Chapter 1024 Supermarket Chain
This statement made both Li Lehai and Jiang Wu think about it. It is true that the housekeepers and servants hired by the Li family in Hong Kong can undoubtedly allow the Li family to enjoy the ultimate in convenience. Called top service.
Such a service, if cost is not taken into consideration, is definitely what every customer would like to have.
Supermarkets in the past have never considered this aspect at all. Supermarkets are themselves a large comprehensive shopping market. They only need to provide a complete and rich range of products. As for management, purchasing is efficient and customers are there. The convenience, speed and comfort experienced in a supermarket are already at their peak.
But now Zhou Zhi said that it was just the ultimate in supermarkets, but not the ultimate in service, and the space was suddenly raised a lot.
The question now is what method to use to fill in the large section in the middle.
“TV phone shopping, door-to-door delivery.” Li Lehai proposed a solution based on his known experience.
“Open supermarkets into communities, receive calls from the masses, and provide door-to-door delivery services for bulk commodities.” Jiang Wu also proposed a solution based on his own experience.
“In fact, the purchase of goods should make customers feel comfortable. In addition to the quality of the goods, the convenient and quick way of selection is one, and the convenience of getting them is the second.”
“In the final analysis, it is the solution. The customer’s time cost. The best way is to sit at home and choose the goods in front of you, and the goods come from the sky.”
Jiang Wu and Li Lehai's eyes suddenly lit up. They were both very busy people, and they were very impressed by the words "time cost".
Zhou Zhi smiled and said: "Actually, this is what the Li family does, but they solve this problem through their own family employees."
"As for family-style shopping, supermarkets can actually do it. There are still many things to do.”
“However, TV telemarketing of valuable items, or products with excessive profits, is okay, but for ordinary household purchases, the TV host The time cost of placing orders under the guidance of broadcasters is too high. "So I think the two paths mentioned by Brother Wu and Second Brother can actually be taken." Zhou Zhi did not say clearly. Who is higher and who is lower: "The key is that as a supermarket, in addition to doing a good job in its own management, ensuring product quality, and improving service quality, it should also focus on solving the time cost that customers pay in purchasing."
"In fact, in the final analysis, the birth of supermarkets was born to save costs for customers and operators. We cannot gradually forget the original intention when developing them."
"Today's The world has entered the information age, the Internet age , I believe that after a period of development, when the three branches of purchasing platform, logistics and transportation, and payment channels are fully informatized, people's lifestyles will undergo earth-shaking changes."
"Online... Online supermarket?" Li Lehai asked tentatively.
"That's right. The premise is that this online supermarket must have a large and rich product supply, timely updated content pages, timely and efficient logistics and transportation, convenient and fast settlement channels, and the most critical point - —That’s a huge customer base.”
“We can count this as the ultimate goal, which is what the supermarket will look like after it completes its ultimate evolution, and we can design an evolutionary path for it.”
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"Now that the idea is clear, things will be easier to do, right?" Li Lehai patted Zhou Zhi on the shoulder: "You have something to say, I have to digest it."
"In terms of logistics and transportation, I Jin Li Group has its own transportation team, and the platform is still a long way from being put on the Internet. But with so many spare plots of land in the city, Jinli Group can set up a real supermarket network first. "< b r>
“The work of informatization cannot stop. Now Hehengchaoshang’s POS system is very powerful. Before there was no electronic network in the early stage, UPS and servers could be carried in vehicles to collect information and data door-to-door. Account processing and inventory management are carried out in batches. "
"Using these investments can also solve the grid problems caused by opening small supermarkets," Zhou Zhi emphasized in a timely manner. "This is to advance the position a few hundred meters." Li Lehai smiled and said: "In Jiang Wu's words, is it like this?"
"Brother, your analogy is wrong." Jiang Wu smiled and said: "We are closely connected with the people. Our stance must be correct first."
"Hahaha, that's true." Li Lehai nodded: "Then How about we give it a try?”
“I think large communities with a larger population in Shudu and louder public voices can be developed first.” Guan Dabin said: “In terms of logistics, the cooperation between Heheng and Jinli Group was relatively mature before. Now we Promote cooperation further Just download it.”
“The system is ready-made and can be copied,” Jiang Wu said: “Jinli Group can provide the venue, personnel, security and data transportation.”
“ Not bad." Li Lehai was also relieved. He said: "This project can be regarded as both our cooperation in new supermarkets and the results of our exchanges with local enterprises. With this project as a foundation, I can also communicate with your provincial government. ”
"Their sincerity and enthusiasm are hard to refuse..."
"To be honest, they also put some pressure on our Jinli Group." Jiang Wu said with a smile: "But they also agreed. Many aspects, including loans, can provide us with some support. "
"If you don't mind, AXA Fund can invest in it," Zhou Zhi said, saying that he is very optimistic about this project.
"Then what should our supermarket be called?" Jiang Wu said: "It has to be nice and loud so that people can remember it."
"Elbow, it's time to be professional." Li Lehai looked at Zhou Zhi and smiled.
"This is not simple. How about calling it Red Star Supermarket?" Zhou Zhi said: "Our method is quite like a spark."
"Okay! This is a good name!" Jiang Wu suddenly said Falling in love with this name: "I love it!"
Next Everyone began to discuss how to do this, and finally everyone unanimously decided to establish a new supermarket chain--Red Star Supermarket, with Jinli Group investing 51%, Heheng Supermarket investing 34%, and the remaining The next 15% will be reserved for AXA Fund, the related strategic partner of both parties.
Of course, this is the general result of the negotiation, and there are definitely more specific matters, such as the price of the venue provided by Jinli Group, and the CODE128 barcode used in the POS system of Hengchao Shopping Mall. With Shu University’s intellectual property rights, Red Star Supermarket must obtain authorization to use it, etc. It is a quite complicated business case.
However, Zhou Zhi came up with the idea and participated in the shares. The task was completed, so he went to the next party.
"What are you talking about?" Director Hu and Zhang Yuanfu were admiring Zhou Zhi's plate display wall. When they saw Zhou Zhi coming over: "It seems like there is an intention to cooperate again?"
"Brother Hu can see all this. Come out?" Zhou Zhi felt it was amazing.
"It is not easy for us to attract an investment from the mainland." Director Hu said with a smile: "Jiang Wu has been assigned a task."
"Then the task should have been completed now. ” Zhou Zhi said with a smile: “We are planning to open a chain of supermarkets.”
(End of this chapter)