Chapter 95 Daqi’s ‘Youjian Shop’ opens
It didn't rain today, which is a rare good weather in the past few days.
Early the next morning.
Two "youjian shops" opened at the same time on Dongxia Street in the capital, and Shen You came up with the name.
As early as a few days ago, everyone was waiting for the newly arrived winter clothes at cloth stores and clothing stores.
Last year at this time, you could buy a cotton-filled jacket for twenty taels. It didn't have much filling, but it was warmer than ordinary thick materials.
It’s getting colder and colder in the back, and the quilted jacket has gone up to 50 taels, and even the thicker cloth has doubled by two cups
The shops all said that the cotton yield was small and the harvest was not good, but there was nothing they could do.
But not only clothing, but also charcoal and shoes and socks have increased in price.
In fact, it was wealthy businessmen with the support of powerful people who stocked up on cold-proof goods and waited to raise prices, which was the same way as Yunzhou raised rice prices during the famine.
Ordinary people don't understand this. They just want to buy winter clothes quickly.
Everyone was dumbfounded after hearing the price quoted by the waiter,
"What? A cotton-padded jacket costs twenty-eight taels?! It's too expensive."
"A piece of thick cloth costs ten taels? Isn't this a money grab?"
This is what the clerk said: "This is the price. If you think it's expensive, just look at the cheaper ones here. You can also buy rags of kudzu and linen for stuffing. Not to mention cotton-padded jackets, fur clothes are going up even more today." ”
Fur is a winter coat made of animal fur. It would be good if a wealthy family can get one or two sheep furs.
Fox fur, mink fur and rabbit fur are all things only seen by powerful families.
"Whether you want to buy it or not? If you don't, this batch of goods will be sold out, which means the price will still go up."
After hearing this, many people became a little anxious. They complained, but they still paid for it.
After all, this is the capital, and the people who can live here have some financial resources, and everyone is afraid that they will be out of stock later.
Those who were still hesitating saw someone buying it and took out their money one after another.
Just when some of the largest ready-made clothing stores were selling hot winter clothes, a piece of news suddenly came.
There are two new shops selling winter clothes from the Western Regions. It is said that they are very warm and comfortable to the touch, and the nobles are reluctant to take them off.
"Such a good thing must be very expensive." The speaker waved his hand.
"That is, the good things from the Western Regions may not be available to the rich and powerful. No matter how warm or comfortable they are, they are not something we can afford."
"I'd better take a look at the thin cotton jacket."
Everyone was talking in a hurry, but the woman wearing a plain silver hairpin interrupted them very excitedly,
"It's not expensive! I just heard the sound of firecrackers and went over to watch the excitement. There are two stores. The one selling ordinary goods has a sign.
A piece of clothing and a pair of pants, the cheapest one only costs five taels! Very thick! ”
"Are you telling the truth?!" Everyone who heard this couldn't believe it.
Five taels is enough to buy a cotton-padded jacket sleeve, but you can actually buy a set?
Could it be a trick to deceive people?
"You are all old neighbors, I can still lie to you. I am going to buy it now. When there are more people, the goods may be out of stock."
Seeing the woman hurrying towards Dongxia Street, everyone was a little doubtful.
"Why don't you go and have a look?"
"Yes, it's not far anyway, and it doesn't cost anything to see."
A few people changed their route and went to 'Youjian Shop', while some people sneered at it.
Good things from the Western Regions only sell for five taels? I'm afraid I'll have to pay for it if I don't have my underwear.
Now that they're gone, no one will compete with them to grab the cotton-padded jackets in the store.
"Only a fool would believe such a clumsy trick." The clothing store clerk said disdainfully.
Soon, people were standing outside No. 2 store of ‘Youjian Shop’. For no other reason than there was a sign outside the store.
Someone was shouting at the door, "The minimum price for warm clothes is five taels, and down jackets are also five taels! If you can't buy them, you won't be deceived. You can't buy them! The Duke of Zheng wore the clothes he agreed on!" The Liu family's guy put on his down jacket and showed it to everyone.
"It's so thin. It looks like there are only two layers of cloth. How warm can it be?"
Everyone still didn't believe it when they looked at the strange clothes.
"The down jacket will definitely not work. The Laoshizi thermal jacket is really thick, but the style is very strange. It is actually put on from the whole head. People in the Western Regions wear this kind of clothes. Our clothes are still better-looking."
The discussion was very loud. We only needed five taels of silver for warm clothes. As soon as the news spread, many people came.
The space in the store is limited, so we can only limit the number of people entering the store and start queuing.
The first people to enter the store have already chosen their favorite color and tried it on. The soft fluff inside the clothes is warm and comfortable. The customers are completely amazed!
"Such a good dress, are you sure it only costs five taels?! Didn't you get the price wrong and mistook fifty taels for five taels?"
Although this fluff does not look like animal fur, it is very comfortable to wear!
The waiter smiled endearingly and said, "It's indeed five taels. The ones with better colors over there are more expensive."
Five taels is too cheap!
"Give me ten sets! Two sets will cost ten taels over there."
Many people recognized this excited young woman, the shopkeeper of the restaurant next door, who was known to be shrewd.
When she opened her mouth, she made a lot of mistakes. How could the people who were stopped outside and queued up know that the food was good.
"There are rules in the store. A customer can only buy a maximum of five sets." The clerk reminded.
This is also done to prevent people from hoarding goods and selling them at high prices, while people who really need them cannot buy them.
"Okay, I'll give you five sets of down jackets, too." The young woman simply took out her banknote and paid.
She planned to go back quickly, call her husband over, and buy five more sets.
It is convenient for family members to change and wash, and two sets can be sent to my parents’ family.
I can’t afford to buy so many cotton-padded jackets worth dozens of taels, but it’s not a problem to buy more warm clothes like five taels!
Unexpectedly, the queue was already very long as soon as they left the shop. The people in front craned their necks and looked into the shop expectantly, hoping that they would arrive soon.
The people behind looked at the person who had already bought the clothes with envy and regretted not coming earlier.
The news spread quickly, and before long, the people who had gritted their teeth and bought the thin cotton-padded jackets also heard about it.
When I see the clothes that other people buy, my intestines are ruined. Not to mention the thermal clothes, even the down jackets are not bad in terms of workmanship and threading.
Now, everyone rushed to line up, even the clerk and shopkeeper in the clothing store.
Who wouldn’t want to buy such cheap cold-weather clothing?
Store No. 2, which sells general goods, has a booming business, and Store No. 1, which is not far away, is doing just as well.
Although there were few people, there were several luxurious carriages and sedans parked outside.
When you look at the decoration of this store, you can tell that a lot of thought has been put into it. The wooden hooks and clothes racks on the wall are an eye-opener for everyone.
I have never seen a wooden clothes hanger like this before, and the effect is really good when hung up for display.
“What a unique idea!”
“That snow-white down jacket looks crisp, but I didn’t expect it to feel so soft to the touch.”
"I heard that with these clothes, I can wear those elegant and light coats in winter without looking bulky."
"Really! You must buy it!"
These high-ranking aristocratic families have no shortage of clothes to keep out the cold. Miss Zhao, who just got off the carriage, wore a cloak worth thousands of gold, which was warm and luxurious.
But they will still pay for the novel clothes from the Western Regions.
Now I heard that wearing this kind of clothes, it is warm and not obvious, which makes me even more tempted.
(End of chapter)