China’s four major TV stations are all talented people.
Magic City is famous for its internal fighting.
In the end of the fight, even the local hosts almost disappeared.
The Carrying Ding variety show even ended its future.
Zhejiang Satellite TV is nicknamed the "murderous" station.
After all, this unit always engages in extremely dangerous projects, and accidents happen more than once or twice.
Gao Yixiang died unexpectedly on their show.
Jiangsu Satellite TV uses emotional conflict as the selling point of its programs, which is especially represented by "If You Are the One" in later generations.
Of course the Jiangsu Thirteen Taibao do not recognize the status of Jiangsu Taiwan.
The demons are all fighting among themselves, while Jiangsu is in disarray...
And the Mango Terrace.
Dear Mango Channel is the first disco channel in the minefield of radio and television!
Because of its entertainment-first philosophy, there is nothing this unit dares not do.
In general...
I use it for people who dare not use it on other platforms.
I put on programs that other stations dare not put on.
One sentence.
I want to do it if it is done in other Taiwan.
I want to do what other Taiwan can’t do!
Behead first and tell later, the public enemy of radio and television, this is Mango Channel.
Is it clear enough?
The characteristics of Mango Terrace are boldness, carefulness and shamelessness.
Bold, he dares to do anything.
It is almost the same as the airport ticket plan submitted by Spring Airlines for review.
Just try it.
If the boss scolds my mother, I will be cowardly. If someone doesn’t scold me, I will do it.
Careful, careful because they are very good at understanding the needs of the audience.
While the Spring Festival Gala is becoming more serious and educational, Mango Channel is galloping on the road of entertaining the public.
It is clear at a glance who is on the audience’s side.
But the strongest thing is being shameless!
The so-called shamelessness does not mean vulgarity.
Of course, there is also the vulgar side of kneeling down to worship the great people.
Their shamelessness is not like other TV stations who always like to put on airs.
It’s down to earth.
In addition to being the only one among several major TV stations with a top-level video platform.
Mango TV is also tied to Mango e-commerce.
Any product that appears in variety shows, TV series, movies, or any content broadcast on the Mango TV platform will have a direct link to the online shopping platform Mango Mall.
As small as a hairpin hairband, as large as a mobile phone TV.
I am the one who understands the most about forming an industrial chain and monetizing popularity among the national broadcasting groups.
To make money, don’t shiver.
As long as you can make money, why bother with face?
Now, Zhang Huali, sitting in his office chair, is carefully thinking about the plan Zhang Yuan just proposed.
Exchanging lives...
I started out as a child.
This plan seems a bit risky?
Because things related to children can be big or small.
If something goes wrong, it won't end well.
But Mr. Zhang thought the other way around.
Precisely because it is easy to cause taboos, other National Taiwan University would not dare to do it.
Zhang Yuan has actually considered this.
If the plan is given to Modutai, there will be a high probability of rejection there.
Zhang Huali pondered over and over again.
But the bigger the storm, the more expensive the fish!
What others dare not do, we have to do it!
“You have a good idea.”
"In this case, I will take you to the variety show department in a moment and let their person in charge take the lead to discuss this project plan with you."
"Okay." Zhang Yuan responded with a smile.
I thought at the same time.
This is indeed a veteran, non-stick pan!
Knowing that this matter might be risky, I asked someone from the variety show department to take the lead.
It was done through his introduction.
If it can’t be done well, it’s not my organization.
The first level of officialdom is overwhelming. He was originally the deputy general manager of Huguang and the director of the entertainment channel. He was two or three levels higher than those ordinary department heads.
“Put this aside for now.” Mr. Zhang changed the subject.
He knew Zhang Yuan’s purpose very clearly.
It's just for the TV series.
Since the conditions have been given, I can’t do anything here.
"Your film "The Legend of the Condor Heroes" is no problem in terms of subject matter."
"But after all, the filming is far away, and the actor's recovery status is not yet known."
“But since you are so sincere and have cooperated with our Golden Eagle Cartoon.”
"Then our Mango Channel is still willing to trust and cooperate."
"That's it." Mr. Zhang thought for a while and remained as pragmatic as ever.
“We can sign a progressive contract.”
“After the work is completed, we guarantee that it will be broadcast within a certain time.”
“Specifically this The length of time can be discussed. ”
"But it must first be broadcast on our third-level TV station under Hunan Radio and Television."
"The results after the broadcast will reach the ratings score line we set."
"No need. After the series is aired, our Mango Channel will directly broadcast the film on the stars."
"The ratings line will be the same as the broadcast time, and we can discuss it again."
Zhang Yuan expressed his gratitude to the other party, but at the same time said that he needed to think about it again.
In fact, the conditions given by the other party are already very good.
Without the bait he gave first, and Hu Ge's popularity now, he would never have been able to get this condition.
But!
His goal was not Mango Station in the first place.
He came today just to say hello and get acquainted with the other party.
Just make friends with each other.
After all, there will be many opportunities for cooperation in the future.
After chatting for a while, the two of them went out together.
After leaving the office, Teacher He, who had been hiding nearby and watching, was extremely nervous.
He is worried about Zhang Yuan.
For fear of breaking up on bad terms and offending the leader.
If this is the case, he can mediate quickly.
But when I saw the two of them going out, they were both smiling.
Especially my own leader’s steps are cheerful.
He breathed a sigh of relief.
I also thought that the leader seemed very happy to see his state.
My friend is not coaxed very well.
Looks like I was worried for nothing.
Seeing this, Teacher He drifted away silently and went about his own business.
Don’t bother, it’s his gentleness...
When he arrived at the variety show department, the person in charge thought about it for a long time after listening to his proposal.
I think this can be done!
Because based on the analysis alone, the cost of this program should not be high.
It's not like a big project like "Super Girl" that costs tens of millions.
One episode of this program is estimated to cost hundreds of thousands.
If you mess up, you won't get much compensation.
But if it is done well, it will be a great thing to spend a small amount of money to do a big thing!
This took him to study for an entire afternoon.
The more the other party chatted, the more excited he became, and the more he felt that this program was interesting.
In the end, just like the other side in the Magic City, Zhang Yuan planned to take on the name of a planner.
But Zhang Yuan waved his hands repeatedly.
You boss doesn’t stick to the pan, can I still stick to it?
He has only one idea now.
"If you cause trouble in the future, just don't mention me as a teacher."
I quickly declined.
"I just want to give you an opinion, an idea and an idea."
"This idea is still borrowed from foreign programs and is not systematic."
"How dare you take up a position?" Oh!
The other party thought that he wanted to hide his merit and fame, which was very touching.
Thank you again and again.
He put on a high-spirited attitude and kept being humble. Anyway, the purpose was to establish a relationship with the top management of Mango Channel. Everything else was trivial.
The meeting lasted until sunset, and then he "escaped" from the conference room.
“Oh my god!”
“The enthusiasm of these people for the show is too exaggerated.”
"Much better than those from the Magic City..."
Having been at both ends, Zhang Yuan could clearly feel the difference.
On the other side of the city, even if they are discussing a talent show to compete with "Super Girl", it is just a job.
On the other side of Mango TV, there is a passion for career.
In the final analysis, it is actually a matter of physical fitness.
It was Zhang Huali who initiated the internal restructuring of Mango TV after he came to power.
Especially variety shows have adopted a grouping system.
Different program teams are relatively independent and have an internal horse racing system.
There are individual and group reward systems for those who come out on top.
I got on the elevator tiredly and planned to go downstairs to find a place to rest.
"Zhang Yuan!"
At this moment, as soon as he arrived at the lobby on the first floor of the Mango Terrace Building, someone called him again.
Looking back, a woman in business attire appeared in front of her.
"Hello, Mr. Lei."
This person is Lei Yin, the director of Golden Eagle Cartoon.
"You haven't eaten yet, I'm treating you."
Leading him to a restaurant beside the Xiangjiang River.
This guy is quite down-to-earth, and he didn’t drag him to a serious restaurant where he wears a suit and tie.
Instead, we came to an old restaurant that eats the local specialty of dry pot fish.
Compared to a business banquet, coming to this place is more like a dinner among friends.
"The ratings of "Pleasant Goat and Big Big Wolf" are very good. Thank you again for choosing to cooperate with our Golden Eagle Cartoon."
With the boldness of a local woman, this woman raised a glass full of beer and talked to him Done.
Although Zhang Yuan was on a diet, seeing the enthusiasm of the other party, he had no choice but to drink up the bubbling Baisha beer in one go. This brand is also considered a local specialty.
Lei Yin is not an ordinary person either.
She will be the vice president of the Chinese Animation Society in the future.
Every time a high-level meeting related to animation is held in the imperial capital, she is always invited.
You cannot avoid this person when doing animation in China.
And Lei Yin was also very satisfied with the young man in front of him.
"Pleasant Goat and Big Big Wolf" has aired more than forty episodes so far, with an average ratings of an astonishing 13%!
It is the cartoon with the best average ratings since the launch of Golden Eagle Cartoon.
Because of the high ratings of this animation, KFC's advertising sponsorship, which was already under negotiation, was finalized.
KFC has signed a cooperation agreement and will spend more than 20 million yuan in advertising on Golden Eagle Cartoon every year.
But the contract stipulates that the advertisement must follow the animation work with the highest ratings.
Of course it is "Pleasant Goat and Big Big Wolf".
KFC’s sponsorship alone helped Golden Eagle Cartoon earn back the money it spent on “Pleasant Goat”.
And with the well-known brand KFC settling in, other small brands are also taking notice and investing one after another.
Project "Pleasant Goat and Big Big Wolf", make a lot of money!
Lei Yin withstood the pressure and spent a sky-high price to buy animations, which was a great success.
It seems like Taili has proven himself.
She also understood that Zhang Yuan played an important role in it.
So when I knew he was coming to Mango Terrace, I came here to treat him to a meal.
In addition to expressing gratitude, there is another purpose.
She is not alone in Taiwan.
There will also be those who will sing the opposite tune.
The most obvious one is Hongmeng Cartoon, the producer of "Rainbow Cat and Blue Rabbit".
Their animation is also finished.
We are all our own people, so you can’t treat us badly, right?
Besides, our animation production level is much higher than that of "Pleasant Goat".
Indeed, the production level of "The Legend of Rainbow Cat and Blue Rabbit" is among the best in the country.
He asked Lei Yin to give him the same film price as "Pleasant Goat".
Lei Yin, of course, refused. It was already a gamble for her to offer a "Pleasant Goat and Big Big Wolf" on the stage.
And it also has the meaning of attracting KFC advertising sponsorship.
Where can you get a sponsorship as big as KFC to support you now?
This company also has a relationship with the top management of Mango Channel. Lei Yin did not want to offend, so he also proposed a progressive plan like Zhang Huali.
After reaching a certain ratings, the film collection price can be increased incrementally.
But Hong Meng was annoyed, saying that her elbows were turned outward.
When she airborne at Golden Eagle Cartoon before, it was rumored that she was the mistress of the old station director.
Now it is rumored that she and Zhang Yuan complement each other.
After the news reached Lei Yin’s ears.
This guy thought about Zhang Yuan’s appearance and figure... It seems that it’s not impossible.
But is this possible?
Poop also got angry.
At the end of the fuss, the producer of "The Legend of Rainbow Cat and Blue Rabbit" slammed the table.
I haven’t broadcast it on Golden Eagle yet!
I’m going to a bigger platform!
Who else is bigger?
CCTV!
Finally, I was on CCTV Children’s Channel.
And the first broadcast happened to coincide with the Chinese animation quality screening week organized by the other party.
Bang!
The ratings reached 12.93%!
Almost equaled the performance of "Pleasant Goat".
The words coming off the stage are not good to hear.
Many people said that Lei Yin must have accepted a bribe and used it for personal gain.
Some people took the opportunity to make trouble.
After all, if I take you down, the position will be freed up.
Fortunately, the old director of the station was behind her and helped to stop her.
But this was enough for her.
But fortunately, things quickly turned around.
After the premiere of China Animation's premium products, the ratings of "The Legend of Rainbow Cat and Blue Rabbit" dropped.
Eventually it stabilized at around 3.5%.
Although this result may seem inconspicuous, it is also the ratings champion of CCTV children.
But even if it is the champion, even if CCTV is more powerful than Mango Channel.
But it is still far from the 13% daily ratings of "Pleasant Goat and Big Big Wolf".
Now that the dust has settled on the stage, no one questions her judgment anymore.
The rumors died down.
Not only is there no problem, it also proves her vision.
The old station director immediately brought up the matter at a work meeting and praised her direct descendant for her decisiveness in handling matters and her ability to deal with matters on a case-by-case basis.
So Lei Yin was very happy to see him and specially brought him to this old restaurant where he usually loved to eat.
“You mentioned before that you want animation and KFC to link up to produce dolls and toys, but I don’t think it’s time yet.”
After tasting a few mouthfuls, Zhang Yuan, who did not dare to eat more because of weight loss, smacked the taste and felt that the needle did not prick him. When he had the opportunity to taste it again next time, the other party said.
When Zhang Yuan heard this, he thought he was rejecting me, right?
But the strong woman continued.
“I think we have to wait until after the New Year, when the annual ratings report, audience data, business data, etc. are released, and there are documents to support it.”
“It will be smoother to talk about this matter.”
"I will build a bridge in the middle when the time comes."
Zhang Yuan quickly raised his glass to express his thanks.
Not only are they refusing, they are also helping to consider the details.
Obviously, this is the other party reciprocating the favor.
After happily discussing everything, Zhang Yuan said goodbye to the other party.
I went to see Teacher He who was working overtime to record a program and asked him to treat me to dinner next time.
After finishing everything, I walked out of the Mango Terrace building for the second time.
As soon as he left the house, his cell phone rang.
Picking it up and looking at the caller ID, he smiled happily.
“Well-informed.”
This is picked up.
Immediately, a somewhat joking and scolding sound came from the receiver.
"Zhang Yuan, you are not authentic."
"I would rather run to Hunan than come to our Magic City."
The caller is none other than Boss Li from the Magic City SMG...(End of Chapter)