders have no reason to stop the "Anti-Piracy Alliance" from continuing its actions.
Zhang Chaoyang also knows in his heart that although the banner of anti-piracy stands on the moral high ground, it does not mean that they are invincible. The administrative agencies have many ways to hinder you.
So if you want the "Anti-Piracy Alliance" to continue, it is essential to obtain leadership support.
Of the three factions present, Qin Shaoyan was fighting against one another.
Qin Shaoyan's statement naturally won the favor of the leaders. Although he was quiet on the surface, his tone of voice was much kinder.
“It’s not about guidance or guidance. If you have any plans, suggestions or opinions, let’s discuss them together.” The leader smiled and said, “More exchanges can resolve a lot of misunderstandings, and anything can be solved. Well, I think the atmosphere in our meeting today is good. It shows that the communication is effective."
"Xiao Qin, please tell me what you think about this copyright sharing plan."
"I thought of it temporarily, and there are some places. I'm not very mature, I just thought about a few things, and I'm afraid I won't be able to explain it well," Qin Shaoyan said modestly.
"It doesn't matter, just say it boldly. Let's discuss it together. It just so happens that other representatives of the video website are here, let them listen too." The leader encouraged in a gentle tone, "This is beneficial to the entire industry. There’s nothing you can say about it.”
Qin Shaoyan pondered for two seconds and said slowly: "First of all, the film and television resource library shared by our Kuaibo Network is not open to everyone unconditionally. Certain conditions are required."
Hearing this, everyone present had a look on his face. There was an expression of "Sure enough" on his face.
Gu Yongqiang and others frowned, wanting to see what Qin Shaoyan wanted to do.
Zhang Chaoyang also became excited, knowing that the real drama was coming.
However, the leaders did not pay attention to this. After all, this genuine film and television resource library was built with real money.
Although the unit price is cheap, the resource library is so large that the total price is also very high.
Now they are giving it to you for free, so what’s the matter with some conditions?
Besides, negotiation is about bargaining, so we can discuss the specific details.
Qin Shaoyan continued: "The purpose of opening up the genuine film and television resource library is to promote the authenticity of websites. Websites that want to obtain free shared resource libraries must join the anti-piracy alliance and sign a letter of commitment to jointly resist piracy."
“Second point, after joining the anti-piracy alliance, you must gradually clean up pirated film and television resources on the website. The alliance will conduct a special review to confirm that the website will remove the pirated resources before sharing.” “Third point, we are not It is free forever, but it is only temporarily free. The purpose is to help the website to build a legitimate website. This time will probably be one to two years. We cannot afford more.”
Qin Shaoyan said a few more points, but they were all trivial matters, mainly the anti-piracy alliance's code regulations and reward and punishment measures.
At this time, the bosses of other websites could no longer sit still. Someone directly reached out and asked: "Is this free sharing time one year or two years?"
"What should I do when the time is up? Do we have to pay to continue using it? "
Qin Shaoyan replied calmly: "We will discuss the specific period after the meeting. Of course, the period of use for different websites is different. "
"As for what to do after expiration? We welcome everyone to pay to use the resource library. If you don't want to pay, you only need to delete the copyrighted resources."
"If you don't want to pay and don't want to delete it, we can only use legal weapons to protect our legitimate rights and interests."
Liu Yan from Six Rooms suddenly asked: "Why are members of the anti-piracy alliance still treated differently? Why? The service life of different websites is different? "
Qin Shaoyan replied: "This has something to do with the reward and punishment mechanism of the Anti-Piracy Alliance. We divide the levels according to the degree of contribution."
"Contribution. High-level websites have a long service life, up to two years, and low-level websites can only be used for six months. "
"We do this to encourage alliance members to actively participate in anti-piracy actions."< br>
Liu Yan continued to ask: "What about the specific rules? You can't just divide them how you say?"
"We can discuss the specific rules and talk about them." Qin Shaoyan said lightly, "In the words of the leader just now, More exchanges and more communication can resolve many misunderstandings. Let’s work together Let’s communicate and discuss.”
“But the rules are internal affairs of our anti-piracy alliance. As long as you join the alliance, the members of the alliance can discuss and formulate the rules freely.”
Liu Yan was choked and sat back angrily.
Qin Shaoyan's words are very obvious. If you want to discuss whether the rules are reasonable or not, then join the "Anti-Piracy Alliance", otherwise you will say "der".
Next to him, Li Shanyou, CEO of Ku6.com, asked: "Can the copyright fee be cheaper after joining the anti-piracy alliance?"
"This can be discussed." Qin Shaoyan responded with a smile, "Everyone can discuss it."< br>
The atmosphere at the scene was no longer the initial awkwardness and confrontation, but had become very subtle.
The bosses of each video website were ready to ask Qin Shaoyan for more details.
The faces of Gu Yongqiang and others were very ugly. They were shocked and angry about the current situation, but they were helpless.
Qin Shaoyan said this was a conspiracy, and they couldn't stop it at all, and there was nothing they could do to stop it.
On the one hand, they fight against piracy and on the other hand, they share genuine resources for free, which directly disintegrated their camp.
After all, Zhang Chaoyang’s trick of suing the advertisers together was too cruel. This was driving the website to death.
Advertisers spend money to advertise, not to cause trouble. It is foreseeable that advertisers will not look for pirated websites, but will switch to websites that support genuine ones.
Without advertising, there is no revenue, which makes it even more difficult for already overwhelmed video websites to survive.
Now that Kuaibo.com has directly shared free genuine content, they can use genuine resources to attract users, and at the same time, advertisers can safely place ads for them.
On the one hand, it is the crackdown of the "Anti-Piracy Alliance", on the other hand, it is the sharing of free genuine resources. You know how to choose without having to think about it.
If you can’t beat me, then join, it’s not a shabby business.
As for the small issue that free sharing is only for one to two years, most video websites don't care at all.
Because they don’t know whether the website can survive two years from now. They need to survive first. Maybe the industry situation will change in one or two years.
Or they took advantage of a year or two to sell the website.
The leading websites knew that the situation was irreversible at this time. Gu Yongqiang and others looked at each other and began to join the crowd of questions.
If they can't object to anti-piracy, then they might as well join. Anyway, there are free film and television resource sharing that can be temporarily supported.
And this incident has further strengthened their previous idea of transforming into UGC (user shared content). Relying on film and television resources is not an option and must be transformed.
It’s impossible not to transform. The genre of film and television dramas has blocked Qiaobo.com, so it can only adopt UGC. What’s more, YouTube is the UGC route. Now there is a buffer period to facilitate their transformation.
The leaders were very happy to see the lively exchange. The two sides were at war with each other before, but now they immediately started shaking hands and making peace. This shows that the meeting was very successful.
The leader looked at his watch and said jokingly: "It's almost noon now. I don't care about food here. You can go back and eat."
The conference room burst into laughter and the atmosphere became relaxed. Many people know that their leaders are driving people away.
But it’s really time for them to leave. The next thing they need to do is just talk directly to the Anti-Piracy Alliance and Qvod.com.
The leader smiled and said: "If you have any comments or suggestions, please mention them quickly. I am in a hurry to go to the cafeteria to eat."
Although the words were about you, his eyes were directed at Qin Shaoyan.
Qin Shaoyan thought for a while and said sincerely: "The biggest difficulty of our video website now is that the operating cost is too high, of which the cost of buying broadband accounts for a large part. I hope the leader can help think of a way to get a slightly discount. . ”
This condition is not only for my own benefit, but also related to the interests of all video websites, so the bosses of other video websites also looked at the leader.
The leader looked at the expectant eyes of others in the venue and nodded, "Let's study this first."
Bandwidth cost can also be discussed, as long as it can be discounted. Quite a lot of money.
There is a lot of room for discounts in current bandwidth charges. According to data from 20 years later, bandwidth charges generally do not exceed 10% of the revenue costs of giants.
After the meeting, the bosses of other video websites exchanged business cards with Qin Shaoyan and agreed on a time to meet again.
They can't wait to finalize the matter of joining the "Anti-Piracy Alliance", because they have been troubled by the anti-piracy issue for many days, and advertisers have all withdrawn.
We can’t wait to delay making money.
(End of this chapter)