At present, it is too funny to say that "Parallel Living" is a blockbuster. Even some people in the industry who don't like Lin Xing feel that it cannot be said to be a blockbuster.
What’s funny?
Double Eleven, and it’s a non-working day. I think it’s quite good to have such a first-day box office.
Don’t forget that the box office of “Killing Arden” did not even reach 5 million on the first day, but in the end the box office exceeded 100 million.
The box office of "Parallel Cohabitation" reached 21 million on the first day, and the current box office forecast is 200 million. How did it fail? ?
Obviously, some people are just stupid.
Of course, some people follow "Sunspot" and "Go to Heaven" for comparison.
You must know that the box office of "Going to Heaven" is 2 billion+, and the box office of "Going to Heaven" is 3 billion+. If you compare it at this time, isn't "Parallel Living" a hit on the street? ?
But, many times you have to look at what to say? ?
From the beginning of Lin Xing’s interview, he made it clear that this movie was just for fun.
There is quite a lot to say here.
What is shooting and playing? ?
Some artists and stars are filming for fun. They get a high salary and then act like crazy. In short, they are just for fun.
But some artists say they are filming for fun. They do not mean that they do not respect filming. They are serious about filming. They say they are just playing for fun.
This is still different.
Just before the filming of "Parallel Cohabitation" started, no one was actually optimistic about this movie, because countless movies have proven that traffic cannot drive the box office.
No matter how much traffic Yangtian has, it is of no use.
As for Lin Xing, he still has a certain use. After all, he has a huge and good reputation. You must know that reputation can often bring good box office.
Because of this, many people actually speculate that "Parallel Cohabitation", as a small-budget comedy movie, might be able to earn around 80 million.
Again, as Meng Yan said before, it is almost impossible for a movie to break over 100 million yuan.
For this reason, everyone believes that if the movie "Parallel Living" can really break 100 million, then it will be considered a success.
However, "Parallel Cohabitation" still took in 21 million at the box office on the first day even though pre-sales were not ideal. What else is there to say? ?
The current box office forecast is over 200 million, so no matter how you look at it, can’t you say it’s a hit? ?
Of course, this does not prevent many people from thinking that Lin Xing has fallen.
In this regard, during today's road show, some viewers also asked this matter: "Are you satisfied with the box office of "Parallel Cohabitation"?"
"Satisfied."
Lin Xing said with a smile: "To be honest, although I have always said that I don't care about the box office, as an actor, how can I really not care about it?"
Speaking of this, Lin Xing paused and said: "For this reason, I hope that the box office of "Parallel Cohabitation" can get better and better, and the box office on the first day will be 21 I think 000,000 is quite good. Although it is far behind "Sunspot" and "Go to Heaven", it is much better than "Killing Arden". And depending on our efforts, we might be able to break 200 million. ..."
Someone stood up and asked: "But Brother Xing, don't you think there is a gap? "
Good guy.
Nowadays, many fans and audiences pay more attention to the box office than the main creators.
Of course, this is a good thing.
After all, if a movie has more taps, it often means that more and more people are willing to watch the movie.
As a movie, what I like most is having a tap force.
However, Lin Xing still said: "How could I be disappointed? In fact, "Parallel Cohabitation" has already paid back its money from the beginning. This movie has completely made its money back by relying on advertising placement. Well, for this reason, I said it at the beginning of the interview that I don’t have any pressure at the box office. Not only do I not have any, I told Yang Tian, told Wu Qifeng, and even told the director, Zu, not to have any pressure... ”
In many cases, advertising placement is the most profitable. Many famous directors like to play with advertising placement. In the past, some great directors even used the money from advertising placement to make movies.
Some people even directly package the advertising space, and even make a movie just for the advertising.
Advertising placement is actually a technology.
Unless the director wants to be shameless and everything is advertising, otherwise, if it is to be implanted, the implants must be silent.
Just like this time in "Parallel Living", whether it is Diying Watch or Dima Tram, these two advertisements are very just right.
Good advertising can also bring huge sales.
Especially the movie "Parallel Cohabitation" is a movie that has upgraded the Imperial Film Watch.
Whether it is a domineering CEO or a person with a strong personality, everyone is willing to wear a Diying watch.
In the past few years, Diying Watch has actually been thinking about climbing up, or going high-end, but high-end is not easy to do.
It is difficult to go from mid-to-high to high-end, but it is quite easy to fall from high-end.
There have even been movies that ridiculed cars and caused a sudden drop in sales of a certain brand of cars.
This is a drawback, but this time [Emperor Shadow Watch] was worn by Lin Xing in this way, and coupled with such a mention in the plot, I have to say that it immediately rose to the top.
When "Parallel Living" was filmed, many companies actually didn't take it seriously.
You must know that Ding Chunling was really looking for other advertising sponsorships at that time, but no one thought "Parallel Cohabitation" was suitable for investment.
Only [Emperor Watch] and [Dima Tram] have cooperated with Lin Xing at the beginning, and there are some endorsements by Lin Xing.
Let's put it this way, all the sponsors in "Parallel Cohabitation" are endorsed by Lin Xing.
What a coincidence.
Or maybe it’s not a coincidence, it should be accurately said that it’s reasonable.
No matter from which aspect, Lin Xing has always been very cautious in his endorsements. He needs to be responsible to the audience who trusts him.
This is exactly the case. Lin Xing has not had many endorsements in recent years, and every endorsement company has great trust in Lin Xing.
When Lin Xing was about to film "Parallel Cohabitation", everyone was rushing to give him money.
This is a two-way rush.
For this reason, "Parallel Cohabitation" has been sponsored by so many advertisements from the beginning, which is actually enough.
In other words, the money has been paid back.
Now Lin Xing has no pressure on the box office.
He doesn't care what the outside world says.
This circle is actually like this. When you succeed, he will praise you to the sky; when you rush to the street, he will step on you to the soles of your feet.
That’s it, no surprises.
For this reason, Lin Xing really doesn’t care what the outside world says.
The only thing he really cares about is the audience.
This is also true. When Lin Xing saw the audience caring so much at the road show, he was actually a little moved.
What a wonderful audience.
After he explained to many audiences one by one, he then said: "You really don’t need to care too much about the box office. In my opinion, the box office is not important. Yes, even if I really hope that the box office will be high. , but the most important thing to me is you, the audience. I told everyone when I was filming "Parallel Cohabitation" that the most important thing for us to make a movie is to be worthy of the audience..."
At the same time, Lin Xing also told everyone that they really don’t need to worry too much about themselves. "This is a small release, and when the market is so deserted, the box office forecast of "Parallel Cohabitation" can exceed 200 million, so what do you think I have to worry about??"
"I'm really satisfied, and "Parallel Living" has already recovered its cost before it was released, so you really don't have to worry too much about whether I'm disappointed or not. What should I be disappointed about??"
< br>"I made a movie, this movie Although it didn’t have the same box office success as “Go to Heaven” and “Sunspot,” it was still loved by everyone, and I felt really satisfied.”
……
江山. Father, can you tolerate me and prevent me from doing evil in the world?
Here, Lin Xing expresses his gratitude to all the viewers on behalf of the entire crew of "Parallel Living".
Thank you all.
......
"Let me go, this Lin Xing is really a Buddhist."
"Good guy, what Lin Xing said is really good. , I really think Lin Xing will be disappointed?”
“To be honest, I think Lin Xing is quite sincere and good.”
"A thousand words, ten thousand words, actors really have to rely on their works to speak for themselves. Why do people like Lin Xing so much? Isn't it just because of his works??"
...
" It makes me laugh, can Lin Xing really pretend? If he doesn’t care about the box office, how can he invite Yang Tian?”
"Le, now that "Parallel Living" has hit the market, you Lin Xing said you don't care about the box office? In my opinion, Lin Xing is just a tough talker."
"There is a saying, this "Parallel Living" is actually Two people are indeed quite a lot, but are you, Lin Xing, really satisfied? "
...
During the road show, Lin Xing’s heartfelt words actually won the support of many people, but on the other hand, people thought that Lin Xing was faking it.
This kind of controversy is even higher than that of Yang Tian.
“Axing, thank you.”
After running today’s road show, Yang Tian said to Lin Xing: “I know you are attracting artillery fire, otherwise these artillery fire will be It's going to open towards me."
"We are a team, so we don't distinguish between each other."
Lin Xing waved his hands slightly and said: "And I'm really serious, I really think our movie is not bad."
< br>Are you kidding?
How can a box office of 200 million be considered bad? ?
Especially for Yang Tian, she can completely regard "Parallel Cohabitation" as her masterpiece, and there is no need to worry about taking the blame.
What are you taking the blame for? ?
Everyone worked hard together to make a movie, and then the movie returned to its original form and even exceeded 200 million at the box office.
Lin Xing doesn’t understand what’s so funny about this? ? ?
“Yeah, what’s there to laugh at??”
Lao Zhong even said on his Weibo: “Do you want to see how dismal this year’s box office is? Yes. How many blockbusters have spent so much money but haven’t even made over 100 million at the box office? Are you crazy?”
Today is already November 12th, and the Double Eleven festival is not over yet. Because the major platforms want to attract people to spend more, they simply have a return event.
Of course, there is only so much consumption, and you have bought everything you need to buy. Because of this, in fact, most platforms just put it there and shout.
As for the crew of "Parallel Cohabitation", they began to conduct road shows non-stop.
When running road shows, Lin Xing is still the desperate guy.
Today is Friday, and tomorrow and the next two days are rest days. It can be said that these two or three days will determine the box office growth of "Parallel Cohabitation".
"Why do you work so hard even though you say you don't care about the box office??"
A reporter also asked Lin Xing sharply.
Lin Xing, who had just finished a road show, was actually a little hoarse at this time. He felt a little funny when listening to the reporter's question: "I said I don't care about the box office, but this road show is for me. job, this is me I have to do my job diligently. Besides, if the box office of "Parallel Cohabitation" can go further, then of course I will be happy."
When Lin Xing was being interviewed, the box office of "Parallel Cohabitation" was revealed. Also updated.
22 million.
On Friday, "Parallel Living" achieved a slight increase in box office.
On Saturday, the single-day box office of "Parallel Cohabitation" slightly ranked first, reaching 25 million.
On Sunday, the single-day box office of "Parallel Cohabitation" doubled to 50 million.
As a result, the box office of "Parallel Cohabitation" has just exceeded 100 million in the 4 days since its official release.
Breaking 100 million.
"Parallel Living" easily exceeded 100 million within 4 days of its official release, especially on Sunday when the market doubled.
Many people were a little surprised now.
No, it was just an accident. I was a little surprised.
“I went and asked Lin Xing to pretend to be there again.”
“Damn, the box office forecast of "Parallel Cohabitation" has been changed from 200 million to 500 million, damn. ”
"No, why?? Why did the box office of "Parallel Cohabitation" soar?"
"I just don't understand, how come Lin Xing is so successful every time??"
>"I'm so angry, why is it so difficult to watch Lin Xing throw himself on the street?"
...
Many people watching Lin Xing's fun now feel like they have become a fun person.
You have to know that excluding the few days of screenings, "Parallel Cohabitation" has only been officially released for four days.
Actually, everyone is not stupid. When the box office of "Parallel Cohabitation" was predicted to exceed 200 million, many people were already a little envious.
Because everyone in the know can see that the real special effects of "Parallel Cohabitation" are only a few. Other than that, the cost is actually not high. After all, Yang Tian did not ask for a salary.
But now the direct box office forecast of "Parallel Cohabitation" has exceeded 500 million.
80 million and 100 million are worlds apart, and 200 million and 500 million are equally different.
If "Parallel Living" can really reach 500 million, then this movie will not be a blockbuster.
This is going to fucking explode.
Why is this going to explode all of a sudden? ? ?
……
……(End of this chapter)