Chapter 455: Rich people should follow the path of rich people
"How was it?"
Hu Ningwei's slightly expectant voice sounded in Hua Qing's reading room.
On the screen in the reading room, a sample film she shot this time had just been played. The content of the sample film was very simple. The main line was to make a bamboo beauty couch by herself, interspersed with other content for decorating the yard.
Just like Li Ziqi’s early videos.
However, with the support of the team that Xu Xiyu arranged in the past, the effect of the video is definitely better than Li Ziqi's early videos.
But...
Something is wrong.
Nothing is right.
The picture is very beautiful, the movements are well edited and neat, and Hu Ningwei's appearance is much better than Li Ziqi's.
Even Xu Xiyu was surprised to find that maybe it was because the teacher he found was good at teaching, or maybe it was because Hu Ningwei had really strong hands-on ability, but anyway, the finished product was decent.
But, it just doesn’t taste that way.
Almost meaningless.
No, it means a lot different things.
How to describe this feeling?
In layman's terms, even though Li Ziqi's videos are "field fairy tales," Li Ziqi's strength lies in the fact that she herself has a "fairy tale feel" in her videos.
In other words, with the atmosphere of the video, the audience "believes" that there is really such a person living in such an environment, and that Li Ziqi and the video she shot are harmonious.
Just like Snow White, in the story "Snow White", she really exists.
But Hu Ningwei is different. She is like an actor, acting out a rural fairy tale. No matter how well she plays the pastoral life, in the eyes of the audience, it is still acting.
No wonder.
Xu Xiyu now understands why Li Ziqi has stopped updating for three years. Even though there are many people working on this track, there is still no player comparable to her.
Sometimes, it’s really God’s blessing.
Li's videos can turn an unreal life into a sense of reality, making people yearn for it unconsciously, especially for people abroad. Due to the distance, this sense of reality is even stronger.
As for Hu Ningwei, her living environment is very different from that of the countryside, so she really can't do this. She doesn't have a pastoral spirit at all, so the video she shot is not convincing.
Thinking of this, Xu Xiyu frowned slightly, thinking about how to word it.
When Hu Ningwei saw that he didn't speak, she actually already had the answer in her heart, so she became a little discouraged and said: "Is it bad?"
"It's not bad, it's just wrong." Xu Xiyu shook his head.
After saying that, without waiting for Hu Ningwei's reply, he continued: "However, if you like it, I don't think there is anything you can't do. You don't expect to make money from this anyway, right?"
As soon as these words came out, Hu Ningwei was stunned. She really didn't expect to make money, but she wanted to accomplish a more important purpose than making money through this matter.
But it was hard for her to tell Xu Xiyu this.
So, she could only change her words and said: "Is it really hopeless?"
"It's not that we can't be saved, it's just..." Before Xu Xiyu could finish speaking, he suddenly heard a knock on the door. They looked back and saw Hu Ningtian and Cheng Yunqing pushing the door open and walking in.
As soon as he came in, Hu Ningtian immediately asked with a smile: "How is it? Have you finished watching it? Play it again and show us."
After saying that, the two of them sat down on the chairs.
Another twenty minutes passed and the video finished playing.
Hu Ningtian and Cheng Yunqing were very happy to see it. These two contestants, who had never touched the spring water since childhood, saw that Hu Ningwei actually made a beauty with her own hands.
The compliments came out one after another.
And, it’s all true.
Because they really think it's pretty awesome.
On the contrary, when Hu Ningwei heard what her brother and sister-in-law said to each other, she paralyzed and said: "Don't praise me, don't praise me, Xiyu said no!"
"No? Why not? Isn't this good?" Cheng Yunqing asked in confusion, and Hu Ningtian also looked at Xu Xiyu curiously.
"Ning Wei is too expensive and not suitable for this. It doesn't taste like what I imagined. It's okay to play by myself. Maybe she can attract a wave of fans because of her appearance, but I'm afraid it will be a bit difficult to come up with any big results. .”
As soon as Xu Xiyu said these words, Hu Ningtian and Cheng Yunqing did not refute anything, but fell into thinking one after another.
After all, in their opinion, Xu Xiyu is an expert in this field, and those who trust him will most likely be right.
At this time, Hu Ningwei's tone became even lower and she said: "Hey~~When I was shooting this video, I even broke the bracelet that my grandpa left for me."
"Bracelet? Jade bracelet?" Xu Xiyu asked instinctively.
"Yeah." Hu Ningwei nodded.
"A lot of money, right?"
"It's not a lot of money, mainly because it was a 10th birthday gift from my grandfather. I asked a master to repair it, but I don't know if it can be repaired." Hu Ningwei became increasingly depressed as she spoke. "Hey, no, wait a minute." Seeing that Hu Ningwei was about to cry, Xu Xiyu suddenly had a flash of inspiration in his mind, and then slapped his hands and said, "I just said something is wrong, the path was wrong from the beginning!"
Such a sudden voice startled the other three people.
Hu Ningtian looked at him doubtfully and said: "What's wrong?"
"What kind of pastoral life do you think a rich man like yours would live in? You should live in a palace, a life in an aristocratic family, something that no one has ever seen before." Xu Xiyu said happily.
"Is there something that everyone hasn't seen before?" Hu Ningtian wondered. There were very few things that he hadn't seen before.
"Yes, let's repair the bracelet, for example." Xu Xiyu replied immediately.
Before anyone could speak, he continued: "It is rare to repair a bracelet worth millions. You are too rich to understand this. What is even rarer is that the owner of the bracelet, Ning Wei, personally Repair the bracelet.
If I remember correctly, jade bracelet repair is also an intangible cultural heritage, at least curium art repair and gold tracing repair are definitely intangible cultural heritage. Imagine a very rich and beautiful girl holding a very expensive and meaningful bracelet.
I found an intangible inheritor of the best gold painting skills, learned the techniques of jade bracelet repair, and then successfully repaired the bracelet. The photography was good, the publicity was better, and there was a lot to see.
Moreover, the underlying logic of shooting this type of video is the same as the videos we shoot now, but the direction of material selection is different. ”
"Is this feasible?" Cheng Yunqing asked thoughtfully.
"Of course it's possible. Let's take the bamboo couch in the video as an example. It uses ordinary bamboo now, right? That's not possible. If we want to restore it, let's restore the top-notch beauty couch.
What about red sandalwood and golden nan, I don’t understand this. Anyway, as long as the materials are allowed by law, we will use the most expensive ones.
Including some other small things, such as the top rouge in ancient times, restored in the most expensive and luxurious way, even the small porcelain that holds the rouge.
Then you have to go to Jingdezhen in person, learn from the most powerful masters, and use the top materials to bake them using ancient methods. If we have money and resources, we have to make some gadgets used by the top people in ancient times.
From now on, Ning Wei will directly open a personal brand, specializing in luxury goods, truly top-notch luxury goods with craftsmanship and cultural heritage. Listen to me and don't learn about pastoral life. It's not suitable for you. You have never been in a pastoral life. ”
After saying this, Hu Ningwei, Hu Ningtian, and Cheng Yunqing all looked at Xu Xiyu with their mouths slightly open.
After watching it for a while, Cheng Yunqing said: "Isn't this a bit too showy of wealth?"
"Showing off her wealth? Where is she showing off her wealth? She is promoting traditional culture, but the things she promotes are a little more expensive. The most important thing is that Ning Wei has the hands-on ability.
In other words, what we filmed was the process of making these things by herself. This is completely different from buying some expensive things to show off. How can it be a show off of wealth? "Xu Xiyu explained.
"Really?" Hu Ningwei blinked her eyes and fell into thought.
"Of course, think about it, for the same 2 million, someone bought a luxury headdress; and you bought the materials yourself and made a headdress worn by ancient queens or princesses.
Now, you are simultaneously displaying this tiara that cost 2 million yuan online. When everyone sees her, they will only feel that there is a huge gap between the rich and the poor, and they will envy and hate at the same time;
But when they see you, everyone's first reaction can only be that you are awesome. Of course, some people think that you have nothing to spend your money on, but few people will think about showing off your wealth. "Xu Xiyu gave another example.
"Don't mention it, it makes sense. We are all doing handicrafts anyway. Since I can't understand the pastoral style, it's better to do something familiar to me." Hu Ningtian felt that what Xu Xiyu said was indeed correct.
Moreover, if Hu Ningwei can really develop influence from this, the added value will be even higher. Luxury goods are actually the right to interpret aesthetics and are a must-have for cultural soft power.
"If you think about it, our country has so many cultural relics and heritages that we can't finish them all in a lifetime. The most important thing is that few people can imitate this track because the cost is simply unaffordable.
But Ning Wei is different. Over time, the value of her works and her fame have increased simultaneously, and she uses valuable materials.
Therefore, the costs paid now will be recovered sooner or later, but others will not be able to recover their costs until then. However, one thing is that it will be very hard.
It is not easy for many people to do one thing well throughout their lives. We do not seek to do everything well, but if we want to do so many things well, the effort we put in must be several times greater. "Xu Xiyu added.
After hearing this, the three of them fell into deep thought again.
After thinking about it for a while, Hu Ningtian asked Hu Ningwei: "How about it? Do you want to do it or not?"
"Do it!" Hu Ningwei answered firmly. Firstly, she also wanted to pursue personal value; secondly, this was for the survival of the family.
Therefore, after replying, she asked Xu Xiyu inexplicably: "You will help me, right?"
"Don't ask this question next time, I won't be happy to hear it." When Xu Xiyu said this, he didn't need to think about it, he was passive.
It was this unhesitating look that made both Hu Ningtian and Cheng Yunqing laugh.
But Hu Ningtian couldn't laugh anymore the next second.
Because Hu Ningwei took the initiative to stand up, hugged Xu Xiyu and said, "It's great to have you."
"Hey, hey, what are you doing?!!!" When Hu Ningtian said this, he didn't think about it, it was because of his brother's passivity.
"You're the only one who talks too much!" Cheng Yunqing scolded, "How about a polite hug? You usually hug other women."
"..." Hu Ningtian.
"Hahahahaha." Hu Ningwei let go of Xu Xiyu, covered her mouth and laughed, her branches trembling with laughter.
On the other side, Mr. Mao Gaojun was lost in thought.
Why has Xu Xiyu remained silent for so long?
There are no big event announcements for the artists under him. Isn't he in a hurry?
What is he doing?
(End of chapter)