Chapter 393 The expansion of the paper industry and Wang Yongqing’s request
A piece of knowledge that seems counter-intuitive is that prices are not higher in places with a better economy, and lower in places with a worse economy;
< br>The reality is just the opposite. In developed countries, prices are low, but in poor countries, prices are high. This involves separate calculations in the service industry.
In the 1980s and 1990s, a domestic TV set was worth a year’s salary or half a house for an ordinary person. At the same time, if the TV set broke, Americans would just throw it away and replace it with a new one. of.
The fundamental reason is the result of industrialization. After industrialization develops, even food becomes much cheaper.
Liu Huayu said: "Yes, many industrial products are very expensive in Southeast Asia. Industrial countries such as Europe, the United States and Japan can make a lot of money from this.
Our Carrefour in Wanwan is also because of many industrial products. Product procurement is either direct procurement from Hong Kong, eliminating middlemen, or using existing procurement channels to significantly reduce costs.”
“Well, it seems that now we are indeed expanding. It’s time for the market.” Yang Wendong nodded.
Supermarkets can defeat supermarkets because of their strong procurement capabilities. They can bypass middlemen and go directly to terminal manufacturers. They can also keep prices down and reduce intermediate costs.
Liu Huayu said with a smile: "Yes, but there is still no safety guarantee in Southeast Asia."
"Then let's operate in Wanwan first." Yang Wendong nodded and said: "The population and economy here in Wanwan are enough for us to develop for a few years. We will look at other places later."
Enter The best time in Southeast Asia is Singapore next year.
After the founding of Singapore, the economy was also not good, because the British basically had some problems with this kind of separation from colonization. During this period, the Li family was also trying their best to attract foreign investment.
The Li family may not be very good, but at least they were well-known in the previous life. Therefore, in order to safeguard the interests of Singapore, they will definitely not waste investment capital. In this way, I can at least invest with confidence. .
As long as you have established a firm foothold in Singapore and have a certain foundation, you can use this as the core and gradually make friends with wealthy businessmen in Southeast Asia to form an alliance of interests, so that you can slowly enter the Southeast Asian market.
Liu Huayu said: "Okay, the total market of Wanwan is still larger than that of Hong Kong. Although it is not as economical as Hong Kong, our supermarkets sell daily necessities. The consumption in this area is not very different from the economic gap, because the poor They also need daily necessities, as long as they are not too poor."
"Yes, that's the truth." Yang Wendong smiled.
In the consumer goods industry, the consumption of a billionaire may not be as good as that of 10 ordinary people. Therefore, when building a supermarket, more emphasis is placed on the potential of the surrounding population.
Of course, the overall economy cannot be too bad. If it is so bad that people cannot afford daily necessities, that will definitely not work.
Wanwan’s economy has also developed very rapidly in recent years, especially the industry. Although it is not as good as Hong Kong in general, many foreign businessmen have come here because of factors such as government support, large population, and large area. Investing in some factories with high technical content is not like Hong Kong, which is developing the lightest light industry.
Everyone then entered the supermarket. After shopping around, Yang Wendong said: "The area of this supermarket is much larger than the Changxing flagship store in Hong Kong."
"Yes, it is much bigger." Liu Huayu explained: "The land here in Wanwan is cheap, and there is a large population around each supermarket, so the buildings are all large. Our current supermarket is only one floor, but the area is as high as 80,000 square feet. It’s basically impossible in Hong Kong.”
“Well, in the future, supermarkets here in Wanwan will have to be built this big, and parking lots will also be built. I think when the economy develops in the future. , there will be more cars," Yang Wendong said with a smile.
In Hong Kong, in fact, such large supermarkets can be built on the Kowloon Peninsula, but it is of little significance, because cities like Hong Kong are suitable for medium-sized supermarkets, and then they can build more;
But the Mainland in the past life or the current Wanwan are not suitable, especially in the city center. Taking advantage of the low housing prices now, if we build better, then even if the real estate income is not considered, the supermarket itself will be a huge sum. Returned.
Wang Yongqing also understood what Yang Wendong meant and said with a smile: "Yang Sheng is so optimistic about the real estate market in Wanwan, which makes me feel that I should also invest."
"Haha, I am optimistic about it, but the supermarket , cinemas, these are my core purposes, real estate is just a side trip," Yang Wendong said again: "Wang Sheng, you'd better do your main business well. The income from real estate is very high for ordinary people, but for wealthy people. In fact, people with abilities are still incomparable.”
This sentence is not wrong. With Wang Yongqing’s ability in the plastics industry, real estate is nothing; but there are still not many such people. .
"Haha, I'm just saying that my own main business funds are a bit insufficient." Wang Yongqing said with a smile.
Yang Wendong asked: "Didn't HSBC agree to give you a loan? The funds are not enough? Or is the chemical fiber production line I requested cost too much money?"
With the development of his own industry, the butterfly effect has become stronger and stronger. Wang Yongqing's life is probably changed a lot by himself. At least he should not have cooperated with HSBC on a large scale in history.
"That's not true." Wang Yongqing shook his head and said: "Recently, the plastic market has been somewhat volatile, and many plastic product manufacturers have also suffered serious losses, which has also affected my side. . ”
“That may be because of the economic crisis in the United States. "Asian side." Yang Wendong paused and said, "The situation in the plastic factories in Hong Kong doesn't seem to be very good, and the same goes for the plastic flower market."
In the 1960s, there was also an economic crisis in the world, which itself was also a problem. Normally, economic development will cool down after overheating, and appropriate cooling will also be beneficial to the future.
Wang Yongqing nodded and said: "Yes, many people in the Bayan media are mocking me now, saying that I am too radical."
"Don't worry about those people. They are just taking advantage of the situation and adding insult to injury." Yang Wendong smiled and said, "I'm still very optimistic about you. If you have problems with your funds, I can make another investment, just like I said before." . '
"Yang Sheng, your shares in Formosa Plastics are already quite large." Wang Yongqing said with a smile.
Yang Wendong said: "It's a lot, but you don't have other shareholders here. I'm just a small shareholder. Besides, have you seen me interfere in your company? I also invest in Hong Kong. He has joined many companies, and he follows the same principle and never interferes. "
There are too many profitable industries in this world. Even if the time traveler recruits professional managers, it is impossible to do too many industries, so there are some. Industry, it is better to directly invest in some future potential stocks.
In this way, you only need to spend money and invest resources to support it at the right time. It is convenient for everyone. Maybe you can become an angel investor in a region and gain a better reputation, etc. .
"Then let me think about it." Wang Yongqing thought for a while and said. The economic crisis will inevitably lead to a shrinking of the global market. For any company, it is necessary to prepare some funds to survive the winter.
"Okay." Yang Wendong nodded and said.
After saying goodbye to Wang Yongqing, everyone spent the night in Taipei City that night.
The next day, we went to the Changxing Paper Factory on the east coast of Taipei City. As soon as we got off the bus at the door, we smelled something.
Ma Jiayou, the person in charge of Changxing Paper Mill, immediately explained: "Yang Sheng, Wei Sheng, this paper mill has such a smell, and the current technology cannot collect all the waste gas."
"It's not bad, it's a little better than the chicken farms in Hong Kong." Yang Wendong smiled and said: "In some industries, there is really nothing we can do. We can do our best."
Humans want to develop industry , which will inevitably lead to pollution. It can only be said that everything needs to be balanced. We cannot take too much care of the economy, nor can we take too much care of the environment. The de-industrialization of some Western countries in a few decades will also have a lot to do with some environmental protection white leftists; of course, There may also be other forces behind these people
Ma Jiayou then immediately took out two masks and said: "These are 3M masks imported from the United States. They will have a certain filtering effect on odors."
"Thank you." Yang Wendong also said politely.
After putting on safety precautions, Yang Wendong also followed Ma Jiayou to inspect the paper mill. However, Ma Jiayou would not let Yang Wendong go to some potentially dangerous areas, and Yang Wendong would not take the initiative to cause trouble.
After reading it again, Yang Wendong asked: "How is the factory's production capacity now? I heard that it is not enough?"
"Yes, at present, it is not enough. " Ma Jiayou replied: "After our Qingfeng brand small wrapping paper was launched, it was so popular. The United States and Japan have sent people to ask me for it. Now I am so busy that I have no production capacity to supply A4 paper to Hong Kong Changxing Industrial. At present, other office paper has also been stopped, and the same is true for normal toilet paper. "
"That's good. Are you ready to expand production capacity?" Yang Wendong asked with a smile.
Small-packed facial tissues will definitely be popular once they are released, because this thing is so convenient. People need it for business trips, outings and even meals, especially women.
In fact, Yang Wendong had thought about facial tissue in 1958, but he couldn't make it without a paper factory. Even if he made it, it would be used as a wedding dress for other capital. Compared with sticky notes, the market for this thing is much larger.
Ma Jiayou said: "Yes, the current plan is to prepare to launch another production line with a capacity of 300,000 tons. I am also preparing to submit the relevant plan to the Hong Kong headquarters recently."
"300,000 tons ? "Is it enough?" Yang Wendong asked.
Although a small package of facial tissue may only weigh more than a dozen grams, but the demand is measured in hundreds of millions, the demand for paper is also very staggering.
Ma Jiayou said: "I have conducted research on this data. Although our facial tissues are very popular, it will take time to sell them all over the world. It should be enough in at least one or two years. If it is not enough in the future, you can add more Invest in building a new factory.”
"Okay, okay, you decide." Yang Wendong nodded,
For matters that he has not actually participated in the investigation, he will not subjectively interfere with the behavior of his subordinates. Even if this matter is wrong, at most it will be discussed earlier. Just increase production capacity.
At this time, Wei Zetao said: "We just have another question now, and that is whether this equipment uses waste paper or pulp."
"You mean you want to use log pulp? "Yang Wendong also understood what his subordinates meant.
Wei Zetao said: "Yes, from the perspective of enterprise development, we think we should use paper pulp. First, facial tissues are generally used for the mouth, hands, and even baby body surfaces. It is absolutely necessary for environmental protection requirements and skin touch. Higher, in this regard, wood pulp paper is definitely better;
The second is brand building. You also said that you want to build the Qingfeng brand into a mid-to-high-end paper. Now that there is a unique and in-demand product, it should be done better, and European and American users are now also If you are more concerned about whether toilet paper is made from wood pulp, then you will only care even more about our facial tissue. ”
“You are right. Yang Wendong nodded and said: "As long as the Qingfeng brand is launched, the extra cost will be nothing." "
Wei Zetao continued: "This log pulp production line, because there is no waste paper treatment process, the cost of the production line is low, and the environmental protection cost will also be reduced;
Just buy it overseas. Puree is much more expensive. Overall, the total cost will increase by about 25%. ”
“25%? "Yang Wendong said: "Kleenex is not very expensive, and European and American users should not be sensitive to this. In this way, Mr. Ma, you can sort out all the information and data as soon as possible;
As long as there are no problems, the production capacity here needs to be expanded as soon as possible. This market is still blank and we need to occupy it as soon as possible. ”
In any blank industry, the first successful company will be able to have enough to eat and drink. Even after the brand is launched, as long as it does not make big mistakes in the future, it will be basically safe.
It would be much easier to make a name for yourself with facial tissue and then expand into other paper industries. In the future, there will be other similar new creative products, etc. There are plenty of opportunities.
"Okay. "Ma Jiayou immediately agreed with a smile.
After staying at the paper mill for half a day, Yang Wendong and his party went to the Keelung Shipyard, where the construction of two new ships for Changxing Shipping is also beginning.
However, it was a bit too early, and the various parts had not yet been assembled. Therefore, Yang Wendong watched the construction of another new ship of more than 10,000 tons.
When it was almost done, I was planning to return to Hong Kong, but was stopped by Wang Yongqing coming from Taipei.
"Wang Sheng is so anxious to find me?" Yang Wendong asked curiously.
Wang Yongqing said: "Yang Sheng, I have considered your suggestion yesterday. I can sell you another 5% of Formosa Plastics shares. In terms of price, we will revalue it additionally;
But you have to promise me one more thing.”
"What's the matter?" Yang Wendong was also very moved.
Wang Yongqing said: "I need you, Yang Sheng, to lend another $3 million to Formosa Plastics at a low interest rate."
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( End of chapter)