Chapter 422 One more amazing, the future is promising


Chapter 422: One more amazing one, the future is promising

No matter how the changes outside, Jiang Hui will stay in the company and be responsible for implementing the design work of several new products.

The Land Rover urban SUV project with the most urgent development time has been completed. The sludge model design has been completed, and relevant personnel are drawing drawings.

Because NS3D is already used as an auxiliary, the image output speed has obviously become faster.

In addition, the engine and gearbox are directly reserved for mass-produced models, so there is no need to re-print the picture.

The chassis is mainly reserved for Mercedes-Benz sedans, and it is relatively simple to develop.

At least, there is not much work for the current drawing production work.

In the subsequent test, see if some parts should be adjusted according to the situation. "Manager, the first batch of drawings for the Land Rover urban SUV project next month can be completed."

"Then let the purchasing department take these drawings to find a supporting factory to bid with them."

" , after determining the supply manufacturer as soon as possible, notify each manufacturer to start preparing the sample. ”

"If everything goes well in the middle, mass production will be achieved in July and August next year."

Hou Guoming is now full of confidence in Land Rover City SUVs.

The appearance design of this model adheres to Jiang Hui's consistent high level.

Even if there were already amazing performances of Land Rover G Series and Land Rover X Series before, when Hou Guoming saw the mud model of Land Rover City SUV, he couldn't help but exclaim.

Jiang Hui can now control this design level that is obviously beyond this era.

Although some foreign auto giant designers are also trying to make some changes to make the originally square models look more streamlined and rounder.

But so far, no concept car they have shown at various auto shows can be compared with Jiang Hui's design.

In Hou Guoming's view, after several cars, Jiang Hui's design level has been sublimated again.

The appearance of the Land Rover City SUV is more beautiful than any previous model.

"If Land Rover City SUV is very successful, then based on this model, we can launch another mid-level SUV and a large SUV."

"Through these three SUVs, we will completely gain a foothold in the urban SUV market."

"When the time comes, relying on these three models and the previous Land Rover G-Series and X-Series, our Land Rover Automobile will have monthly sales. I hope to exceed 100,000 vehicles. "

Jiang Hui has very high expectations for the future of Land Rover.

If so many classic designs cannot be pushed to become an international automotive giant, I would be a little sorry for my experience.

If this were ten years ago, Jiang Hui told people that a Chinese car company would have a monthly sales of more than 100,000 vehicles. I guess everyone would think that he had not woken up.

But Hou Guoming has no doubts at all after hearing this.

The global monthly sales of five cars are 20,000 units per car, which is a relatively conservative calculation.

If it is done well, it is possible to even double it.

That will be so exciting.

"Mr. Jiang, the oil sludge model work of the Mercedes-Benz C-Class sedan is already under production."

"The staff will be more and more needed by then, and our personnel size still needs to continue to expand."

Taking this opportunity, Hou Guoming naturally wanted to find Jiang Hui to find some people.

Develop three models at the same time, and the schedule is still so tight.

If there are not enough people, it will not work.

Besides, he also needs to arrange people to improve some problems found in the mass-produced models.

At the same time, we will promote the cost improvement of some mass-produced vehicle parts.

This is all done by people.

"As long as you can find a way to recruit suitable personnel, I will not set a limit on the size of the personnel in the R&D center."

"But you are also a graduate of domestic college students. It's very clear."

"All ministries and enterprises are rushing to get people, you have to think of some other solutions."

Jiang Hui will definitely not be able to do everything personally when the company has developed to this scale.

Otherwise, you will be exhausted.

He is not such a critical recruitment of personnel, and he is no longer involved.

"Our company has previously recruited a group of retired workers from Japanese car companies as consultants."

"But in recent years, their asking price has become higher and higher, and the cost-effectiveness is no longer so good. Satisfied."

"As for recruiting professional and technical talents from Germany or France, the cost is also a bit high."

"Isn't our group expanding the polar bear business now?"

"I heard that polar bears are Nowadays, some engineers have a much worse life than in previous years. Can we consider inviting some of their people to work? "

" Or if it is difficult for polar bears to invite others, other places in Eastern Europe Some countries and some engineers, I think they can consider it. "

Although Jiang Hui delegated the recruitment authority to Hou Guoming, he must still report it when it comes to recruiting such international talents.

"Old Hou, you have a good idea."

"Try it from Eastern Europe first. You can take your time with polar bears. It is estimated that the situation has not reached a relatively difficult level, and many people are unwilling to come here. .”

"As for Japan, they are now in the most glorious period of the economy, and the whole society is very restless."

"If you really can't recruit suitable personnel, go through first It is also OK to consider their engineers in a few years."

In recent years, until the bubble burst in 1989, Japan's economy is second to none in the world.

If those people are not short of money, they will naturally not be motivated to continue working after retirement.

Not to mention that I still come to Hong Kong City or Shenzhen City to work.

When polar bears recruit people, it is definitely not the best time now.

It will be easy to recruit people until 1991 or the next few years.

However, Hou Guoming has such a bold idea, Jiang Hui must support it.

"Manager, I have another idea."

"Now our production has increased, and some international auto parts giants have also begun to actively contact us."

"Some I think we can find these parts giants to produce them at the same time. "

"Although the cost will be higher than that of Nanshan Technology or other supporting factories, we can reduce our development time through this process."< "And take this opportunity to learn some of their parts technology."

"At that time, 80% of the production capacity of some parts will be provided by domestic manufacturers or related manufacturers such as Nanshan Technology, and 20% will be produced by international parts giants."

"The two parties form a competitive relationship, which can change the entire supply chain. Be more energetic."

As soon as Hou Guoming put out this proposal, Jiang Xiangyang immediately became interested.

Isn't this what BYD often does in later generations?

Let's find several manufacturers to produce the same parts.

Whoever has the lowest cost can increase the order.

Some difficult parts that cannot be handled internally can be produced by international auto parts giants.

In this process, I learned other people's skills and began to kick them out, or switched most of the output to myself.

Although this approach is a bit not that good-looking, it is undoubtedly very beneficial to improving one's own technical level and cost competitiveness.

"You can first choose a batch of typical parts and try this idea."

"In the future, based on the attempts, consider the next level." Jiang Hui didn't mind trying it first. After all, internal companies such as Nanshan Technology must also be given a certain amount of competitive pressure to give them.

Zhu Jiansheng made three fuses when he took office. Now several plans have been recognized by superiors and are being implemented in full swing.

During this period, he also visited many factories for inspection, but they were all factories under the Machinery Industry Committee.

Today, he brought a group of people to BMW Automobile Group for inspection, which can be regarded as a formal platform for Jiang Hui.

In this case, Jiang Hui must not lose his links, so he directly took Zhu Jiansheng and others to the styling room to visit the finished sludge models of the Land Rover City SUV and Mercedes-Benz C-Class sedan.

Of course, these sludge models are definitely not allowed to take photos.

Although other car companies are likely to be able to produce similar products faster than BMW Automobile Group even if they see these photos.

But there is no need for BMW Automobile Group to take this risk.

After all, it is no longer like the beginning, and BMW Automobile Group needs various hot support.

Now, it is more important to pay attention to real interests. The longer the advantage can be maintained, the better.

After the Land Rover G-series and X-series models were launched last year, they immediately became the object of research and reference by many car companies.

Some models with similar design styles to them will appear on the market starting next year.

This will also affect the sales of Land Rover Automobile.

The advantages and reputation that traditional automobile giants have formed over the years cannot be broken by simply.

Things that trampled a car giant to death will only exist in novels, and reality is impossible.

Any large automobile company is a key pillar enterprise in its country and city, and it is impossible to fall easily. "Dear leaders, our Land Rover now has Land Rover G-Series Off-Road Vehicles and X-Series Pickup." "Not only sells well in China, but also has exported a large number of them to the United States. Markets in the Middle East and Europe have become the main export foreign exchange-energy product in Lingnan Province. ”

"In order to further consolidate the advantages of Land Rover Auto, we have developed a new SUV, which is expected to be officially mass-produced next year."

"The sludge model you see in front of you is this SUV mass-produced What it looks like later."

Jiang Hui will not introduce some parameters of Land Rover City SUV, and he didn't even tell everyone that its body is a load-bearing body.

Of course, you can definitely say anything with Zhu Jiansheng in private.

But today's inspection team has more than a dozen people, so there is no need to say so much if you keep it confidential.

No one knows if anyone will tell the secrets of Land Rover after dinner. "The style of this car is very different from that of the Land Rover G." "It's quite a big difference compared to the BJ212, Jeep Cherokee and other models sold on the market."


"But the first impression it gives people is very amazing. It turns out that the SUV can actually be designed as This is what it looks like."

Zhu Jiansheng is a person who knows things.

As soon as he saw the sludge model, he was very confident in this SUV of Land Rover.

Even if the sales volume cannot surpass the Land Rover G series at that time, it will probably not be much different.

"We feel that consumers' pursuit of car comfort and aesthetics will become higher and higher."

"Traditional off-road vehicles have generally too distinctive appearance styles, except for some consumption Many people will not particularly like it.”

"This will inevitably affect its market performance."

"In order to make up for this problem, our new generation of SUV models will disrupt the introduction of many concepts and design elements into SUVs to give consumers a model A completely different SUV."

"According to our vision, even consumers who go to and from get off work normally will have the idea of ​​buying an SUV."

No mistakes are made and one song is posted one by one One content, one in one 6, one in one 9, one book, one bar, one read!

"After all, it looks more domineering and has a better vision than a sedan."

Jiang Hui briefly explained his design concept, basically it was all the time.

Anyway, it would be enough to let everyone see the appearance and be more confident in the development of the next part of BMW Auto Group.

"This design idea is indeed very creative. After it is launched, Land Rover's monthly production will quickly exceed 80,000 vehicles, right?"

Although Zhu Jiansheng came BMW Auto Group has not been used many times, but it has always been very concerned about their development.

Land Rover's current sales are mainly about the contribution of two major parts.

One part is to sell it in the American and European markets through cooperation with General Motors, and the other part is to sell it in China, the Middle East and Europe.

In terms of sales, the sales volume of cooperation with General Motors accounts for the majority, but Land Rover's own sales have also been increasing.

It can be said that the sales of Land Rover G-Series and X-Series are still in an upward period.

This is definitely good news. "There should be no problem. Our third factory can also be put into production at that time, so there is no need to worry about insufficient production capacity."

Although the sales of domestic automobiles in China are not particularly large in this era, the American, European and Middle East markets have always performed well.

Land Rover can live a good life as long as he eats a piece of meat in these places.

Of course, the domestic market definitely doesn’t need to worry about it.

That is completely in a state of no competitors.

As long as the purchasing power of Chinese consumers continues to rise, BMW Auto Group's domestic sales will continue to rise.

Sooner or later, it will surpass export sales and make great contributions to the development and growth of BMW Automobile Group.

"You just said that there are three new products in progress. In addition to this SUV, do other brands also have new products?"

Zhu Jiansheng is very clear about the positioning of this inspection. , it is not necessary to have an in-depth understanding of the specific information of a certain model.

It is enough to understand some situations briefly now. I have said too much. If someone accidentally leaks the confidential information of Land Rover Automobile, it will be unsightly.

"The room next to it is our Mercedes-Benz car's second product."

"The existing Mercedes-Benz sedans are positioned relatively high-end and have a relatively large size."

"In order to further expand consumer targets, we are preparing to develop a new C-class sedan, which will be similar in size to the Toyota Camry and Honda Accord, etc. . "

"At that time, we will launch this model at the same time at home and abroad, and make it a popular model." "

"Even if it is similar to the car of global automobile giants Compared to our Mercedes-Benz C-Class sedans will also have enough competitiveness. "

In this era, the automobile market is still the world of sedans.

Although Jiang Hui will lead the trend of SUV consumption with BMW Automobile Group, he will definitely not give up on the sedan market.

After Jiang Hui's explanation, Hou Guoming stepped forward and pulled the curtain open.

A model that combines the essence of modern aesthetics and aerodynamics and shows an indescribable sense of elegance and power appeared in front of everyone.

"The body lines of this car are smooth and tense, extending from the front face to the rear of the car, outlining a dynamic outline."

"The front face part, the wide air intake grid The grille is decorated with chrome, which complements the sharp halogen headlights on both sides, forming a sharp visual focus, as if ready to break through the air resistance ahead and lead the trend. ”

"On the side of the car body, the elegant waistline runs from the front to the rear of the car, echoing with the slightly raised waistline, creating a sporty posture ready to go."

"The window lines are smooth and simple. , paired with exquisite chrome trim, enhances the luxury texture of the whole vehicle. "

"The recessed design under the door cleverly increases the layering of the body, making the whole vehicle look more three-dimensional and full. "< br>
If it is just to explain the appearance, Jiang Hui naturally doesn't mind saying a few more words to everyone.

Anyway, it’s just boasting, and there’s nothing to be embarrassed about.

Mercedes-Benz C-Class sedan deserves the pride of all designers.

"Let's look at the rear of the car again, the shape is full and layered."

"The taillight group shape echoes the headlight group."

"Binary side The exhaust layout of the two outputs further highlights the vehicle's sporty performance. "

"Overall, the classic appearance of the Mercedes-Benz C-Class sedan not only demonstrates the outstanding design strength of our group, but also will Its unique charm conquered the hearts of countless consumers. ”

"It is like an exquisite work of art, quietly telling the glory and glory of the Mercedes-Benz brand, leading the new trend of Chinese sedans and even world sedan design."

Jiang Hui quickly introduced with a sluggish voice I saw the model in front of me.

Compared with the SUV just now, the appearance of this car is undoubtedly more in line with the aesthetics of more people.

Especially in the era when cars were rampant, models without butts were not considered high-end cars in the eyes of many Chinese.

The Mercedes-Benz C-Class in front of you can almost perfectly meet all people's imagination of a car.

"After looking at this sludge model, I am not worried about the capacity utilization of your third factory."

"Just relying on such a sedan, I feel that your new factory is basically not much more than surplus."

"Just relying on such a sedan, I feel that your new factory is basically not as rich as possible. Production capacity."

"Are you going to consider investing in the fourth factory soon?"

There is no doubt that Zhu Jiansheng highly recognizes the car in front of him.

As long as you are not blind, you know that the appearance of this sedan is very successful.

Even if it cannot meet the vision of all consumers, it must be the leader in the market.

"The three newly developed products we have recently developed will have a certain interval of production time."

"If the subsequent Land Rover urban SUV market performance is good, we will officially launch the first Construction of the fourth factory. "

"Of course, before this, our design work and land preparation work of the fourth factory will be completed in advance."

"Even the factory can be carried out three times first Complete the floor and prepare things like foundations.”

"Once you decide to invest, start construction immediately and mass production will be achieved within one year."

BMW Automobile Group already has experience in building three production lines. If you build a fourth production line, the difficulty will naturally not be greater. big.

But the more you get to the future, the greater the investment in the new factory.

Jiang Hui must not invest randomly, which puts pressure on BMW Auto Group's financial report.

As soon as we go through the construction of a new factory, the investment in this factory is not enough.

This means that all factories in the entire industrial chain need to expand their production capacity simultaneously.

The investment in new factories and new production lines of a series of supporting factories such as Nanshan gearbox, Nanshan Engine, and Nanshan Technology will be greater than that of the fourth factory itself.

So Jiang Hui will definitely make decisions more cautiously.

There is another consideration, that is, the fourth factory is basically the last factory that BMW Automobile Group invests in Shenzhen City in the next five years.

If you have new factory construction, you can consider investing in Shanghai or other cities.

After all, the local sales volume can often be improved in the area where your factory is built.

It is still a bit unfavorable for BMW Automobile Group to expand the East China market and North China market.

"Then I'm looking forward to the news of your fourth factory construction. You must come and have a look at it."

Zhu Jiansheng knew that the third model of Chitu Auto had not yet The formal design is so there is no mention of continuing to visit the third product sludge model.

Next, he led the inspection team to walk around the production workshop of the Land Rover G Series, and then held a symposium in the conference room, even if today's inspection was over.

At that time, relevant investigation reports will appear in various newspapers and magazines under the Machinery Industry Committee and will be known to everyone in the entire system. "Dad, why do I feel like you have lost weight?"

That night, Zhu Jiansheng naturally wanted to go to his daughter's house to take a look.

Especially, take a look at the 8-month-old grandson.

However, the careful Zhu Ling found that her father seemed to have lost weight.

"What are you doing if you are so fat?"

"It would be strange if you can get fat."

Zhu Jiansheng didn't care.

He is also an educated person and knows that when a person gets fat, he will have problems with various physical functions.

It is not like the rural areas nowadays, it seems that I have returned to the Tang Dynasty and have been blessed with being fat.

"Everything is difficult at the beginning. No matter which unit you work in, as long as you get used to it, it will be able to correspond smoothly."

"Dad has now burned up the three fires since taking office. The key point will be given to you later."

" Just implement it, it should be a little easier." Jiang Hui also doesn't want his father-in-law to be too busy.

He also thought about how many years his father-in-law could stay in a high position.

That would definitely be more beneficial to the development of BMW Auto Group.

(This chapter ends)

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