Chapter 118 Xicun Convention and Exhibition Center
Zhao Lingshan approached Chen Xi with a smile. She gracefully stretched out her slender fingers and gently helped him adjust his tie.
Her fingers touched his collar, and the tie trembled slightly in her hand, as if telling a silent temptation. Zhao Lingshan's breath blew gently over his ears, making him feel an itchy and numb feeling.
He smelled the faint fragrance of the other person and felt his heartbeat speeding up.
"Mr. Chen, your heart is beating so fast. Are you feeling a little uncomfortable?"
The corners of Zhao Lingshan's mouth raised slightly, showing a seductive smile. Coupled with the professional skirt she wore today, Chen Xi felt her heartbeat speed up again.
Little goblin!
Why didn’t I feel this way in my previous life?
“Ahem~ Let’s go have breakfast, I’m going to have a busy day today.”
“Yes~Mr. Chen~”
Zhao Lingshan bowed to him and made a sweet sound from her mouth.
This funny look made him couldn't help but twitch the corners of his mouth slightly.
Today's exhibition is held at the Sicun Convention and Exhibition Center, located on Jamescraig Road, next to the White Bay Cruise Terminal.
The venue area is about 4,000 square meters. In comparison, the exhibition venues in Shanghai and Guangdong are much larger.
People from Tuao Xicun Office drove to the door of the hotel early.
Chen Xi and Zhao Lingshan got into a commercial car together. Their eyes intertwined, as if they had not yet broken free from the ambiguous atmosphere.
"How is the machine?"
"It has been assembled, and the new products from Deutschland and Bashi have also been arranged."
"Yes. ”
In the car, Father Chen kept asking about the exhibition, and the local person in charge in the passenger seat was answering his questions one by one.
Zhao Lingshan sat in her seat, staring at the scenery outside the window, wondering what she was thinking.
Due to the large size of the machine tool equipment, it requires disassembly and installation.
Some of the larger equipment is the size of small trucks. A few decades ago, these machines still needed to be transported by train and sent to other places.
“This is your son.”
“Yes.”
"He is really tall and handsome. I heard that he went to school in Mo Village and the office there is being established..."
It seems that Chen Xi, the person in charge of Xi Village, did not see him yesterday, but now he is looking at him with a smile. Looking at him, Chen Xi could only respond awkwardly.
The uncle kept praising him, as if he had known him for a long time.
He has observed the market here in Tu'ao before. There are no inkjet printing advertisements here, so there is no market for inkjet printers here. Only engraving machines and cutting plotters can still be sold, but the sales of other equipment are still there. good.
The market needs of each country are different.
For example, in Southeast Asia, cutting plotters are very popular because the advertising industry there is relatively backward and old-fashioned advertising signs are still used.
The inkjet printer was gradually eliminated in the later period, but at its peak, it was mainly popular in areas such as Sakura Country and Hua Country.
Waterjet, laser and other equipment sell well in European, American and Middle Eastern markets.
As times change, these machines are constantly improving. Those that cannot adapt to market demand will be eliminated.
When smart phones and digital cameras appeared, old-fashioned products gradually disappeared from the stage of history.
In the early days, the machine tool business was quite profitable. When Chen Xi was a child, he remembered that after selling a machine worth more than one million Chinese national currency, he could earn hundreds of thousands of yuan. It was a hugely profitable industry.
However, as more and more people enter this industry, there are various products on the market, competition is becoming more and more fierce, and profits are getting lower and lower.
In terms of product research and development, huge costs are required. However, some people in the domestic market do not follow martial ethics and directly disassemble the machine and imitate it.
Their imitation capabilities are so strong that they are simply unstoppable, just like Apple met Huaqiangbei. This situation makes it increasingly difficult to operate in this industry, and only some high-end models can still make money.
"Mr. Chen, what do you think of the market in Mo Village?"
"Not very good. There are relatively few such machines in the market over there."
Chen Xi shook his head and expressed that he was not optimistic about the development there.
"Oh? Have you investigated it yet?"
Father Chen showed a hint of surprise.
“Well, when I went to the Victoria Market before, I saw a cutting plotter, which was a product of our company. It was probably a model more than ten years ago.”
Chen Xi recalled that when he was wandering around the Victoria Market, he accidentally saw an old machine, which was their brand.
At that time, he didn’t think it was strange, because at least half of the advertising machines that appeared in the domestic market were manufactured by them.
And they also had a lot of export orders. In the later period, they basically gave up on the domestic market and mainly focused on the expansion of foreign markets.
"Oh, I will take you to the Middle East next time. The market development there is better, but there are some problems with the credibility of the people there." Father Chen nodded lightly and said calmly. .
Chen Xi understood what his father was talking about. Previously, they sent a shipment worth millions to a country in the Middle East, but the other party claimed that the goods had disappeared.
How could such a heavy machine disappear and end up in a lawsuit?
However, due to local legal issues, the case was eventually dropped, and the shipment worth millions was lost.
Since then, Chen's father has been unwilling to do business with small countries in the Middle East, preferring to trade with slightly larger countries.
"Okay, here we are." After a long drive, the group finally arrived at the convention and exhibition center.
After Chen Xi got out of the car, he felt a fresh and salty sea breeze blowing towards him.
Next to it is the sea, and you can vaguely see a few ships swaying gently on the sea.
He looked at the entrance of the Convention and Exhibition Center and found that there were quite a few people coming, but compared with the previous domestic magic city exhibition, the number of people was still insufficient.
Today, well-known companies from all over the world came here, and Chen Xi saw many people from big companies.
They are a joint venture between China and Germany, so naturally they are not inferior to those people. Chen Xi took big steps and followed everyone towards the convention and exhibition center.
Today, their products are divided into multiple brands and displayed in different areas.
The task Chen Xi received was to assist in the display of one of the brands.
At the entrance of the convention and exhibition center, crowds of people surged, and exhibitors set up their own booths to attract the attention of passers-by.
The noise of various languages, the noise of machines and the chatter and laughter of the crowd are intertwined to form a vivid business symphony.
Chen Xi and his team also came to their display area. They carefully arranged their booth and prepared to welcome the upcoming customers and visitors.
In the hall of the convention and exhibition center, there is a dazzling array of products, whether they are pharmaceutical products, high-tech electronic products, or mechanical equipment.
Each booth is full of enthusiastic promoters, who use the most direct and concise language to introduce the features and advantages of their products to visitors.
In one place in the exhibition hall, Chen Xi’s booth stood out.
The product they exhibited was the latest laser engraving machine. Chen Xi and his team members were busy demonstrating and explaining at the booth, attracting a large number of visitors and customers to stop and watch.
“Hey, I originally thought I would be responsible for the robotic arm or something, but after working on it for a long time, it turned out to be a laser engraving machine. It’s boring, a small product...”
Chen Xi held the flyer in his hand and looked around, but he didn't know the location of his father and other display areas.
“I heard that there are new products from Deutsche and Bashi today. I don’t know what they are. Maybe I haven’t seen them in my previous life.”
Chen Xi muttered softly. , Zhao Lingshan on the side is introducing products to several customers. She is very capable at work.
Although she had limited knowledge of Chen Xijia's products, in order to help, she temporarily learned a lot of knowledge in this area.
For this reason, Father Chen also praised her and praised her as a genius.
Growing up, his father had always been very satisfied with Zhao Lingshan. He always praised her in front of Chen Xi and asked him to study more with Zhao Lingshan.
Chen Xi has never understood why his family built the research institute in Basi. Although the research institute is more than one place, his impression is that Basi is a place where birds don’t shit. It is very messy. What talented people can there be there?
In the engraving machine industry, the best-selling brands in China used to be a brand owned by Wanwan and Chen Xijia. The two have been competing for the top spot for many years.
The supporting software for their engraving machine is also made by Wanwan.
In that era, many of Wanwan's products and technologies were still in the world's leading position, such as chip manufacturing in the previous life.
The brand he is responsible for today is ERC, and a nearby booth happens to be the Wanwan brand JMM. Naturally, both parties are unhappy with each other, after all, they have been competing for so many years.
Chen Xi couldn't help but shook his head when he saw this scene.
There will be no profit or market for engraving machines in the future, and now they are still fighting to the death. When the time comes, people on both sides will probably be thinking about how to clean up this mess quickly.
Chen Xi just went to the opposite booth to check the price of JMM. The price of the small machine is about 300,000 Chinese national dollars, which is much lower than their ERC price.
Therefore, the JMM booth attracted more guests than their side.
Chen Xi's ERC uses materials imported from Germany, so the price is much higher. After all, the cost is there.
"Hey, can you be more serious? I was so dry explaining it over there." Zhao Lingshan popped up from behind him, with a hint of dissatisfaction in her tone.
“I’m not soliciting customers, nor am I lazy, but the customers are attracted over there.”
Chen Xi stood aside with a brochure and looked at the people passing by. The guest showed what he thought was a charming smile. However, in Zhao Lingshan's opinion, his expression looked more like a fool.
"This brand is a small brand under your company. It has not been established for a long time. There is no need to be discouraged." Zhao Lingshan began to comfort him.
"Well, I don't take it to heart, hehe."
Chen Xi grinned, it was none of his business whether his father could make money, he didn't care at all.
Things like cutting plotters and inkjet printers will become obsolete in the future, and the future will be the era of 3D printing.
However, to get involved in these fields, you must have sufficient financial support.
In the early days of his business, his father still relied on his mother’s funding to get started.
In that era, it was rare to have a household worth 10,000 yuan, let alone get involved in the technology industry, and then you needed some background.
As an intrusive son-in-law, Chen Xi’s father got the full support of Chen Xi’s mother in the early stage, and he was able to get to where he is today.
However, with the death of Chen Xi's grandfather, Chen's father also lost his restraint and began to embark on the path of rebellion.
The technology industry is a money-burning thing. Just look at Lao Ma building rockets.
In case of failure and the follow-up capital chain is broken, everything will be lost.
At present, the intellectual property rights of domestic technology products are not guaranteed, which leads to everyone starting to imitate them one after another. As a result, there are fewer and fewer innovative things.
However, there are a lot of "innovations" in other industries, and they come up with some incredible things in different ways, and get rid of the profit from consumers.
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(End of this chapter)