Chapter 617 Global Epidemic
Another interesting thing about the production is that Gilbert Jr. specially sent a film crew to a mountain town in China to shoot the scene.
At this time, the mountain city was not yet as psychedelic as the psychedelic cyberpunk style it would become later, but it already had a rough outline and was considered relatively qualified as a filming location.
There is also a Chinatown in Night City, which combines the style of a mountain city to create a neighborhood with the participation of Chinese gangs.
While he is busy with preparations, little Gilbert will also call together the actors, let them read the script, and then talk about their feelings.
After Andrew Garfield read the script, he said he really liked the role of David Martinez.
"Director, what you wrote is really correct. David Martinez lived great and died gloriously." Andrew Garfield was very excited.
"I have begun to imagine, what would it be like if I wore a prosthetic body?"
Emma Roberts expressed her love for Rebecca, especially the ending where Rebecca died tragically at the hands of Adam Hammer, she liked it even more,
It’s not that Emma Roberts is a pervert, it’s that she saw the possibilities in the character. Even though she is the second female lead, she might be able to steal Lucy's limelight.
As soon as Scarlett finished reading the script, she threw herself into little Gilbert's arms and cried: "Why, why can't David and Lucy have a good ending? Why can't Rebecca survive? Why should everyone leave?" Go?”
Little Gilbert sighed and said: "Scarlett, this is the world of cyberpunk. There is only one way to become a legend, and that is to die vigorously."
Scarlett wiped her nose with little Gilbert's sleeve, then raised her head and looked at little Gilbert with tears in her eyes and said: "Then I want to play V, and I want to kill Adam Hammer."
"What?" Andrew Garfield, who heard this, came over and said, "So Adam Hammer can die? Director, do you think I can do it?"
Little Gilbert looked at all the actors looking over and felt dumbfounded: "Guys, if you want to see Adam Hammer die, you have to work hard to complete this series.
Only if the series succeeds will we see the death of Adam Hammer. ”
Everyone said that they reassured Little Gilbert that Adam Hammer must die.
No wonder many players chose to return to the game after watching the "Edgewalker" anime in their previous life and beat up Adam Hammer. This was really unbearable.
Although little Gilbert is focusing his work on "Edgewalker", he is still paying attention to the summer season.
"Iron Man" achieved three consecutive weekly box office crowns in the North American market, becoming the only movie to do so three consecutive weeks this summer.
As of July 2, the fourth weekend of the film's release, the North American box office has reached US$289.35 million, temporarily ranking second in this year's annual box office list.
I was first informed that "Transformers" currently has a box office revenue of US$322.3 million in North America. However, the film's current popularity has passed, and it can only rely on time to slowly accumulate box office.
The global box office of "Iron Man" also reached US$810.53 million, which is much better than its previous performance. Moreover, the film is still collecting global box office, and the box office accumulation is not slow.
The reasons for the overseas popularity have been analyzed by various media. Among them, "Empire" magazine believes that it is mainly because the film's amazing special effects shocked overseas audiences.
The theme of superhero movies has always been very popular in North America in the last century, but the response abroad has been mediocre. But since the beginning of the new century, with the development of the special effects industry, the effects have become more and more realistic, and the movie-watching experience has also greatly increased.
Without any color from the original comics and fan sentiment, today's superhero movies have become an excellent subject for big-screen entertainment works.
This is also the reason why the "Spider-Man" series and the "X-Men" series have performed well overseas. The viewing effect is good and the entertainment is very high. Watching movies is essentially a luxury entertainment consumption activity. Superhero movies that can bring a good viewing experience and entertainment effects have naturally become the best choice for moviegoers who like popcorn.
This year's "Iron Man" and "Transformers" have taken the special effects technology to a higher level, and the effects are even more shocking.
Even the well-informed North American audiences were impressed by the special effects scenes of the two movies, not to mention the vast number of overseas audiences who have not been baptized by special effects blockbusters.
Think about it, a new Chinese audience has never been to a movie theater before. In the past, I used to watch Hollywood blockbusters on DVD, but the performance of these blockbusters on DVD was just like that.
One day, he had a sudden idea and planned to go to the cinema to watch it. It happened to be "Iron Man" or "Transformers", or even "The Last of Us". How was the movie-watching experience?
He will probably be shocked by the unparalleled viewing experience on the big screen and the amazing special effects scenes.
At this time, no matter how educated a person is, after watching a movie like this in the cinema, they will probably only say: "Fuck, that's so fucking awesome!"
This is the shock that Hollywood blockbusters have caused after entering the Chinese market, which is constantly generating new audience groups. This shock started with the first introduction of "Iron Armor" in 1994, and lasted for more than ten years.
The same is true for other places in the world. The North American market has long been saturated, and Hollywood's true globalization journey actually began in the early 1990s.
After more than ten years of development, the markets in Central and South America, Southeast Asia, China, and even West Asia and Eastern Europe are promising.
As for Africa... in Hollywood Tears, only North Africa, Morocco and other places have certain market development value. South Africa south of the Sahara is only South Africa, and the rest are not worth mentioning.
In fact, there are potential audiences in many places, but these places are just struggling to have enough to eat every day. Who has time to care about movies?
Hollywood is not a philanthropist and has no need to support markets that cannot be supported.
Having said this, you can understand why "Iron Man" is a global hit.
Because the globalization of Hollywood has now begun to reach its peak, and will continue to do so for many years. Until the world gets tired of the Hollywood model, and then another diversity issue destroys Hollywood.
"Transformers" also did well at the box office, and could even be said to be a huge success, making Sky Studios proud.
"Transformers" currently has a global box office of US$926.67 million, temporarily ranking first in this year's global annual box office list, which is eye-catching.
Only then did Hollywood understand why Gilbert Jr. regretted missing out on the project. To borrow the words of some people inside, even if a pig comes to do this project, it will be successful.
However, David Ellison probably doesn't admit it. He takes the credit for himself. He frequently showed up during the period when "Transformers" was a hit, and he was very proud of it.
The two movies "Transformers" and "Iron Man" share the same excellence, also in their surroundings.
Hasbro’s toys sold well, with sales reaching US$400 million during the movie’s run. As for Marvel, with the popularity of "Iron Man", the sales of related comics have begun to surge.
The sales of peripheral products have increased rapidly. The Markle II model sold US$45 million in North America alone, and the Scarlett Black Widow doll achieved sales of US$21 million.
All other peripheral products combined have generated sales of more than 400 million US dollars, which is quite an exaggeration.
This year's movie "The Last of Us" directed by Gilbert himself is obviously much inferior to the two movies in terms of box office and peripherals.
(End of chapter)