Chapter 421 The theme park is designed like this
Zhang Chen wants to do a theme park.
Disney, Universal Studios, and Huayi Movie Town are actually theme parks.
This thing is naturally close to the film industry.
Zhang Chen was a big internet director in his previous life, and he only knew things related to movies, otherwise he would have developed early by relying on his prophetic advantage.
In his previous life, he had never been to Disneyland or Universal Studios, but he had been to Fantawild Park with an annual pass. He didn't know how many times he went there in a year.
He thinks he understands the other party, it’s cultural tourism~
Just relying on cultural tourism, Fantawild can successfully go public, which shows that cultural tourism has great potential in the future.
Zhang Chen now owns the largest private film and television company in China. The key is that the IP in his hands is very suitable for integration with amusement parks.
"Dark Invasion" can be made into a horror house.
"Shark Beach" can be made into any game as long as it is combined with water sports.
"Manslaughter" can be made into a scripted killing.
"Pacific Rim", there is so much to do, and it can even be specially developed into a theme, just like Fantawild Bear.
"A Quiet Place" can also be combined casually.
As for "Painted Skin", it belongs to traditional culture. It has no copyright and can be used casually.
The theme of Fantawild's oriental mythology in the previous life was fairy tales, such as the Cowherd and the Weaver Girl, and the water overflowing the golden mountain.
Liu Daoqiang, whom Guo Fan was asked to help find, was the former Huaqiang Fantawild fitter. If Zhang Chen wanted to make a theme park, the easiest way would be to find a ready-made younger brother. Just like those time-travelers who do e-commerce, they like to recruit Brother Dong. Likewise, Liu Daoqiang is equivalent to Dong Ge in the theme park field.
"Great. Can you invite him to come to the capital? I have something I want to talk to him about?"
"He is in the capital."
"?"
Guo Fan's eyes were a little strange, "Don't you know, Huaqiang Fantawild, where Liu Daoqiang works, is one of our "Pacific Rim" partner companies~"
"What?"
"Huaqiang Fantawild is one of the members of our physical effects team. Some of our props were developed by Huaqiang Fantawild, and Liu Daoqiang is the company representative..."
These words made Zhang Chen a little confused. After a few seconds, he remembered that Huaqiang Fantawild's resume was indeed not a theme park at the beginning, but a system integration, which was similar to claw machines.
"So he is in the capital now?"
"Yes."
"That's great. Where is he now? Take me there~"
An hour later, the two arrived at the model base in Huairou. When Liu Daoqiang was brought here, he was still a little confused and couldn't figure out why Zhang Chen wanted to see him alone.
"Director Zhang~"
"General Manager Liu~"
Liu Daoqiang will become the president of Huaqiang Fantawild in the future, but now he is only the deputy chief engineer. Huaqiang Fantawild has taken over the production tasks of some props for "Pacific Rim", and Liu Daoqiang is the person here.
"Is there something wrong with the props we made?"
Liu Daoqiang felt a little uneasy.
"No, I actually came to see you because I wanted to talk about something else~"
Liu Daoqiang was even more worried now.
It was the first time that he and Zhang Chen met, and there was nothing they could talk about.
Zhang Chen hesitated for a moment and decided to go straight.
"General Manager Liu, I would like to ask if Huaqiang Fantawild is planning to transform into a theme park?"
"?"
Liu Daoqiang was shocked. Their boss Liang Guangwei did have this plan and had solicited opinions within the company, but it had not yet been announced to the public.
Nodding, "How did Director Zhang know?"
Zhang Chen did not answer his question, but said directly: "What I want to say is that I am also planning to do this, and we may become competitors by then."
Liu Daoqiang's eyes widened.
Zhang Chen looked at him: "Besides, you will definitely not be able to compete with me. Xingchen Entertainment itself is the largest film and television company in the country. It has ready-made IPs, and they are all popular IPs. If I want to develop a theme park like Disney, it will be natural." Advantages~
Moreover, I can also mobilize film and television resources to serve as a platform for theme parks. For example, some activities may be held directly in theme parks, or movies may be filmed in parks. I can also invite celebrities to interact with theme parks. The amount of exposure is by no means comparable to yours~"
"Also, theme parks are asset-heavy. With your reputation, if you say you want to do such a project, there will definitely be a lot of people willing to invest money in you. The local government is also willing to cooperate with celebrities like you, and it will be helpful to improve their The tourism industry has benefits..."
This time it was not Zhang Chen who spoke, but Liu Daoqiang.
Zhang Chen listened to the other party with a smile and nodded, "You are right~"
Liu Daoqiang looked dejected.
The company wants to transform into cultural tourism, and he is in favor of it with both hands and feet.
System integration has no future, but cultural tourism is the future direction.
The company has gathered a group of elites, and has the support of wealthy businessmen from Jiangsu and Zhejiang. He thought he could make great achievements, and he has been busy with the transformation.
However, I didn't expect Zhang Chen to do this.
And just like he said, those of them who are talented in entertainment have a bonus in this area, and the things they take out casually are the resources that others dream of.
In comparison, Huaqiang Fantawild really has nothing and cannot beat Star Entertainment at all.
Originally, Huaqiang Fantawild was able to receive the project from "Pacific Rim" this time, and Liu Daoqiang had always had a good impression of Star Entertainment.
But now, after just a few words, he felt that the other person's face was abominable.
"What do you want to do by telling me this?"
Liu Daoqiang didn't think that the other party called him here specifically to ridicule him. Zhang Chen shouldn't be so boring.
Zhang Chen stared into his eyes, and Liu Daoqiang looked at him without any sign of weakness.
"I want you to follow me. If you are willing, I will leave it to you to do this part of the theme park. Of course, the premise is that you have to quit Huaqiang Fantawild~"
"Why?"
Liu Daoqiang was really shocked this time. He never expected that Zhang Chen actually wanted to poach him.
But it was obviously the first time the two met.
Zhang Chen smiled: "I know something about you. You have a master's degree and majored in automatic control. You are from the army and you are vigorous and resolute in your work, so I am very optimistic about you~"
How come Liu Daoqiang doesn’t think this is a reason to poach people? With his condition, the society should catch a lot of them~
But if Zhang Chen didn't say anything, there was nothing he could do.
"How's it going? What do you think?"
"Me?"
Liu Daoqiang recalled the scene when he and his colleagues scolded Fang Qiu in Huaqiang. Everyone worked hard together, often brainstorming and enjoying the future of the company, and for a while he felt reluctant to let go.
"Then can everyone work together?"
Liu Daoqiang didn't give up yet, but Zhang Chen didn't say anything and just curled his lips.
Liu Daoqiang understood.
In fact, he himself knew that Zhang Chen did not need to cooperate with them at all. Huaqiang Fantawild did not have any resources that the other party needed.
At this moment, he even had the urge to persuade Zhang Chen to simply acquire Huaqiang Fantawild.
But he didn't speak.
The reason is the same. Zhang Chen has no reason to acquire Huaqiang Fantawild.
If he were Zhang Chen, he wouldn't acquire it. Huaqiang Fantawild's staff are all from Jiangsu and Zhejiang. Could it be that they acquired it and waited to be emptied out?
"Can I... think about it?"
"Okay, before 12 o'clock tonight. After that, I will treat you as giving up automatically. Then I will choose other candidates~"
Zhang Chen didn't leave much time for the other party to think about it.
Liu Daoqiang left, maybe to think, or maybe to inform his old club, but Zhang Chen didn't care, the theme park doesn't say whoever opens first will be the best.
Regarding Liu Daoqiang, Zhang Chen hopes that the other party can figure it out. It doesn't matter if he really can't figure it out.
This person is not indispensable.
Of course it would be good to have him, but without him, the worst thing is that Zhang Chen would do it by himself, which would just be a bit tiring.
One thing he was right about was that it was much more convenient for him to build a theme park than Huaqiang Fantawild.
They can defeat each other in every aspect.
In the original time and space, Huaqiang Fantawild's only competitor was Disney, and Disney was scarce in number. Huaqiang Fantawild chose to compete in a differentiated manner, so that it could stand out.
Huaqiang Fantawild didn't start out in this field, but it was still prosperous. Zhang Chen felt that he should be able to do it. He had all kinds of convenient conditions, so there was no reason why he should be inferior to the other party.
Sure enough, things developed as Zhang Chen expected. In the evening, he received a call from Liu Daoqiang:
"I join~"
Liu Daoqiang completely figured it out. If you can't beat him, then join him.
After returning home, he thought about it over and over again, and from all aspects, Huaqiang Fantawild was no match for Xingchen Entertainment.
Unless Zhang Chen changes his mind and no longer wants to build a theme park, Huaqiang Fantawild will definitely fail.
Even if Zhang Chen plays his cards right and tells his opponent every move he makes, the opponent will not be able to win.
The resources available are vastly different.
He also thought about whether to pull other film and television companies such as Huayi to fight against Zhang Chen, and the answer was no. Regardless of whether those film and television companies are willing to cooperate, even if they are willing, the film resources in their hands cannot be compared with Zhang Chen.
As Zhang Chen said, the IP in his hands is very suitable for theme parks, and it can be extended to many types of projects.
"Congratulations, I guarantee that in the future you will be grateful for the decision you made today~"
"I hope so."
"Okay, Mr. Liu, take the time to deal with the beginning and end over there in the past two days, and then come to me. Then we will talk about my plans for the theme park~"
Three days later, Zhang Chen met Liu Daoqiang again.
"Has everything been settled?"
"The delivery is clear."
"They didn't give you any trouble, did they?"
Liu Daoqiang remembered that when he proposed to resign, everyone looked at him in surprise and smiled bitterly.
There is no mistake in every song, one post, one content, one 6 one, one book, one book, take a look!
He felt like a deserter.
When President Liang Guangwei asked him the reason, he did not hide it and told Zhang Chen frankly that he was also planning to build a theme park.
Everyone was shocked and confused.
When they found out that Zhang Chen had poached Liu Daoqiang to take charge of this matter, some people even pointed at his nose and called him a traitor~
They obviously thought they were the ones who revealed the news to Zhang Chen and Zhang Chen came up with this idea.
Liu Daoqiang explained, but no one believed him.
"Okay, don't think about those unhappy things anymore. Let me tell you about my planned Star Paradise. If you have any questions, you can interrupt at any time..."
"Okay, Director Zhang~"
"I envision Star Paradise to focus on culture + technology. You should know about special movies, right?"
Liu Daoqiang nodded. Huaqiang Fantawild has been doing this before, customizing 4D movies and the like...
"What I plan to do is a similar approach, lifting dome curtains, 360-degree surround curtains, super large three-dimensional curtains, matching the stories in the movie, giving visitors an immersive experience...
For example, the audience takes a rail car into the mountain, which is actually the ogre's lair in "Dark Invasion".
The rail car encounters attacks from various monsters during its escape, and even allows the audience to interact.
For example, if you encounter a fork in the road and have two choices, each person in the car has a button to choose, and they choose which path to take according to the number of votes. The ending of each path is different.
If we design more forks in the road, the branch endings will also be diverse, which will definitely stimulate the audience's desire to explore, just like RPG role-playing..."
Liu Daoqiang's mouth went dry after hearing this, and he was now extremely glad that his choice was right.
When he was at Huaqiang Fantawild, everyone also talked about how to build a new theme park.
The chosen direction is actually similar to Zhang Chen's.
But the only thing missing is the interaction.
The truth is actually very simple, it is just a layer of window paper, but if it is not pierced, no one can think of it.
Zhang Chen was still talking to himself: ""Pacific Rim" can have a dedicated area and connect several projects together.
First, tourists enter the cockpit. In the movie, the cockpit is the head of the mecha. After the driver is in position, he will fall into the mecha at a free fall speed. It can be designed as a combination of a jumping machine and a 360 cinema.
The jumping machine is responsible for creating a state of weightlessness, and the 360 Cinema is responsible for the surrounding scenery. ”
Zhang Chen said it was a classic scene from "Pacific Rim", but the movie hadn't been released yet. When Zhang Chen said it, Liu Daoqiang didn't have any intuitive feelings.
This kind of project must be played by people who have watched the movie to get the greatest sense of immersion.
“After the audience has experienced the first project, they can seamlessly connect to the second project. This is called tracking viewing.
The second project is for the mecha to enter the offshore sea and fight monsters.
There is a fishing boat in the battle area. The mecha needs to take care of the safety of the fishing boat while fighting. Do you still remember the scene in "King Kong" where the gorilla fights with dinosaurs while taking care of the girl in his hand? ”
Liu Daoqiang nodded.
"It's similar to that. In fact, we can design two routes, one is the route of the mecha pilot, and the other is the route of the fishermen on the fishing boat. As a member of the fishing boat, the audience can personally experience how the mecha pulls the fishing boat from the sea. Zhonglaoqi, but also to avoid the attacks of monsters...
The third project is the fall of the mecha. The mecha kills the monster and is seriously damaged. It relies on the last power to walk and barely returns to the beach. Finally, it falls and the entire experience project is over~"
Zhang Chen basically split the first opening battle of "Pacific Rim" into three experience projects. If there is only one of them, the audience will not be too nervous, but with three together, the audience's emotions will be superimposed, and it will be achieved One plus one is greater than two.
This method is actually the later Fantawild's "Water Floods the Golden Mountain". The cutscenes connect the story together, and finally the emotions explode during the battle at Jinshan Temple, which resonates. Coupled with the huge water curtain effect, it is shocking.
""Shark Beach" can also be made into a similar 360-degree curtain. Visitors take a transparent underwater research vessel into the seabed and then encounter an attack by a great white shark.
The audience in the boat can vote on how to respond, and at the same time, a team of spectators can be arranged on the sea to organize a rescue. If the two waves of people make the same choice, they can avoid the shark attack. At this time, it depends on the choice of human nature..."
Zhang Chen said something casually, which shocked Liu Daoqiang and was speechless.
"It's just that the area of a theme park like this is probably not small..."
After thinking for a long time, Liu Daoqiang expressed his worries.
"It's really not small. In fact, I designed much more than that. In addition to the IP of the movie, I also need to add the IP of traditional Chinese mythology, such as "The Legend of the White Snake", "Nezha", "The Magpie Bridge Club", "The Cowherd and the Weaver Girl" and so on , can all be presented in the form of 4D animation...
These are just large-scale projects. In addition, there are small projects and various types of performances, fireworks shows, and light shows, so the park is definitely not small. I estimate that the first phase will be about 1 million square meters, and the second phase can be expanded later. Phase Three..."
"After talking about construction, let's talk about revenue. What do you think are the ways of revenue?"
Zhang Chen was thinking about taking the school entrance examination, and Liu Daoqiang also knew that the time had come to express himself. He lowered his head and pondered for a few seconds, and immediately gave the answer:
"First of all, there must be a piece of movie peripherals, various dolls, figures, mecha models, etc...
Then rent game equipment, such as raincoats and boots~
In addition, I think the interaction just mentioned can also be charged appropriately.
For example, in "Shark Beach", the route taken by ordinary tourists is either a submarine research vessel or a surface vessel.
But you can also open a paid route. For example, if someone wants to control whether the shark attacks the sea surface or the bottom of the sea first, you have to spend money. Of course, not spending money will not affect the play experience of the other two routes, but if someone spends money, this An experience will be more exciting...
Other scooters, photography, makeup, etc., and you can even pay to experience NPC~
In addition, such a large park cannot be visited in one day. Of course, it must be equipped with hotels and accommodations. We can provide some value-added services to tourists who choose accommodation, such as skipping the queue or entering the park in advance..."
What Liu Daoqiang said was actually the marketing methods of later generations of Fantawild, and he even mentioned the marketing methods of Disney and Universal Studios. It was indeed disgusting, but it did make money.
Disney and Universal Studios have higher revenue than Fontainebleau, and accommodation is one of the main reasons.
Zhang Chen is very satisfied with Liu Daoqiang, and there is indeed something in his stomach.
"Okay, from today on, the theme park division will be established, and you will be the person in charge. You decide what kind of team you need. I will give you all the personnel rights.
You design the overall plan first. If there is no problem, we will make one first to see the effect. As for the issues of site selection and investment promotion, you don’t need to worry, I will take care of everything~"
Zhang Chen's words to Liu Daoqiang were full of enthusiasm. Before he even left the office, he was already thinking about how to show off his talents.
In the next few days, Liu Daoqiang devoted himself to work and started building the initial team non-stop.
The school also has candidates for part-time jobs.
At the previous sharing meeting, Zhang Chen said that he wanted to find 20 people to work with the team to record various problems encountered in the film project. In addition, he would also need help from the directing department and the photography department to draw the storyboards. Now the candidates have finally been decided.
A total of 50 people came, both men and women, all Nortel students from various majors.
Zhang Chen handed them over to Guo Fan and asked Guo Fan to assign work to them.
Each of these people looked full of passion, but Zhang Chen estimated that this enthusiasm would soon be worn away.
The ones that draw split shots are okay, after all, they have technical content.
But the job of recording problems is actually very boring. In many cases, it is no different from doing odd jobs, and it is far less colorful than imagined.
Then one day while having lunch, Zhang Chen finally saw how Guo Fan, an industrial genius, used his charm skills on ordinary people.
While eating, Guo Fan said to these young people: "Hard science fiction is difficult to shoot. When it comes to soft science fiction, we may still have it in China, but for hard science fiction, "Pacific Rim" is definitely the first~
I am very fortunate to be able to participate in such a project with you. What you are doing now is actually the same as what the historians around the emperor did in ancient times. It may seem boring, but it is beneficial to the entire human process. Of great benefit..."
“Brother Kefan, why do I always feel like I’m doing odd jobs every day~”
"Do you understand the unknown heroes? We are the unknown heroes. We may not even have a name when the movie is released. The cast and crew will summarize us in one sentence.
But think about it, after the information left by Director Zhang is shared with the industry, and someone prepares a science fiction project, you tell him that you helped organize this information. You and Director Zhang have dined together in the same horse spoon. You are One of the people behind "Pacific Rim", how will they look at you when the time comes?
That must be a look of admiration~"
Zhang Chen didn’t know if the eyes of others had changed, but the eyes of the young people had changed, becoming firm and enthusiastic~
Sure enough, it was the famous Guo Da who later deceived him, and he said it all.
Fortunately, such people have entered the film industry. If they enter MLM or electronic fraud, they will definitely be a big boss.
Ding Ling Ling~
The phone rings
Zhang Chen answered the call and hung up after saying a few words.
In the past two days, countless people have called him looking for opportunities.
Many first-line artists or their managers have called Zhang Chen to ask if there is a chance to participate in "Pacific Rim".
But how could there still be.
Fan Binbin was cast as the heroine early on. Except for the heroine, strictly speaking, the others are supporting roles.
Those who can show their faces and have lines have basically been divided up.
Huang Xiaoming, Liang Jiahui, Chen Daoming, Wu Zhenyu and others who have a good relationship with him have guest appearances in it. There is a role of a military commander. Zhang Chen wants Han Sanping to make a guest appearance, but Han Sanping has not agreed yet.
There is only one foreign driver selected - Jason Statham.
We are all old acquaintances, so we must take care of them.
The most annoying thing is that there are Japanese and Korean artists who want to appear, and their reasons are actually quite legitimate. Japan and South Korea are also Pacific Rim countries, and they must have been attacked by monsters, so we must also contribute.
In response, Zhang Chen could only refuse them all and said he would talk about it later.
Little one, you probably don’t know that your country was wiped out by the first round of monster attacks.
(End of chapter)