Chapter 43 We who have just graduated are still young, and we are all still idealistic
The little girl roared so loudly that it was so frightening that Lan Xue almost spilled the half cup of tea with her hands shaking, It almost frightened Lu Shinian, who had just sat down, and caused him to make a big fork on the spot.
The young man in Taoist robes who had finally settled down in his position looked back at Xu Yichi with a complicated mood when he saw this. The woman over there noticed the little girl holding the plan and couldn't help but talk carefully. With trembling fingers, he smiled gently.
"Xiao Xu, we can look at the plan later. Don't be nervous. Let's talk about something relaxing first." Lan Xue said, while carefully taking the small piece of paper handed over by the little girl. Stacking the design plans, he carefully placed them on the shelf next to him, making sure that the pages would not get wet with tea splashes.
"Let's talk about something relaxing first?" Xu Yichi was slightly startled when he heard this, as if he couldn't turn that corner for a while.
"Yes, let's talk about something relaxing first - I see that you seem a little nervous, so why don't we relax a little bit first." Lan Xue said calmly, "By the way, this will also help us improve our understanding of each other."
"Hey, okay." The little girl nodded ignorantly. Although she promised well, her back was The old subconscious straightened up, "So tell me, what should we talk about now?"
"Now... let me think about it." The woman held the tea cup, smiled and bent her eyes. She raised her eyes and saw Xu Yichi sitting as if he was suddenly called upon by the teacher in class, and couldn't help but burst into laughter.
"Well...for example, Xiao Xu, why do you want to make this kind of mobile game with an intangible cultural heritage theme?" Lan Xuesheng said, putting down the tea cup and holding her chin with one hand, "This But it’s a laborious job that may not be rewarding.”
“-If you don’t do it well, there will be a lot of people waiting to criticize you; even if you do it well, you may not be able to make money. A few bucks.”
"It's the most common situation that those of us engaged in 'culture' encounter when it's well-received but not popular - not to mention, if the studio simply wants to make money, it will have to do something that has a very mature model and basically only needs you. Wouldn’t it be more appropriate to have a small game that can be put on the shelves with a different skin?”
The woman’s eyebrows were gentle. The question she asked was similar to the one Yang Yanan asked her that day, but the details were completely different.
——Although demon spirits who have lived for thousands of years have clear minds, they are not like ordinary people. They have all the joys, joys, and anger of human beings. Naturally, it is difficult to explain clearly what they may face in the future. Those questions.
And what Lan Xuesheng asked her today - the temptation of the huge profits that skin-changing games may bring, the intangible cultural heritage games that they have been trying to avoid and don't want to face, even if they are finished, it will be very difficult. The fact that it may be a hit but not a hit.
These things have always weighed heavily on her head like stubborn rocks. She usually tried her best to escape, but today, with Lan Xue’s words, she was forced to turn around and face this problem head-on. The problem she deliberately ignored——
If the reskinned game can indeed bring greater benefits to the studio.
If a game with the theme of "intangible cultural heritage" is not done well, it will definitely be scolded, and if it is done well, it may not be profitable.
So, under the premise that she, Xiaobai, and Qingqing——
everyone in their studio is actually very aware of this.
Why do they insist on making such a game?
——Is it for the "one hundred and fifty" investment that the top senior said, or is it for the reputation of this game and to leave a name in history so that it can become famous in the future?
But at the beginning, no one knew that they would meet a top senior by chance, and no one expected that they would be so lucky to obtain such a "huge investment".
At first, they came with the mentality that "we can't negotiate a cooperation with each other, and in the end the project can only be shelved, or they can barely make do with some open-ended marginal materials to make ends meet." Jin Province - They didn't even think at first that they could really find a protection agency willing to authorize them and cooperate with them.
But at that time, they still wanted to make this game well...even if they couldn't get an exclusive license, they could only make things whose copyright had been opened up long ago.
"This may be because... I like it." Recalling the days after the project was established, Xu Yichi slowly and unconsciously opened his eyes, "I'll be honest with you, Ms. Lan." "You mentioned For those reskinned games that can make quick money, our studio did use other vests before and took over a few orders of business outsourced by Party A.”
“But everyone was very unhappy.”
“Xiaobai is good at painting in an ink style that combines freehand techniques, but he had to paint one painting after another according to Party A’s requirements. The one she usually hates the most is a 'national style girl' that looks exquisite and gorgeous, but is actually made up of elements and materials. Qingqing is obviously the best at building a magnificent fantasy world, but she still has to rely on what Party A gave her. For example, for TV series We just copied it mechanically and made up a lot of sweet love words."
"Our efficiency at that time was extremely low -" Xu Yichi grinned, "Basically, no one can work seriously without DDL. . ”
“So, after taking a few orders and making sure that the remaining money in the studio’s account was enough for us to live a normal life for a while, we stopped taking on this kind of work. ”< br>
"——We still want to make original creations, games that don't need to be reskinned, don't need to cheat money, and that we ourselves will like."
"We are probably just fresh graduates. "Young," Xu Yichi said sincerely, "Everyone in the studio is a bit idealistic."
"We want to do something that may leave a slight mark in the history of Chinese games... for future players." When our names are mentioned, they will say, "Oh, Dream Collection" , the games produced by that studio are all pretty good'"
"So we focused on the 'intangible cultural heritage', which we once thought we knew, but now we find that we 'understood' it in the past. There are really superficial themes "
"——The diversified development of culture is the trend in the future, and it is inevitable that China's excellent traditional culture, represented by intangible cultural heritage, will be brought to the forefront." Xu Yichi's waist collapsed and he looked back. He pressed himself against the backrest comfortably.
Talking about their original intention and motivation for making this game, she seems to be really relaxed now.
“It just so happens that everyone in the studio likes these profound intangible cultural heritages. It just so happens that we are the same group of girls who grew up wearing bedsheets and pretending to be fairies.”
“This issue was passed. The speed was unbelievable. Xiaobai and I, the three of us were packed up and thrown to Jin Province for on-the-spot collection and research almost in a daze. "Of course, I have to admit that when I first raised this issue, I had selfish motives." I like you, Ms. Lan, whether it is your experience over the years or the music and guqin that have taken shape under your hands——"
"I originally wanted to make a guqin-themed music game - but I am really tone-deaf, and my understanding of the music game market is not good enough." The fee for the right to use it is reasonable It’s beyond our ability to bear.”
I’ve played a few reskin games, and it’s really hard to make money ()
The key is not to top up the money and the game experience is terrible
(End of this chapter)