Chapter 292 Argument
There is almost a consensus that all Internet industries burn money in the early stage.
Only after burning money to increase traffic can we find ways to monetize and make profits.
The Internet is a place where the Matthew Effect is extremely strong. The top players are almost winner-take-all, while the rest can only eat scraps or sink into the market.
In fact, a very important factor in this is that it is difficult for the Internet industry to be regarded as "dumping", so this barbaric and violent method can be adopted.
Why do any countries or markets have anti-dumping measures? Fines at every turn?
That's because with a strong capital base, other competitors can be easily defeated by dumping.
Competitors have been losing money and going bankrupt.
After completing the monopoly, it is up to you to decide whether to acquire or dominate the market, and the lost funds can be returned with interest!
The early profits are just to get more.
Dumping of goods in the real industry is easy to characterize, and there are various rules and regulations.
But on the Internet side, there is no suitable identification method, so we can only watch the top players defeat all opponents by relying on their financial advantage, and then start to reap the ugly results.
Because of this, except for those in the world who rely on technologies that cannot be replicated, burning money is a necessary experience in the early stages of some emerging industries on the Internet, so almost everyone chooses crazy financing in the early stage.
A lot of things may happen during the financing process, such as the founder's equity being diluted and being kicked out, etc.
However, Lin Xiang, the founder of Kangaroo Takeout, is very capable, not because he is naturally strong, but because his father is a wealthy cement tycoon, and he has the capital to try and make mistakes.
It was through the accumulated experience after nine previous entrepreneurial failures that we achieved our current initial success.
He successfully tied up Ahri's chariot and started the mode of burning money and spreading out.
How to operate, how to expand, how to burn money, he took every step very clearly.
There is no savings at all in terms of purchases on Yaoxin and TT.
In fact, Lin Xiang was inclined to cooperate with Penguin at first, and after the emergence of World Company, he also wanted to cooperate with World Company.
However, Penguin was frightened after being warned, so he just lay down and ate melon while lying on the side, and World Company was completely a solitary eater, so he had no choice but to choose Ahri, who had first fallen in love with him. He willingly threw himself into Ah Li's arms.
After World Company revealed its intention to enter the food delivery industry, he never stopped paying attention and reported any developments to himself as soon as possible!
But now, he suddenly found that World Company was a little confused.
First of all, in terms of operating costs, a special rider labor contract was given without any hesitation!
If he is willing to buy social security, this blow will directly make his scalp explode.
I believe that global companies want to use their power to overwhelm others and rely on their financial advantage to blindly kill themselves.
Anyone in the Internet industry can tell how rich the world's companies are by just doing a little math!
It’s impossible to compare to burning money!
I thought that the world company was about to give a heavy blow in subsidies and directly use banknotes to crush Kangaroo takeout.
But their settlement activity subsidies surprised Lin Xiang.
Strange, that’s all?
It is true that because of the TT in hand, there is no problem for merchants to apply for one, but if you have to make a choice, you will definitely prefer Kangaroo Takeout.
Without him, just spend money!
"Although there are subsidies for riders, they are not as big as ours. This..."
Lin Xiang was really confused.
Kangaroo’s subsidies are enough to allow riders to earn more income during the money-burning period than the rest of the world!
This will remain the case in the short term.
"I really don't know what kind of brains you have in your operations! You dare to sign a labor contract, but you are reluctant to spend money on these things. Haha, the labor contract is a time bomb in the long run. It is troublesome to dismiss, and there are various insurance costs. .”
Lin Xiang is burning money like crazy now, but when the market becomes saturated and it becomes difficult to expand, the money burning behavior will inevitably stop, and then he will enter a revenue model of eating both ends.
By then, the money you are burning now will be earned back in multiples!
At that time, those riders will not be a burden either. Anyway, if they can do something, they can stay, and if they can’t, they can get out!
On the other hand, in the world, if a rider is injured while delivering food and asks for leave, even if the insurance compensation is paid, he still has to accept the other party's request for leave and pay the basic salary.
In the long run, this model is definitely more profitable.
Even if you are willing, you can rely on subsidies to let merchants lower the prices of their own takeaways, and consumers can immediately vote with their feet!
However, after thinking about this idea for a while, Lin Xiang put it away.
To be honest, I dare not.
It’s not just a matter of the status of the global company, but also the pressure of the funds held by the other party!
He wants to avoid a price war with the other party, so now it is enough to provide subsidies to merchants and riders, which is enough to stabilize his basic market!
……
On the other side, Mumu Taxi was also relieved.
Mu Wan comes from a well-to-do family and is the daughter of the spokesperson of Mu Corporation, the world's largest personal PC assembly factory.
Mumu Taxi also has considerable ambitions and is destined to ring the bell on Nasdaq.
But no matter how big her background is, or whether she hugs Ahri's thigh or not, facing the world company with an indestructible golden body, there is still huge pressure.
Even her father would probably have to go around.
"Ha~, after all, I'm just doing scientific research, a woman's kindness."
While Mu Wan breathed a sigh of relief, her face was full of sarcasm. She admitted that such people are geniuses and have good brains, but all their thoughts are focused on academics and research, so naturally they have no more energy to put into it. On top of other things.
Human energy is limited!
Back then, her father had implemented a small plan to successfully squeeze out technology competitors from the group and monopolize power.
This has always been admired by her.
And today, I have to rely on means and various advantages to suppress the other person.
"Some people are just stupid. Obviously, as long as they don't develop high-end skills and don't touch their interests, they can make steady money as OEMs, but they just don't know how to touch their bottom line. This guy may also have his own romance. It’s really boring, you can’t even find your master, it’s a waste of your talents..."
……
Not to mention the thoughts of two competing products, Kangaroo Takeout and Mumu Taxi.
Various merchants and takeaway riders also started to complain.
"World Corporation is too stingy and not impressive at all."
"I'm a kangaroo rider. Originally, I was very happy to see that world companies have also entered this industry, especially when I saw that their full-time riders can also buy social security. I almost wanted to change jobs, but we, the webmaster, We went back and used the subsidies to calculate the accounts with us. The income of TT delivery riders was not as high as ours. Although the unit prices were similar, the subsidies were too small. We just used these subsidies that originally belonged to us to pay social security. It was really dirty. , has a good reputation.”
"I am also a kangaroo rider. I have been running for a while and my income is really good. I work hard and earn over 10,000 yuan a month."
"Really or not? How much money can be made from taking out food?"
"Of course, just work harder. Kangaroo takeout has high subsidies and rewards."
"I would rather choose not to have social security and get more money."
"Idiot, in addition to you having to pay a part of social security, the company will also pay a part. It's different."
"But you really don't get that much, do you?"
"Forget it, you will know when you encounter something. Hey, just listen to this advice."
"..."
At present, most businesses are criticizing the world companies. If you don't work together, there will be no profit at all.
But on the rider's side, there was back and forth between the two sides.
The riders on the World Company side feel secure and stable, while the riders on the Kangaroo Takeaway side just feel that they get more money and better money.
"As an Internet practitioner, I really want to remind the delivery boy that the Internet industry will burn money in the early stage, but it will not burn money forever. It must be profitable in the end, and you must take a longer-term view."
An unknown Internet practitioner who added V on Weibo made this comment.
The result was ridicule and criticism from many people.
"Have you collected money? How much has been collected? Let's all earn together."
"Introduce the channels."
"Smile, getting free money is the most real thing. I don't care if it's a waste of money?"
"Kangaroo Takeout is willing to spend money. World companies don't know what to do with making so much money. **."
"Shut up! You can say Kangaroo Takeaway is willing to spend money, but you can't attack World Corporation!"
"You idiot, do you know how many patients World Corporation sponsors every year?"
"..."
Generally, it is normal for a top large company to be attacked, whether it is Penguin, Ahri or others.
But the world's companies are different. The reputation is really good.
Even this kind of scolding war will definitely not involve him, and there will be tap water to help resist.
The identity of the little V who was verified by Weibo was also revealed at this time. He was a middle-level member of Penguin who was responsible for investment.
They are really professionals!
"I mean, whether you want to believe it or not, it has nothing to do with our company. I just want to remind you that businessmen want to make money, and they should take a long-term view.
"At least as an industry insider, I saw that the world actually uses labor contracts. Most of us only have one word: "Follow". This is a pressure that only industry insiders understand. A world company deserves to be a world company."
But it didn’t take long for another big V from Penguin’s senior management to circle him
"Do you want to change jobs?"
Then the little V quickly deleted the post and ran away, only posting a 'well-behaved' emoji.
He was just speaking out of his own feelings, but now that it involves his own job, of course he has to decide with his feet.
Originally, Penguin was not involved in this matter, but now he just wants to eat the melon...
However, after the small fluctuation caused by him, a lawyer blogger immediately posted a related explanation video on TT
"I can understand what the friend who deleted the post said before. Only labor relations can be qualified for arbitration..."
————
The third update is completed!
There are a lot of things happening at the end of the year...
(End of chapter)