Chapter 270 Smash it for me! Smash it hard! ! ! (Please subscribe)
The long night passed in a blink of an eye.
When the first ray of sunshine in the morning shines on the high-rise buildings in the city, the financial market has already been shrouded in the tense atmosphere of the previous night, which has not eased at all with the arrival of daylight.
After experiencing some twists and turns last night, the stock price of Xingwang Group has temporarily stabilized at a subtle price, as if it is teetering on the edge of a cliff.
Zhou Xingwang arrived at the company early, his eyes bloodshot, but still shining with a sharp light.
He sat at his desk and repeatedly studied the high-expected but controversial cooperation document with Ai Boer. He knew in his heart that this was just a temporary "talisman" and that the real crisis was still hidden deep in the darkness.
Zhou Zijian also hurried over. As soon as he entered the door, Zhou Xingwang couldn't wait to ask: "How is the situation? Is there no new news from Aqiang?"
"Not yet, I've urged you!" Zhou Zijian said in a solemn voice, with a hint of anxiety and exhaustion in his voice. He barely slept a wink last night.
Zhou Xingwang frowned and shook his head: "We can't just wait, we have to find a way to stabilize the stock price."
At this time,
The director of the public relations department walked in cautiously and said softly: "Chairman, we have contacted several influential financial media and are preparing to arrange some exclusive interviews to further elaborate on the prospects and advantages of our cooperation with Aiboer. You see... …”
"Go ahead, we must build up enough momentum to convince investors of our strength." Zhou Xingwang waved his hand impatiently, interrupting him.
The director of the public relations department took the order and left, and the office fell into dead silence again.
Zhou Xingwang sighed heavily, leaned back on the chair and rubbed his temples, his heart full of worries.
"Dad, I don't think we can just place our hopes on public relations. The mastermind behind the scenes is coming fiercely, and there will definitely be follow-up actions. We have to have our own counterattack strategy." Zhou Zijian broke the silence, with a look of determination in his eyes. .
"Humph, of course I know. I have contacted a few old friends in the financial world to see if they can help us at the critical moment and send some positive signals to the market. However, this is only a temporary measure, the key is still We need to find the reason for the Qin and Han Dynasties and solve the problem from the root," Zhou Xingwang said through gritted teeth.
Zhou Zijian nodded, then stood up again, "I'll urge you again. If that doesn't work, find someone to investigate. We must dig out the mastermind behind this!"
"Well, let's go!"
……
At the same time,
Qin Han was sitting in his office, with various data and charts flashing on the computer screen in front of him. His fingers were tapping the table rhythmically, his eyes were deep and calm.
He sent Song Yuanyuan and Chen Xi back to rest. They were both very tired after a busy night.
The trading of rice stocks is suspended during the day, so there is no need for them.
However, Qin and Han couldn't go back to rest. Now that the 'short selling operation' had begun, they couldn't stop. They had to work hard and kill with one blow. They couldn't slack off to give the opponent a chance to breathe.
"Mr. Qin, the Zhou family seems to be making some moves again. They have contacted the financial media, probably to further hype their cooperation with Ai Boer." Lu Yuan, director of the public relations department, hurried in and reported.
Lu Yuan was the first company executive Liu Li recruited after taking office.
As the director of the public relations department, Lu Yuan has a remarkable record in the field of public relations.
He graduated from the top Communication University in China in his early years and then devoted himself to the public relations industry. He worked hard all the way from a grassroots public relations specialist and accumulated rich practical experience. He has successfully helped many companies, including some well-known listed companies, reverse the direction of public opinion and reshape their brand image in times of crisis.
Before joining Qin Han's team, he led a public opinion counterattack against a large enterprise. He skillfully used media resources and online public opinion to resolve the company's trust crisis caused by product quality issues and increase its market share in the short term. Not only did it not decline, but it achieved growth against the trend.
This classic case was widely circulated in the public relations industry and made him famous.
After being recommended by the headhunting company, Liu Lihua hired him at a high price because Qin Han said that the company only wanted elites and only educated elites.
The reason why Lu Yuan was not involved last night was because it was too late.
It was already nine o'clock when Qin Han arrived at the company from Li Baobao's house, and there was Chen Xi who needed to be comforted. How could he care too much?
But starting from today, all public opinion matters can be left to Lu Yuan. At the same time, we can also test his level and see if he can live up to the high salary he gave him.
Qin Han raised his eyes slightly, a glimmer of light flashed in his eyes: "They are just struggling to death. I sent a piece of black information about Xingwang Group in these years to your mailbox. You go back and see how to maximize the effect. I was contacted last night Several trolls broke the news online.”
"From today on, I want you to be fully responsible for this!"
"Fight against the Xingwang Group and try to damage their reputation as much as possible, no matter what the means, no matter the cost!"
"Do you understand?"
Hearing this,
Lu Yuan's heart suddenly trembled, and then he tested in a low voice: "Mr. Qin, you are..."
"I want to bet against Xingwang Group!" Qin Han said with blazing eyes and a firm tone, revealing unquestionable determination in his eyes.
Lu Yuan took a deep breath. Although he was shocked by Qin Han's courage, his years of professionalism made him calm down quickly.
He nodded slightly and said: "Mr. Qin, I understand. Since you trust me so much and entrust me with such an important task, I will do my best. However, it is inevitable that there will be some confusion when confronting a behemoth like Xingwang Group in the field of public opinion. Cause some backlash, we may need to prepare for various situations in advance.”
Qin Han frowned slightly, thought for a moment and then said: "You are right."
"Lu Yuan. Just go ahead and do it. I will have the legal team on standby at any time to ensure that our actions are within the scope of the law and that we can handle any legal disputes that may arise in a timely manner. In terms of guiding public opinion, you have to do A precise strike, one hit, leaving them no chance to breathe.”
Lu Yuan's eyes flashed with determination and he replied: "Yes, Mr. Qin."
"I will formulate a detailed public relations plan right away. I will conduct an in-depth analysis and sorting of the black materials you provided, select the most damaging parts, and then use our media resources and online channels to break the news in a hierarchical and rhythmic manner. . I then contacted some authoritative experts and opinion leaders in the industry to ask them to interpret and comment on Xingwang Group’s issues from a professional perspective to further expand the influence of public opinion.”
Qin Han nodded frequently and felt very satisfied.
There is a difference between professionals and non-professionals.
Although the naval forces we found last night had made some noise, they were fighting on their own, shouting about their own things, and there was no overall arrangement, which made them look very rough.
Now compare with Lu Yuan and judge.
Qin Han's mood suddenly became more beautiful. He nodded and said with a smile: "Very good, Lu Yuan. I believe in your ability and look forward to your performance. Remember, the speed must be fast, the intensity must be ruthless, and don't give them any A chance to turn around.”
After Lu Yuan left Qin Han's office, he immediately summoned the core members of the public relations team to discuss a detailed combat plan behind closed doors.
They carefully studied the materials provided by Qin and Han, analyzed the key information word by word, classified and organized it, and formulated a staged, multi-channel public opinion attack plan based on the importance and influence of the information. At the same time,
Lu Yuan also used the network resources he had accumulated over the years in the media circle to contact some well-known financial media reporters and self-media influencers, and revealed some key details of the black material to them in exchange for their support and cooperation.
After learning the news, these media people showed great interest. After all, such exclusive news is an excellent opportunity for them to increase their influence and attention.
After a whole day of intense preparations, the public relations team led by Lu Yuan was finally ready.
That night, they took the lead in publishing several anonymous breaking articles about Xingwang Group on some online forums and social media platforms. The articles listed in detail some of Xingwang Group's illegal business practices and suspected financial fraud in the past few years.
These revelations immediately aroused the attention and heated discussion of the majority of netizens, and quickly set off a storm of public opinion on the Internet.
And on the overseas Internet, there was also a wave of public opinion storm about Xingwang Group's financial fraud, illegal operations, and the possibility of falling into the quagmire of investigation...
……
9:30 pm,
Rice stocks opened again, and Xingwang Group's stock price turned red as soon as the market opened, heading straight to the bottom!
Zhou Xingwang and Zhou Zijian were watching the stock price trend in the company. Seeing this scene, Zhou Zijian's eyes widened suddenly, his face full of horror, and his voice unconsciously raised his voice: "Dad, why did the stock price suddenly drop so much! What to do?”
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Although Zhou Xingwang was also nervous, years of ups and downs in the shopping mall had allowed him to develop a calm and calm appearance.
His eyes quickly darkened and he said coldly: "Why panic! Isn't this expected? The person behind the scenes already took action yesterday, and today he has stepped up his efforts to discredit us on the Internet. How could he stand idly by when the market opens today? ”
Zhou Xingwang took a deep breath, suppressed his inner uneasiness, and quickly regained his composure and determination.
He immediately made a few calls and whispered to the other end: "Activate emergency funds, buy our stocks with all your strength, and stabilize the stock price for me!"
After that,
He turned to look at Zhou Zijian coldly, "Where did these negative news come from? Hasn't it been found out yet? I want to know immediately who is behind all this!!"
Being stared at by dad like this,
Zhou Zijian was also a little frightened, and he said hurriedly: "Dad, we have asked people to step up the investigation, but the public opinion on the Internet is too wide, and it will not be easy to find out in a while."
"Hmph!"
Zhou Xingwang snorted coldly, "Immediately contact our cooperation funds and long-term strategic partners and ask them to mobilize funds to enter the market and help stabilize the stock price. In addition, let the public relations department work harder to eliminate the impact of these negative public opinions as soon as possible."< br>
Zhou Zijian nodded quickly and started making phone calls to arrange various matters.
Zhou Xingwang continued to stare at the stock price trend, with a hint of ferocity in his eyes, and said to himself: "No matter who you are, it is not that easy to defeat the business empire that Zhou Xingwang has worked so hard to build. I Let’s see what other methods you have.”
At this time,
Qin Han is also paying close attention to changes in stock prices. Seeing that although the stock price of Xingwang Group was falling, the rate of decline had slowed down, he frowned slightly and said to Lu Yuan: "The Zhou family has begun to fight back. They are mobilizing funds and are also working hard on public relations. Are you ready? Are you ready for the next move?”
Lu Yuan replied confidently: "Mr. Qin, don't worry. I have sent people to verify the organizations that contacted me this afternoon. There is no doubt that they are not fake. According to your instructions, I will hand over our I revealed part of my bargaining chip to them. The other party was very interested and expressed that they wanted to cooperate with us and let us see their performance in the evening.”
He looked at his watch, thought for a while, and then said: "You haven't taken action yet, are you waiting for our move?"
Qin Han tapped his fingers lightly on the table and nodded slightly: "It's possible, they may want to wait for us to make a move first, and then wait for the opportunity. Then... that's what they want!"
After that,
He picked up the internal phone on the table and asked, "How many shares do you still have in hand now?"
"There are more than 27 million shares, and the current stock price is 10.5 yuan. The total value of these stocks is nearly 300 million." Song Yuanyuan said.
"Throw!"
"How much?"
Qin Han took a deep breath and said calmly: "Sell 10 million shares first, and be quick!"
"Okay~"
Song Yuanyuan quickly implemented Qin Han's instructions and quickly operated on the computer...
As those 10 million shares were sold into the market, the stock price of the already volatile Xingwang Group plummeted like an avalanche.
This sudden drop in the stock price trend was like dropping a large piece of bloody meat on the calm sea. Those short-selling institutions were like sharks that smelled the smell of blood, and they couldn't wait to enter the market.
The trading team of the world-famous "Blackfin Capital" acted quickly.
The chief trader stared closely at the numbers jumping on the screen and issued an order coldly: "Initiate the first-level short-selling plan, sell all the put options we have on Xingwang Group, and at the same time sell 5 million shares through securities lending. Be sure to give me a ruthless blow." Smash it hard!”
In an instant, a large number of trading orders flooded into the market, further exacerbating the collapse of the stock price.
When "Blackfin Capital" takes action,
Song Yuanyuan and Chen Xi were keenly aware of the anomaly, because in addition to the big orders they placed, there were also many big orders, which explained the problem.
Someone has entered!
Song Yuanyuan immediately called Qin Han to report, "Boss, someone entered the market and sold about five to six million shares in total. The opponent is not weak and has a strong momentum."
Hearing this,
Qin Han suddenly became energetic and ecstatic, and immediately ordered: "Okay!"
"Keep hitting me!"
"Throw away everything you have left to me!!"
Song Yuanyuan's heart trembled, and her eyes showed worry.
……
(End of chapter)