Chapter 400 The progress of Honor Electronics and the appointment with Hang Seng Bank
After the marriage, Bai Yujie naturally moved into the Bai family. Fortunately, the villa she purchased had enough rooms, so many people could live in it. No problem.
However, when the time is right, you can also consider buying a villa on Taiping Mountain. Not only is it famous, but it is also the core of Hong Kong's power, and it is also stronger in terms of security.
The time soon arrived in May:
On this day, Yang Wendong came to the North Point of Hong Kong Island, which is now the largest industrial center on Hong Kong Island.
"Hello Yang Sheng, welcome to Honor Electronics." Wang Zhiqun, the person in charge of Honor Electronics, was also waiting at the door of the company early.
Yang Wendong smiled and said: "If you do this, it means that I come less often."
Everyone who has worked in a company knows that if the boss comes to the company occasionally, all Everyone will be extremely polite, but the boss who comes every day will not be like this.
Wang Zhiqun said with a smile: "Then Yang Sheng will come more often in the future."
"No problem, Honor Electronics will become the most important manufacturing industry under Changxing Group in the future." Yang Wendong nodded. The head said: "I happen to know that your picture tube factory and motor factory have been completed and put into production, so I came to take a look."
In the past few years, the core of the manufacturing industry within the Changxing Group has been Changxing Industrial. Several of its popular products have brought tens of thousands of jobs to Hong Kong, and also brought huge wealth to the boss Yang Wendong, thus making himself Have the ability to invest in various other fields. Otherwise, it is difficult for a clever woman to make a meal without rice. Even if she is a prophet, it is useless without money.
However, with the advent of the electronic age, the number of small creative products is also limited. In the next few years, the scale of Honor Electronics may exceed that of Changxing Industrial. In the 1970s, when electronics When the industry develops to include mini-games or computers, it will inevitably become the core industry of the group, bar none.
Wang Zhiqun said with a smile: "Okay, let me show you around. However, the production environment of the picture tube is also a bit polluted. Yang Sheng must also follow the safety officer's advice."
"Okay, no problem." Yang Wendong nodded.
Most of the home appliance industry has no pollution, but TV sets are different. Whether it is the current picture tube or the liquid crystal in a few decades, a large amount of chemical substances are required in the production process. In the past life, the mainland When BOE chooses a factory, the most important thing is that it must be near a large water source
Even the RCA pollution in Houwan Bay for more than ten years was caused by Americans directly discharging large amounts of highly toxic compounds into groundwater in order to save environmental protection costs.
......
For more than an hour, Yang Wendong followed Wang Zhiqun to visit the picture tube assembly line, TV production line, rice cooker/microwave oven production line, motor production line, etc.
For many professional things, Yang Wendong didn't understand very well, so he didn't express any opinions. He just left it all to professionals. He would not question the profession at will, and people from three parties would investigate every year.< br>
After the visit, Yang Wendong said: "Lao Wang, the layout of your workshop seems a bit crowded."
Wang Zhiqun nodded and said: "Yes, this was a TV production base in the early days. At the beginning, we also considered expanding it, so the scale was a bit larger;
Later, some kitchen appliances and fan projects were added, and they were put together. Well, I just didn’t expect that the development of televisions would not be that fast, but kitchen appliances would develop rapidly, so now it is more crowded in terms of senses.”
Yang Wendong said: “Well, this is normal, our kitchen appliances. Many of them are also new things. Rice cookers and electric fans also have a price advantage, and since they are small household appliances, they will naturally develop very quickly if the channels are available;
But TVs are large appliances, and many families may have to make a lot of determination to buy them. They will naturally consider buying the brand, and we at Honor will have to continue to develop in the future.”
The higher the technical content of the product, the more difficult it will be for latecomers to succeed, especially if the technology itself is not strong. Down.
In the past few decades after the Mainland was reformed, domestic brands gradually replaced foreign brands, also from low to high, starting with clothes, then ordinary small household appliances, and then black and white. As the crown jewel of the industry, cars are hard work. It took more than 40 years to gradually gain hope
At present, I basically have no advantage in the technical field. I can only rely on low prices to gain market share first, which is naturally very difficult.
"Yes, Yang Sheng, it will take some time to build a TV brand." Wang Zhiqun nodded and said: "Currently, we are gradually looking for after-sales channels. In this way I dare to sell in this place. Fortunately, RCA’s technology is relatively common, and the after-sales channel capabilities are not difficult.”
Yang Wendong nodded and said: “Okay, expand the market in Southeast Asia as soon as possible, and build a reputation for this kind of promotion. In fact, it is the slowest in the early days. Once we gain a foothold, as long as there are no problems with the quality, our sales will only snowball.”
In the era without the Internet, even In the era before television in many places, it was difficult to promote a brand. We had to rely on dealers, especially overseas ones.
Not to mention the small brand Honor, even American and Japanese brands can only rely on local channels when entering Southeast Asia.
Wang Zhiqun then said: "Yang Sheng, I have an idea. Nowadays, Changxing Film Company's movies are somewhat famous in Southeast Asia. How about we put some advertisements in them, which can also increase our reputation a little bit."< br>
"Okay, you can try it." Yang Wendong agreed: "However, the effect is probably not strong. The best way is to wait until the stars trained by Changxing Film Company become famous in Southeast Asia. At that time, direct endorsements will be hundreds of times better. ”
Wang Zhiqun said: "Yes, for this marketing, it is better to find professional endorsements. I heard that Japanese electrical appliance brands and clothing brands that enter the European and American markets rely on celebrity endorsements to quickly gain market share."
"This can only Wait, you just need to lay down the basic skills step by step." Yang Wendong added: "Even if TVs are difficult to promote, but other small products are really successful, the Honor brand will be deeply rooted in people's hearts. It’s a success.”
Wang Zhiqun said: "Understood, from small to large, step by step."
Yang Wendong added: "However, looking at your kitchen appliances, motor workshops and fan production, the space is not enough , you think it is necessary to build another large factory, Specialize in producing these and not separate them from TV sets?”
Wang Zhiqun replied: “I think it is necessary. Now because the industry chain is in our own hands, plus Hong Kong’s low taxes and low labor costs, our Several products are very popular in Southeast Asia The sales volume is much lower than similar products in Japan, and the demand is very high. The export volume of rice cookers has exceeded 30,000 units a month, and channels are still rushing for shipments; microwave ovens are even higher, with 80,000 units exported last month, to Europe and the United States. There is also a huge demand for this.
There are even more electric fans. There is a demand in Southeast Asia, Europe and the United States. When summer comes in the northern hemisphere, I won’t be surprised that exports will reach three to five million yuan a month. For Europeans and Americans, they themselves are just a year. Replace the fan.
With so many demands added up, the existing workshops may become very crowded or even overwhelmed. "
"Well, you can discuss with Zheng Zhijie and let him get another large area of industrial land on Hong Kong Island. "Yang Wendong nodded and said.
Wang Zhiqun said: 'Yang Sheng, aren't you not optimistic about the real estate market?'
Yang Wendong smiled and said: "If you are not optimistic, you are not optimistic, but in comparison For your needs, real estate investment is not important. The smooth expansion of your industry is the top priority, including Changxing Industrial. ”
If we look at the original historical real estate data, it will be 1967 before the land price reaches its lowest level. By then, the day lilies will be cold. How can we waste three cents when the manufacturing industry is expanding? Not even three months.
Moreover, the so-called slump will indeed be severe in the next three years, but the timeline is stretched a bit. By the early 1970s, even if I buy land at a "high price" now, I will still make a profit. I can only say that I will make a little less. It is impossible. Because this affects core industries.
Besides, this is also industrial land. Its location is average and its value is much lower than that of commercial land. From a real estate perspective, "less profit" is not much, which makes Honor Electronics more successful in entering the Asian market. Importantly, in this way, I can enter the large home appliance industry earlier, so that the Hong Kong market can quickly transform from low to high, and then I can more calmly change the layout to the mainland.
"Okay, then I will communicate with Zheng Sheng right away," Wang Zhiqun said with a smile.
In the next half month, Wang Zhiqun and Zheng Zhijie began to look for a suitable location on Hong Kong Island to build a new electronics industry base.
Until the end of May, the two came to Changxing Building together. Zheng Zhijie reported: "Yang Sheng, we have found many locations. From the perspective of capital investment and industrial chain demand, we finally decided to continue investing in North Point. , is the most convenient.
There is indeed a lot of open space in the south or west of Hong Kong Island that can be used to build factories, but it is too far away. Water, electricity and transportation may need to be rebuilt. The most important thing is people. Without people with high enough education, factories It is difficult to achieve scale. Some remote places on Hong Kong Island are not as good as those towns on the Kowloon Peninsula in this regard. "
"Well, people are indeed the most important. Yang Wendong nodded and said, "But North Point has been developing for 20 years. There should be relatively few large blank areas, right?" ”
In a company with a little bit of technology, people are the most important, not just management or technical talents, but everyone.
In the same factory, the middle and senior levels are all the same, but one All ordinary workers are illiterate, and the other is a junior high school student. If the two continue to develop, the difference will be The gap will definitely get bigger and bigger.
In the past life, the mainland could become the world's factory because of sufficient education. Even the screwdrivers had a high school or technical secondary school degree, and a team leader might have a college degree or even a bachelor's degree. , this is unimaginable in ordinary countries
Honor Electronics is a technology company. Although it is not too complicated yet, even electric fans will be much better if they are produced by literate people. The simplest thing is that they can see the industrial card and know to abide by the rules. .
Zheng Zhijie said: “Yes, there is basically no free space in North Point, but there are also many textile and textile industries in North Point. Toy and other factories intend to move to Kowloon because the cost here is too high;
As for me, I have done some research and found that as long as these factories move more, we will You can buy their factories and then demolish them and build new ones."
"That's fine," Yang Wendong nodded.
At this time, Wang Zhiqun said: "If this is the case, our costs will be much higher."
"It doesn't matter. The higher it is, the higher it is. The industrial land itself won't be much higher." Yang Wendong waved his hands and said nonchalantly: "And we can also get the land in batches, starting with a smaller piece. , to meet your needs;
For the rest, when the demand is greater in the future, you can consider purchasing other surrounding land.”
On one side is the demand for industrial growth, and on the other side is the demand that is about to plummet. If neither party wants to delay housing prices, they can buy some land first according to demand, and then buy land again in two years when demand for production capacity increases and land prices in Hong Kong fall to the bottom.
"Okay, then I will be responsible for this matter." Zheng Zhijie smiled and said: "Yang Sheng, there is one more thing. He Shanheng from Hang Seng found us. He knew that Honor Electronics had He plans to expand and expresses his willingness to provide loan assistance. "
"Okay, as long as the interest is cost-effective, it doesn't matter," Yang Wendong said: "For industrial investment in Hong Kong, it is better to seek cooperation with Chinese banks."
Changxing Group's financial principle is to cooperate with British-owned banks such as HSBC and Standard Chartered for overseas trade; within Hong Kong, it is to cooperate with Chinese-owned banks as much as possible; unless some special transactions are involved, that is another matter.
“Okay.” Zheng Zhijie and Wang Zhiqun agreed.
Purchase some industrial land, even if it is in North Point of Hong Kong Island, the value will not be very high. Naturally, Yang Wendong will not care. What he cares about is the development of Honor Electronics, land, etc., earn less and earn more It's just a number.
Only when the manufacturing industry becomes bigger can it have enough influence. Just like the UK now looks for itself to invest in and build factories, Hong Kong real estate companies do not have this treatment.
The time soon came to June. Zheng Zhijie also quickly acquired several factories. He obtained a total of 80,000 square feet of land (8,000 square meters), and then started to build the land as quickly as possible 24 hours a day. The factory is expected to be completed in more than a month, because it is a small assembly factory with few requirements, as long as it can be sheltered from wind and rain and has water and electricity.
After confirming that everything was OK, Yang Wendong felt relieved. In the next few years, he would focus on manufacturing. If it were real estate, he would wait until 1967~
On June 6, an assistant came In front of Yang Wendong, he said: "Yang Sheng, He Shanheng from Hang Seng Bank would like to make an appointment with you."
PS: Please give me a monthly pass
(End of this chapter)