Chapter 450 Industry myths are meant to be broken
Xia Lian can be said to be feeling very proud at this time. After joining Qvod.com, she originally thought that she would have to say goodbye to the skills she had learned in the past when she switched to the Internet.
Unexpectedly, after some operations on Qvod.com, my gloomy career suddenly became smoother.
In the trance, there was an illusion of being carried away while lying down.
After successively investing in two hit TV series, "Bright Sword" and "Wulin Gaiden", Xia Lian has also gained a certain reputation in the film and television industry.
Of course, Xia Lian also knew that she was just a tool.
The results she achieved were all due to her boss's instructions. She just had to follow the rules.
Although the boss is often nagging, he has good vision and money.
The boss decides the plan, the boss provides the funds, and Xia Lian gets the fame herself. Where can I find such a good boss?
"Hello, Mr. Qin!" Xia Lian greeted respectfully with a sweet smile, "I have finished what you asked me to do."
"What thing?" Qin Shaoyan asked casually.
"It's the novel "Ghost Blows Out the Lamp" serialized in Tianya." Xia Lian quickly reminded him that Mr. Qin had to deal with a lot of things every day, and it was impossible to remember everything. His subordinates had to check and fill in the gaps in time.
"Oh, that." Qin Shaoyan remembered several IPs that Xia Lian had paid attention to before. Now that "The Three-Body Problem" has been obtained, "Ghost Blowing the Lamp" will also be obtained.
Works of different themes must be collected, which can enrich the IP library and provide more choices for subsequent IP development.
"Ghost Blowing the Lamp" is a good novel, and it can be regarded as creating a genre. However, after the author sold the adaptation rights of the work, the work was quickly ruined by capital.
The movie was a complete mess, and the online game was copied from the DNF model and quickly became popular.
Later, online dramas were used to restore some reputation, but due to different producers, the quality was uneven.
There are also many major online movies that used "Ghost Blowing the Lamp" to produce a series of bad movies, without even splashing.
On the contrary, "Tomb Raiders Notes", a book that was popularized in "Ghost Blowing the Lamp" in the early days, has become very popular. It has been making money by selling rotten food and a series of operations. The author himself made a lot of money, but the book wrote Rotten.
The most puzzling thing is that many cultural preservation units have frequently cooperated with "Tomb Raiders Notes" in order to promote traffic.
It is an incredible thing for archaeologists and those who promote tomb robbing to mix together.
Xia Lian saw that Mr. Qin was not very interested, so she reported carefully, "We spent a total of two million to buy out the copyright directly, because the other party never let go."
"Well, money is a trivial matter, just take it." Qin Shaoyan was not interested in how much money he spent. Instead, he warned, "Remember to contact the law firm and ask them to issue a report on how to protect IP copyright. Things need to be done well.”
There has always been a legend on the Internet that the author of "Ghost Blows Out the Lamp" drank too much and sold the copyright for 100,000 yuan.
Later, according to a copyright document from the court, it was actually 1.5 million plus 40% of the film and television adaptation fee. In 2007, this was not a small amount of money.
"Okay, Mr. Qin." Xia Lian wrote down Qin Shaoyan's instructions in her notebook, and then continued to look at him.
Qin Shaoyan frowned and asked, "What else do you have to do?"
"Mr. Qin, where is the script you promised me?" Xia Lian asked directly, "You told me there was a spy war script."
"Oh, I forgot." Qin Shaoyan patted his forehead with a regretful expression, "Next time, next time for sure!"
"There can't be a next time, you always say next time!" Xia Lian heard Qin Shaoyan's painting cake too much, so she became immune and directly urged the update in person.
"I have written the outline of the script, but it is not perfect yet." Qin Shaoyan promised, "I will give it to you next time."
"Really?" Xia Lian sneered, "I don't believe it."
"Then let me dictate it to you now!" Qin Shaoyan said immediately, "Bring the whiteboard over and I'll write down the character's background and draw out the character's relationship diagram for you to see."
While talking, Qin Shaoyan picked up a pen to write and draw on the whiteboard, outlining the main characters of "Latent".
As Qin Shaoyan continued to explain, Xia Lian discovered that the boss was really not just talking casually, but was well prepared.
The script has a complete story, conflicts, and character relationships, and it sounds good.
"Then boss, hurry up and sort it out." Xia Lian urged, "We will gather people here immediately to start the project."
"I have a lot of things to do, so I have to focus on the IPO." Qin Shaoyan said seriously, "Go and find someone to perfect the script, and then just give it to me for a look."
"This spy drama is the most popular work after Qvod's listing. It is related to the share price of Qvod and your money."
"We must strictly control and make with care."
"I understand, Mr. Qin." Xia Lian agreed quickly, and then began to look forward to it, "Quavo will be listed next year. I have never seen the Nasdaq ringing the bell."
"You work hard, and I will take you to ring the bell next year." Qin Shaoyan said casually, "As long as you work hard, you will get options, bonuses, year-end bonuses, and Maldives team building."
Before Qin Shaoyan could continue PUA, his phone rang.
Originally planning to hang up, when he saw it was Xiong Xiaoge's number, he immediately answered the call, "Hey, Mr. Xiong, what's the good news?"
"No good news." Xiong Xiaoge said directly, "How are you preparing for your PPT?"
"Oh, I'm making preparations, next time, definitely next time." Qin Shaoyan said casually.
"You have said several times that it will be done next time." Xiong Xiaoge said dissatisfied, "You are the CEO and you need to take the road show seriously. You should bring something out quickly. Mr. Zheng from Sequoia and I will listen to it first."
"Well, let's make an appointment another day, and I will give you a detailed explanation." Qin Shaoyan pondered for two seconds, "The theme is Social Platform 2.0, what do you think?"
"Social Platform 2.0 sounds good." Xiong Xiaoge was reluctantly satisfied, "The person you asked me to find for you has been found."
"Really?" Qin Shaoyan was overjoyed, "Then give me your contact information immediately. I want to talk to this person in person."
……
There is a teahouse with private rooms on the second floor.
The rising mist is mixed with the faint fragrance of tea. The beautiful tea master skillfully plays with the tea set, then pours the tea into the cup and brings it to the guests.
Qin Shaoyan looked at the engineer recommended by Xiong Xiaoge in front of him. He was in his forties, but his hair was gray, and he wore gold-rimmed glasses. He was dressed very formally and seemed to be in good spirits.
"Yuan Jiaxuan, Yuan Gong." Qin Shaoyan stretched out his hand with a smile, "My name is Qin Shaoyan, a man of few words and a man of few words."
"Hello, Mr. Qin." Yuan Jiaxuan and Qin Shaoyan shook hands, looking at each other's young age, and felt very confused, "Mr. Qin, I heard that you are in the Internet industry, why did you come to me?"
"I've suddenly become interested in electronic products recently, so I wanted to find an expert in this field to learn more about it." Qin Shaoyan asked straight to the point.
"Electronic products?" Yuan Jiaxuan was very surprised and even more confused, "The Internet and electronic products are a bit far apart." Qin Shaoyan did not answer, but asked: "Yuan Gong has made mobile phones, right?"
"I worked at Bird for three years, and then I switched to Meizu in 2002 and started making MP3 players." Yuan Jiaxuan was a little confused as to why the young man in front of him was asking about mobile phones again.
“It’s hard to make MP3 anymore.”
"Uh." Yuan Jiaxuan hesitated for a moment, "It's not bad. Compared to previous years, it's not as profitable."
The world's first MP3 was born in South Korea, launched by Sehan Company in 1998, code-named MPmanF10, priced at US$69.
But what really made MP3 popular was the American company Diamond, which launched the Rio300 Walkman at the end of 1998 and sold more than 30,000 units in three weeks.
In 2001, Apple launched the iPod product, which was compact, easy to operate, had an astonishing 5G storage capacity, and cost an astonishing $399.
However, the sound quality is very average, and you cannot download music using Windows system.
After 2003, MP3 entered the golden age. The United States, Japan and South Korea were three pillars, and various brands were in chaos.
Due to the unreasonable prices of foreign brands, domestic MP3 players have emerged one after another, focusing on products priced below 500 yuan. There are a dazzling number of MP3 brands, which can be said to have revived a number of domestic technology companies.
But the good times did not last more than two years, and the market immediately became more and more volatile.
Check out the 16-9 book bar and see the correct version!
When competition increases, price wars will naturally follow. Then profits will become less and less, and soon a number of factories will close down.
Meizu launched MP3 in 2003 and quickly gained a head start in the brutal market competition. However, the current situation can only be said to be profitable, but the market has shown signs of decline.
"Then has Gong Yuan ever thought about making a new mobile phone?" Qin Shaoyan looked at the other party with a smile.
"Make a mobile phone?" Yuan Jiaxuan frowned. He suddenly realized something and looked at Qin Shaoyan in shock, "Do you want to make a mobile phone?"
"That's right." Qin Shaoyan admitted frankly, "otherwise, why would I specially ask Mr. Yuan to meet you?"
"Stop joking, Mr. Qin." Yuan Jiaxuan waved his hand, "Do you know what you are doing?"
"The mobile phone market is even more volatile, and now it is dominated by Nokia. In the eyes of all mobile phone companies, this is a giant."
"You're telling me now that you want to make a mobile phone?" Yuan Jiaxuan's expression seemed to be asking whether you have a serious illness, "Mr. Qin, there is no way to survive making a mobile phone."
At this time, Nokia was at its peak and had absolute dominance in the field of mobile phones.
It is no exaggeration to say that Nokia has absolute dominance in the industry. Even Apple, which started the smartphone era, cannot achieve this level.
Nokia's mobile phones have accounted for more than 70% of sales in the global market. This is the global mobile phone market. Nokia has ranked first in global mobile phone sales for more than ten consecutive years.
And its models are fully covered, from high, middle and low-end, there is always a Nokia mobile phone suitable for you.
There are only two types of mobile phones at this time, one is Nokia and the other is other mobile phones.
All the mobile phone manufacturers in the world cannot beat this giant. It is a real industry myth.
This is an insurmountable mountain.
Qin Shaoyan smiled, "I never believe in any industry myths. After all, industry myths are meant to be broken."
"Nokia is indeed a behemoth, but this is precisely its most fatal flaw."
"The times are developing and technology is advancing." Qin Shaoyan said lightly, "There used to be many industry myths, but they have all been eliminated by the times."
"The same goes for Nokia, and it's time for it to be phased out."
"Time is running out for Nokia."
"..." Yuan Jiaxuan was silent for a while, "Mr. Qin is really a newborn calf who is not afraid of tigers."
"Gong Yuan is making MP3, so you should know how Sony's walkman was eliminated." Qin Shaoyan said lightly, "MP3 appeared, and walkman and tape fell behind."
"Now all it takes to eliminate Nokia is an epoch-making mobile phone."
Yuan Jiaxuan remained silent. After a while, he spoke, "So what kind of epoch-making mobile phone can eliminate Nokia?"
"With all due respect, although I haven't made a mobile phone for a few years, I have been paying attention to industry trends. I can't think of what kind of mobile phone it is."
"Then let's put aside the mobile phone first." Qin Shaoyan smiled slightly, "Let's imagine what we want to do as an electronic product."
"First of all, it can take pictures and listen to music."
"We have all these Nokia." Yuan Jiaxuan replied.
“Can play games and surf the Internet.”
"These are also available."
"What about canceling the buttons and antenna?" Qin Shaoyan continued.
"This is impossible. How can you make a call without an antenna?" Yuan Jiaxuan retorted directly, "How can you make a call by canceling the button?"
"As I said just now, let's put aside the matter of making mobile phones." Qin Shaoyan started drawing on the paper as he spoke, "Switch to a full touch screen method, don't use that stylus method, the user only needs to You only need to use your fingers to operate it”
"Well, this is called a capacitive screen, right? It supports multi-touch."
"We'll get rid of the cheap plastic casing, use a metal frame, and use glass on the front and rear."
"Do you think we can use metal frames as mobile phone antennas?"
Yuan Jiaxuan was stunned at this time. He was stunned for several seconds when he heard Qin Shaoyan's question, "Metal frame as antenna? This... this is really a bold design."
"3.5-inch screen, resolution 960×640, body thickness less than 10 mm." Qin Shaoyan continued to ask, "Can it be done?"
"No, Mr. Qin." Yuan Jiaxuan looked at the schematic diagram on the white paper and sweat started to fall on his head. "The design of eliminating buttons and antennas is too... too advanced. Today's mobile phone manufacturers are indeed developing towards large screens, but They still kept the buttons and used a stylus.”
"I think your design..."
"I don't want you to think it, I want me to think it." Qin Shaoyan interrupted the other party directly, "What you have in front of you now is an epoch-making electronic product. It cannot be called a mobile phone."
"I call it a personal smart terminal. Don't think of it as a mobile phone, but an electronic product with mobile phone functions."
"Now this smart terminal, coupled with mobile phones, has it made any difference?"
Yuan Jiaxuan fell into silence.
(End of chapter)