Chapter 1346 Another hit
Curiosity killed the cat, and so did people.
In the final analysis, people are curious animals. They often cannot control their curiosity, nor can they control their excitement to join in the fun and follow the crowd.
We often see pictures like this in our daily lives.
There was a long queue at the door of a mediocre or even shabby shop, curiosity was ignited, and then the queue became longer and longer.
Angelica Film Center, that’s it.
The mighty team continued to flow, catching the eyes of people coming and going.
Then, someone finally couldn't help but stepped forward and asked, "What's going on?"
Blair said matter-of-factly, "'Warmth contains light.'"
A passerby choked, "Of course I know it's 'Nuan Nuan Inner Light'. What I'm asking is, why? Is this movie really that good and worth queuing for?"
Blair lightly shrugged, "I don't know your preferences, so I can't tell; but for me, I personally think it's the best since the millennium."
"We had a heated discussion here last night and still couldn't help ourselves. So I came to line up as soon as possible today to prepare for the second brush."
Without waiting for the passers-by to speak, Karen interjected, "I don't think everyone will like it, because the movie is very brain-burning and not everyone can understand it; if you go into the cinema with the expectation of watching a romantic comedy, you won't see it at all. I don’t understand, this is not a bad reputation.”
"This movie has a threshold for viewing."
When these words came out, passers-by immediately straightened their backs and said, "It's actually a brain-burning movie. I like it. I like brain-burning movies the most, so I have to watch it."
Blair and Karen exchanged a tacit look, full of excitement.
When the next passerby came to ask, Blair changed his story.
"I cried when I saw it. I really didn't expect that I could see my story on the big screen, and I completely empathized with it."
"Actually, I didn't fully understand it. The story was a little difficult to understand, but the emotional power of the movie was so powerful that I was completely hit."
On the side, Karen was responsible for the nymphomaniac, "Anson's wife is so beautiful, how can there be such a beautiful person? Ah, Anson should make more love movies to satisfy the fantasies of us people."
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Passersby, "Wow, really? Is he so handsome?"
Blair, "I don't know about you, but the mature charm Anson showed this time was so charming. We spent the whole night here last night."
After passers-by screamed and cheered and ran toward the tail of the long queue, Blair and Karen high-fived, and things went particularly smoothly.
And, that's still not all.
"I don't think the general public will like it. This is the taste of niche literary and artistic youth. It's private, niche, and artistic enough. You'd better not read it."
"No, it's not romantic at all. I'm just heartbroken."
"What is very surprising is that Anson is very suitable for the image of a literary god. He already has an elegant temperament in him, and this time he is very good."
"Well, I think the box office will be a hit. The movie is too brain-burning and artistic, so I specially brought my friends to contribute to the box office. After all, we watched it for free yesterday. No matter what, we still need to make up for a movie ticket."
"I don't know. I just came here to join in the fun. My friend said this was her favorite movie in ten years. I came here early in the morning."
"Ah ah ah, ah ah, it looks good, it really looks good. I don't have any education, so I don't know how to describe it other than it looks good."
Variety Girl——
Every time someone came to ask, Blair and Karen responded in different ways.
Karen doesn’t know anything, Blair said, because people’s expectations are different, which may affect the movie-watching experience, and then affect the movie’s reputation. They need to create expectations but disrupt expectations, arouse the curiosity of passers-by without adding burden to the movie. , maintain expectations. Otherwise, they would say "must-see", "classic", not to be missed", and "if you don't watch it, you are not a human being" when meeting everyone. Not to mention that passers-by may have unnecessary expectations, and their responses will be as emotionless as artificial intelligence.< br>
Karen knew nothing about this. Anyway, she was just cooperating with Blair's performance. Blair gave her the signal and she just went with the flow.
Then, a strange scene appeared——
The queue at the entrance of the Angelica Film Center is getting longer and longer. It begins to fold in twists and turns, occupying the stairs and square with a huge crowd of people.
The occasion was unprecedented.
The scene in front of me couldn't help but awaken my memory. After "The Butterfly Effect" and "Elephant", Anson Wood's works ushered in a craze for the third time in a row.
Everything seems familiar, the same story and the same template are being played out.
However, if you think about it carefully, you can find the difference.
"The Butterfly Effect" was released in full theaters and relied on brain-burning science fiction gimmicks with multiple versions of endings to trigger a frenzy to follow.
"Elephant" is a partial highlight. With the blessing of the Palme d'Or title, the hunger marketing effect is maximized.
"Nuan Nuan contains light" is a small-scale release, relying on topics to arouse attention, and thousands of possibilities revolve around the movie itself.
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Among them, one thing they have in common is: Anson.
Facts have proved that Anson is building his influence and appeal step by step through movies, not just breaking the vase label, but also showing his different possibilities as an actor——
Moreover, the formula of "Anson-Wood = Quality Assurance" is gaining popularity.
In the whirlpool of controversy and doubt, Anson completed three consecutive works. On the one hand, he proved his ability and taste as an actor; on the other hand, he proved his market appeal. In "Princess Diaries", "Spider-Man" , continue to shine outside the "cat and mouse game".
These three works invariably witnessed Anson’s shining moments as an actor.
However, these are not important, what is really important and the only important thing is:
The crowds were huge.
Again and again, hot hits are born.
Under the combined effect of various factors, the wave rose again, all eyes were focused on the "warm and warm inner light", and huge crowds of people entered the cinema.
Three months ago, "Elephant" was screened. It was hard to get a ticket and the venues were sold out. In the end, the movie made its debut by setting a box office record for a single theater.
Now, this scene appears again!
But soon, the audience realized that "Nuan Nuan Containing Light" did not need to compete for the show.
Although the movie is being released on a small scale, there are many screening venues in big cities like Los Angeles and New York, so there is no need to worry about running out of seats.
Moreover, Focus Features has rich experience. They did not choose venues in remote areas, nor did they choose large chain theaters in the city center where people come and go. Instead, they targeted small theaters and art theaters in the main gathering places for literary and artistic youth to ensure the target People can easily find the venue——
As for the general public?
Focus Features doesn't take it seriously at all.
Amidst the rolling waves and turbulent traffic, Focus Features is completely unhurried and calm, because they know that the traffic may seem noisy and boiling, but it may not be a good thing for "Nuan Nuan Contains Light", and they still need to target The target audience lays the foundation for the work's reputation.
Don't be greedy, don't take risks, don't be impulsive.
Even though the test screening of "Warm and Containing Light" will detonate ten times and a hundred times the influence, Focus Features still maintains its rationality and does not get carried away by these waves.
(End of chapter)