Chapter 192 Splitting the R&D Department
After inspecting the recent work of the Hechingen Daily Necessities Company, Ernst called in Richter’s immediate boss Antonio.
"Antonio, I took a look at the company's recent data. It's doing very well and we must keep up our efforts." Ernst said to Antonio while lying on the sofa.
"Your Highness, our business has not improved much this quarter. It is generally relatively stable. Now we are focusing on the Tsarist Russian market. The effects will not be seen until the end of the year." Antonio stood aside and said respectfully. Ernst said.
“Well, it’s easy to say that although the consumption level of Tsarist Russia is not high in Europe, it has a large population base and the market cannot be underestimated. Especially the aristocrats of Tsarist Russia attach the most importance to being in line with Europe. They pay great attention to pomp and quality of products. We can be picky about quality and origin, so we must do a good job in marketing our products
Your marketing department should not be stingy with creativity, and try to make our products more relevant to European history and culture. In countries like Tsarist Russia, the best practices are effective. As long as our products are recognized by the top aristocrats, those below will also follow suit and buy them. "Ernst said.
"What His Highness said is that this is also the result of our marketing department's in-depth analysis of the Tsarist Russian market. Corresponding to the aristocrats of Tsarist Russia, we adopt a sales model that prefers lack rather than excess, and uses all genuine products. The materials are solid, and the top nobles in Tsarist Russia currently have very good feedback on our products. "
Antonio continued: "Especially our lighters, bicycles, faucets, belts, paper, shower supplies and other industrial products are selling particularly well in Tsarist Russia.
However, the sales results of textile products, including bedding, clothing, curtains, etc. are still not satisfactory. "
"Understand, there is no way around this. There are too many competitors in the textile industry, and countries such as Britain and France have low costs, excellent quality, good reputation, and even a long history. This is not our German strength.
I think this aspect can be compressed. There is no need to invest too much in publicity for the Tsarist Russian aristocracy, just maintain small-scale sales. It is good to let the Tsarist Russian aristocrats have the illusion of German textiles, but the quantity is not large.
Our strength is industrial products, especially the practicality and convenience of products. Innovation is the foundation of our company. It was the lighter, a small invention that is highly practical, more convenient and faster, that attracted me The first pot of gold was quickly earned, and today's Hechingen Daily Necessities Company was established. "Ernst stressed.
"Yes, Your Highness, innovation is an important development direction of the company, and the R&D department has always been relatively well-funded. "Antonio said.
"Speaking of the R&D department, I am here for this reason today. Your R&D department was originally the Hechingen Science and Technology R&D Center of the same level.
In order to support the development of the Hechingen Science and Technology R&D Center, I temporarily assigned him to the R&D department of the Hechingen Daily Necessities Company.
Now that the Heixingen Consortium is large enough, it can independently support the development of the Heixingen Science and Technology R&D Center. I plan to make some of its units, projects and personnel independent again. Do you have any opinions? " Ernst asked.
Is there such a good thing? Antonio immediately thought that scientific research and technology research and development are very expensive. At that time, Ernst needed money everywhere and had many affairs, so he did not have much energy to maintain it. The Development of Hechingen Science and Technology R&D Center
So Hechingen Science and Technology R&D Center was simply merged into the Hechingen Daily Necessities Company that had just been reorganized at that time, and became its product research and development department. < br>
However, Ernst did not want to stop many projects that were already in the middle of research. After all, it is easy to give up and it is very difficult to pick up again.
So, he packed them all up and gave them to Hei. This creates a very strange scene in the R&D department of Xinggen Daily Necessities Company
As a daily necessities company, Hechingen Daily Necessities Company focuses on product research and development in related fields, but it has a large number of R&D personnel in unrelated fields.
For this reason, the top management of the Hechingen Daily Necessities Company is quite critical. These people and projects cannot create revenue for the company, and they also occupy a lot of funds and energy of the company. After all, the company is also responsible for supervising its work. In terms of progress, Ernst did not support freeloaders, but this was a completely thankless task for the Hechingen Daily Necessities Company. "Your Highness, I absolutely support your decision. Those scientific researchers and projects that have nothing to do with the research and development of daily necessities involve a large part of our energy, and they are not our area of expertise. Even if they are regulated, it will be very laborious," Antonio said. .
“Well, okay, I know you have to be more careful when placing this R&D center here. Now, the development of the group is on the right track, so naturally it won’t If it’s too difficult for you, except for the scientific researchers in the field of daily necessities R&D, you will send the rest to the headquarters in a few days, and you will call Richter from the R&D department,” Ernst said.
……
"Boss! General Manager." Richter said respectfully when he saw him sitting in the office.
"Richter, you and your colleagues developed the drink 'Lime' and expanded the company's products, and now! Because I plan to combine those in the R&D department of Hechingen Daily Necessities Company with daily necessities Projects and personnel in unrelated fields will be re-independent.
Otherwise, the former Hechingen Science and Technology R&D Center will be restored. I will have other arrangements for you R&D personnel in the field of food and beverage research.” Ernst sold it out.
“I don’t know, boss, how do you plan to arrange it?” Richter asked.
“That’s right, didn’t I tell you yesterday that your research and development results will be produced in Austrian food factories?
Now the group has newly established a Vienna Food Company in Austria at the same level as the Hechingen Daily Necessities Company. I plan to arrange for you to be assigned to the Vienna Food Company to set up the company's R&D department. What do you think? Ernst asked.
Richter knew that his opportunity had come and replied decisively: "Boss, I support your decision." "
"Very good, but I have something to say first. Because it is a Vienna Food Company, the workplace is also in Vienna. You people also have to live in Vienna permanently, so you must do well when you go back. The ideological work of colleagues can be described in two words: moving. Can it be done? Ernst asked.
“Don’t worry! Boss, I will do a good job in psychological work among my colleagues and ensure that all employees of the food research and development studio are relocated to Vienna. "Richter promised.
The reason why Richter dared to guarantee the ticket was naturally not without purpose. The treatment of the Hechingen Consortium was quite good for people like Richter. They moved for this job. It’s not difficult either.
Moreover, Austria is also a German region, and I and others are not psychologically opposed to it. For Richter and others, this is not even considered going abroad.
Antonio glanced at Richter meaningfully. Richter could be considered successful. In Hechingen Daily Necessities Company, Richter was at most a small subordinate unit in the company's subordinate department. As the leader, he went to Vienna Food Company and basically became the backbone of the R&D department of Vienna Food Company.
In fact, when the Vienna Food Company was not yet established, the food field work of the Hechingen Consortium was also managed by the Hechingen Daily Necessities Company.
But Antonio does not reject jobs in the food field, because the food field is also very profitable, especially the sales of alcohol and food, which is very helpful to the company's business.
However, professional things are left to professionals. Nowadays, the food field is independent and thinking from another perspective. Antonio would do the same if he were the head of the group.
In the future, there will be more colleagues at the group's working meetings. Antonio can't help feeling that as a senior figure, he can watch the Hechingen Consortium grow step by step.
(End of this chapter)