Chapter 513 Thermal explosion, Yiyi Chongtian (6K)
"It's so good?" James had to believe it.
Newspapers, netizens, and colleagues all say this, so it seems that it may be true.
In addition to Chen Fan and other Chen Fan, the company also has a few girls from Leonardo.
They all rushed to see "Inception" yesterday, and now they are chatting with each other enthusiastically.
James looked a little envious, and secretly decided to go and have a look after work.
How can the topic in the company be less to join him.
At the same time, in other places such as companies, schools, family gatherings and other areas where people gather, there are voices discussing "Inception" almost everywhere.
Not to mention this movie, it is really easy to talk about interest after watching it.
Just whether the "top" stops or not can make people talk for a long time.
Word of mouth began to spread quickly.
In the morning, Chen Linfeng had just finished breakfast and went out with Sissi to participate in today's publicity activities.
The follow-up promotional plan will be to stay in Los Angeles for one day, and then go to the eastern part of the United States for two days.
Then go to Yanjing and Shen Hai for a day.
The schedule is full.
Then, Chen Linfeng and Leonardo's tasks are over, and they can return to the crew to continue filming.
The rest of the publicity is a group of Liu Qianqian and a group of Scarlett, participating in activities in Europe, America, Asia and other places.
In the 7-seater celebrity nanny car, several movie creators gradually converged and then drove towards their destination.
While several people were greeting each other, Sister Mei looked at her phone and said, "The box office data for the first day is out."
Others turned their eyes instantly and looked at her.
I saw that Mei said with a happy face, "The first day of 72.36 million US dollars was slightly lower than the Avengers."
The total box office of "Avengers" is 1.5 billion. If it can be on the same order of magnitude, even if it is slightly smaller, it is a great thing.
Everyone had a smile on their face.
In the morning, when such good news came, everyone was looking forward to the next schedule, as if they had eaten stimulants.
Leonardo calculated a bit, on the first day of more than 70 million, there must be a lot of marketing ingredients.
The early marketing of "Dreaming Space" is well -known. This is obvious to all.
In particular, the director stirred up two waves of public opinion and attracted a lot of attention.
He went back last night and spent a long time paying attention to the comments of netizens on social platforms and the overall public opinion environment.
Fortunately, everyone spoke highly of the movie, and the overall atmosphere was surprisingly good.
This will definitely arouse the interest of many people.
In this way, the reputation is so good. In the next two days, the box office score should not be too bad.
If it can reach 160-180 million in the first weekend, based on the first weekend data, accounting for 40% of the North American box office, the North American box office should exceed 400 million.
There is also China, a big vote bank, and everyone knows Chen's influence in China.
"Maybe it can really exceed 1 billion!" Leonardo thought in his heart.
He just saw some exaggerated numbers of the media.
Last night, Chen Linfeng said that he hoped to surpass his previous works. Now in many newspapers, it has become a boast that "director Chen boasts that his new film can exceed US$1 billion."
Leonardo was overjoyed beyond words.
At that time, the high box office of "Titanic" was difficult to make his subsequent rushing prizes.
But he knows in his heart that the reason why he has been attracting attention all these years and the market is pursuing him is because of the film he made back then.
Now there is hope that there is another movie over 1 billion box office, it is great.
"Guys, please work harder. When the promotion period is over in the past few days, I will reserve a room at the novacancy bar for everyone to have a good time."
Leonardo sent out a wave of encouragement.
Unfortunately it's of no use.
Chen Linfeng looked at him like a fool, "I just said yesterday. In recent months, you have no chance to go to the bar nightclub."
"Oh, No!" Leonardo then remembered and couldn't help covering his face in pain.
"Haha ~" Everyone laughed.
The car was driving towards the Alamo Studios in Los Angeles, where a star meeting after watching the movie would be held in the afternoon.
On the way, Sissi searched some film reviews on the mobile phone from time to time, and then read it for everyone.
"Ah, there it is again, this is an opinion piece just published by the "Washington Post",
'An absolutely novel movie. In fact, it has almost become Chen's personal label. He always likes new ideas and new stories, abandoning past ideas like worn shoes, as if he has endless ideas in his mind. .
Obviously, this time he was going to succeed again. Combining the special effects technology of the new era, Chen built a gorgeous imagination of dreams.
‘Inception’ had a shocking premiere…’”
The fancy compliments, paired with Sissi's clear and milky voice, sounded so pleasant to the ears.
Originally, I slept late last night, so that everyone who was sleepy was a little spiritual.
"Many of them are praising the director." Scarlett sighed, "It seems that the story and picture shot of" Dreaming Space "really surprised them."
"There are also exaggerated actors."
Liu Qianqian rummaged through it and read, "Leonardo successfully conveyed Cobb's inner world through the use of his eyes, body language and delicate emotional expression."
"His eyes have strength and depth, and can reveal the character's anxiety, sorrow, guilt and other emotions at important moments, so that the audience can truly feel the inner experience of the character."
"Ah, and this ..."
Leonardo couldn't help but interrupt. "Stop it first. I also felt that I had performed well before, but since I played" Clown ", I felt that it was not enough. Therefore, these praise should be Wait until the next time, "
Scarlett and Lawrence couldn't help looking at him with surprised eyes.
I heard something similar last night. Wasn't it meant to fool reporters to promote a new movie?
Liu Qianqian continued to scroll through the comments, and found that they seemed to be either praising the movie itself, or complimenting Xiao Feng, and then praising Leonardo's acting skills.
After finding it for a long time, I didn't find a few to say myself.
There were a few praise her beautiful.
This is not what I want.
She put down her mobile phone a little discouraged, and it seemed that her acting skills were not very conspicuous among these people.
But fortunately, at least no one said that her acting was not good, which can be considered some kind of good news.
Liu Qianqian cheered up again.
All in all, the movie is very popular, which is a very happy thing in itself.
This morning on Saturday, everyone was very happy.
In the afternoon, the main creators of "Dreaming Space" appeared in Alamo Studios.
Cheering and applause are endless.
The audience who had just watched the movie, excitedly and excitedly asked about everything about "Dreaming Space".
"Did the gyro stop?"
"I want to ask, what is the thing in my hand in the third layer of dreams."
"In the end, it must be back to reality, because his children showed their faces for the first time, what am I right?"
Everything seemed to reproduce yesterday.
Chen Linfeng said similar to yesterday.
Of course, today’s audience question and answer session will be longer.
There were all kinds of audiences, and some even asked Leonardo why he always plays such uncle roles now.
Then I was completely shocked by the sentence "I am an uncle now".
It seems that the female audience is still worthy, or she is missing the category of youth. The water gun Li is obviously a bit in line with the fantasy of her youth.
...
In the evening, they appeared at the Aero Theater again.
At night, it’s another Los Angeles movie theater.
A great day was had by all.
In addition to these main creators, Disney's publicity machine is also fully activated.
Speaking of which, there are actually quite a few people within the company who are not so optimistic about "Inception".
Because this movie could not find the template in the past.
In the eyes of people like them, having no template means uncertainty.
In the past, many movies that originally looked good but turned out to be huge losses were mostly because they had no potential and the audience did not accept them.
And "Inception" seems a bit too complicated.
The marketing department was skeptical that the public would understand the film.
That is to see Chen Linfeng's undefeated record, and the early virus marketing is not very expensive.
It really wants to be optimistic about the movie, just smash Qian Lao Lao to do publicity, why bother.
After all, viral marketing is not easy to do, and it can easily arouse public disgust.
That's why Chen Linfeng knows what the "Dreaming Space" in the previous life, and then he used the method of marketing for virus.
They complement each other.
By the later period, Chen Linfeng refused to lead Nobel and completely worn public opinion, and even "Dreaming Space" had a lot of exposure.
The marketing department has thoroughly attached great importance to it.
The previous screenings had good results and gave them a blow, and then they realized that they had gone astray.
Yesterday was the first day of the premiere. Pooh led the staff to keep the computer and the phone and check various professional data in real time.
We have analyzed public opinion feedback, various professional evaluations, word-of-mouth diffusion curves, and possible box office and growth curves.
The results speak for themselves.
The situation can only be described as extremely good.
The movie didn't seem to require them to do much. Audiences who had seen it spontaneously started to promote it, and the discussion became more and more intense.
That night, all members worked overtime, and everyone was very excited.
Overtime pay is one thing, mainly this year there has been an "Avengers", and it seems that we are going to produce another billion-level work.
There are several discussion points in the movie that they captured accurately.
One is the "top of the gyro", as well as discussions on dreams and reality.
Then there is how Xiaolong ’s wonderful period in the second layer of dreams, and how dazzling the dazzling action scene was shot.
Finally, there is the part where CC is holding a magic weapon. What is it and why is it so handsome?
In fact, there are many other discussion points, but the most concentrated are these. "Focus on these topics of marketing, especially the dying gyroscope, and give me all the best to send me a draft, find the media, big V, and marketing companies, and give me the concept to the whole network!"
Pooh is almost crazy and uses almost all permissions in his hands.
All the employees said yes. With such a good foundation, of course they must work hard on marketing.
As a result, the next day, Emily Ken's media, social platforms, and offline sales were almost all in full swing.
……
On the Chinese side, Han Shanping also received domestic first-day box office data.
120 million!
He looked at the data on the report straight,
"Is this a broken record?"
"It must be broken," the assistant explained. "Although the single-day figure of "Your Name" is higher than this, the box office on the first day is not that big. 120 million is 2,000 higher than the 100 million of "Transformers 3" on the first day. Ten thousand.”
"Also," Transformers "is also more than 1 billion movies in China after all. It is normal to have such a performance."
There is no mistake in every song, one post, one content, one 6 one, one book, one book, take a look!
Han Shanping is somewhat uncomfortable with this era where hundreds of millions are easily made in a single day.
His thinking is still in the time when hundreds of millions was considered a success.
In fact, there are not many domestically produced films that can make over 100 million yuan a year.
"Really dry death, waterlogging and waterlogging dead."
Han Shan is a bit sad. Last year, "Transformers 3" exceeded the 1 billion box office mark. Fortunately, "Your Name" came first, and it reached 2.1 billion, far exceeding the former figure.
Therefore, the media, including the above leaders, did not pay much attention to this.
But this year is different.
"Dreaming Space", although Director Xiao Chen, has two Chinese people who play an important role.
Therefore, Chinese people have deep feelings for it and regard it as their own film.
But it is essentially a Hollywood film.
There is such a tiger, this year's head movie, it is estimated that it is difficult to surpass it.
Not only that, from this year, the number of Hollywood blockbusters has increased significantly, and the proportion of this box office cannot be maintained.
This is not only the task of the film bureau, but also concerns him, Han Shanping.
"Xiao Chen, when will you come back to make domestic films?"
I have to say that Han Shanping missed him a little.
Outside of China Film and Television, the overall media public opinion is a gesture of announcing good news.
As Han Shanping thinks, most people treat "Dreaming Space" as their own films.
After all, Chen Linfeng is different from Li An. He is someone who the whole country has grown up watching and is a native of his country.
And this consistent position, that's all right.
Therefore, it is relatively sour.
"Chen Linfeng's new work" Dreaming Space "was rewarded 120 million box office on the first day."
The issue of tops has also become a key discussion item among the media and the public.
Obviously, Disney's marketing can not only affect North America, but also the same marketing ideas here in China.
There are not only the strategies of the issuers such as Huaxing, but also the cooperation of Cat's Eye and V Station.
The film and television area of the V station, many of the UP owners who just settled in last year, almost presented to the group building, are discussing the plot of "Dreaming Space".
Regarding the issue of the distinction between dreams and reality in movies, there are many movie ups, and I estimate that I have watched them at least three or four times, just to be able to express something meaningful in my videos.
And often this kind of video has the highest number of views.
Station V is also officially pushed.
Today, the V station is getting red, and the volume in the entire film and television group is getting louder.
At present, it has even become a natural gathering place like watching movies or TV dramas.
V stands at the community atmosphere, and it is really good.
Today, it is not even limited to the two-dimensional group.
Of course, V Station has made great progress in the second dimension.
In 2012, the post -90s have gradually begun to go to college, and the free time has increased significantly.
Always make up for the drama that has not been watched in the past, and then follow the recommendation of the V station to gradually understand more anime.
Then successfully became a two -dimensional.
As a generation who grew up at a young age, they are naturally the target users of the two -dimensional.
V Station is striding forward.
The growth rate is amazing, almost the growth rate of cat eyes last year.
This is a bit far away, saying back to the movie.
Not only the emerging websites such as Cat Eye and V Station are enthusiastically discussed.
Or the traditional forums such as Tianya and Cat Flutter have always talked a lot after Chen Linfeng's new movie came out.
Knowing this emerging knowledge sharing website, the discussion on "Dreaming Space" has also become a hot topic.
At this time, Zhihu had not yet developed into the later "Tell Your Story", which had a bit of a forced flavor, but not that heavy.
"How do you evaluate the movie "Inception"?"
"Did the last gyroscope of the movie" The Dream Space "stopped?"
Both of these questions have received hundreds of answers in a short time, and countless comments and likes.
At this time, some people have gradually understood part of the director's intentions in the movie after watching it at least three or four times.
The clues given by the suspected directors such as the ring, the child's face, etc. were pointed out by the respondent.
What's more, there is a pyramid promotional video passed by the Internet, which analyzes the video frame -by -frame analysis. Through the axis comparison, the stability of the dream and the gyro is different.
And through the audio waveform of the final gyro rotation, we can analyze whether the gyro is going to fall over.
Such a hard core analysis instantly received a lot of comments and likes.
Then the answer was temporarily blocked due to copyright issues. It is estimated that it will not be released until the movie is finished and released.
Almost all the other pictures with pictures.
Of course, this cannot stop the enthusiasm of netizens for discussion.
Almost individuals come out and say a few words.
"Dreaming Space" seems to have become a hot topic of discussion among the whole people.
The box office is also getting higher and higher in this process.
Apart from the two biggest ticket sellers, Neon and Bangguo will be released later.
In Europe, Britain, France, Germany and other countries released it at about the same time.
The corresponding box office figures are basically the first place to the box office list.
In some places, it even exceeded the first-day data of "Avengers".
This is really due to Chen Linfeng's wave of marketing. Otherwise, the early popularity of original movies like "Inception" will not be as popular as that of big IPs like Marvel.
The next day, the box office in North America remained stable, and it was still data from 70 million US dollars.
It is similar here in China, which is similar to the first day, also 120 million.
The high box office numbers on the first day, which were obviously due to marketing, were actually maintained on the second day.
This shows that Volkswagen's word -of -mouth is certainly good. The audience recognizes the quality of this movie, so that there will be almost the same box office as the first day.
This is rare in the box office curve of commercial blockbusters.
Of course, there must be those who brushed the audiences.
A great feature of "Inception" is that the proportion of second or third brushes is extremely high.
As the discussion continues to become more popular, some people can't help but watch it again just to verify what they have seen.
Is the ring really never.
In the dream, did the child really never look back and so on.
Of course, the wonderful special effects of the second half and the wonderful drama are also a key factor for fans to enjoy many times.
It's like some audiences who like "Let Bullets Fly", brushing more is just the foundation.
There is a foundation here, because the preliminary marketing of the movie is well done and better than previous lives.
After all, Nolan never refused the Nobel Prize.
The heat thing will always spread above the basic value.
Due to the high basic popularity on the first day, it spread faster subsequently, attracting more people to the cinema.
Therefore, there is a phenomenon that despite the marketing of commercial blockbusters, the box office does not drop.
As the topic reached its peak in the past two days.
On the third day, miraculously, the box office was generally maintained.
Compared with the previous two days, the data has just decreased slightly.
In North America, the box office grossed US$65 million, bringing the first weekend box office to US$207 million.
Even more than "Avengers"!
Of course, this cannot be calculated. After all, Marvel has a large fan base, and it should still be unable to match it in the future.
But the first weekend data of 207 million was really dazzling.
"Disney has achieved another great result, with a box office of US$207 million in the first week, which declares that the summer season is Disney's world."
"Kudu, they not only implanted concepts in the minds of Feishe (rich second generation), but also implanted ideas in the minds of audiences around the world. He asked all the audience to say to the people around him," Hey, I just watched it. A cool movie '. "
"Everyone loves it, and these days it seems like everyone is talking about that damn top."
"207 million, does Chen get a $ 1 billion club?"
Emmeken's media, whether they like this movie, touted at this time.
No way, it's too hot.
The audience likes it, so only by publishing reports that suit their wishes can more people watch.
Of course, Disney’s “efforts” behind the scenes should not be ignored.
Staff from some TV stations, including ABC and NBC, took to the streets and immediately conducted interviews with passers-by and viewers who had just walked out of the cinema.
""Inception"? I haven't watched it yet, but many friends around me say it's good-looking, so I'm about to watch it."
"This should be the most exciting movie I have ever seen. When the car was about to fall into the water, I was so excited, but I didn't expect it would take so long for the car to fall into the water, hhh~"
"I have watched it twice, and this time it is the third time. I posted a long review online, which contains many details about the movie. You can follow me on Twitter. My account is... ”
"..."
(End of chapter)