Chapter 1013 Shutter Better Better
After Ning Pingping became the manager of the advertising department, she asked her subordinates to pay attention to the development of commercials in the mainland, especially the prime time advertisements on TV One, in order to analyze the strengths and weaknesses of their opponents.
So today TV One broadcast an advertisement for Fenghua Clothing, and secretary Xiao Meng recorded it with a video recorder according to the work process.
Because what Xiao Meng said was so serious, General Manager Mason had to suspend the meeting just now and let everyone watch the Fenghua Clothing advertisement.
As soon as the commercial started, Ning Pingping smelled a familiar smell.
The familiar shooting method is paired with a new music, creating a clean and bright mood, giving a feeling of bright eyes.
"Did the Fenghua costume change the music?"
Some people at the scene were already exclaiming softly, because they have always envied Fenghua Clothing for having its own advertising song "Apmah". When the catchy rhythm sounds, everyone will think of Fenghua Clothing.
And this time the background music of Fenghua costume replacement is still fresh and refined, and has strong discernicity, as if it does not belong to this era.
Ning Ping Ping saw his friend who was very familiar -Kong Jasmi.
At first, they joined Fenghua clothing with the two other clothing performance actors and took on the protagonist of Fenghua clothing advertisements. However, Ning Pingping was later loved by Fenghua costumes, and then he pressed Kong Jasmine.
After Ning Pingping left, Kong Jasali gradually showed his potential, and made Ning Pingping understand that in the past few years, she covered her light.
It's just that although Kong Moli has great potential, she is still not the "first advertising sister" of Fenghua Clothing because she met another younger, more beautiful and more agile girl from Hong Kong.
The 20 -year -old Zhou Huimin is in the most perfect stage in life. The full collagen fills her face, and there is no annoying decree pattern.
Moreover, Zhou Huimin's little birdy style is more suitable for the traditional aesthetics of flower growers. It just conflicts with Ning Pingping's bold and independent style, and she has a vague fighting style with Ning Pingping.
But Ning Pingping is not afraid of Zhou Huimin. She has been famous in the mainland advertising industry for so many years and has hundreds of millions of viewers and "fans". How could she be easily surpassed by a later junior?
On the advertisement, Zhou Huimin and Kong Jasmi were wearing style and walked through the streets easily. The character transport mirrors were perfect. It was better than Ning Pingping's first two advertisements.
However, after Ning Pingping became the manager of the advertising department, he put pressure on the shooting group. Therefore, when the third advertising film was filmed, the director also obeyed many of Ning Pingping's opinions and attracted many characteristics of Fenghua clothing advertisements.
Therefore, Ning Pingping is confident that as long as his third advertising film is put on, the effect will not be weaker than Fenghua clothing.
[But this season's Fenghua costumes are beautiful! ]
Ning Pingping sighed.
In her opinion, the version of Bolly's clothing has always been unfriendly to the mainlanders, but the brand bonus of the lighthouse luxury brand has become a reason for the designer's "never revised".
[If the needs of mainlanders are accommodated, will Baolier still be an authentic lighthouse brand? 】
The arrogant lighthouse people have created an arrogant style, but now it seems that many users in the mainland are still willing to accept this arrogance.
But when the commercial played to the tenth second, Ning Pingping's expression suddenly changed.
Because Baolier clothing appeared in the advertisement.
In the commercial of Fenghua Clothing, Baolier clothing actually appeared.
Several models wearing Fenghua clothing, including Zhou Huimin and Kong Jasmi, passed by several models wearing Bo Lier clothing. In a set of slow lenses, they completed a direct and strong contrast.
As the saying goes, you are not afraid of not knowing the goods, but you are afraid of comparing goods.
Using this method to compare Fenghua Clothing made Ning Pingping instinctively worried.
And this advertisement is not only more than clothing, but also more than people.
Zhou Huimin and Kong Moli are both top-notch in terms of figure and appearance, and the clothes they wear are well-cut and perfectly set off their charm,
But those models who passed by with them one by one, with strong makeup, made people feel exaggerated and weird, their figures could not afford Berry clothing worn on them.
The chest was loose, and a mouthful was opened, and behind him collapsed, it was like the cotton pants waist didn't mention it.
After the two sides passed, Poly's model stopped watching Wangzhou Huimin and others, watching the other party's fitting clothes, Shu Ya's temperament, and his face appeared on his face.
What is a professional actor?
This expression is too professional and easily misleading.
"Despicable, how can they do this?"
"It's really shameless. This is a shameless act"
"We want to sue, accuse Fenghua Clothing of maliciously defaming us." "."
Less than halfway through the commercial, people at the scene were already furious, and it felt as if the ceiling would be knocked down in the next moment.
But the commercial hasn't finished playing yet. The next two groups of models move from the city to the countryside, from the mainland to overseas. Sometimes Zhou Huimin appears first, sometimes Baolier appears first, but in the end Baolier is everywhere. Completely defeated in this "despicable" comparison.
In the final stage of the advertisement, a group of customers, who were obviously ordinary people, replaced their Polaroid clothes with Fenghua brands on the spot, allowing Ning Pingping and others to experience the effect of "comparing shopping and throwing away". .
Ning Pingping's fingernails were pierced into the palm of their hands, hot pain.
She knows that Fenghua brand clothing is more focused on fitting the characteristics of East Asians. In terms of "customer first", it does do better than Bo Lier, but the difference is definitely not so big.
Fenghua Clothing used unfair competition methods.
But Ning Pingping knew that she couldn't do anything with Fenghua's clothes because this was not a lighthouse and there were no relevant laws in the mainland that could restrict the other party.
But Lin Qiuyan didn't seem to realize this. She said angrily: "We want to sue them, accuse them of maliciously belittling our products, accuse them of using despicable means to attack competitors."
"Yes, hire a lawyer to sue them immediately, hire a lawyer from Lighthouse Corporation"
"."
There is no mistake, one, one, one, one, one, one, one, one 619, one book, one, one, one, one, one, one, a book!
A group of people once again became passionate and offered suggestions to defeat Fenghua Clothing.
But Ning Pingping sat there quietly, saying nothing.
General Manager McSstan noticed Ning Pingping's state, frowned and asked, "Ning, what do you think?"
Ning Pingping asked calmly: "Mr. Mason, you like the flower gardener's martial arts novels, right?"
Maisen was stunned, wondering why Ning Pingping said this at this time?
Ning Pingping showed a bitter smile: "In Mr. Jin Yan's work, there is a skill called" Based on the way of the other ", which uses the opponent's method to fight against each other. If we say they are despicable, What about us? "
"."
Mason was stunned, and everyone present was also stunned.
Because they only recalled that after the first advertisement of Baolier was aired, Ning Pingping raised objections at the company meeting and warned everyone "alarmistly" that Fenghua Clothing was not something to be trifled with. This kind of deliberate Pulling and stepping will cause trouble.
It was just that Bo Lier's development was so good that even Ning Pingping no longer opposed this shortcut route of "stepping on Fenghua clothing".
But now that Fenghua Clothing has begun to fight back, how should we respond?
Lin Qiuyan shouted angrily at Ning Pingping: "Ning Pingping, don't mislead Meissen with such wrong fallacies. Our advertisements are not the same as those of Fenghua Clothing.
We just stated a fact. Didn't you used to be a Fenghua clothing worker? Haven't you given up on fancy clothes and chosen Polaroid? Where do we have false propaganda? Instead, it’s Fenghua clothing”
Lin Qiuyan sprayed a lot of saliva "suddenly", and constantly emphasized that Bao Lier's advertisement was not a problem, and the advertisement of Fenghua clothing was a mean illegal act.
Ning Pingping smiled. These days, she had long been accustomed to Lin Qiuyan's set of "double standards" values. However, she could gain greater benefits for the company, so she just let it go.
But this time Lin Qiuyan said that these are very ridiculous.
"State the facts?" Ning Pingping suddenly asked: "Do you think Fenghua costumes are far behind our Pokémon?"
Lin Qiuyan was froze, and the incredible question: "Isn't it?"
Ning Pingping sighed feebly and said quietly: "Then why are you panicking? The eyes of the masses are sharp, and there will be justice for who is better and who is worse."
"."
Lin Qiuyan's chest was violently undulating, and he gritted his teeth: "We have no time to wait for the justice of the masses. We have to resort to the law and let Fenghua clothing bear legal sanctions."
"You're right, everything you said is right."
Ning Pingping has no strength to quarrel with Lin Qiuyan, because she is very clear that the mainland is not a lighthouse. In order to earn lawyers, the lawyers of the lighthouse can make various strange lawsuits be on the court to close,
But the mainland will not file a case for you at all for this kind of unprecedented lawsuit.
However, after listening to Ning Pingping's words, Lin Qiuyan immediately said: "In this case, Manager Ning, you can sue Fenghua clothing as soon as possible! This is related to the life and death of our Pokémon company. You must stop Fenghua within half a month. Illegal behavior of clothing. "
Ning Pingping shocked: "Do you let me control? Why?"
Lin Qiuyan once again showed an incredible expression and said in surprise: "You are the head of the advertising department!
Fenghua Clothing's advertising has harmed our interests. Your advertising department is not responsible. Do you want other colleagues to wipe your ass? ”
Ning Pingping's face was all green, and asked Lin Qiuyan in anger: "The script of the advertisement is formulated by your market department. The propaganda strategy is also made by Lin Qiuyan. At the beginning, I proposed that I was rejected by Lin Qiuyan. Responsible for me "
Lin Qiuyan said solemnly: "You said so much, we forced you to shoot advertisements with guns? The counterattack of Fenghua clothing is caused by your advertisement, do you need to understand the principle of bells?"
(End of chapter)