Chapter 8 Intangible cultural heritage has never been more than just a culture
Yang Yanan shook the snack in her hand and spoke clearly and neatly. Xu Yichi was choked by her overly simple and straightforward expression and was confused. It took a long time to finally turn that corner.
Ah this... this thing, it is indeed possible, and she is really happy to do so, but the question is -
"Why, why?" The little girl tugged at the hem of her clothes and lowered her head The movement was as small as the snoring of a mosquito, "Senior...what do you like about the small and medium-sized ones?"
"Besides, you can really rest assured to leave such an important thing to us. ”
"After all, our studio is small, poor, and has little reputation or technical ability. Are you really afraid that we will screw it up..." Xu Yichi's voice became softer and softer, and after she finished speaking, her head was almost pressed into her. In my arms.
——When they first came to Shanxi Province to look for inspiration, they were quite confident. They felt that even if they couldn’t negotiate all the projects during this trip, they could at least win over seven or eight people. Cooperation authorization.
But that little bit of overwhelming confidence that they didn’t know existed was mostly worn away after the few of them actually visited the museums and cultural centers in Yuancheng and Yunzhong.
The topic of "intangible cultural heritage" is far more complex than they had imagined before, and it covers many more areas than they expected.
The word "intangible cultural heritage" is by no means what they thought at first. It just represents a certain ancient culture that has been passed down. In fact, it goes back from local folk customs to culture and culture, and then upwards. Historical changes to regionalization...
The social, cultural, and even economic value contained in any kind of intangible cultural heritage is immeasurable. They want to understand and understand one of them, and perfectly derive and reproduce it in the game. It was particularly difficult, as they had originally thought, to secure seven or eight cooperation authorizations at once...
That was nothing short of a dream.
So.
Facing a grand theme like "The Legend of Yang Family General" that has been passed down for thousands of years.
Can they really do it well?
Senior Yang...can she really trust them with such an important thing?
Is she really not afraid that because of their insufficient skills, they will not be able to present the spiritual and cultural connotations that "Yang Family Generals" should have, and accidentally ruin the project?
This kind of thing...she felt extremely scared just thinking about it.
I am afraid that I will not be able to embody the loyalty and blood of the Yang family... I am also afraid that I will not be able to emulate the heroic and heroic demeanor of the twenty-two female generals of the Yang family.
If she doesn't do it well, she will really feel extremely guilty.
The more Xu Yichi thought about it, the more entangled she became. Her mouth, which was already tightened, became even more straight.
After hearing this, Yang Yanan blinked and thought seriously for a moment. After a while, he couldn't hold back and burst into laughter.
"You are said to be timid, but your courage is really not much greater than that of a mouse, Xiao Xu." The Loli demon shook her head, with a look of disdain on her face that said "adults are looking after children", "Don't even think about it. So many, I am looking for you just because I think you are suitable. There are not many other reasons and I am not worried. You will mess up."
"Just let go and play the game you like."
Yang Yanan's expression was extremely calm, but Xu Yichi looked at her calmly. Becoming more and more embarrassed: "It's suitable."
"How is this suitable? I don't even feel that I am suitable." - She is a pure newcomer who has just entered the industry for two days. Before that, she had only made two small projects with her team during college. independent game production experience.
The reason why she dared to fool everyone in the studio to choose the intangible cultural heritage theme with her this time was because she and Xiaobai really liked those things since they were children. It's something with an antique charm, and I want to take advantage of the current hot spot of "the rise of the national trend". By the way, I want to see if I can get some support projects from relevant departments and get some ZC assistance.
"Anywhere is suitable." Yang Yanan tilted his head and said matter-of-factly, "Mainly, I think your kid is quite simple-minded, and you do like to poke things like this."
“——Compared with handing things over to people who only care about profits and don’t treat them well, I am naturally more willing to entrust this legend to young people who still have dreams in their hearts.”
"It's difficult to understand?"
"No, it's not difficult, but, but what -" the little girl hesitated with a blushing face, "Yang, Senior Yang, how can you be so simple when you are young?" Simple. ”
Simple people would never download so many pink apps on their phones (cross them out)!
"It's quite simple." Yang Yan'an raised his eyebrows and scratched his head, "If you don't believe it... let me tell you this, Xiao Xu——"
"You said, this time you Why do you want to make a game with an intangible cultural heritage theme? ”
"Uh... one just likes it, and the other definitely wants to catch the national trend and make more money." Xu Yichi scratched his hands, "Of course, if this game can be lucky enough to bring some sense of the times... help our studio. It is better to leave a name in Qingshi and become rich immediately.”
——Get rich in place and retire on the spot.
These days, few young people should be able to resist such temptation, right?
“Look, isn’t your idea quite simple?” Yang Yan’an shrugged, “Before establishing the project, you didn’t even examine the market gap and demand... You looked at the outlet randomly and resisted your interest. It's coming."
"...嘤." Xu Yichi covered his face with his hands and made a strange sound, "Senior, do you want to praise or curse?"
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"Hey...praising you, praising you, don't make that weird noise, darling, I'm just praising you!" The little Loli was perfunctory, and decisively put the issue behind her, "Besides, you said that China is so big Each province applies for a territory There are also quite a few national-level intangible cultural heritages invited here - why do you have to come to Shanxi Province to collect cultural heritage, instead of going to Shaanxi Province or Qingzhou Province next door? "
"This, this is mainly because of mine? Idol Zai Xin Chuanyoudian..." Xu Yichi buried his head, "I want to come here and try my luck to see if I can meet my idol."
"Oh, I can't tell!" Yang Yan'an was exaggerating when he heard this. potato chips in He even forgot to eat, "You kid, you are still chasing stars?"
"No, no, no, no, no, my idol is not a celebrity idol!" Xu Yichi's face was red, and he shook his head like a rattle in a hurry .
“It’s the piano master Yun Se—the owner of Qiliang Piano Shop in Daicheng, Ms. Lan Xuesheng, the brand manager of the sub-brand ‘Lansheng’ of ‘Konggu Yixiang’!”
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"Although I'm tone deaf and can't play the piano...but I like to listen to her piano music very much, and I also like her piano playing style and artistic concept." When talking about her favorite idol, the little girl's eyes were full of stars.
“Her piano music has a magical power that makes people feel at ease inexplicably. It has accompanied me through many days and nights when I was rushing to make plans and was bald.”
“ ——I actually wanted to make a music game with the theme of guqin music at the beginning, but considering that I may not be so lucky to meet Ms. Lan, and my understanding of the current music game and market recognition, I didn’t know enough, so I gave up.”
Unexpectedly! Xiao Xu’s idol is Lan Lan! !
(End of this chapter)