Chapter 87 Sincere Negotiation Skills! (4 chapters in a row!)
Zhang Yang remained silent.
Looking at it alone, 700 yuan a month is indeed not much.
But if this person is the only source of income and the breadwinner of the family,
plus other expenses in the family, such as mortgage, car loan, children’s schooling, medical treatment for the elderly, oil, salt, firewood, rice, sauce, vinegar and tea , 700 yuan is definitely a big burden.
“So, in fact, it’s not that many patients don’t pay attention, it’s that the burden of life makes them paralyzed.”
“When there are no symptoms, they just think about saving money for the family. As a result, the longer they delay, the more serious they become, and they turn into cirrhosis and liver cancer. There are many. "
"Fortunately, the situation has improved after the country carried out centralized drug procurement. Look at the statistics after 2019."
Zhang Yang quickly went back. look.
“After 2019, the country carried out ‘pharmaceutical centralized purchasing’ of the generic drugs of ‘Tenolin’ first generation’, and the price dropped from 490 yuan to 49 yuan, and then dropped to 19 yuan, until now, it has dropped to 9.8 yuan Yuan a box ”
"Look at our latest statistics, the number of patients receiving formal treatment has increased from 10 million in 2019 to 35 million now."
"In just a few years, an additional 25 million patients have received formal treatment. The reason is self-evident, because the price of medicines has dropped, and everyone can now afford the medicines. "
"So, it was not that hepatitis B patients did not want to be treated before, but they could not afford them. "
Zhang Yang’s expression also became a little serious.
He is also at the bottom of society, and he can completely understand.
"But!"
Liu Weiguo's voice suddenly became louder.
“But even with such a good policy, many people are still very dissatisfied with our medical insurance.”
“They criticize our medical insurance bureau for keeping drug prices so low and do not need pharmaceutical companies. Live!
Criticize who else will be willing to develop innovative drugs in the future!
Some people even say that our medical insurance bureau's "centralized purchasing" has undermined the roots of China's pharmaceutical industry. "
"Huh, that's ridiculous! "
"They don't even know that most of the drugs we purchase in bulk are generic drugs whose patents have expired and can be copied long ago! ”
“The original manufacturers of these drugs have been selling them for ten or twenty years, and have long recovered their research and development costs. Domestic pharmaceutical companies that make imitations are nothing more than picking up people’s wisdom and rubbish. Such generic drugs Domestic pharmaceutical companies still dare to sell products for hundreds of yuan more, and some people will say that our "volume purchasing" will destroy the R&D system of the entire Chinese pharmaceutical industry! ”
“Fuck it, how difficult is it to develop generic drugs? ! ”
"They have no idea that only when the prices and profits of generic drugs come down, will domestic pharmaceutical companies really be forced to develop innovative drugs! Otherwise, everyone will make a fortune selling generic drugs, and they will just wait for the patent to expire and copy them." ?”
Zhang Yang didn’t know what to say.
In fact, after the price of "Qingshan Avatropol Tablets" was priced at 1,599 yuan, he also received a lot of similar doubts.
At this moment, he can feel the same.
"Director Liu, don't get excited, speak slowly."
Zhang Yang personally poured tea for Liu Weiguo, and Liu Weiguo gradually calmed down.
There was an apology on his face:
"Mr. Zhang, I made you laugh."
"But recently I have also figured out that our 'medical collection After all, purchasing has touched the interests of many people, ranging from major pharmaceutical companies and pharmaceutical sales companies to medical representatives and some hospital leaders. Their interests have been harmed. On the Internet, It’s normal to criticize us.”
“But no matter how loud the criticism is, my colleagues and I firmly believe that we are on the right path, and we have at least allowed more ordinary people to gain access. More benefits, better treatment. “Isn’t the purpose of national medical insurance to provide better treatment to all people?”
Zhang Yang pursed his lips and nodded without speaking.
But at this time, he gradually realized that the content of today's discussion should actually be "Ikefenprovir" to cure hepatitis B, but Director Liu Weiguo and Liu had gone around in such a big circle and still didn't get down to business.
He was not in a hurry, he wanted to hear what Liu Weiguo wanted to say.
At this moment, Liu Weiguo took a deep breath and looked at Zhang Yang with deep and sincere eyes:
"Mr. Zhang, I won't beat around the bush here. I'll show you my cards directly."
"Two days ago, the State Pharmaceutical Administration, the National Medical Insurance Bureau, the Innovative Drug Support Center and other departments held a meeting A price seminar on 'Acofenprovir' was held at which our maximum psychological price for this drug was determined. ”
"Now let me tell you the truth, our base price is 2,000 yuan to cure each hepatitis B patient, which is equivalent to 1,000 yuan per bottle of medicine; 60% of the cost is 1,200 yuan reimbursed by the national medical insurance, and 40% is paid by the patient out of pocket, a total of 800 yuan."
After the words fell, Zhang Yang had not yet reacted, but Zhou Hai on the side was slightly stunned.
He did not expect that Liu Weiguo would actually truthfully tell his trump card without reservation.
But he soon realized that this should be Liu Weiguo's negotiation strategy.
After entering into the negotiation from the very beginning, he first aroused Zhang Yang's favor by bowing and thanking him, then took advantage of the "centralized drug purchasing" to talk about the difficulty of national medical insurance, which aroused resonance, and finally expressed his sincerity. Trump card.
Thinking of this, Zhou Hai couldn't help but stand in awe.
You can say that he negotiates with skill, but you must know that this is his responsibility. What he carries is the national medical insurance fund, which is life-saving money for all ordinary people!
From the perspective of the country and the people, is it not a blessing for the country and the people to have such a responsible and responsible medical insurance negotiation expert?
and!
The most valuable thing is that in the face of Zhang Yang, Liu Weiguo did not hide anything or deceive, he was all sincere!
He sincerely took out all his cards!
Zhang Yang was also a little surprised. He did not expect Liu Weiguo to directly tell him his trump card without any testing.
Actually,
In his mind, the price of "Ikefenprovir" is higher. It is expected to be 1,500 yuan per box, and 3,000 yuan can cure a hepatitis B patient.
This price is not expensive, but it is not cheap either. After all, there are 120 million domestic patients there.
He was lost in thought. At this moment, Liu Weiguo continued apologetically:
"Mr. Zhang, to be honest, I also know that the price is slightly low. Because of the uniqueness and effectiveness of fenprofovir, your company can sell it for 2,000 yuan, 3 000 yuan per box, some people will definitely buy it, and our medical insurance will definitely find a way to include it in the medical insurance catalog.”
“But, just like the ‘centralized drug purchasing’ I just said, we actually don’t want to. Bargain with pharmaceutical companies, especially if you are the original drug!”
"But..."
"The medical fund's plate is only so big, and the annual expenses are only so much. We have to keep adding more new drugs to medical insurance every year."
< br>“For example, last year we added 126 kinds of drugs, including 15 drugs for rare diseases. I printed The most common disease is a rare disease called 'myasthenia gravis', and all the patients are children between 1 and 5 years old!"
"This drug costs up to 10,000 yuan for a course of treatment! It only costs more than 80,000 yuan!”
“It’s expensive!”
"No!"
......
PS: There are 2 chapters left after midnight, 4 chapters in a row!
(End of this chapter)