Chapter 536 The development of the real estate industry and the establishment of Hehe Industrial
The layout of the entertainment industry, under the arrangement of these few months, has gradually begun to move in a new direction;
Animation, movies, TV series, and music are developing simultaneously in four directions, and with the strong capital behind them, we can open up overseas channels and provide enough income for anyone involved, so as to encourage enough innovation;
Similar to some content entrepreneurship Internet platforms in the past, the platform does not need to create content by itself, but only needs appropriate encouragement. The core of the platform is to use high-quality content and capital to develop more users, thereby achieving a win-win situation for all three parties.
The same is true for Changxing Group now. With good content and capital, it can develop markets in Asia and even the world.
Historically, during the peak period of Hong Kong movies and TV series in the 1990s, there were 30,000 people in Hong Kong working for or benefiting from the film and television industry. This was also a huge industry, and it would not be eliminated once it was completed, because developed economies would not be eliminated. The service industry will be eliminated.
And for Yang Wendong, the developed film and television industry can also bring him some fun; and if the Hong Kong film industry is really developed, it can also really cooperate with Hollywood. Although it is possible to be cheated, as long as he is like this If Bian has sufficient long-term value, it is not without the possibility of cooperation.
But for now, we still need to wait for Li Xiaolong's movies to become popular in Asia, so that we can have the conditions to negotiate terms with Hollywood.
In mid-May, Yang Wendong also gradually shifted his attention from the entertainment market. After arranging the direction, he naturally did not need to ask too much and just waited for the results;
The hottest industries in Hong Kong today are naturally real estate and the stock market. With the restoration of confidence in Hong Kong's future, a large amount of money has entered the real estate market and the stock market. When many communities open, they will also attract many yellow steak teams to buy them.
Yang Wendong also came to the headquarters of Changxing Real Estate Company, which is a building located on the edge of Central. It was one of the buildings purchased in 1967.
Yang Wendong first asked: "Are all the people in this building from Changxing Real Estate Company now?"
"Yes, more than half of the previous tenants left in 1967, and their leases gradually expired and were not renewed in the next two years. There are still a few tenants who have been here for a long time, so I gave them a little subsidy to move them to We have other buildings nearby," Zheng Zhijie replied.
Yang Wendong nodded and said: "Okay, Changxing Real Estate finally has a building with a better location, but the floor is not very high."
Zheng Zhijie said with a smile: "For now, it is enough. Not all people from the company need to come to work at the headquarters. Moreover, in the second half of this year, the Hong Kong government will have a reclamation land in a good location. I have the idea to take it and build a building with an area of A bigger building.
But it's not for Changxing Real Estate, but for the group headquarters. Changxing Building is a bit crowded now. ”
Yang Wendong thought for a while and said: "How big can this building be?"
Zheng Zhijie replied: "The reclamation land should be about 40,000 square feet, and the floor area ratio is 10. It should be possible to build 400,000 square feet."
"This area is only a little larger than that of Changxing Building. There is no point in replacing it." Yang Wendong shook his head and said: "If you want to replace it, just replace it with one that is obviously larger. Otherwise, it will not be enough after replacing it, which will be very cumbersome."
Anyone who has moved knows that it is very cumbersome. At first it seemed that there was nothing in the house, but once I moved, my dear, there were so many things at home that it was incredible;
The same goes for the relocation of a company. For this kind of super-large headquarters relocation, the cost is a trivial matter, but the impact on daily group work is a big deal. Fortunately, your own property can be moved slowly, which will also reduce the loss.
Therefore, even if you need to relocate due to development needs, you should directly change to a larger one to avoid unnecessary trouble.
Zheng Zhijie asked: "At present, the Hong Kong government does not seem to have approved the plan to build a super building, unless we apply, but we do not have such a large land in the core of Central, unless some buildings are bought and demolished."
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Central began to develop a hundred years ago and was controlled by British giants. Even though Chang Hing Properties took the opportunity to acquire some in 1967, there are a few buildings in the core, but they are not very old buildings. If they are demolished and super high-rise buildings are built, it will Not a good deal anymore.
"There's no rush. The HSBC headquarters is not doing well right now. Why should we be in a hurry?" Yang Wendong shook his head and said, "Let's wait a little longer. Hong Kong's economy is developing very fast now. According to the development model of Western countries, it will soon be super high." It’s time to build, don’t be in a hurry.”
As long as the economy develops, urban centers must develop three-dimensionally to high altitudes, and this is unavoidable in any country or region;
In the past life, this was the case in the Mainland, in big cities such as Beijing, Shanghai and Guangzhou. Because too many people poured in, whether it was offices or residences, space was very tight and they could only develop upward;
Humans are social animals, and all kinds of business, medical, education, and industrial development can be maximized when they are concentrated together. Although it is crowded, it is also very convenient. Even many rich people begin to prefer urban flats after living in suburban villas for a period of time. The exception is rich people with villas in urban areas.
In a year or two, the future Connaught Building (Yihe Building) will be launched. This will be the tallest building in Hong Kong in the 1970s. It will also be my goal. It will be used as the group headquarters. It can be used for at least 10 years. Wait until In the 1980s, some 20-story buildings in Central were old, so they could be demolished and built into real super-tall skyscrapers.
"Okay." After Zheng Zhijie agreed, he added: "Do we need to compete for this piece of land?"
Yang Wendong said: "Of course, remember, in the future, we will need all the land and properties in Central, from buildings to shops. In the future, we need to do the same as Land and purchase large-scale properties in several towns on Hong Kong Island."
Hong Kong's real estate market is estimated to be second only to some technology and Internet companies in terms of return on investment, especially in Central. Especially now that the butterfly effect is happening, we still don't know how much impact it will have on future technology companies. This market Nature will not give up.
However, the scale of Changxing Real Estate Company is too big. Although it can also build residential buildings, it cannot operate without restrictions. The market is also limited. Therefore, holding core buildings is a good direction;
And housing involves people's livelihood. If you invest too many resources into it, the cost of buying a house for ordinary people will be too high, which will affect your reputation. There is no need to do this. When the time is right, use financial means to control the future major families, and then let them do it. These things will do,
You can build a larger-scale real estate company here, holding buildings and shopping malls in Central, Admiralty, Causeway Bay and other places, and collect rents from people who open companies. This way you can make more money, but it will not directly affect your business. Ordinary people;
And the rents in these places will also be very stable incomes. In the previous life, the annual rent of a building in Hong Kong was less than one billion to several billions. It was just making money while lying down. Companies that can exceed this income have to work hard. Of course, in terms of social influence, this kind of rent-collecting enterprise is definitely far inferior, but these profits are real and can be used to help the development of other industries, or even fight price wars to defeat opponents. The influence is natural Just came up.
A large consortium does not need to make huge profits in all industries, nor does it need to be influential in all industries. There are very few industries that can provide both functions. The simplest and most common model is to have several companies working together to achieve success. achieve maximum results.
"Okay, then I'm going to take over this piece of land." Zheng Zhijie said with a smile: "After it is completed, other brother companies may need it."
"Okay, let me know when the specific data comes out." Yang Wendong nodded and said;
Unless it's some super land king's bidding, Yang Wendong usually doesn't participate. Just let his men go, and he will direct from behind.
"Yes, Yang Sheng," Zheng Zhijie continued: "Yang Sheng, can I report to you the recent development of Changxing Real Estate?"
"Okay." Yang Wendong said. In the next half hour, Zheng Zhijie told his boss one by one about some of the major projects of Changxing Real Estate Company, which mainly involved the development of self-owned land in many non-core industries. After a wave of hoarding in 67 years, Changxing Real Estate’s land reserve Compared with many British capital, it is only a lot more.
After the report, Yang Wendong said: "This model is very good. Develop all the land with little significance in the location, convert it into cash, and then hoard land in high-quality locations. At present, it is better not to focus on development and purchase land. It can also be held for a long time.”
If the land is obtained through auction from the Hong Kong government, or obtained from the Hong Kong government in other ways, it needs to be developed within the specified time, but the old land purchased by oneself does not matter.
Zheng Zhijie smiled and said: "Yes, at present we are not in a hurry to build buildings on some high-quality land unless the company itself needs it."
"Then keep it like this. There is no need to consider profits. When you have money, buy land. When the market reaches its peak, then consider changes." Yang Wendong followed.
In the first few years of the real estate bull market, it didn’t make much sense to pursue profits. If you have money, you should hoard land. Even if you are really short of money in the future, you can get money directly from the bank for land in high-quality locations;
Even the economic recession of 1974 was ignored by Yang Wendong, because compared with 1967 and 1983/84, this wave of decline was not very big. It just returned to the price of 1971. Looking at it over time, it is only a long-term decline. It's just a small decline during the rise.
"Okay, I understand, we don't need profits on paper." Zheng Zhijie added: "By the way, Yang Sheng, Hu Yingxiang, who you asked before, came to me a few days ago. He said he wanted to build his own real estate company. You once promised him that you would invest in him, so I want to meet you.”
"Hu Yingxiang? Okay, let's make arrangements and have him go to Changxing Building to find me." Yang Wendong nodded;
With the rapid development of real estate in Hong Kong, many people in traditional factories and other industries have become jealous and want to get a share of the pie;
This is normal. In previous lives, after the 20th century, many people in the mainland were engaged in industry. They entered the real estate industry and found that they could make much more money in the real estate industry than in industry, but the management aspect was much easier
This is because real estate gathers the economic results of the next few decades in a short period of time and absorbs the results of all other industries. How can it not make money?
Although this economic model may have many hazards in the future, no country can escape it. Even if some countries do not engage in large real estate, they will definitely have other ways to borrow money from the future to develop themselves now, otherwise other countries will If the country does this and you don’t do it, you will definitely lose.
The next day, Changxing Building:
"Hello, Yang Sheng." Under the leadership of Zheng Zhijie, Hu Yingxiang said politely when he saw Yang Wendong;
Now Yang Wendong is the richest Chinese man in Hong Kong and has a distinguished status. Although they met two years ago and received Yang Wendong's business card and promise, he was not sure whether they would see him today.
Check out the 16-9 book bar and see the correct version!
Yang Wendong smiled and said: "Sit down, what do you want to drink?"
"It's up to me." Hu Yingxiang didn't dare to make any demands.
"Then let's drink tea." Yang Wendong said to the assistant beside him;
Then the assistant went to prepare, and Yang Wendong asked Hu Yingxiang: "Hu Sheng, why did you come to me today?"
Hu Yinglian hurriedly replied: "Yang Sheng, we also talked about it two years ago. At that time, you once said that if I build a real estate company, you can invest here, so I am here today."
Yang Wendong smiled and asked: "So you said you are planning to invest in a real estate company? What is the name of the new company?"
"Hehe Industrial, this is the name that I negotiated with my father." Hu Yingxiang replied.
"Hehe, that's a good name." Yang Wendong nodded and said, "What's your starting capital?"
Hu Yingxiang said: "30 million Hong Kong dollars, which is half of my family's savings from previous industries, is now ready to be invested in real estate; because you have said you want to invest before, I will confirm your opinion first."
"Yes, in Hong Kong now, real estate is definitely the most profitable." Yang Wendong agreed: "Then what proportion of my investment can you consider accepting? How much capital is needed."
Several industrial industries within the Changxing Group may not be worse than real estate in terms of profits, but this is because time travelers know their future achievements. It is very difficult for other industries to surpass real estate;
Even in the mainland of the previous life, when real estate was on the rise, except for top technology companies and Internet monopoly companies, other industries were basically no match. For decades, the richest man in many cases was in real estate. Company owner;
The same is true even in Europe and the United States, but because Europe and the United States have been developing for a hundred years, plus the population is not very large, and there are property tax restrictions, their development speed is not as fast as that of the mainland or even Asian countries, but the total scale is not small, and many real estates Giants also have strong financial resources, such as the New York real estate giant TNP family.
Hu Yingxiang replied: "I can accept an investment of 15 million Hong Kong dollars. I can give you 33% of the shares. This is calculated on a proportional basis, but I have a request."
"Say." Yang Wendong asked.
Hu Yingxiang said: "I can give Yang Sheng corresponding voting rights, but I hope Yang Sheng will not increase his shares, especially if Hehe can be listed in the future."
"Okay, I promise you." Yang Wendong agreed readily.
It is impossible for him to swallow up a certain proportion of the wealth of Hong Kong real estate. Swallowing too much would be detrimental to social development and his own reputation, so he only needs to control office buildings and shopping malls.
For other residential developments, in addition to owning properties, it is enough to indirectly share the future profits of many Chinese-owned real estate companies through a financial model.
Stocks that can be cashed out quickly are even more profitable than real estate at their peak.
Hu Yingxiang smiled and said: "Okay, then I will draft the contract as soon as possible."
Cooperating with Changxing Group is a good thing for any real estate company; because with such a strong shareholder, bank loans will be easy;
And with loans, as long as we don't encounter the real estate crisis like before, it will be difficult to even think about taking off.
"Okay, just contact Zheng Zhijie about this matter." Yang Wendong said again: "Old Zheng, you and Hehe Industrial will invest in a project first, which can be regarded as giving the new company some help."
In fact, it doesn't matter if you make a project. The main thing is to send a signal. If you support Hehe Industrial by yourself, then the development of Hehe Industrial will be smoother in the future.
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(End of chapter)