Chapter 271 You are the most powerful person I have ever seen
Monday, advanced mathematics class.
Xu Chen didn't know until he came to Tonghai University that most of the advanced mathematics courses in colleges and universities across the country used textbooks produced by Tonghai University.
The person lecturing on the stage at this time was a somewhat bald mathematics teacher.
During the first class two weeks ago, the teacher wrote his somewhat weird name on the blackboard...
Xu Chen was bored and flipping through the books, only to realize that the inconspicuous teacher in front of him was actually one of the authors of the textbook.
Knowing the teacher's identity, I couldn't help but listen more carefully.
Although the courses are obscure and boring, the opportunity to listen to lectures by "famous teachers and professors" is extremely rare.
……
During the break in class, I received an email from Chen Xinyi of Jiaduobao Marketing Department.
Xu Chen's air tickets and hotels in Yangcheng have been booked, and Chen Xinyi sent the travel order information.
If you have a plane ticket tomorrow afternoon, you can have two more classes tomorrow.
Schools and colleges are very free to ask for advice. The only thing is that if you take a course more than a certain percentage of times, you must retake it.
So if possible, try to take as many classes as possible...
The proposal meeting is scheduled for Wednesday morning.
The email mentioned that in addition to Nie Fei, there was another senior leader of Jiaduobao.
Xu Chen was a little surprised. After all, the previous communication was only to make proposals with Nie Fei.
Nie Fei is currently the vice president of market channels of Jiaduobao and has decision-making power in the market module.
For some reason, another "high-level person" suddenly came over...
For proposal reporting, clarifying the reporting target is also very important preparation work.
Xu Chen sent a message directly to Chen Xinyi, asking about the identity of the senior leader and why he came over.
Chen Xinyi quickly replied:
"Mr. Chen Jinru, Mr. Chen, is the managing director of our company and Sister Fei's superior boss."
"He came over to listen. The most important thing is the 'high-end mineral water' product line. It is currently very important in the company. After all, it is the only product line developed besides Wang Laoshun...
Mr. Chen happens to be in mainland China this month, where we are making decisions on several high-end aquatic products.
He has participated in several recent internal reports and external proposals related to high-end water. ”
"But Teacher Xu Chen can rest assured that under normal circumstances, Mr. Chen will still give priority to Sister Fei's opinion.
He was mainly there to listen. ”
……
Seeing the words "Managing Director", Xu Chen still thought of something.
In the previous life, the lawsuit between Jiaduobao and Guangyao over the "Wanglaoshun" brand also caused uproar, causing uproar both inside and outside the industry.
In the end, the court ruled that the "Wanglaoshun" brand returned to Guangzhou Pharmaceutical.
After that, Jiaduobao could only launch its own brand of red canned herbal tea, and sponsor several large-scale marketing activities such as "Good Voice" to prevent it from completely losing this market cake.
One of the important reasons why Jiaduobao "failed" in the lawsuit at that time was that they obtained the extension of the "Wang Laoshun" brand authorization and used some non-compliant and illegal means.
After the Dong Chuang incident, two big bosses in the management of Guangzhou Pharmaceutical and Jiaduobao were sentenced.
Xu Chen is not very good at judging whether the "managing director" Chen Jinru is responsible for the internal operations of Jiaduobao.
Of course, Xu Chen's thinking about this matter was not purely out of gossip and curiosity.
He was mainly thinking about "poaching" Nie Fei and trying to find a way to get "Sister Fei" into his Ranbing Sports business.
Within Jiaduobao, there is a huge root cause of the "Wanglaoshun" brand licensing.
In fact, for Nie Fei, staying in Jiaduobao is not necessarily a good thing.
When Jiaduobao encounters a "crisis", Nie Fei may come out, which will give her a greater chance to be brought to "Burning Ice Sports".
Of course, there is another situation that Xu Chen cannot be sure of and is not willing to see, that is, Nie Fei may also be involved in those non-compliant and illegal operations.
In that case, it would be very risky for Nie Fei to participate in Burning Ice Sports.
……
If Xu Chen remembers correctly, the lawsuit between Jia Duobao and Wang Laoshun broke out four or five years ago.
Ranbing Sports will definitely not be able to wait for four to five years.
Xu Chen thought, maybe he still had some room for maneuver.
On the one hand, it is still necessary to determine whether Nie Fei participated in or knew in advance those "disgraceful" things. This is also very important for Nie Fei's character judgment.
Although Xu Chen still admires this "Sister Fei"'s business intelligence and ability, after all, the contact is not that in-depth.
On the other hand, if Nie Fei himself has no problems, he may be able to take advantage of the crisis hidden by Jia Duo's treasure and take advantage of the situation to win Nie Fei over.
Xu Chen has also considered during this period that the launch of "Burning Ice Sports" still requires a knowledgeable professional manager.
Although Xu Chen is confident, he is not blindly confident.
Every industry and track still has unknown cognitive barriers.
What's more, supply chain, distribution channels, etc. still need people in the industry to control the details.
As the former brand director of Nike Greater China, Nie Fei is undoubtedly a perfect fit.
And the most important thing is...
Xu Chen didn't want to make himself too tired.
After being reborn, I finally "trained" my biological father, and I really don't want to have to struggle anymore.
I just want to be a "person behind the scenes", more relaxed and casual.
……
After pondering for a moment, Xu Chen had already figured out some operational paths regarding Jiaduobao and Nie Fei.
But it seems that a suitable key opportunity is still missing.
But don't worry for a moment.
It just so happened that I was on a business trip to Yangcheng and came into contact with the "Kunlun Mountain" project again and thought about it.
……
The second class in the morning is an "animation class".
Animation major is also a strong major of our college, ranking high in the country.
Unfortunately, the national animation industry in 2006 was far from prosperous.
Just like the "History of Domestic Animation" this class is about, the mainland's animation industry once stood at the top level in the world.
In the era of "Havoc in Heaven" and "Tadpole Looking for Mom", domestic animation technology and artistic standards even surpassed those of Japan at the same time.
However, it is a pity that in the following decades until now in 2006, the animation industry after the "marketization" has ushered in a lonely scene.
Therefore, even though Tong Hai University’s animation major ranks high in the country, students still face difficulty in finding a job after graduation.
……
While distracted in class, I received a message from Amy Sun.
The three drafts of "Gaogujie Teeth-Fixing Toothpaste" have been completed and sent over.
Xu Chen took a look at it on his phone, and it can be said that he was very satisfied.
Amy Sun's design level is really online.
This is a submission to participate in the "College Student Advertising Competition", but the design quality produced by Amy Sun can already be "on the street" directly.
Xu Chen’s message replied:
[The manuscript is very good, please accept it!
Thank you, Teacher Amy. I will tell the finance department that the ‘labor fee’ will be paid within this week...]
According to the previous agreement, which is also the current "private order" price in the industry, it is 2,000 yuan per manuscript, which is 6,000 yuan in labor fees.
Xu Chen is a boss with "rules", so he naturally has to pay Sun Amy as promised.
Besides, he was considering poaching her to come to Dongchen Advertising, so naturally he couldn't act stingy. Xu Chen replied again:
[As I told you yesterday, there is a PPT background picture, and I need Teacher Amy’s help to deal with it. 】
Sun Amy: [No problem, just send it to Teacher Xu Chen. This will be processed quickly and will be returned to you today. 】
Xu Chen: [Okay, I’ll send it over during my lunch break. 】
……
During the break between classes, Xu Chen looked for class monitor Min Siyi who was sitting in the front row.
"Squad leader, I need to take leave tomorrow and the day after tomorrow."
"Okay! I'll help you register at the college."
Min Siyi remembered something again:
"You didn't make an appointment for dinner, did you?"
Check out the 16-9 book bar and see the correct version!
Xu Chen was stunned: "Huh?"
Min Siyi: "Huo Dashan and I invited you to dinner. We haven't thanked you for what happened last time!"
Xu Chen smiled and did not refuse:
"Okay, I never thought I could get a meal from the two monitors!"
……
……
At noon, Xu Chen went to the burger restaurant at the school gate, packed a lunch, and went straight to the office in Tonghai Creative Design Building.
While eating lunch, he checked several manuscripts sent by Amy Sun.
He couldn't help but nodded with satisfaction.
Winning a prize in the advertising competition is guaranteed!
He sent two more PPT background pictures to Sun Amy.
Xu Chen thought about it and decided that it would be better to keep the "Kunlun Mountain Mineral Water" report plan secret, so he did not leave it all to Sun Amy.
I just asked her for two background pictures to be used as the background of the PPT.
At the same time, Xu Chen will adjust it after getting it and put together a main poster of the product.
Unexpectedly, Amy Sun received those two pictures and replied:
[Teacher Xu Chen, this project you are working on will not be Jiaduobao’s high-end mineral water, right? 】
Xu Chen was a little surprised. He didn't expect that Sun Amy knew about this project.
But he soon understood.
Heijue Marketing and Jiaduobao are both located in Yangcheng. Heijue also has several fast-moving consumer goods customers. There is a high probability that Jiaduobao has also approached Heijue for proposals.
As expected, Amy Sun replied:
[This project, Heijue also participated in the proposal and pitch last week, and I also participated in part.
However, the customer department reported that Jiaduobao is still waiting for a solution...
I really didn't expect that I was waiting for Teacher Xu Chen's plan. 】
[In the previous competition between Fu Yanjie, Hei Jue and Dong Chen collided, and lost to Teacher Xu Chen.
It seems that our Heijue is going to lose this project again...]
Seeing Amy Sun's reply, Xu Chen couldn't help but smile.
He thought for a while and replied:
[In the past few months, I have cooperated with Jiaduobao on the "Wang Laoshun" project plan, so they are more recognized by Dongchen's products.
This time, the brand plan of high-end mineral water also provided us with project requirements...】
Amy Sun:
【Wang Laoshun? Could it be that the "fear of getting angry" case was created by Teacher Xu Chen? 】
Xu Chen: [Yes, I came up with that slogan! 】
Amy Sun was silent for a long time before replying:
[Teacher Xu Chen, you are so awesome. I really didn’t expect that the “fear of getting angry” project was actually done by you...
In this case, Heijue Marketing has lost to you twice in a row.
We also participated in the pitch for Wang Laoshun's project half a year ago. We spent nearly two months working on the plan, but in the end the client did not adopt our plan.
Later, it was said that they went to the "national collection", but I didn't expect that Teacher Xu Chen's plan was used in the end! 】
Xu Chen:
[I also participated in the "solicitation" at that time, mainly because "Dongchen Advertising" had not had time to register at that time. 】
Amy Sun:
【Teacher Xu Chen, you are so amazing...
You are the most powerful advertising person I have ever seen since I entered the industry!
Much better than our directors and group directors.
I have benefited a lot from doing these two or three projects with you and learned a lot! 】
Xu Chen: [Teacher Amy is so polite! 】
Amy Sun: [Teacher Xu Chen, after you have passed the confidentiality period for this high-end water project of Jiaduobao, can you send me the plan to study? 】
Xu Chen smiled, this was exactly the result he wanted.
[There is no need to go through the confidentiality period. I trust Teacher Amy very much.
Can you take time off this Wednesday morning? You can go with me to make proposals to clients. 】
Amy Sun: [Really? ! 】
Xu Chen: [Really, I’m going here alone, and you can help me hold on to the scene if you come with me. 】
Amy Sun: [Great, thank you Teacher Xu Chen for giving me the opportunity to learn!
I'll be fine on Wednesday, and I won't be working on any projects during this time.
Since Mr. Li Fengfeng’s accident, our team has not been too busy with projects for the time being...]
Xu Chen: [Then I will synchronize Wednesday’s schedule with you first, and we will talk in person when I arrive in Yangcheng! 】
Sun Amy: [No problem, see you in Yangcheng, Mr. Xu Chen! 】
……
Closing the computer, Xu Chen continued to eat the unfinished burger.
Everything was as expected, everything was as planned.
These two projects, Wang Laoshun and Kunlun Mountain, can basically consolidate Sun Amy's confidence in "Eastern Advertising".
Let’s chat again when we get to Yangcheng, and we should be able to lure Sun Amy over.
Xu Chen also just learned that after Li Fengfeng's accident, Amy Sun seemed to be affected a little.
This is just right, which means that she is also facing some crisis in Heijue, which is a good opportunity to run away.
Amy Sun's joining Dongchen Advertising can still solve many problems, and it will be easier to promote some subsequent tasks.
Dongchen Advertising has Xu Chen in planning and creativity, Sun Amy in design and production, and Chenfeng Technology can be reused in financial administration...
This can be considered a decent advertising company.
……
After the afternoon class ended, Xu Chen walked out of the North Building classroom with his bag. Min Siyi and Huo Dashan were already waiting outside.
"What would Boss Xu want to eat?" Huo Dashan said with a smile.
Xu Chen smiled: "I'm not picky about food. Guests do as they please."
"Then I'll treat you to Sichuan food. It's just across the road from the main entrance of the school."
Sichuan girl Min Siyi said with a smile.
Xu Chen: "Okay! I haven't eaten spicy food for a long time!"
(End of chapter)