Chapter 177 Finally got fooled! (6k requested to order)
Because of Lu Yao's previous operation, two promising game industry practitioners successfully put on silver bracelets, held an iron rice bowl, and successfully ate the official meal. The company's employees have no bad intentions since then.
The salary given by Guang'an online games is not low, and a small amount of 300,000 yuan was chaotic for all kinds of benefits.
The company also promises year-end dividends, which are written into the contract.
After Lu Yao and his company's first game was launched, it generated a lot of revenue in just a few days, the core employees of the game company calculated that their year-end bonuses were just these few days. The range has been greatly increased.
If they can keep this momentum, then there is hope for the future.
There is nothing different from Dunun, and they can still distinguish it clearly.
After the employees there and the surrounding areas of the company could not find any information, Penguin could only rely on the opponent's operations to make predictions.
After a wave of brainstorming by the game business management, they were convinced that Lu Yao's business focus was definitely not this brainless and violent game. The game science was poached by Lu Yao, and it was definitely not a game like this. of.
This might be a smoke bomb that confuses them.
But they can see the money-making ability of this mini game. It can attract so many users to download it in a few days after it is launched. What will happen if it continues to fission?
And the results of the survey show that although this mini game can also be registered and logged in using third-party software.
But the most important way to log in with this game is to log in with one click on your mobile phone number.
It's like this thing was guarding against penguins from the beginning.
"Maybe Shangnan is planning to use mobile phone numbers to seize a wave of market first. When their core business is launched, users who have registered the game company account can log in to their new game directly .”
That's right.
This is one of the ideas that Lu Yao did this.
Secondly, he also needs to be familiar with his face to make netizens familiar with the company "Guangan Network".
The last thing is to use these small games to make money and throw it out as a smoke bomb.
Penguin guessed the same thing, and it is a bit controversial whether the management of the game business should work together.
On the premise that the mini game "Call a Shooter" has been launched on Shangnan, Penguin, a ninja with his ancestral skill, is "copy", and it is easy to copy one.
But the problem is that users can download and play the game directly if they are copied.
Thanks to Penguin's good reputation in his early years, if he plays some games, he will be tortured. It is said that their Penguin has a big family and does not care about reputation. As long as he tries to copy the game, he can beat the original version .
But if they really don't care about their reputation, they wouldn't have spent so much money to play "The God of Fighting War".
It is also because of the reputation of "The God of Fighting War" is becoming increasingly terrifying under the new operation. Whenever Penguin is mentioned online, it is "listening to the scolding."
So even if they want to follow, they just plan to set up a small studio and set up a company. If a small game studio with no fame wants to become popular, they must go through the promotion of Penguin social platform.
The promotion costs here are so popular.
Because the performance appraisal of different departments is independent, even if they promote the game they own, it will cost money.
And because Penguin is a social media power, their promotion costs are very expensive.
But anyone with a discerning eye can see that the vitality of this kind of mini-game is limited. It may take two months or at most three months for this game to lose users due to the single gameplay.
In this case, is it necessary to follow this operation?
Based on various practical factors, Penguin decided not to do it from its own side, but to invest in a small studio outside, and then send technical guidance to supervise.
This way, the promotion fee can be evenly distributed by the small studio outside.
This kind of competition is also very common.
So many online handwritten books later, in order not to ruin the reputation of the book and maintain a good grade, they often choose to open another vest to pretend to be a newcomer to write in order to avoid ruining their reputation and maintain a good grade. Book.
In order to maintain the glorious image of the parent company, many companies will also help them become cannon fodder by funding other small companies.
Although the invested company knows that it is the life of cannon fodder.
But in the era of Internet competition, they can only rush forward with their teeth.
Shangnan, Guangsan Network.
Because of "Called" suddenly became popular, Feng Ji, the founder of game science poached to Shangnan, also specially conducted professional business analysis on this game.
Then he condensed the analysis and summarized it into a few lines of copywriting and posted it on his circle of friends.
This is also a Feng Ji's old habit.
He basically maintains updates to his Moments once a week, sometimes he has to delay a few days, and sometimes he may update two times a week. Many people in the gaming industry like to read his thoughts.
The quickly became popular "Called" made Feng Ji begin to reflect on what commercialization is and what makes such a simple game quickly become popular.
Feng Ji's circle of friends Lu Yao read, and even Feng Ji's analysis report was read, and Feng Ji personally handed it to Lu Yao. After reading it, he was still nailed to Lu Yao's office seat. Staring at it.
Lu Yao is downstairs with MCN, but there is only an office space but no office.
All executives in MCN have only workstations and no offices.
Just kidding!
The company's largest shareholder and the company's most important network promoter have not created a comfortable office for themselves. Will it be like this if your subordinates do it?
So, many times, the leader of a company has the urine properties, and the genes of the company will be the urine properties.
After personalization is washed away in the company structure, the growing company will become a divine capital aggregation.
Lu Yao finished reading Feng Ji's analysis report at his company's work station and smiled and said, "It's very professional. He analyzed the game's wit, pictures, sound effects and instant feedback. The analysis is correct. "
The game "Called" looks simple, but in fact it involves very complex mathematical mechanisms.
The simplicity in the front is just to facilitate players to get into the trap.
But in the official game content, he pays great attention to strategy.
After upgrading again and again, the player does not die if he exits the game. On the contrary, he is like the meat pigeon game. Whenever he exits the game, he will also have the enhancement and equipment he gets.
Even after upgrading and clearing the level, you can choose to save the file and then open another file.
But as long as the game character dies when you pass the level, all enhancements will be cleared. Then the "elite monster", "rare monster", "little boss", and "safe area" appear in each level. The content of "Enhancement Options", weapons and skin drops will be changed randomly.
You may be lucky to reach a high level in the previous hand, but you may be GG early in the next hand.
Only after the actual pass, the rare items you get will be deposited into your account backpack.
Looking at the simple game, I actually hid a lot of thoughts, which also made many small studios who wanted to imitate it. The game materials and game mechanisms inside seemed to be really not something they could do when they rushed to work.
Lu Yao put down Feng Ji's analysis report and said: "In fact, many domestic games are not lacking in technical strength, nor are they not lacking in money, or even lacking in technical strength and operational thinking."
"The most deadliest thing is."
Lu Yao stared at Feng Ji and said, "The games produced by many major domestic game manufacturers are made by a group of people who don't like to play games."
Feng Ji was immediately furious after hearing this!
This makes sense.
When he was in college, Feng Ji spent all day in Internet cafes. He was really smart and really liked to play games.
But when he finally found a job related to games, he found that people who produce games did not seem to care whether the game was fun or not. They only care whether the game made money and whether they could make their resumes more Glossy.
Lu Yao also sighed in his heart when he saw Feng Ji's expression as if he had met a confidant.
Many practitioners in the game industry always feel that making a game requires a lot of things, money, technology, and promotion, but they only forgot whether it is fun to make this game.
Just say that in ten years, Byte, the parent company of Douyin, will be rich enough?
But the MOBA mobile game they vigorously promoted in 2025 is known as 1.5 billion registered users abroad, and the game quality is super high. But when they really enter, they will find that the character modeling in the game is full of plastic The feeling is that the action binding is stiff and weird, and the background story setting of the character is even shoddy.
It is hard to believe that you can still see such shoddy products in 2025, and it is a MOBA mobile game from a major manufacturer.
The "plastic smell" of a game can only be polished by "details" and "sincerity".
The most obvious manifestation is reflected in the skin.
The skin of Honor of Kings is getting more and more fancy, magic, light, and dazzling. During a team battle, a group of krypton gold guys fight. You can only see the light effects flying all over the sky, and you can't even find where the heroes are.
The hero special effects on the League of Legends mobile game are also much more restrained and restrained. Although there are also some fancy ones, the League of Legends mobile game is trying hard to restrain the light pollution of the special effects.
Not to mention the background of hero design.
When League of Legends became popular, how many novels, animation and film and television works were created by League of Legends alone? Not to mention the later "Two Cities Battle", Silco became a difficult situation for countless people.
The foreigner’s idea of raising money is: I have to make this thing a "culture" so that I can keep making money.
The domestic money-making idea is: I have to cheat and krypton quickly! Otherwise I will lose to death (I will lose the money I don’t make)!
Lu Yao talked and turned back to the game project they were developing: "So the details and stories must be told well, different camps, different regional city-states in the same camp, their background, Style, even walking posture, etc. are issues that need to be considered. "
Feng Ji is very good at this.
He is good at telling stories and judging details, so he smiled at Lu Yao and said, "Please don't worry about this, I will control it."
The details are yours. You may not notice anything when playing, but you can compare things with one comparison.
Just like the comparison between League of Legends mobile games and King of Glory mobile games, before League of Legends mobile games was launched, there was no choice in China, so I could only be held back and eaten.
Lu Yao was so popular when he was dominated by this broken game, especially the ELO mechanism inside, which made people so disgusting that it exploded. Lu Yao was so fucking angry that he broke it. Apple phone.
But it was a bit stubborn in the operation of King of Glory that was fucking unwilling to admit it. It was not until Brother Lei was born later and directly broke the mouth of King of Glory that was harder than the Space Marine Tao Steel Power Armor.
It's a pity that Lu Yao had already withdrawn from the pit at that time.
Only one month after the League of Legends mobile game was launched, Lu Yao could no longer play the idiot thing in Honor of Kings.
From then on, the world is very wide.
Although playing a few more games on League of Legends mobile games is easy to get tired, it is really refreshing and comfortable to take them out and rub them when you are fine.
Lu Yao does not intend to replicate a League of Legends mobile game. It will be more detailed than Honor of Kings, but it is lighter than League of Legends mobile game and is less likely to make people tired.
As for how to determine the degree here, it depends on the subsequent test.
After talking about the game itself, they talked about commercialization methods again. Lu Yao specialized in this area, so he smiled and said, "In fact, marketing is not that difficult, but it requires a little talent, and you have to throw it away. A little bit of conscience."
Feng Ji: "." Very good.
It was indeed a method he couldn't learn.
Business comes to chat with Lu Yao for nothing, which has become one of Feng Ji's daily life's fun, because Lu Yao can always express some wonderful ideas that transcend the current thinking framework.
…
Two weeks after the release of "Call a Shot", the download volume has officially exceeded 10 million.
In two weeks, several game development studios invested by major manufacturers have launched similar mini games one after another.
For example, "Biu Biu", "Biu Gun", "Endless Range", "Maze Shooter" and other mini games. The funders behind these games include not only Tencent, Pig Factory and Alibaba. , even Shanda was not idle.
When he saw Shanda, he was stunned, and then he remembered that Shanda had not yet fallen at this stage.
At this stage, Shanda was hit by the Tencent. In a few months, Shanda would package and sell his "Shanda Literature" to Tencent, and then Shanda gradually disappeared from the Internet.
Shanda is also very interesting.
No mistakes, one poem, one post, one content, one in 6, one book, one bar, one read!
This company has always been determined to be Disney in China, but it really started with the agency legend.
Although Shanda made a fortune because of the game, Shanda CEO has always looked down on the game. He has said in public many times: "Legend is a bad game, and Shanda is a good company."
< br>Disrespect for his own money ended up losing again and again in the Internet wave.
If you look back on the future, you can know how big a money tree the CEO of Shanda lost and how big a country it lost.
It’s a pity that history has no “if”.
The only "if" is Lu Yao.
Lu Yao downloaded and played these games created by his competitors one by one.
With Lu Yao having a "future vision", relying on Brother Wang's strong technical team and the art style supervised by Yang Qi, the small game he created took more than a month, and his opponents only It took them one-third of their time to make it.
The result of these things that the opponent created is poor details.
Just as Lu Yao and Feng Ji said, details are something that cannot be noticed at first sight, but can be revealed by comparison.
No matter whether it is music, impact, art style, mechanism, operation, these mini games are all a little bit meaningful. If each item is a little bit meaningful, it is a lot of meaningful.
Not to mention that Lu Yao's "Called" has been iterated twice.
So Lu Yao directly notified the project team to launch the "match team battle" function and prepare to start the second phase of "Shooting".
The "match and teaming function" in the second stage is to test the subsequent MOBA mobile games, just a small test.
At the same time, Lu Yao is also preparing to strengthen the social functions of this game.
Voice function and friend list function will be available in a few days.
The newly released matching teaming function allows different players to participate in the same game. Everyone’s starting point is the same, but the “enhancement effect” of each upgrade is still random.
The original brainless violent monster-buying mini-game suddenly had strategy and confrontation - because the experience resources refreshed within unit time are limited, how to improve and save yourself and slow down your opponent's upgrade It becomes something that users need to consider.
So "Call a Shooter", whose popularity has declined, suddenly began to stretch out the heat rapidly.
Especially, the "custom room" function inside allows friends to PK with each other and multi-person PK.
Without the premise of poor level and poor combat power, the mini-game that you can play at your fingertips has shown an "amazing" new-win effect.
The weapon special effects and skins of Krypton gold have also begun to have a real "display" place at this moment, so the flow of "Shooting a Shot" hits a new high, with more than 10 million registered users, and contributed It has almost more than 30 million yuan in flowing water.
So Lu Yao urged the project team to release "new skins" and "new special effects", while allowing the other technical team to launch the voice function as soon as possible.
It doesn’t matter whether the voice function is good or not!
It is important to let the player hear the voice of "sister" inside.
Lu Yao's update made the small game development studios behind him a little stunned.
He hadn't said that there was so much fun to do later, which made them very passive. The workload was not that long since they said before.
But after doing it, the counterfeit game studio could only grit their teeth and continue to call.
But the Internet has always been a step late, so Lu Yao took advantage of the time when other similar mini games have not kept up, and registered users of other mini games are constantly losing.
The ugly results made the supervisor sent by the big factory very nervous.
The office struggles in large factories are actually no less than those in the officialdom. If you lose one thing, your resume will become dirty, and it will not be so easy to climb up in the future.
So while these supervisors sent out were worried, they also began to think of some bad ideas in their minds.
Lu Yao didn't know what the supervisors of those studios were thinking, he just used his own tricks.
In fact, the "Shooting" made by Lu Yao is very similar to the later "Ball Battle" and "Greedy Snake". Although these two games are not as universal as the later kings, there are many users and audiences. of.
Especially "Ball Battle", it can be called the exclusive game server for the young lady.
Lu Yao has to eat a lot in it when he is studying abroad.
So there are many cute Q-version skins on the game "Cum", or the girl's heart is full of skins and special effects.
It is also very simple to capture female players, just pink!
This marketing method of consuming women's wallets later had a special term called "pink economy", and then another term derived from "pink economy" is called "pink tax".
What we are talking about is the same product. As long as the product words with female expressions are included, it will sell more expensively.
However, during this period of 2014, most people did not have this awareness.
When I saw that there were so many female-oriented content in "I'm a Cum", many young ladies were moved, so they downloaded it and played it. They thought it was good and they would spend money.
On the Internet where feminist arguments are beginning to rise, little fairies will not be stingy with spending money on themselves.
For female users, Lu Yao also gave special care, so that they can play more happily in the game, and the "random" refreshing enhancement options will be of better quality.
Although it is good, it will not cause generation difference.
This is precisely calculated.
Relying on one careful thought after another and excellent product quality, this famine-style "Called" has gradually gained a stable player user base.
If you continue to keep this, it may break its own genetic limitations of "short life" and become a lasting mini-game like "Ball Battle" or "Greedy Snake".
If this is the case, then Lu Yao will provide this game.
This is also Guang'an Network's first mobile online game after all.
Lu Yao's tricks are emerging one after another, and gradually brought back the taste of several major factories.
Matching mechanism!
In-site voice!
Team up to fight!
Aren't these all elements of MOBA mobile games?
Did it be from the beginning! Are all the rumors that Lu Yao made false?
What board games and MOBA mobile games are all fake! It's the smoke bomb that was released! What they really want to operate is this Gothic sticker style mini game? ?
Since the mini game "Call a Shooter" was launched, the update frequency of this game has been terrible. Because the data proportion of the sticker paper-cutting art style games is small, so the number of updates is not required every time Too many, players can afford to wait.
Then "Call a Shooter" is updated almost every day, and there is also a major iteration in the middle.
Including the team matching system, as well as the upper limit of the in-site voice and friend list, they have not operated for more than one month and have undergone three major iterations.
Such large content cannot be planned out temporarily, it must have been planned for a long time.
After a night of management brainstorming, Tencent gave the same answers.
Shangnan is a good strategy to play with "staining the fish eyes and making a bead", "stolen the pillars", and "making falsehoods come true".
This is a fucking catcher. If a gamer doesn’t think about how to design a game to make money, it’s a big deal to start a military strategy?
So the Tencent Factory and even the pig factory quickly started to move.
They want to keep raising!
This game style and game mechanism are not particularly novel, but this market is a blue ocean. In addition, the Internet world is changing rapidly, no one knows whether an Internet product will look inconspicuous at the beginning, and then Suddenly, the magical power was achieved and it was unstoppable.
They are very clear about the opportunities and changes in this.
The wind rises at the end of the green duckweed, and the waves become at the ripples.
No one else can understand the value of this sentence better than an Internet company.
So these Internet giants cannot let go of such a big piece of cake.
The big manufacturers who originally planned to support the development of small game studios and divided the cakes on Lu Yao have begun to draw out elite studios under their own system to produce them as quickly as possible than their peers. Chasing for Lu Yao's progress.
Even the subsequent promotion resource package, they have already communicated with other departments first.
The rapid actions of several major manufacturers have made the game industry turbulent recently.
There are many projects in large factories, and the elite people are not enough. Suddenly, they have to set up a new game studio to specialize in similar games like "Call a Shoot" and time is so tight , it is naturally impossible to draw few people.
Then the recruitment of game talents in the circle suddenly became lively.
Poaching is no longer a new thing. Many prospective graduates who have excellent works and performance on campus have also been targeted by personnel.
The game studios of some large factories have even started to let the students go to training institutions and schools to dig out college students to be a cattle and horse.
Ten years ago was indeed a good time.
At that time, college students with good majors were not worried about not being able to find a job. What they were worried about was which one to choose for too many jobs
Lu Yao of course also captured these trends.
Seeing the industry so lively, Lu Yao finally let out a sigh - it's not easy.
"I finally got fooled!"
(This chapter ends)