Chapter 467 does have a plan
The folk music band in the southwest corner plays passionate and heavy music;
The non-genetic person in the center sparkles brilliantly and dazzlingly.
The audience holding mobile phones cheered and marveled;
Media scattered around the square, filming and reporting;
Netizens who watched the live broadcast were commenting and discussing.
But the special guest standing by the window looked solemn.
It started with Li Qiyang's charcoal dance performance and ended with Gu Lixiati's iron flower performance.
Now that the Hanfu show has begun, Lu Qinyao personally sang the first Chinese-style music of the show, which was copied from the "Dan Ge Xing" from the ending theme of "The Twelve Hours of Chang'an".
Be it Mao Gaojun or Qi Xiangyang, including Nancy and Inoue Saburo, the expressions on their faces are becoming more and more exciting.
Not that the performances are really all that great.
In fact, whether it is the charcoal dance or the iron flower, it can be copied to a very high degree, including the "Hanfu show", the intangible cultural heritage exhibition and so on, which are also very easy to copy.
But it is precisely this ease of copying that is the source of the four people's solemn mood.
Follow the trend.
The four of them believe that after tonight, there will definitely be other scenic spots or other event organizers in China who will follow suit and perform the charcoal dance and ironwork.
There will also be countless viewers who will follow the trend to watch, shoot, publish and disseminate relevant content.
Not only that, when the freshness of the charcoal dance and iron flower wears off.
These scenic spots or event organizers who have tasted the benefits will also look for new "national style performances".
Just like after "New Paradise" became popular, many scenic spots launched their own "New Paradise-like" plans to attract tourists.
Another example is that on earth, there was a period of time when "music festivals and concerts" were very profitable, so music festivals and concerts were held all over the country.
It is even very likely that after seeing the popularity of the "National Style Cultural Festival", various localities will simply follow the trend and also organize national style cultural festivals.
Having said this, some people may think that if everyone is doing the "National Culture Festival", wouldn't they be "stealing business" with Xu Xiyu and Ke Xinying? Isn't this a good thing for Mao Gaojun and the others?
At first glance, it looks like this.
But this is not the case.
Because if the National Culture Festival planned by Ke Xinying wants to be truly influential, all parts of the country need to follow suit.
Only in this way can we quickly cultivate a large number of audiences for the "National Style Cultural Festival".
It should be noted that everything you do requires corresponding soil.
The National Culture Festival is still a niche event in China, not even as good as "Comic Expo", let alone holiday themes that scenic spots and amusement parks like "Halloween" will never miss.
Under this current situation, relying solely on Xu Xiyu's family to promote it would make progress slow, and it would be easy for them to entertain themselves.
But if all places are doing it, then the soil for the "National Style Cultural Festival" will soon become "fertile".
Once the audience has been cultivated enough, as the initiators of the National Style Cultural Festival, Ke Xinying and Xu Xiyu can take advantage of the situation to raise their National Style Cultural Festival to a higher level and build it into a "top-level National Style Cultural Festival".
Just like a game, only if there are enough players can an influential game be brewed.
It's like football. There are leagues all over the world, but the most influential one is always the World Cup.
Ke Xinying’s ultimate goal is to turn her “National Culture Festival” into a “World Cup” and a top event for the Chinese culture audience.
This is something she can completely achieve by relying on her own financial resources and content support from the entertainment sector.
Only in this way can we truly lead the trend and make the National Style Culture Festival a centralized exhibition place for Chinese fashion and Chinese aesthetics, as well as a venue for top Chinese shows.
Therefore, it is only right to let others follow suit.
More people must participate and work together to make the cake of "national style culture" bigger.
Mao Gaojun and Qi Xiangyang can naturally understand this truth.
It was precisely because he understood this truth that Mao Gaojun suddenly realized that he had underestimated the "National Culture Festival".
You know, back on Earth, Su Mang had a bunch of celebrities rushing to fawn over her just by having foreign fashion resources. That's how Harper's Bazaar got started.
The same is true here at Blue Star.
Mao Gaojun couldn't even imagine that if Xu Xiyu and Ke Xinying really made this happen, how many celebrities would rush to participate in order to show their faces.
For example, take the following two opening performances.
The CCTV car is parked on the side of the road. Gulishati and Li Qiyang may both appear on "News Broadcast" tomorrow.
Especially Li Qiyang, this grandson is wearing a red costume and playing with fire lanterns. He doesn't know how many fans he has attracted. Women think he is handsome.
The man thought he was so handsome that he wished he could play with him.
Mao Gaojun was thinking that if Ke Xinying told those top performers who couldn't sing or act well to arrange some specific performance for them to open the show, they would probably fight over their heads.
Thinking of this, Mao Gaojun couldn't help turning his head to Xu Xiyu, half praising and half hating: "Mr. Xu, what a good trick!"
"A prize, a prize, a prize." Xu Xiyu chuckled.
When he smiled, Inoue Saburo, who was still smiling, became stiffer.
Although he didn't understand what the two said. But if Mao Gaojun can figure it out, he can naturally figure it out too.
The power of culture is quite exaggerated.
At that time, the Korean Wave was very popular, and many Chinese people had a good impression of Korea.
Later, Hallyu was restricted, and just a few years later, Bangzi's evaluation in China dropped off a cliff, and the share of other industries in China also slumped.
In the final analysis, in addition to the local cultural confidence brought about by economic development, there is also the impact of cultural blockage.
If the country is still flooded with Korean Wave, then there is a high probability that many people will still have a favorable impression of them.
In this case, if Bangzi does something bad, a bunch of people will take the initiative to "defend Bangzi."
After all, Bangzi didn’t just start being “disgusting” after the Korean Wave was restricted. They have been doing disgusting things all along. However, the "coverup" of Hallyu helped them eliminate a lot of their "hate".
With the influence of the Korean Wave, it can also drive the development of their other industries in China.
On the contrary, it means total defeat. Unless it is a unique product in the world, all substitute products will be affected.
This is the power of culture, because it affects people's views on things, and all economic activities revolve around people.
Therefore, influencing people through culture is the most effective and lasting way of promotion.
The same logic applies to the United States, Europe, and Japan.
For example, relying on its developed animation and game industries, Japan has eliminated many people's bad feelings towards Japan and even developed a good impression of it;
The most typical example is "two-dimensional culture", which originated in Japan and has audiences all over the world, including China.
It has driven the development of many industries, and the development and economic benefits of the industry have prompted practitioners to promote outside the circle to attract new blood; to dig deeper within the circle to extract more value.
From this, words, rituals, and chains of contempt began to be created to strengthen the circle culture and strengthen the sense of identity.
For example, the surroundings are called "millet" and the badge is called "bachi". These are all transliterated words.
The crux of the matter lies here.
If a circle wants to ensure that its economic benefits can last for a long time, it is natural to sublimate, generalize, and beautify the "circle culture". After all, no one will support a bad thing.
Even if you are advocating the legalization of a certain product, you have to hold on to the lofty banners of freedom and human rights.
But the foundation of this "circle culture" comes from Japan.
Then, the effect of beautification is that it is not only the circle that is beautified, but also "Japan", the basis of circle culture, will also be beautified.
You know, after all, there are only a few people who can look at problems dialectically. Many people nowadays are simply diodes.
Therefore, this beautification is most likely to be comprehensive, because I like a certain point and then think it is good in all aspects. Even if it is not so exaggerated, it is still more or less in love with the house and the bird.
Once there are more such people, the benefits will be all-round for Japan.
From large countries to small companies to even individuals, they all have fans in China who speak out for them.
Therefore, the private sector and the government are definitely coming together to fully support the development of these cultures in China.
Even if it is not done openly, it is certainly done privately.
Ordinary people should be able to understand this logic if they think about it carefully.
Therefore, Saburo Inoue, who has a special identity and a special mission, must never see the rise of the "National Style Cultural Festival".
Because the market is limited, there are more people who play Chinese style, but fewer people play Japanese style.
Of course, the number of people playing 2D games may still increase, but the problem is that the cultural foundation of 2D games in China at that time may not still be Japanese.
You know, China's animation, games and related supporting industries are also on the rise.
Once these are integrated into the National Culture Festival, a strong and systematic trend culture is formed, and Japanese culture is squeezed out, it is no joke.
Without the "fig leaf" and "buffer zone" of culture, the consequence is to face naked new and old grudges.
By then, it will be useless to spend money to raise V and even talk about it, because there will be no mass base.
Maybe, Xu Xiyu’s “National Culture Festival” doesn’t have this ability, but it can’t prevent others from learning it. Maybe another strong person will come and come up with something based on Chinese culture?
Xu Xiyu squeezed a little more, and the others squeezed a little more. Sooner or later, all Japanese culture had to be squeezed out.
Moreover, Xu Xiyu is a rising star in China's cultural industry and a representative figure of the younger generation. If he makes such a start, the authorities may be able to follow suit. In this case, something big will happen.
Thinking of this, Inoue Saburo broke out in cold sweat.
He also had the same idea as Mao Gaojun, feeling that he had underestimated this "National Culture Festival".
After thinking for a moment, he immediately made a decision in his mind to win over her first, and to keep things in check during the process.
With this thought in mind, he turned his head and spoke a string of English to Xu Xiyu with a smile and a slight bow.
Xu Xiyu didn't quite understand, but fortunately Nancy translated: "He said that he thought the opening performance was very good and amazing, so he wanted to invite these actors to perform in Japan."
As soon as these words came out, Mao Gaojun and Qi Xiangyang raised their eyebrows.
Xu Xiyu's eyes narrowed slightly.
There is indeed a way to do things in small days.
(End of chapter)