Chapter 728 The battle continues
When major Hollywood companies were successively affected by the financial crisis, Warner and Disney were having a relatively easy time.
Disney relied on the movies of Melon Studios to support the scene, and its animated movies were as popular as ever.
The reason why Warner is having a good time is that Gilbert Jr. made a "Dark Knight" for them. The film not only achieved good box office and word-of-mouth success.
More importantly, by stabilizing the stock price, the surrounding areas are also making less money.
After all, all of this is still inseparable from little Gilbert.
Other film companies are having a tough time this year and have to tighten their finances and reduce expenditures to survive. There are even fewer big projects with investment, and it seems that there will be no blockbusters next year.
But this is not actually the case. Instead, there will be more commercial blockbusters to be released next year that are worth looking forward to. This has to be said to be a very strange thing.
Throughout every economic crisis, whether something big happens on Wall Street or elsewhere in the United States, Hollywood will usher in unprecedented prosperity.
Analyzing the psychology of the audience, perhaps it is because the real world is too cruel, and people are turning to movies to escape reality.
Therefore, the financial crisis has not passed yet, and competition for next year's summer movies seems to be still fierce.
In fact, this is indeed the case, except that Melon Studios announced that "Harry Potter and the Half-Blood Prince" will be released next summer.
The rest include "Transformers 2," produced by Sky Studios, distributed by Sony Columbia Pictures, and directed by Michael Bay.
What is a little different is that the film has changed the male and female protagonists.
The original Andrew Garfield and Megan Fox were all replaced by Channing Tatum and Alexandra Daddario.
Speaking of which, Alexandra Daddario and Gilbert Jr. knew each other. Alexandra Daddario had previously played a role in Gilbert Jr.'s movie.
The "Transformers" series has become completely different, and little Gilbert doesn't know where this series will go.
But thinking about it, with Michael Bay's ability, no matter how bad it is, he can at least guarantee that the film will not lose money.
Moreover, the "Transformers" series is more important for peripheral income, and selling toys is the focus of this series.
This is why Sky Studio was affected by the financial crisis this year and was under so much pressure, but it still spent a lot of money to produce "Transformers 2".
This is the flagship series of Sky Studios, and its performance can only be attributed to this series of movies.
"Angels and Demons" was originally scheduled to be released on Christmas this year. Due to the impact of the financial crisis, Sony Columbia Pictures had to move the film to next summer.
In addition, the "X-Men" spin-off "Wolverine" produced and distributed by 20th Century Fox is confirmed to be released in the summer of next year.
Disaster film master Roland Emmerich has brought his new work "2012". The film closely follows the Mayan fable that 2012 is the end of the world, and begins the classic scene of the United States taking the lead in saving the world.
Another toy brand of Hasbro, "Special Forces", has also been put on the big screen. The success of "Transformers" has given Hasbro great confidence.
There are also "Terminator 2018", "Ice Age 3", "Up", as well as the new movie of Paramount's reboot of the masterpiece "Star Trek", Nicolas Cage's new movie "Mysterious Code", etc.
Finally, the most important thing is that "Iron Man 2" produced by Marvel Studios will be released on the first weekend of the summer season.
Before "Iron Man 2", "Captain America" will be released in March, and the Marvel Universe plan continues to advance steadily.
Fans have been searching around and found one thing: where is Little Gilbert's new movie?
Could it be that he will miss the summer season again next year?
Absence from the summer season does not mean absence from next year's film market.
In fact, Gilbert Jr. believed that the film "Knives Out" was not competitive enough in the summer season, so it was not scheduled to be released in the summer season. He temporarily handed over the preparation work to Charles Rowan and Anne Burton, and took Anne Hathaway to Sydney to see how the production of James Cameron's "Avatar" was going.
"The special effects rendering process is still in progress. We have adopted brand-new motion capture technology to make the picture more refined and the 3D effect more shocking."
James Cameron took little Gilbert to watch a short clip of the film that had been rendered, and the 3D effect was quite good.
For little Gilbert, who has been baptized by a large number of 3D films, this effect was expected, so he was not surprised.
But Anne Hathaway, who came with her, had her mouth wide open the whole time and never closed it.
After watching this clip, Anne Hathaway praised: "The effect is so amazing, it is simply unparalleled. God, this is a film that only gods can watch."
James Cameron is very satisfied with the way Anne Hathaway looks like this. This is the effect he wants,
If he can't bring a great shock to the audience, wouldn't it be in vain that he has invested so much in 3D photography for so many years?
Little Gilbert didn't react that strongly, and James Cameron wasn't surprised either.
3D technology was originally developed by little Gilbert's support and the two of them worked together. Come to think of it, little Gilbert himself has made experimental films, so it’s not surprising to know this effect.
"This is not the final version yet. When the entire film is completed, the film will be even more shocking."
James Cameron is very proud: "I believe this film will shock the world."
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Gilbert Jr. agreed: "Indeed, this is a landmark movie. Starting from this movie, Hollywood will be divided into two eras."
"The Dark Knight" can be considered a technological innovation, and it is a movie that uses IMAX technology on a large scale.
But in terms of revolutionary nature, the 3D technology of "Avatar" is more revolutionary.
James Cameron said: "3D technology will indeed revolutionize the film industry, but it is not without its shortcomings."
"Yes, the biggest shortcoming is that the performance of 3D technology in some dark scenes is far less good than that of bright scenes."
Little Gilbert said: "Essentially, this is not a real shot, but made frame by frame through modeling and rendering.
No matter how immersive it is, it is still fake after all. ”
"That's right." James Cameron agreed.
He has always felt that little Gilbert was his confidant, and the two of them had many topics to talk about on the development and application of film technology.
James Cameron added: "So when I was making the film, I made Pandora colorful.
Even in night scenes, there are many light sources to attract the audience's eyes and divert their attention.
At this stage, there is no solution for the problem of poor performance of 3D technology in dim scenes. ”
Little Gilbert remembers that "The Bourne Supremacy" starring Matt Damon in his previous life was a representative of this kind. When it was released in mainland China, it was a 3D version.
As a result, most scenes are too dark, or even just dark. Coupled with the constantly shaking camera and 3D effects, many viewers were made to vomit.
"The Bourne Supremacy" is the kind of film that is not suitable for 3D. It would perform better in 2D.
Of course, some old movies will still be converted into 3D versions, such as the "Lord of the Rings" trilogy. Peter Jackson also plans to use 3D technology for the "Hobbit" series that is in preparation.
(End of chapter)