Chapter 415 No matter what the guest is
When Xie Bingran "appeared", the scene froze for a few seconds.
Wang Shi, Yu Liang, and Zhou Kai looked up at the Asian Games champion in front of them, and were so surprised that they were speechless for a moment.
Boss Wang Shi looked down at the championship poster in his hand, then looked up at the young man wearing a baseball cap in front of him, seemingly seeking confirmation...
Xie Bingran was pushed forward by Xu Chen.
Still holding the signature pen in her hand, she felt the stagnation and embarrassment in the air, and seemed a little unsure of what to do, so she turned to look at Xu Chen again.
Xu Chen then smiled again and said:
“It’s not that I forgot to sign the poster, it’s that I haven’t had time to sign it yet.”
……
……
It was Wang Shi who reacted first.
He laughed twice, then looked up at Xu Chen very meaningfully.
He immediately reached out to Xie Bingran:
"I am Wang Shi, it is such an honor to meet you..."
Xie Bingran's expression did not change, she still extended her hand politely and shook Wang Shi's hand.
Yu Liang also turned around, smiled and said:
"I am Yu Liang, what a surprise!
Welcome to Vanke! ”
After saying that, he also reached out and shook hands with Xie Bingran.
Secretary Zhou Kai on the side was a little confused about what to do.
He was startled, but then he quickly stepped forward with a look of panic, hunched over and stretched out his hand:
"I am...Zhou Kai."
……
Wang Shi smiled, looked at Xu Chen and said:
"Mr. Xu! Every time I see you, I have a big surprise.
But I really didn’t expect that today would be such a big surprise! ”
Xu Chen pretended to be embarrassed and said with a smile:
"Let's ask the champion to sign his name first?"
Only then did Wang Shi react:
"Yes, yes! Work hard!"
The real estate tycoon actually showed a bit of panic and reserve as he spoke.
Wang Shi handed over the poster with both hands. Xie Bingran took a signature pen and signed the words "Xie Bingran" without any haste...
Xu Chen looked down and couldn't help but sigh:
Brother Bing has signed a lot of autographs recently, and he has already practiced it.
The signature with the words "Xie Bingran" looks much better than before...
After Wang Shi finished signing the poster in his hand, Yu Liang also held it in his hands.
……
Zhou Kai suddenly remembered something and looked down at his phone.
He struggled and hesitated for a moment, then stepped forward and whispered:
"Mr. Wang, Mr. Yu, foreign guests are still waiting..."
Wang Shi frowned and whispered:
"No matter who the guest is, send it to me first.
Didn't you see that we are receiving the most important guest? ! ”
Zhou Kai: "..."
Xu Chen turned his head and looked at Xie Bingran with a wonderful expression.
……
Wang Shi smiled slightly awkwardly.
He said "Sorry" and then discussed a few words with Yu Liang and Zhou Kai in a low voice.
Boss Wang is still a rational businessman.
Although he was happy to see the Asian Games champion, he did not neglect business matters.
Waiting for them were overseas investment institutions who flew in from California, and they had to greet them seriously.
He arranged for Yu Liang to receive them first, and then invited Xie Bingran and Xu Chen to "have a sit" in his conference room.
……
Wang Shi's office is on the 19th floor, and Xu Chen just passed by.
Zhou Kai opened the door and saw a sea view.
The office is very big, it seems to be a hundred square meters.
The layout does not appear luxurious and exaggerated, but is simple, business and high-end.
With a happy and enthusiastic look on his face, Wang Shi moved Xu Chen and Xie Bingran to the sofa in the reception area.
Zhou Kai has a sharp eye and has arranged for two administrative female colleagues to make tea here.
Wang Shi walked behind his desk and picked up a large photo frame.
"I specially asked Zhou Kai to print it out, frame it and put it up!"
Xu Chen and Xie Bingran looked up and saw that what was framed in the photo frame was a Jeep poster of Wang Shi and Xie Bingran "in the same frame".
Wang Shi: "Today I have a signed poster of the champion, and I will put it on my bookshelf!"
He sat down with a smile, looking happy and proud...
The tea has been brewed.
Boss Wang is still very talkative, "talking and laughing" with Xu Chen and Xie Bingran.
But the topic of conversation was still the Asian Games and Xie Bingran, and they all expressed their appreciation for Xie Bingran.
But the "appreciation" shown by Wang Shi was just right, without any over-the-top or abrupt elements.
As a middle-aged male entrepreneur, when he expresses "appreciation" and "like" to an eighteen-year-old girl, he still has some inexplicable associations.
But Boss Wang's sincere and candid words eliminated the embarrassment and abruptness in them.
He expressed his appreciation for Xie Bingran very directly and accurately, out of resonance with the "sports spirit" and admiration for the "Asian Games gold medal".
Xie Bingran listened quietly, smiling and nodding politely from time to time.
After all, Brother Bing has participated in many big scenes and met many big figures. Today's meeting with the founder of Vanke did not seem formal.
Wang Chi said to Xu Chen again:
"I still want to thank Mr. Xu for giving me the opportunity to meet and get to know the Asian Games champion today."
Xu Chen smiled and said:
"Xie Bingran happens to have an itinerary...
It just so happened that I had some free time in the morning, so I arranged for her to have a connecting flight in Pengcheng, so she could stop by. ”
To put it this way, I found a suitable and natural way of saying it.
At the same time, he also deliberately emphasized "transfer" and "free time in the morning" because he was afraid of being left for lunch.
Boss Wang Shi was a smart man and instantly understood what Xu Chen meant.
In fact, he did have plans to "entertain" the champion at noon, but now he had to give up.
Xu Chen picked up the handbag beside him:
"There is another gift for Mr. Wang and Mr. Yu..."
"Oh?" Wang Shi showed a hint of surprise.
Xu Chen said, taking out the pair of "Burning Ice 001" given to Wang Shi.
“I partnered with Xie Bingran to create an independent sports brand called ‘Ran Bing Sports’.
This is the first product we made, ‘Burning Ice 001’…”
While talking, the shoe box has also been opened.
Wang Shi became interested instantly and already reached out and picked up a shoe.
He looked at it carefully and squeezed the shoes with his hands:
“This midsole has a very good texture!”
Wang Shi himself is involved in horse racing and fitness. It seems that he has done some research on shoes. He paid attention to the midsole material at a glance.
Xu Chen then explained:
"We have spent a lot of effort to find the best midsole material in China...
The foamed cotton technology in the midsole of ‘Burning Ice 001’ is currently unique in the industry! ”
Wang Shi easily bent the sole of the shoe, and it rebounded quickly.
He nodded and said:
“I asked why I didn’t see Xie Bingran cooperating with some sports brands. It turns out he has his own sports brand!
Being able to have a business layout so early is really a vicious vision. ”
He looked at Xu Chen, smiled and said:
"It seems to be Mr. Xu's handiwork."
Xu Chen explained with a smile: "I happen to be familiar with Xie Bingran, and I have long been convinced of her track performance and commercial value...
Therefore, the brand of ‘Burning Ice Sports’ was planned very early. Xie Bingran became famous during the Asian Games, and the release of ‘Burning Ice 001’ just caught up with this wave of popularity. ”
Wang Shi sighed and nodded:
"The next generation is terrible!"
He paused for a moment:
"I thought Mr. Xu just ran an advertising company, but I didn't expect that he was also involved in industry.
I just heard that Mr. Xu and Xie Bingran knew each other, but I didn’t expect that they were so close..."
Xu Chen smiled, picked up another shoe, and introduced the design of "Burning Ice 001".
Including the design of the shoes comes from the British design studio "Pearl Cat", with the design idea of "celadon ice cracking and Dunhuang flames".
Wang Shi listened and nodded repeatedly.
Near the end, Xu Chen deliberately mentioned another sentence:
“Our shoes are light and soft, making them ideal for daily jogging and even marathons.
Please...you...collect_6_9_书_吧 (六//九//书//吧)
Supportive running shoes like ASICS’ Kayano and Saucony’s Firebird are still a bit heavy.
As for professional horse racing shoes, for many amateur runners, the soles are not cushioned enough, which is very harmful to the knees...
Our ‘Burning Ice 001’, while remaining lightweight, also has a very good soft elastic knee pad function.
Although we do not specialize in horse racing, there is no problem in wearing horse racing clothes. ”
Wang Shi smiled and nodded.
They are all extremely smart people, and they naturally figured out something instantly.
Wang Shi took the initiative and said:
“It just so happens that the Sanya Marathon will be held in January.
Vanke is the main sponsor, and Mr. Yu and I will participate.
This pair of ‘Burning Ice 001’ can be used as combat boots! ”
When Xu Chen saw Wang Shi taking the initiative to mention it, he no longer concealed his original intention and said with a smile:
“Thank you so much Mr. Wang for your help!
To be honest, our ‘Burning Ice 001’ has just been launched.
After all, it is a start-up brand and does not yet have much influence and popularity.
It is truly an honor for Xie Bingran and I to have ‘Burning Ice 001’ become your horse racing boots.
Very grateful too! ”
Wang Shi: "It is naturally an honor for me to wear the shoes of the Asian Games champion!
Frankly speaking, I rarely stand up for external products. The most important thing is to worry about product quality...
But I just listened to what Mr. Xu said. You must have put a lot of effort and care into this shoe! ”
He thought for a moment:
“The Sanya Marathon is at the end of January.
If it is convenient, you can also send a few pairs of shoes, and then we can arrange to pile up the materials and display them.
We at Vanke are actually the organizers, so everything can be easily arranged! ”
He paused, then smiled and said:
“Of course this is also a ‘win-win’ situation.
Having an Asian Games champion brand appear in the Sanya Marathon is also a blessing to the event! ”
Xu Chen: "Thank you so much, Mr. Wang!"
Wang Shi smiled heartily:
"Mr. Xu brought the Asian Games champion directly here today...
No matter what kind of help you ask me to do today, I'm afraid I won't be able to refuse! ”
He looked at Xie Bingran again and said with a smile:
"I wonder if I would be lucky enough to take a photo with our champion?"
Xu Chen: "Of course."
……
Wang Shi himself is also a photography enthusiast and has a top-notch SLR camera in his office.
Zhou Kai and Xu Chen worked together and helped Wang Shi and Xie Bingran take some photos.
There is also a picture of Xie Bingran giving "Burning Ice 001" to Wang Shi.
And this photo of "gifting shoes" is itself a good topic and communication material.
After the shooting, Wang Shi took the initiative and said:
"Zhou Kai, you can send the photo to Mr. Xu.
I think Mr. Xu’s side can also be used as communication material! ”
Xu Chen sighed in his heart.
He is indeed a very smart business tycoon. In fact, others have already seen his "planning".
……
Wang Shi smiled happily again:
"We, Mr. Yu, will probably be disappointed and sad..."
Xu Chen was stunned for a moment, not knowing what this meant.
Wang Shi smiled and said:
“Vanke lacks a vice president in charge of market brands.
Mr. Yu discussed with me and wanted to invite Mr. Xu...
But at present, Mr. Xu still has the business of "Burning Ice Sports", and he may not be able to look down on a position in the marketing department of Vanke. ”
Xu Chen:
"I am really flattered to be valued by Mr. Wang and Mr. Yu..."
He did not continue.
But if you don’t say it, it’s actually a “decline”.
Regarding Vanke's job invitation, Liu Wenqin and Zhou Kai had actually given hints in private before, and Xu Chen had already considered it.
"Mr. Xu", who has become the boss, naturally does not want to work for others.
Although Vanke is a first-tier real estate group in China, working for people still depends on the boss's face.
What's more, after the last "Rancho Santa Fe" project, we know that there are many constraints and struggles within Vanke.
Xu Chen didn't want to get involved.
He is not afraid of fighting, mainly because he finds it troublesome and tired...
……
Wang Shi remembered something, turned around and took two books from the bookshelf.
“I am very happy and honored today!
This is a humble novel that I just published this year...
If you don’t mind it, give it to two little friends! ”
Xu Chen looked down and saw that the cover of the book was a photo of Wang Shi.
The title of the book is "Roads and Dreams, My Twenty Years with Vanke"...
Xu Chen quickly took it with both hands:
"It's such an honor! Thank you Mr. Wang!"
Xie Bingran also bowed and took it politely.
Xu Chen opened the title page and looked at the catalog. The content was the entrepreneurial journey of Wang Shi and Vanke.
Xu Chen looked serious and said:
"It's really flattering to be able to get a glimpse of the entrepreneurial secrets of the real estate godfather from the book..."
Wang Shi laughed, obviously very happy with Xu Chen's "compliment".
No matter what rank people are in, they all like to hear good things. This is the human nature.
"Thousands of things can be worn, but flattery cannot be worn." This is what Xu Zhiquan once told Xu Chen.
Xu Chen turned to the title page again, looked at it, and said with a smile:
"Mr. Wang, please sign your name for me!"
Just right.
Wang Shi did not hesitate to show his happiness.
Xu Chen and Xie Bingran came over with books in hand...
At the same time, secretary Zhou Kai held up his camera and took photos "click-click".
……
After chatting for a few more words, Wang Shi looked at Xu Chen and said casually:
“‘Burning Ice Sports’ is still in its infancy, right?
Now if you want to build a first- and second-tier sports brand, the amount of funds required is actually quite large.
At present, sportswear brands are about to become the same as FMCG products.
The cost of brand promotion alone is a huge amount..."
Xu Chen didn't answer, waiting for Wang Shi to finish.
Wang Shi smiled:
"Do you... have any need for financing?"
……
(End of chapter)