Chapter 141 Cordyceps needs luxurious packaging
Dongguang Province has a developed economy and has many professional markets. For example, what Lin Sanqi and the others are going to today is the "Gift Wholesale Market."
The market is so large that one might get lost in each store.
Lin Sanqi quickly took out her mobile phone and asked on WeChat: "Brother Qiang, where is your store? I can't find it."
"Where have you been?"
"I'm over here at store 1132 in area A," Lin Sanqi looked up at the nearest door number.
After a while, I heard someone shouting from a distance: "Qizai, this way, this way."
The caller was Lin Sanqi's clan brother Lin Qiang, the sixth eldest in the clan, who opened a sales department in the gift wholesale market.
But Lin Qiang doesn't like his tribe calling him Lao Liu.
Since the rise of Internet language, he always felt that calling him Lao Liu was scolding him, so the elders called him Aqiang, his peers called him Liu Ge, and the younger ones wanted to call him Uncle Liu, but not Lao Liu.
"Qizai, are you here alone? Where is Uncle Jiu?"
"No, my dad is already blinded."
Lin Musen was walking around the market, and his eyes almost bulged when he saw the exquisite packaging boxes in other people's shops.
So when Lin Musen saw Lin Qiang, he couldn't help but sigh:
"Hey, Ah Qiang, are you selling gift boxes in your market? I think they are just selling handicrafts. It completely subverted my imagination."
Lin Qiang laughed after hearing this:
"Uncle Jiu, you don't understand this. There is a seller's market only when there is a need. Our business is prepared for giving gifts to guests. Look at this family, they specialize in making mooncake gift boxes. Take this package as an example."
Lin Qiang randomly walked into a shop, said hello to the boss, picked up a basket and introduced:
"Uncle Jiu, look, this basket is for mooncakes. I won't tell you, but can you tell it's a mooncake gift box?"
This is a black wooden lacquer box, shaped like a traditional Chinese food box, like a basket, but it can be taken down layer by layer. The basket is also carved with various exquisite patterns.
Lin Musen shook his head: "If this basket of yours were placed in a museum, I would think it was some kind of cultural relic. It's so beautiful."
Lin Qiang and the boss next to him both laughed.
"The basket is beautiful, just like a handicraft. This way you can have dignity by treating guests and giving gifts, right? And not only must it be respectable, but it must also have a lining. This basket has three layers, and it can only hold three months of cakes."
"Three months of cake?"
Lin Musen gestured, "Hey, with such a big layer, can't this mooncake be made this big?"
Lin Qiang laughed again after hearing this, "Hahaha, Uncle Jiu, you are wrong, each layer only contains such a small moon cake."
Lin Musen continued to be surprised: "So small? This mooncake is smaller than a meat bun. Does it need such a big gift box?"
Lin Qiang opened the gift box and basket and showed it to everyone layer by layer:
"Uncle Jiu, look, the moon cakes are placed on this layer. On the remaining two layers, you can put whatever you want, such as Moutai, LV bags, Rolex watches, wild ginseng Yeah, stacks of RMB, etc. Anyway, there is a lot of space, and the gift givers can mix them as they please.”
Lin Musen’s mind was filled with questions:
"Is this a mooncake or a banknote?"
It was an eye-opener to have Lin Sanqi next to me:
"Brother Qiang, this box is big enough to hold a lot of things, so this small gift box can't hold too much, right?"
Lin Sanqi picked up another exquisite small gift box next to it. There were many grids in the box, with a circle in the middle and rectangles all around.
Lin Qiang suddenly burst into laughter: "Qizai, you have really good taste. This box is a gift, and it really emphasizes both the gift and the friendship."
Lin Sanqi was a little strange: "How should I put it? What kind of valuable thing can this give?"
"You, although the gift box is small, it is deliberately designed like this. Wouldn't it be very ostentatious to take out a basket like this? But if this small gift box is taken out, don't you think it is quite low-key, and others will not Think more.”
Lin Sanqi nodded.
Lin Qiang smiled faintly, pointed at the grid and said:
"This round one is for moon cakes, and the six rectangular boxes next to it are for gold bars. One box of gold bars is 250 grams. If you put six boxes, it's three kilograms. How much do you think it will cost?"
Lin Sanqi took a breath of air: "Isn't that just giving a mooncake worth tens of yuan and a gift worth nearly one million yuan? Who is this giving to? Is it such a low-key and luxurious gift?"
Lin Qiang and the shop owner both laughed and said nothing.
Lin Musen and Lin Sanqi understood and couldn't help but sigh: "Poverty really limits our imagination."
Lin Qiang put his hand on Lin Sanqi's shoulder and said with a smile:
"I'm showing you these, just to give you insights. Grandpa told me that you want to sell winter grass and summer grass. This thing is the Hermès of Chinese medicinal materials, so don't be afraid of expensive packaging. Let me tell you, the better the packaging, the better. The more expensive, luxury, and extravagant your cordyceps are, the higher the selling price of your cordyceps will be. Every penny you spend on packaging today can be doubled back from consumers in the future.
You don’t think that people who buy Cordyceps take it home and make soup themselves, right?
You have to think about the consumers. They are giving gifts to ask for help, so the gifts must be of honor and be worth it. If your gift box is too shabby, the recipient will think that the gift-giver is not sincere enough, and then things will not work out, which would be terrible. ”
Lin Musen looked at the mooncake boxes all over the room and understood in his heart.
"It seems that I am still superficial. No wonder grandpa asked me to make the decoration of my Chinese medicine clinic as luxurious as possible. It turns out that it is also a kind of self-packaging."
Lin Qiang snapped his fingers:
"Uncle Jiu, it's good if you can understand it, but Qizai can't understand it. You can't choose this way when looking for a wife in the future. You must find a girl who is pretty on the outside and manages the house on the inside. Don't look for those vases, otherwise From now on, my family will be restless.”
Hehehehe~~~Some people around him laughed.
The shadows of Yin Lianyi and Pan Ye instantly appeared in Lin Sanqi's mind. As for his ex-girlfriend far north, he gradually faded out of his mind.
Man, huh...
"Brother Qiang, do you have any sisters-in-law or cousins that you can introduce to me?"
Lin Qiang was stunned and quickly shook his head: "Forget it, my sister-in-law weighs more than 200 pounds. I can't harm my brothers with such a plump woman!"
Hahaha, everyone in the store burst into laughter again.
"Okay, Uncle Jiu, Qizai, let's go to my store. These mooncake boxes are just trivial. Only when you see the health care product packaging boxes will you know what excessive packaging is."
Lin Qiang's shop was not far away. When the Lin family and his son walked into the shop, they couldn't close their mouths for a long time.
Under the illumination of the light, this is not a packaging box. Even if you say it is a treasure from a jewelry store, some people will believe it. It is unimaginable that this is actually a gift wholesale market?
"Uncle Jiu, Qizai, sit down. Here, these are two packages I designed specially for you. Do you like them? If you don't like them, I can change them."
Uncle Lin had told Lin Qiang in advance that he must come up with the best design. It was his family's business, so Lin Qiang naturally did not dare to be careless.
When Lin Mulin and Lin Sanqi saw that the samples had come out, they naturally sat up straight and looked carefully.
The main color of the first packaging box is black square box.
The material inside is cardboard, wrapped in a layer of black moiré satin, decorated with a colored cowhide strip, and a traditional copper lock in the middle, which looks very grand.
On the top of the box, the words "Lingnan Hall" are written in traditional golden cursive script, which is in the Chinese style.
With these three words, the key sense of historical significance comes out, giving people the impression that it is not ordinary at first glance.
When Lin Musen saw the three words "Lingnan Hall", he was extremely satisfied. These were three words that his ancestors would carry forward for generations, so he picked up the box and looked at it for a long time.
"Aqiang, good, good, good, I'm very satisfied. Uncle Jiu, I dream of making the word "Lingnan Hall" known to the world."
Lin Qiang felt quite proud when he saw that the buyer was satisfied. After all, he spent a lot of effort to design this.
So I took out the second design package from the carton.
"Uncle Jiu, this is the second design. It is more luxurious and expensive than the previous one. It is an imitation rosewood design with an incised pattern. Look at the three words Lingnan Hall. It uses a hot stamping method. This It’s the best packaging out there.”
Lin Sanqi took a closer look. It was a rectangular wooden box. The main color was purple and the carved patterns were very exquisite.
Lin Musen quickly took the box,
"Hey, this box is quite heavy. It is carved from real wood. Haha, good, good. If this box was given to me, I would not be willing to throw it away. It is so beautiful."
Lin Qiang opened the box and continued to introduce:
"Uncle Jiu, these two packages are of two grades.
The black brocade box is mainly for general Cordyceps. You see, this is a plastic box. Cordyceps is stored in the same way as the Wealthy Flowers. It is packed outwards. A box can hold 20 grams, 50 grams, or 100 grams. , this can be freely matched.
And this imitation rosewood box is for high-grade cordyceps. Look, there are glass tubes inside. Each glass tube contains only 1 or 2 cordyceps, and then they are embedded in the inner tank. How about it? , it’s classy enough. ”
Medium Cordyceps is sold in bunches, so a big box is used.
High-grade cordyceps are sold in cigarette-sized glass tubes.
This is what dog capitalists came up with to harvest leeks. Fortunately, Cordyceps leeks are often harvested by rich people and are not harvested by poor people. (It does not count if the poor buy it as a gift to the rich)
Lin Qiang asked proudly: "Uncle Jiu, Qizai, how are you? I, Aqiang, can do things reliably, right?"
Lin Sanqi gave a thumbs up: "Brother Qiang, you are the one to design this, I'm convinced, haha, daddy, what do you think?"
Lin Musen also nodded heavily: "Just follow this plan, Aqiang, Uncle Jiu, thank you, I'm so satisfied."
Lin Qiang felt relieved when he saw that the customer was satisfied:
"Uncle Jiu, there is one more thing I want to remind you. If you plan to sell under the name of Lingnan Hall, the trademark and company must be registered. Don't be preempted by others."
(End of chapter)