Chapter 356 Two Flowers Bloom
It is said that there are a thousand stores around the world, which must be true, but it is an indisputable fact that Wanjia Electric City has stores overseas, especially in Europe.
Nowadays, among domestic brands of televisions, air conditioners, refrigerators, computers and other electrical appliances, no one wants to go overseas to earn foreign exchange, but there was no chance before.
Before, domestic electrical appliance manufacturers had no money to advertise overseas or find overseas distributors. Now the emergence of Wanjia Electrical Appliance City has given domestic manufacturers such as Changhong, Haier, Little Swan, Gree, Hisense, Konka, Panda, Lenovo, Great Wall and other brands have the opportunity to sell domestic electrical appliances overseas through the stores of Wanjia Electrical Appliance City.
Although it is just an opportunity, it may not be able to be sold overseas, but having this opportunity is different from having no chance at all!
No domestic manufacturer can refuse such an opportunity, which has led to Wanjia Electric City becoming a very special retail channel in the domestic electronic and electrical products industry.
It’s hard to say in Europe, but Ning’s Trading Company is in charge of Wanjia Electric City Gangcheng, Singapore, Siam and other stores. However, it relies on previous channels to operate Wanjia Electric City Gangcheng Company. Since then, the sales volume of Wanjia Port City store has become one of the top ten electrical appliance retail malls in Hong Kong City.
The products of Changhong, Haier and other brands are also sold quite well through the Wanjia Electrical Appliance City Gangcheng store due to price reasons. This has made various domestic electrical appliance brands have a cooperative attitude towards Wanjia Electrical Appliance City. , all quite eager!
Wanjia Electrical Appliance City in China is also developing rapidly. When there is a price advantage, it can attract enough users. Whenever Wanjia Electrical Appliance City opens a new shopping mall in a city, it can Attract a large number of users.
However, the domestic electrical appliance shopping mall industry is also turbulent now. Many electrical appliance retail malls have popped up in various places, including Gome, Suning, Yongle, Dazhong, Sanlian and other shopping malls. It is estimated that it will not take long. The war between electrical appliance brands has also spread to the electrical appliance shopping mall industry.
In the next few years, disputes may arise between electrical appliance brands and electrical appliance shopping malls. Wherever there are people, there will be rivers and lakes. This kind of war will never subside, and each can only lead the way for decades...
Compared with Gome and Suning, the biggest advantage of Wanjia Electrical Appliance City is that it is blooming both at home and abroad, occupying the European market and expanding to the Asian market. In the future, it can rely on domestic electrical appliance brands to Bringing it to the European market to fight price wars with other shopping malls to seize the market, Wanjia Electrical Appliance City's ability to withstand risks is much stronger than that of Gome and Suning.
Even in the future, after the rise of Internet e-commerce, as long as Wanjia Electrical Appliance City does not stick to the old rules and can seize the opportunity to become an offline experience store, offline logistics express, and after-sales store for major e-commerce companies, You can still live, and maybe live a very nourishing life.
Even in the future, it can be extended to car showrooms and other places to provide offline promotion channels for various car brands. As long as you can seize the opportunity and relax, you will definitely not die of hunger.
After all, if you buy electrical appliances, you always need to install after-sales service. These things cannot be conjured out of thin air. As long as the shopping mall land of Wanjia Electric City is your own, the bulk of the burden will be the labor cost. This Correspondingly, the cost is much lower!
"Bring me a Shenzhou USB flash drive!"
Qiu Dong, a salesperson in the USB flash drive area of Wanjia Electrical Appliances City on Qiujiang Road in Shanghai, had just sorted out the newly arrived goods when he heard someone standing shouted to him from the counter.
Qiu Dong raised his head and showed the visitor a smile trained during training. In Wanjia Electrical Appliance City in mainland China, all personnel are trained uniformly. In addition, store names, product display, prices, after-sales, publicity, etc. are unified. , are also a standard.
In addition, Wanjia Electrical Appliance City stores across the country recognize each other. Just like the PHS mobile phone bought in Yanjing Wanjia Electrical Appliance City, as long as it has not expired, it will be repaired for free. In addition, if there is any damage caused by human factors, it will also be repaired for free. The prices are clearly marked, and the supervisory phone number can be answered at any time. This makes Wanjia Electrical Appliance City quickly stand out among the domestic appliance shopping malls.
“How much memory do you need for a USB flash drive?”
"We have 16M and 32M Shenzhou USB flash drives here. In addition, we have the latest USB flash drive products, a co-branded Pinyin input method USB flash drive in cooperation with Tianya Company. Do you want to try it?"
Qiu Dong Pointing to the computer on the side, he said to the visitors that his booth was dedicated to selling various computer parts and accessories, including Silver Sable mice, Shenzhou USB flash drives, computer screens, etc.
The current version of the Tianya Pinyin Input Method software program has a memory size of 2M, which means that it can be installed on a computer with a large memory. A 386 computer from ten years ago had only 1M of memory and could not be installed at all. .
As for the Wangma Wubi Input Method, the memory size back then was only 200K. This was the main reason why it was so popular in China. It can only be said that the right time, right place and right people are indispensable! "Co-branded Pinyin input method USB flash drive?"
When Cheng Fang heard Qiu Dong's words, he couldn't help but asked curiously, and then came to the computer.
"Tianya Input Method currently has 7,000 commonly used Chinese characters built-in and a lexicon of 10,000 entries. The typing speed can be increased to more than 50 words per minute. This input method has no problems for users. As long as you know Chinese Pinyin, you can use it..."
Qiu Dong introduced the performance of the Pinyin input method to Cheng Fang. These terms were delivered by the person who just delivered the goods to promote his Pinyin input method. In advertising, Qiu Dong basically copied the cat and the tiger.
But Cheng Fang was greatly surprised when he heard this. He is now a small boss. He went to work a few years ago and has made a name for himself in the past two years. Now there are about ten people in the company, so he is naturally familiar with computers. If there is a need, he came here today to purchase a few computers, USB flash drives and other computer accessories.
Previously, the office staff recruited by Cheng Fang were required to be able to use computers, which naturally included Wubi typing, otherwise they would not be able to operate computers.
But the salary of people who know these things must not be low. Nowadays, only a small proportion of Chinese people have access to computers, let alone know how to use computers. They are not high-tech talents.
Now that I suddenly heard that you can type without using Wubi, how could Cheng Fang not be surprised? If this was true, then he wouldn't have to worry so much about recruiting people.
With a tentative mind, Cheng Fang sat in front of the computer and tried typing using the Tianya Pinyin input method. It was a little unfamiliar at first, but he soon became familiar with it. After all, the Pinyin input method is the largest The characteristic is that there is no threshold.
The typing speed is not very fast, but Cheng Fang is quite satisfied with it. He does not have to think for a long time every time he types a word. As long as he knows Pinyin, he can type it!
“What’s the price of this co-branded USB flash drive?” Cheng Fang asked directly after standing up.
After Qiu Dong heard this, his smile became even brighter, "Our co-branded USB flash drive is given away for free, but only by purchasing the co-branded USB flash drive can you install the Tianya Pinyin input method!"
Cheng Fang was stunned for a moment. , and then immediately said, "Give me five, no, eight 32M co-branded USB flash drives!"
"A total of 4,800 yuan, please keep it!"
Qiu Dong's face was full He sent Cheng Fang away with a smile. A 32M Shenzhou USB flash drive cost 600 yuan. The total of eight units was more than 4,800 yuan, which is equivalent to most of a computer. These days, high-tech products are Such huge profits.
Starting from Cheng Fang, Qiu Dong hardly stopped during this day and could rest for more than half an hour. Anyone who came to buy a USB flash drive would basically buy a co-branded USB flash drive.
And in the afternoon, even more people came over, claiming that they saw office colleagues or friends using the Tianya Pinyin input method, and wanted to buy the co-branded USB flash drive by name!
People are very strange creatures. If a set of software is sold alone, like WPS, the person who buys it may hesitate to buy the genuine version or wait for a while and buy a cheap pirated version.
However, when it comes to Shenzhou USB flash drives, buying a USB flash drive comes with a pinyin input method with no threshold for typing, which will make people feel like they are taking advantage of it, is it true?
For the same price, I bought both a USB flash drive and a Pinyin input method for free, and it was genuine. It was a huge profit!
And until the Wanjia Electrical Appliance Mall closed for the day and took inventory, Qiu Dong’s booth had sold more than 440 co-branded Shenzhou USB flash drives that day, with sales exceeding 264,000. Thousand yuan, a record high since the Wanjia Electrical Appliances City store opened!
Not only Qiudong's booth, but all stores selling Shenzhou USB flash drives that day saw sales of Shenzhou USB flash drives increase to varying degrees.
At this time, the outside world had not paid much attention, but three days later, a media in Quancheng reported that the Tianya Pinyin input method had become popular in the local area. Many companies and home computer users were using this input method. Law.
As soon as this news came out, it attracted the attention of some media. On the same day, suddenly some media concerned about the electronics industry broke the news that the sales of Shenzhou USB flash drives bucked the trend, and the single-day sales exceeded 5,800. Department, sales exceeded 3 million, and when the news came out, it caused an uproar!
(End of this chapter)