Chapter 1440 Height


"Hundreds of millions of RMB?"

Huo Yanping was so shocked that he almost jumped up.

This number is so shocking that it is equivalent to the annual profit of Shougang.

How is it possible to grow this special kind of rice just by farming?

So his first reaction was that Ning Weimin was bragging.

"Don't talk nonsense to me. You want to grow rice, not gold. How can you sell it for so much money? What's more, you sell this kind of rouge rice at such an expensive price. Who can afford it? How many are there? There are only a few millionaires in this world. How many people are willing to spend so much money to try something new?”

Ning Weimin was not surprised that Huo Yanping would raise such doubts.

After all, the domestic environment is very different from the external environment.

Even when Huo Yanping was abroad, their focus was on major changes in the outside world.

In particular, China is so envious of the West's developed science and technology, modern industrial level and military strength.

The biggest goal now is to get rid of the shackles of an agricultural country as soon as possible and hope to develop its own industrial system as soon as possible without having to rely on others for everything.

But precisely because attention is focused on the development of industry and technology, it is perfectly normal to turn a blind eye and not pay attention to the excess profits of certain varieties in agricultural subcategories.

"Leader, what you said is correct. But I have to remind you that the concepts of less and more are relative. Especially compared with the current situation of our country and developed capitalist countries, the gap between the rich and the poor is so large that it may be even more It's beyond your imagination. Let's talk about rich people. In our country, there are very few people with a million yuan. But for Japan, one million yuan is only 20 million yen. In most big cities. All families can achieve this. These people cannot be called rich, because now an ordinary apartment in Tokyo is worth almost this amount. According to this standard, almost everyone in Japan's big cities is a rich man. In fact, it depends on their own standards. The minimum threshold for the wealthy class in Japan is 10 million yen per year. This group currently accounts for about 7% of the population in Japan, which is between 8 million and 10 million people.”

"So many people?" This number also made Huo Yanping unbelievable. "Are you sure you are not mistaken? Is it too exaggerated?"

However, Ning Weimin shook his head and said quite firmly, "This is the survey data released by the Japanese authorities at the end of this year. Japan's NHK TV station and the five major civil broadcasters all reported it at the end of the year. Especially after the Plaza Accord, due to the appreciation of the local currency and the persistence of With the loose monetary policy, the Japanese stock market and property market have risen crazily. Now the Japanese people have money. There is so much to spend. That’s why they have been buying and selling around the world in recent years. And as far as I know, many hotels and real estate in Hawaii and Guam have now been bought by the Japanese. It shocked the West, so I don’t think this number has much water.”

Huo Yanping was silent. Of course he knew that Japan was the most developed country in Asia.

The Republic has not yet achieved its goal of surpassing Britain and catching up with the United States, but Japan has already achieved it.

But he still didn't expect that the personal wealth of Japanese people could reach such an exaggerated level.

What is the concept of a personal annual income of 10 million yen? That is 500,000 to 600,000 yuan.

Moreover, there are millions of such rich people in Japan. How can this happen?

Obviously, Japan, as a defeated country, was not much better than China twenty years ago.

How come the gap in personal economic strength between the two countries can now reach such an exaggerated level?

He couldn't figure it out or figure it out. He only had an inexplicable anxiety and a sense of urgency arising from it...

As for Ning Weimin, looking at the frowning Huo Yanping, of course he knew what he was thinking.

So I took advantage of this and went on talking more vigorously.

"Once you get rich, people's mentality changes. Perhaps the Japanese people now have wealth that comes too easily, and they have the mentality of the nouveau riche. They don't know how to cherish it. The pursuit of luxury has become instinctive, and even ordinary people have become so rich. It's terrible. So in Japan, the more expensive things are, the less expensive they are. They even go so far as to wrap food in gold foil. Otherwise, I only opened it in Japan this year. How could it be possible for the two restaurant branches to recover their costs in just six months and make a profit equivalent to a year in China? As for the rouge rice I brought to Japan this time, it basically didn’t last for a month. It was sold out when it arrived. To be honest, some of the restaurant’s old customers felt sorry for this, and many wanted to pay in advance to reserve some of this year’s new rice.”

Huo Yanping blinked and once again expressed his extremely surprised emotion.

There are too many strange phenomena in the Japanese economy now.

Even if a bowl of rice is sold for 500 yuan, people are still rushing to eat it?

This seemed to him simply unreasonable.

Fortunately, Ning Weimin turned the topic to France again, which calmed his fluctuating emotions.

"As for France, as an old capitalist country, although in recent years it has been a bit content with pleasure and not enterprising, the economy has been declining and has long since lost its glory. But you should know that France has its own unique heritage. First, it is known as "old money" and has many wealthy families with historical heritage. Second, as the fashion center and food center of the Western world, France has always been the recognized leader in luxury fashion and food trends around the world. .”

“The few industries that are still growing in France in recent years just prove this point. Because in fact, only clothing, cosmetics, jewelry, leather goods, wine, high-end hotels and catering services are supporting the French economy. France’s originally advantageous film industry is no longer good. The French not only enjoy luxury, but luxury has also become their independence of survival, and they continue to reap the wealth of the world’s rich.”

"In this regard, we only need to look at the Hennessy and Moët brands owned by LVMH, which sell hundreds of millions of bottles of wine in Europe alone every year, to understand how huge the profits the French make in this regard. And the French are Consumption in this area is also more sustainable than in Japan. This is the rich and wealthy who have inherited wealth. In other words, as long as there are two consumer markets in Japan and France, it should not be a problem for me to sell at least dozens of tons of rouge rice every year. Don’t underestimate this rouge rice, it is worth its weight in gold.”

"In addition, I would like to say a few more words. This kind of rouge rice must not be simply regarded as a high-end ingredient. We must pay more attention to the cultural attributes behind rouge rice. Because any kind of luxury product is not only It is because of their own scarcity that they are valuable, which makes them generate a premium. It is cultural added value. To put it bluntly, luxury goods are the iconic symbols of a culture and reflect the nobility of a culture. On the other hand, what motivates people to spend money willingly is not the product itself, but more. In fact, it is a yearning for a certain culture that can satisfy consumers. The feeling of feeling different and unusual is called style or taste in the mouths of those French people. "Based on this, I can even say that if we can really make those foreigners. If you approve of our rouge rice and are willing to spend a lot of money to buy it, then you must. It will have a positive effect on establishing a positive image of our country and promoting Chinese culture, and it will also make it easier for us to create a good international image and win the kindness of the outside world, because people will only go to things that they recognize, admire, and love from their hearts. Spend a lot of money to pursue it.”

"Think about it, is there anything in this world that makes people feel better than delicious food? Are those foreigners who are amazed by rouge rice not interested in the origin of this pink rice? As long as They are interested in "Royal Queen" and "Dream of Red Mansions" will become Rouge The word "rice" is also spread all over the world through the mouths of diners, and it can even directly change the stereotype of some foreigners that Chinese food is cheap and not high-quality, and China is only poor and backward. Isn't this method better than those blunt external propagandas? More likable, more effective? ”

Huo Yanping kept watching Ning Weimin talk nonstop, and his thoughts gradually deepened.

I was originally worried that he was a little whimsical and wanted to find fault with him, but I didn't expect that the more I listened, the more excited I became.

When Ning Weimin finished speaking, although he didn't say anything yet, he was already nodding secretly in his heart.

This kid is really different, and his unique thinking is worthy of his attention.

Even though this long speech has said so much, if you listen carefully, you will see that it is not just talk on paper, it seems to have some practicality.

In particular, he is very good at making money, but his eyes are not just focused on money.

The cultivation and export of a special agricultural product can actually be elevated to the level of national image and external publicity. This perspective of looking at the problem is completely refreshing.

It's quite thought-provoking and a new approach.

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Not to mention, if someone talks to him about growing rice, he will probably not be interested and will definitely think that it is an agricultural matter.

But for Ning Weimin, he was actually very interested and really listened to it.

And after listening to it, I also agreed with his idea. I was a little eager to try it out, and I was very curious whether the scene he described could really happen.

So I thought about it quietly and decided to help him as much as possible

After all, this can be considered a good thing to support local agriculture.

What's more, if it really succeeds, it will be equivalent to making half of Shougang for nothing for the country. Why not do it?

"Okay, it's a good thing for young people to have ideas. It's even better for young people to want to do things. You are really good. You run a restaurant in Japan very well and make a lot of money. At the same time, you can also think about the agricultural development of your hometown. It’s good to promote the country’s image. Just tell me what you want me to do for you.”

When Ning Weimin heard what Huo Yanping said, he quickly picked up XO's wine bottle with both hands, opened it, and filled Huo Yanping's wine glass.

"I want to circle some land at the foot of Yuquan Mountain to make rice fields for rouge rice. If that doesn't work, you can ask the HD District to ban industrial enterprises in the Sijiqing area to ensure that the water source is not polluted..."


Before Ning Weimin finished speaking, Huo Yanping frowned slightly and then shook his head.

"You really dare to think about it, and you really can give me problems. The enclosure at the foot of Yuquan Mountain? You can't figure it out. Is that a restricted area under direct control, or is it military control? I am a minister and I can't say anything. What about the HD area? If you want to prevent people from setting up factories, what will happen to their finances? Do they stop developing? ? You also know that the most profitable thing to do is to develop the local economy. The leaders must be responsible, not to mention that if the factory is established, what do you think, you want me to interfere in local government affairs? People and wealth, do you think I have such great ability?”

"I also know that this matter is difficult to handle. But I have to say that if the vice president of industry uses too much, he will have to pay the price of damaging the environment. In the long run, it will not be a good thing for the local government. But growing rouge rice is different. In the future, it can become a pillar industry of the local area. In the long run, it will be beneficial to the local area. The government is more advantageous. And if it doesn't work, I am willing to give the local government a certain financial subsidy, for example, one million or even two million a year, as long as they allocate a few hectares of land to me and ensure that no factories destroy the mountains. Water source is enough..."

Ning Weimin had always been soft-spoken. He rarely insisted on one thing in front of Huo Yanping.

Hearing the price he quoted, Huo Yanping knew that he was willing to spend all his money, so he didn't refuse.

After taking a sip of wine and savoring it for a long time, Huo Yanping finally said, "If you want to do this so much, then if you have time, you and the Agricultural University can come up with a plan for the rouge rice project. In addition to the economic value, it is also a good idea." Write down your arguments about cultural attributes. It’s best to leave it to me before the end of the year. I can only try and see if it doesn’t work. Don’t blame me if it doesn’t work. br>


"No, no, leader, you are too polite, haha!" Ning Weimin raised his head, raised his glass, smiled awkwardly, and then toasted while saying, "I really trouble you, thank you so much, no matter what Whether it succeeds or not, I will remember your help...""

Huo Yanping picked up the wine glass this time without being polite at all. He motioned for Ning Weimin to clink the glasses, took a sip, and said with a smile, "You should thank me. I'm afraid no one but me would be willing to help you with such a troublesome matter." It’s no good, it’s all trouble. Who would be stupid enough to do such a thing? I shouldn’t drink your expensive wine today, but who made me drink it? There’s nothing I can do about it.” br>


Ning Weimin knew that Huo Yanping was joking and said it on purpose.

So even though I had a smile on my face, my heart felt warm.

Originally, he wanted to say a few words of flattery, but Huo Yanping was a little moved by the situation again and listened to what he said.

"To be honest, I really envy young people like you now. You are still young and have the opportunity to try and make mistakes. There are always elders around you who can ask for advice. Especially you, you are very smart and know how to make good use of it. These conditions are not good for me compared to you. I didn’t have these conditions in the past and I didn’t know how to take advantage of them. , so I took a lot of detours. Even now, I am still at a disadvantage in some aspects. For example, if you encounter a problem, you can come to me, let alone ask for help, just in the department. I can’t find anyone here who can really talk about things and open up and have a good talk.” (End of Chapter)

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