Chapter 101: Kang Shuaifu from Ipoh's Pasir Ris Mountain joins the battle and jointly attacks Sihai Bingquan
Zhong Yuemin has been the richest man in the Dragon Kingdom for many years thanks to Nongjia Spring. There is absolutely no doubt about his strength and social status.
Zhong Yuemin said that this was a commercial competition, so he asked both parties to resolve it purely through commercial means. Huang Wenkang couldn't say anything else.
Huang Wenkang reminded: "Since Boss Zhong said so, I won't talk nonsense. I hope you can have the last laugh and don't call us to ask us to help you be peacemakers."
Zhong Yuemin laughed loudly and said: "Thank you Mayor Huang for your kindness. We don't need you to be a peacemaker. Let Sihai Bingquan compete with us using purely commercial means."
Huang Wenkang immediately hung up the phone and called Yang Chen.
"Hey, Director Yang, let's make it clear. It's Nongjia Spring who is offering high prices to rob your water source. I called Zhong Yuemin and talked about it. He said that this is pure commercial competition. I hope you will also use pure commercial means to compete with him. Don’t mix it with other forces. What do you say?” Huang Wenkang said.
Yang Chen laughed loudly and said: "Well, pure business methods are the fairest. I am willing to accept his challenge. Say hello to the Hangzhou City Government and don't interfere. This time, let me and Zhong Yuemin solo. , let’s see who is better, the richest man, or me, the scapegoat.”
Huang Wenkang was silent for a few seconds, and then asked: "How sure are you that you can win?"
"If there is really no government intervention in the end, I am 100% sure that I can win. You should contact the Hangzhou City Government now and describe me as miserable to induce them to support not involving the government and let me and Zhong Yuemin solo. When Zhong Yuemin is completely defeated, the Hangzhou City Government will be embarrassed to intervene. You just do your thing, and I will do the rest!" Yang Chen said very confidently.
"Haha... Director Yang's brain is still good. Okay, just do as you say. I will contact the Hangzhou City Government now to describe your miserable situation." Huang Wenkang said with a smile.
Huang Wenkang hung up the phone and immediately contacted the Hangzhou City Government.
Zhong Yuemin knew that Huang Wenkang would definitely contact the Hangzhou City Government to intercede, so he said hello in advance and asked the Hangzhou City Government to believe that this was just a pure commercial competition. He hoped that the two governments would not intervene and let business return to business. Farmers, mountain springs and Everyone in Sihai Bingquan wins or loses based on his or her ability.
After all the preparations were completed, Yang Chen began his counterattack.
The first step in counterattack is for Sihai Health to issue an announcement.
"Sihai Bingquan has insisted on making high-end drinking water since the day it was established, so we only have one water source from the Changbai Mountain deep mineral spring. Director Yang led the scientific researchers to develop a new Sihai Bingquan that is only effective for the genes of Longguo people. I originally thought It can be quickly mass-produced and put on the market to help the people of the country become stronger together, but we don’t want to be robbed of our only water source by Nongjia Spring at a high price at this critical moment. Nongjia Spring has already raised the price three times and made it clear that as long as we follow up, They just keep adding more money We cannot continue to increase prices, because the additional money will eventually be passed on to consumers. The key to the physical enhancement effect of Sihai Ice Spring lies in our genetic technology, not in the water source. Therefore, we are prepared to find other water sources, but this will delay the quantity. Please bear with us about the time it will take for the product to be launched. We have communicated with Nongjia Spring, and their response is purely commercial competition, and they ask us to respond to Nongjia Spring’s challenge.”
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Sihai Bingquan was originally on the hot search list on major platforms. As soon as this announcement was released, it quickly became a hot search, and netizens rushed to leave comments.
"It's really difficult for Boss Yang. He was held down by the richest man just as he was about to take off."
"Nongjia Spring's behavior is a bit unkind, but we can't say that there is something wrong with it. Seeing that Sihai Bingquan is coming to seize the market, we really need to take some action."
"Isn't it? Does Nongjia Spring have any technical content? It is a completely replaceable brand. How can they compete with Sihai Bingquan?"
"I work for a provincial sports department. I heard that they have negotiated with Boss Yang to replace the drinking water of all teams and sports colleges at the municipal level and above with Sihai Bingquan. The current discussion point is to use the ordinary version , or use the professional athlete version. It is really unwise for Nongjia Spring to attack Sihai Bingquan at this time. I am sure they will be beaten soon."
"A big group like Qiang Sheng has been subdued even if it challenged Boss Yang. Is Nongjia Spring crazy? Drinking water is an industry with no technical barriers. There are other brands on the market that can replace Nongjia Spring. How dare they compete with Shouzhou? Sihai Bingquan’s solo with unique genetic technology is waiting for Nongjia Shanquan to surrender and beg for mercy.”
……
Soon, Zhou Haiming, who was in charge of purchasing drinking water for the national sports department, saw the news and immediately called Zhong Yuemin.
"Hey, Boss Zhong, why are you taking action against Sihai Bingquan? We are negotiating to purchase their drinking water. You have taken away their only water source at this time, how can we purchase it?" Zhou Haiming asked straight to the point.
Zhong Yuemin said with a smile: "Aren't you cooperating with Ipoh? Why do you want to change to Sihai Bingquan? Can Ipoh agree?"
Zhou Haiming explained: "We are considering the overall situation, and it is not decided by individuals who agree or disagree. If our athletes can enhance their physical reserves, the competition results will be even better. If your products also have such function, of course we will also purchase your products.”
Zhong Yuemin said with a smile: "We don't have the ability to produce drinking water that is effective for the genes of Longguo people. Therefore, in order to safeguard our own interests and maintain our current market share as much as possible, we can only use other legitimate means of competition. . Please let the business competition be pure and don’t get involved.”
Zhou Haiming chuckled, and then said: "I just don't want Boss Zhong to waste time, because you will definitely lose in the end. How do you compare with Qiangsheng and other foreign investors? If they won't be handled obediently by Boss Yang, your The outcome will not be much better. Your behavior will only delay our time to obtain the Four Seas Ice Spring, so I advise you to think twice.”
Zhong Yuemin laughed loudly and said: "Thank you, Bu Zhou, for reminding me. I know it well. As long as Sihai Bingquan uses purely commercial methods to compete with us, I will accept it even if we lose in the end. If there are other things mixed in, I will not accept it. Even if I am Forced to compromise, the company’s foreign capital The shareholders will not agree. In the end, I still have to comply with their requirements. To tell you the truth, even if BlackRock and Vanguard threatened me to do so, I was forced to do nothing. You all only care about Yang Chen. People care about me.”
Having said this, Zhou Haiming didn't want to say anything more.
"Okay, I wish you good luck." Zhou Haiming said and immediately hung up the phone.
In fact, Zhong Yuemin was quite panicked, but now he had no choice. His son was still at Bald Eagle's house, and he did not dare to go against the wishes of BlackRock and Vanguard.
Not long after, Zhong Yuemin received a call from Ipoh President Liu Jianming.
As soon as Liu Jianming opened his mouth, he scolded Sihai Bingquan for not knowing the rules and daring to steal the cooperation relationship with the national team.
Now the drinking water cooperative brand of the national team is Ipoh, which is also the key reason why Ipoh can sell 14.6 billion bottles a year.
If such a big piece of fat is snatched away by Sihai Bingquan, Ipoh will definitely be severely damaged. They are already in the preparation stage for listing, and their performance is greatly reduced at this time. How can they go public?
Even if it is reluctantly listed, the market value will be lower than expected due to performance problems. How can investors cash out at a high price?
Zhong Yuemin said with a smile: "So, I have already taken action in advance, and you have to follow up quickly. We cannot allow Sihai Bingquan to be launched on a large scale, otherwise our two markets will definitely be robbed of a large part. At the very least, consumption Consumers will definitely buy it to try it out and try out the effect, which will affect the sales of our products.”
Liu Jianming sighed and said: "You're right, this is what I'm worried about now. There is a high probability that the cooperation with the national team cannot be maintained. Even if it can be maintained, the national team's purchases from us will definitely be greatly reduced. The two of us join forces. , wherever Sihai Bingquan buys water, we bid at high prices to prevent them from going public on a large scale. ”
Zhong Yuemin laughed loudly and said: "Am I already doing it now? Do you think I should do it? How about we bring in several other friends with high market shares and let's deal with Sihai Bingquan together. How? ”
Liu Jianming smiled and said: "This is possible! Then let's take action now. I'll contact Bai Suishan and Ahaha, and you contact Kang Shuaifu and Binglu."
Zhong Yueming said without hesitation: "Okay! Let's go separately!"
……
Yang Chen prepared step by step for the second step, collecting negative information about Nongjia Spring.
Yang Chen ordered Chen Xi to buy the entire range of Nongjia Spring products. Originally, he wanted researchers from Sihai Health to test whether these products contained harmful ingredients, but Lu Mei unexpectedly discovered a problem with the packaging.
Chen Xi pointed to the pagoda on the packaging of Nongjia Spring's coconut drink and said: "Director Yang, look, this is the five-story pagoda of Sensoji Temple in Sakura Kingdom. As a Dragon Kingdom enterprise that makes money from Dragon Kingdom people, Dragon Kingdom has so many pagodas that are not used, but they are used Isn’t it a big problem to use the five-story pagoda of Sakura Country as a packaging image?”
Yang Chen quickly picked up the bottle and carefully compared it with the pictures on the Internet. It was really what Chen Xi said.
Chen Xi continued to introduce: "There is also this introduction. It says that Matcha originated from the Sakura Kingdom in 1267, but Matcha clearly originated from the Wei and Jin Dynasties of the Dragon Kingdom. What are they doing?"
The corners of Yang Chen's mouth rose, and it was difficult for AK to suppress it.
Chen Xi continued: "Look, here it is said that the East India Company brought tea to the European continent. Let's assume that this is true, but anyone who has studied history in junior high school knows the nature of the East India Company, then But the instigator of the Opium War, how much damage opium has brought to the Chinese nation, those who have gone to school Everyone knows it. What does he mean by promoting the East India Company here? Shouldn't it be enough to just hide the East India Company and just say that tea was spread to Europe? They thought the East India Company was good and helping us.”
"Haha..." Yang Chen laughed, and then said: "Yes, what do they mean? Now I seriously doubt whether there is something wrong with their political stance."
Zhao Jing brought the tea party from Nongjia Spring and pointed at the packaging and said: "Director Yang, look, there is something wrong with this packaging too. This is clearly the shape of the Sakura Kingdom's sacred toilet, especially this chrysanthemum, which is the symbol of the Nine Chrysanthemums of Sakura Kingdom. .”
Huang Wei took the black tea from the farm spring and said: "Director Yang, look, is the shape and posture of the war horse here the same as that of the Tokugawa era war horse in the Sakura Kingdom?"
Bai Zhi brought the green tangerine Pu'er tea from Nongjia Spring and said, "Mr. Yang, look, does the crane on it have the same shape as the Ukiyo-e crane pattern in the Sakura Kingdom? The cranes in our Dragon Kingdom must have a pure white shape. This crane pattern is so colorful.”
Chen Lan took the soda water from Nongjia Spring and said: "Director Yang, look, they advertise that Dawn White Peach comes from Fukushima in the Cherry Blossom Country, which is the place where the nuclear leak occurred. They dare to appear this place name in the advertisement, obviously You don’t take the health and emotions of Longguo consumers seriously.”
Yang Chen was very happy and said with a smile: "Haha... That's good, you're right! I was also thinking about testing whether their products have problems, but now it seems that there is no need to bother at all. So many things are thrown out Go, it's enough for them to drink, whether it's true or false. Don't you want to fight with me? Then fight to the end! You guys should sort out these issues and write a detailed explanation report immediately. , I want it urgently.”
Lu Mei nodded quickly and immediately went to Chen Xi's office to get busy.
Now it's time to move on to step three.
Yang Chen called Chen Chao of Sihai Investment Department and gave instructions: "Contact the securities firm and short Nongjia Spring. You can short as much as you can."
Chen Chao immediately said: "Okay! I'll do it right away!" Not long after, Chang Sheng, CEO of Sihai Health, came to Yang Chen.
"Director Yang, I contacted the Hecheng City Government and they agreed to sell the Anjiang Reservoir to us. Although the water quality there is not as good as the water quality in Changbai Mountain, it is as famous as Qiandao Lake and is considered the top reservoir in the second echelon. You see Okay?" Chang Sheng asked.
Putting eggs in one basket is an investment taboo. The sales volume of Sihai Bingquan will definitely be exaggerated in the future. Changbai Mountain water source alone cannot meet the demand. It is indeed necessary to buy more high-quality water sources.
"Okay, let's buy a few more high-quality water sources. Even if we don't need it, it's better than not using it when we want to use it." Yang Chen said.
Chang Sheng nodded and said: "I understand. I will contact Qiandao Lake later to see if they can sell a reservoir to us. Then I will go to Hecheng and talk to their person in charge."
Yang Chen nodded, Chang Sheng turned around and left.
River City is right next door, just over two hours' drive away.
Soon Chang Sheng met Li Qun, the person in charge of investment promotion in Hecheng City. The two chatted very well and finalized a cooperation agreement on the spot.
In order to avoid long nights and dreams, both parties agreed to sign the contract during work hours tomorrow.
As soon as Chang Sheng returned to Jiangcheng, Li Qun called.
"Hey, Mr. Chang, I'm sorry, the price may need to be renegotiated. We have received a new quotation, which is twice what you gave. You see, we can't just ignore the higher price and not cooperate, right? "Li Qun said embarrassedly.
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Chang was very angry and asked immediately: "Who is it? Is it Nongjia Mountain Spring again?"
Li Qun smiled and replied: "I can guarantee it's not the case, but I can't tell you which company it is. Please bear with me, Mr. Chang."
"Did they also say that no matter how much we pay, they will still have more than us?" Chang Sheng asked.
Li Qun smiled and said: "Yes, that's what he said."
"Okay! I understand." Chang said angrily.
If it is not Nongjia Spring, it means that other companies have joined the camp to attack Sihai Bingquan.
Chang Sheng quickly called Yang Chen and reported the situation to him in detail.
Yang Chen became happy after hearing this, and said with a smile: "Isn't this how they all play? No matter who it is, we will treat it as Sihai Bingquan VS all other drinking water brands. Don't waste time looking for water sources, wait until we talk to them Let’s decide the winner. Otherwise, it will always be like this. Whichever reservoir you talk about, they will grab it.”
Chang Sheng asked again: "Should the Sihai Bingquan agency auction be postponed? This situation will definitely affect the sales expectations of major agents for us, and they will not be able to bid at high prices."
This is indeed a problem. If Sihai Bingquan cannot obtain high-end water sources, sales will definitely be affected, and agents will not be able to bid too high for the agency rights.
Yang Chen felt very unhappy, but his reason told him that it would be safer to postpone it.
"Then let's postpone it. Let's wait until we end the business war with Nongjia Spring before determining the bidding date. The Sihai Sports equity auction does not need to be postponed and will be held as scheduled." Yang Chen ordered.
Chang Sheng quickly said: "Okay! I'll do it right away!"
Sihai Health has issued a new announcement, and the auction of the agency rights of Sihai Bingquan has been postponed.
Although there are not many words, the discussion among netizens is very enthusiastic.
"According to experience, small words mean big things. It seems that Sihai Bingquan was caught off guard by the farm springs. Without high-end water sources, Sihai Bingquan cannot produce."
"Let me go, didn't you say that the national team wanted to purchase? Didn't the national team intervene? Is Nongjia Spring so awesome?"
"I'll tell you a piece of news quietly. This time, not only Nongjia Spring is attacking Sihai Bingquan, half of the top ten sales brands are participating. You can imagine the difficulties Sihai Bingquan is facing now. Even a debt of 3 trillion yuan is It’s not easy, this is the ultimate competition in the 300 billion bottled drinking water market every year.”
……
At night, when Yang Chen was sleeping with Chen Xi in his arms, Chang Sheng called him again.
"Hey, Director Yang, I've heard about it. It was Ipoh who rushed to buy the Anjiang Reservoir, and the two giants of bottled water joined forces. It's really a bit difficult for us this time. I saw someone online said that half of the top ten brands in sales have joined. He wanted to snipe our camp, I don’t know if it’s true,” Chang Sheng said worriedly.
Yang Chen said with a smile: "What's so difficult? If you deal with one person like this, you'll deal with a hundred people like this. It's fine, just defeat them all in one go! It's time for the bottled drinking water market to re-establish order, and this time we, Sihai Bingquan, will take the lead. Forget it! You’ve worked hard these days, have a good sleep. Let me and my colleagues in the investment department take care of it. You have a good rest for two days.”
Chang Sheng immediately replied: "It's nothing to do with the hard work. The main thing is that I didn't solve the problem. I feel very unhappy. Sigh... Then Mr. Yang, please rest, I'm going to sleep too. Good night."
The next day.
Yang Chen came to the company and went straight to the investment department.
Chen Chao quickly reported to Yang Chenhui: "Director Yang, I have contacted several securities firms. Currently, it is possible to short 500 million shares of Nongjia Spring. Based on the current price of 6.15, the market value is approximately 30.75 billion. Do you think it is feasible? ?”
Yang Chen nodded and said: "Okay, lend it all out for shorting! In addition, contact the brokerage to lend the shares of Longrun Beverage, and we will short the stock price of Longrun Beverage at the same time."
Chen Chao immediately replied: "Okay, we'll do it right away! Group 1 contacted the brokerage firm to confirm the loan of Nongjia Spring's stocks. Group 2 contacted the brokerage firm to inquire how much Longrun Beverage stock could be lent. Do it immediately!"
The traders in Groups 1 and 2 immediately became busy.
Not long after, Chang Sheng hurried to the door of the trading room and motioned for Yang Chen to go out.
Yang Chen told Chen Chao, got up and went out.
"What's wrong? Did something happen again?" Yang Chen asked.
Chang Sheng immediately nodded and replied: "I just received a call from Ahaha Zongdong. He said that Zhong Yuemin and Liu Jianming contacted him to join their camp and deal with us together. In addition to Nongjia Spring and Ipoh, Bai Suishan, Kang Shuaifu and Bing Lu also joined. Zong Dong felt that Ahaha was not related to our products. Conflict and unwilling to support this kind of grouping to suppress peers, he refused the invitation. When our group was preparing to make mineral water, I visited Ahaha for a period of time and had a good relationship with Zong Dong, so he Call me and tell me.”
Yang Chen smiled and nodded, saying: "The ice dew belongs to Coca-Cola, right?"
Chang Sheng nodded and said: "Yes."
"Okay, I understand. You go and do your work, I will solve it." Yang Chen said.
Chang Sheng said goodbye to Yang Chen, turned around and left.
Yang Chen returned to the trading room and sat down, and then said to Chen Chao: "Ask about the stock situation of Kang Shuaifu and Coca-Cola. These two companies are also shorting together."
Chen Chao nodded and immediately ordered: "The third group inquired about Kang Shuaifu's stock situation, and the fourth group inquired about Coca-Cola's stock situation. These two companies also shorted together, act immediately!"
Listed companies are easy to deal with, and Yang Chen can definitely deal with them one by one. However, Baidu Mountain has not been listed on the market, so we must start with the product itself.
Yang Chen thought briefly, and then called Chang Sheng.
"Buy some Bai Suishan and test it to see if there are any harmful substances in it. Purified water must contain sterilization and disinfection substances, let them detect the specific content." Yang Chen ordered.
Chang Sheng immediately replied: "Okay, I'll do it right away."
Later, Yang Chen posted a Weibo message.
"1 million, collect dirty information about Kang Shuaifu. Pay immediately if you are sure it is the truth, and the whole network can testify."
(End of chapter)