Chapter 87 [Pricing Strategy]
After this episode, Yun Shu, who was sitting next to him, couldn't help thinking and said to himself: "It's just that we charge a high price for the AI small mirror. If other peers launch similar AI products for free, will this affect the AI small mirror?" Will mirrors create greater competitive pressure in the future? ”
When Xiao Yu heard this, he said with a smile: "It's not that I'm arrogant. Even those current peers, including foreign Open-AI, can't see the taillights of the AI small mirror even if they are given ten years to catch up. What's more, will they be able to catch up in these ten years?" Are we going to stand still? I don’t have the strength to charge that much? The product is not cheap, but it is worth the money. The key is that there is no comparable product.”
With the support of the entire Blue Star AI technology system behind him, Xiao Yu is not worried at all that there will be peers on the earth who can surpass him in AI technology. This is his greatest confidence and confidence.
Seeing how confident he was, Yun Shu asked directly: "Okay, then how do you plan to price the AI Mirror Enterprise Edition?"
Hearing this, Xiao Yu thought thoughtfully: "No matter what, the cost of the enterprise version software cannot be lower than that of foreign enterprise software, and it must be sold more expensive than foreign countries."
There is currently no other product that can replace the AI small mirror. For enterprise-level customers, as long as the benefits can be higher than the cost of purchasing the product, they will buy it no matter how expensive it is. If the benefits cannot even cover the cost, then they will buy it. Cheap companies won't buy either.
Many foreign enterprise software can be sold for monthly fees ranging from a few thousand dollars to tens of thousands of dollars, depending on the software's functional modules, number of users and customization needs.
At the end, Xiao Yu immediately said: "The enterprise version will be charged as a monthly fee of 1.5 million yuan."
Yun Shu was immediately surprised when he heard this figure: "So expensive? It will cost 18 million yuan a year. Only large companies can afford such a price. It is impossible for small and medium-sized enterprises to pay such a high fee." .”
Xiao Yu said calmly: "Isn't there a personal version? If small and micro enterprises can't afford the price and want to use it, they can only ask their employees? Doesn't this give employees in those companies the ability to negotiate with their bosses? ”
In subsequent version updates, Xiao Yu will add a series of technologies to limit the personal version of the AI Mirror from running on the enterprise network. Enterprises that want to use the AI Mirror can only purchase the enterprise version. With the support of Blue Star Technology, this point Technically it's completely easy to do.
Small, medium and micro enterprises cannot afford the expensive enterprise version. If they privately go to those institutions that sell identity information to buy some identity information for real-name registration, this approach will be useless. Xiao Yu can easily plug this loophole technically.
For small, medium and micro enterprises, either they should simply stop worrying about the productivity tools of AI Xiaojing, or they should start with their employees.
But starting from the employees, we cannot "optimize" people at will. The initiative lies in the hands of the employees. As for how the employees negotiate terms with the boss, that is his business.
Employees can use their own personal network hotspots to use the personal version of the AI Mirror to assist them in their work and improve office efficiency. Even if the boss does not increase their salary, at least employees can complete the work assigned by the company in a shorter time.
Without a salary increase, you can always save time. At least you don't have to stay home and work overtime to catch up on work projects.
With this saved time, employees can use it to relax and have fun, or they can start other side jobs to create more labor surplus value. Moreover, this labor surplus value still belongs to the employees themselves and is not exploited by the boss.
Xiao Yu continued: "The basic functions of the personal version of the AI Mirror are permanently free, and productivity tools are charged a monthly fee. A single productivity tool charges a monthly fee of 30 yuan, and Family Bucket charges a monthly fee of 300 yuan for barrier-free use. All productivity tools of AI Xiaojing, including new functional tools in subsequent versions, are discounted by paying an annual fee.”
There is basically no big difference in functionality between the enterprise version and the personal version, but the paid prices are extremely different.
Xiao Yu added: "Oh, by the way, the monthly fee of 1.5 million for the enterprise version can support up to 500 devices running at the same time. The excess will require additional money. Without this item, those with thousands or tens of thousands of people For big companies, if they have thousands of devices running at the same time and still only charge them 1.5 million per month, I will be at a loss. "Of course this won't work." In other words, if a large enterprise group has 5,000 people or needs to support 5,000 devices running AI mirrors at the same time, then the company's monthly expenses in this area will not be 1.5 million. , but 15 million, which is 180 million annual expenses per year.
Next to him, Yun Shu couldn't help but said: "Once your decision is announced, I estimate that those corporate customers may hope that a replacement product will be released on the market as soon as possible than the competitors of the AI small mirror. If there is a replacement, they will Maybe I will replace it immediately without using the AI small mirror..."
Xiao Yu immediately said with a smile: "Don't worry, I can't replace you at all. I really like to see them being very unhappy, but at the same time they have to pay for it and use the AI mirror."
No need, because Lingjing Technology’s powerful AI technology can really improve production efficiency.
It’s just that if Xiao Yu doesn’t do this, it will inevitably lead to the fact that even if technological productivity improves, individual employees can create more labor surplus value per unit of time, but they will not be able to share the labor surplus value, because capital will definitely find ways to take it all away. .
Advances in technology and productivity have actually led to capital exploiting workers even more harshly, because since AI can eliminate the need for humans in many scenarios, the first thing that comes to the minds of bosses is why not let AI replace humans? Then they backhandedly laid off the people. Wouldn’t the original wages become the company’s increased profits? Doesn't this mean the exploitation becomes even more ruthless?
If it is allowed to develop, it will inevitably lead to this result.
The advancement of technology and productivity has not only failed to benefit the masses, but has become a weapon for exploiting all living beings. What is the difference between it and the Blue Star World? For Xiao Yu, who is deeply influenced by the thoughts of great men, such a result is absolutely unacceptable to him.
Xiao Yu, even if the technological products he created cannot benefit all living beings, at least he cannot allow them to become a weapon for exploiting all living beings.
The launch of the enterprise version of AI Xiaojing was confirmed, and Xiao Yu subsequently posted an update on his personal Weibo:
[The advancement of science and technology should bring inclusive benefits. The original intention of Lingjing Technology to develop the AI small mirror is to assist users like a personal assistant supports executives. It can be used as a productivity tool to improve people's work efficiency and create more per unit time. value increment.
If the emergence of the AI Mirror actually leads to unemployment, and the advancement of technological productivity is not as good as HP, but it becomes a weapon for companies to exploit workers. This is undoubtedly against our original intention. If this is inevitably the case, we would rather stop the operation of the AI Mirror. .
There is no doubt that we hope that the AI Mirror can become a technology that benefits the general public, so we decided to divide the AI Mirror into an enterprise version and a personal version, and charge a high fee for the enterprise version. Using the AI Mirror for the enterprise version requires every A high monthly fee of 1.5 million yuan is required, and the monthly fee for the personal version of Family Bucket is 300 yuan. You can unpack and purchase individual productivity tools, and the cheapest one only costs 30 yuan.
Check out the 16-9 book bar and see the correct version!
The enterprise version with a monthly fee of 1.5 million yuan can support up to 500 devices running at the same time, and the personal version can support up to 5 devices running at the same time. The functions of the two versions are almost the same.
The purpose of adopting a pricing strategy where the enterprise version is much higher than the personal version is to put the AI small mirror into the hands of workers as a productivity tool and production material, so that the majority of workers can take the initiative.
Your boss will have three choices. Either he is willing to pay the high cost of the enterprise version, or he will give up using the AI Mirror, or he will improve the company's efficiency through the employee's own personal version of the AI Mirror, and the employees will have higher benefits. Bargaining power.
In this charging model, when your boss can only choose one of three options, only the third option has the lowest cost, which is also a mutually beneficial option.
We hope to protect the basic interests of workers in this way. The increment of labor surplus value created by the advancement of technological productivity cannot be fully occupied by capital. Workers must also get a share, right?
When there is no small mirror, you have to work overtime for 996 hours, and with the small mirror, you have to work overtime for 996 hours. Then isn’t this progress in technological productivity in vain? 】
……
(Ps: I didn’t save the manuscript and I stayed up late. The update was not on time. I’m sorry~~)
(End of chapter)