Chapter 367: Those who know the current affairs are Junjie (please ask for monthly votes)
Domi Advertising Department held a meeting, and it was about Li Xuanfang who wanted to become their spokesperson.
There was nothing to talk about about this matter.
Li Xuanfang and Jinli have different development routes. As both first-line stars, Jinli seems much more friendly to the people than Li Xuanfang.
Jinli is very popular, has no airs and is well-known to the public.
The hot topics she has exploded are actually not exciting content.
It is completely incompatible with well-known hot spots such as "missie cheating", "announcement of good news about marriage", and "frauding fans", but it does not affect netizens' preference for searching.
The same topic is about Jinli, netizens just like to read it.
But if you put it on other stars, you are not sure.
It’s not that there are first-line stars trying to compare Jinli’s route to hype. What kind of hot searches are on the front foot? Another star will be on the same hot searches one or two days later.
Including the "koi" character mentioned repeatedly in the circle, there are other celebrities who are speculating on it, but neither the topic nor the character is effective.
Since other people have no effect in stir-frying, they will naturally not stir-fry again, so there is only one serving of Jinli in the circle.
Domi has not studied the entertainment industry deeply and has rarely hired celebrities to endorse others before. She does not know many things in the circle.
It was only after I had received the dividends of Jinli as a traffic star in the past two years that I had divided my heart into the entertainment industry and observed how other brands borrowed this circle for hype marketing and promotion.
Domi agreed that Li Xuanfang was not as friendly to the people, but—
Li Xuanfang gave too much!
Apart from Jinli, this is the first time a team of first-line celebrities has contacted them, saying that they can accept Domi's endorsement and are willing to give the condition that "only half of Jinli's endorsement fee" !
When hearing this condition, the relevant person in charge of Domi thought Li Xuanfang's team was wrong, and asked several times, and received a positive reply from Li Xuanfang's agent.
Zhao Rui sent a voice message on WeChat: "If Domi is willing to give the image spokesperson to Li Xuanfang, this condition can be written on the intention contract. If Li Xuanfang signed the intention contract and regretted it, you can expose this intention contract. .”
This is like taking the initiative to put your lifeline into Domi's hands. As long as you sign an intentional agreement, this cooperation is definitely a foregone conclusion.
With such conditions, it is difficult not to make Domi feel moved.
Not to mention that if there is cooperation with dedicated products later, Domi will be allowed to take action throughout the whole process, including the share ratio, and they will not say a word.
This made Domi hesitate even more.
But at this meeting, Domi's senior management discussed for a long time, but in the end he did not dare to bear the responsibility for breach of contract.
A senior executive said: "The cooperation signed with Jinli is very detailed, and the liquidated damages are also set very high. Whether it is our breach of contract or Jinli's breach of contract, the liquidated damages cannot be afforded.
Are you sure that if Li Xuanfang is temporarily used as the image spokesperson, can the benefits she brings cover the liquidated damages? "
The others were speechless.
No one dared to boast.
But the temptation of halving the endorsement fee is too great, let alone the sentence Li Xunfang said later "Full cooperation."
A senior executive said unwillingly: "This year is not possible. The year after year, we don't have to renew our contract with Jinli in the year after year, right? ”
The contract signed by Jinli and Domi is very detailed, and the authorization contract for each item is different.
The image spokesperson's total contract is only signed for three years, but she will soon launch a dedicated product, and the product will be decisive for two years, so the image spokesperson will have to renew with Jinli for another year.
Specifically, there is no need to renew one year, only seven or eight months.
The other senior executives couldn't help but nodded, but none of them took the initiative to say that they would not ask Jinli to renew their contract the next year, but Li Xuanfang.
Isn't this nonsense? No one can tell how many changes will occur in nearly two years.
Maybe Jinli will no longer be popular by then, or will become even more popular than now.
Or it may be that Li Xuanfang has fallen to the position of a second-tier star, so today's promise will naturally not be given.
So, the president of Domi said, "Li Xunfang is very good, but we are still mainly Jinli. We are too tied with Jinli, and it is impossible to change the spokesperson now.
This is not a loss for Jinli, but it has suffered a great loss for us. If you want to change the spokesperson in the future, we will discuss it later. We can only focus on her and carry out product promotion. Including subsequent products, we must also focus on her and also on her and the next product. Design."
At this moment, the president saw the temporary news taken by the outside. After a few glances, he frowned and put the news on the big screen.
"Look at the request sent by Jinli team."
The others looked up at the big screen. Everyone was quiet for a while, but only for a while.
The first condition alone caused Domi's senior officials to discuss it.
"Is it too short to give only four hours of shooting time a day?"
"Yes, I have to take ten minutes to take a half hour of shooting and take a few photos. That's it, are you so tired? ”
"You have to prepare the lighting layout in advance and call her after it is done... This is OK, but have we asked Jinli to wait on the scene?"
...
Do Senior executives of Mi had great opinions on the conditions proposed by Jinli, and felt that Jinli was popular now and was not as dedicated as before.
But they are also cowardly.
Don't question Jinli's team as soon as possible, but first asked someone in the circle for a while, and found out that first-line stars have requirements for shooting time, and not everyone will give them enough shooting time. .
The man said, "Just take a few hard photos, it doesn't take too much time. Could it be that you still have to take seven or eight hours? Many celebrities do it in one hour."
Do The person who was in a hurry could not help but ask: "Will it take only one hour too fast? Can you really take good quality photos?"
"Haha, it depends on what you define good quality. Many top brands invite artists to take photos to promote their photos, and only take photos for one hour or half an hour.
I am talking about the shooting time, which does not include the makeup time, and makeup still needs to be done for a long time. , but this is not the shooting time.
In addition to the troublesomeness of shooting advertisements, it requires performance, and the hard-photo promotion does not take that long. Many artists change three or four sets of clothes, three or four makeup, and only one It's done in two hours."
The Duomi looked at each other and couldn't help but feel silent.
The man also asked, "By the way, why did you ask me about the shooting time? Are you going to shoot an advertisement again? Are you still invited Jinli?"
Domi The person called out: "No, I'm just curious, so I'll ask you."
After hanging up the phone, Domi's man was completely speechless.
I originally thought that the 4-hour shooting time was short, but this was Jinli's kindness and gave them some more time.
Then, before, Jinli worked hard and photographed them for seven or eight hours. What was it?
Are you doing charity?
A senior executive of Domi muttered: "Fortunately Chenxi Entertainment did not ask us for additional time charges to shoot, otherwise I wouldn't know how much I had to pay for it."
Domi The president said in a deep voice: "Let's take out the autumn and winter lip mud plan as soon as possible, so as not to have time to shoot Jinli."
The pile of messages just sent, one of them said, if The plan given by the Domi team was too late, and Jinli had the right to refuse to shoot, which meant they had to race against time.
After Domi decided to carry out publicity and product development based on Jinli, she immediately rejected Zhao Rui.
Zhao Rui listened to the phone with a calm expression, but her tone was so sweet. "I understand, it's okay. I have the opportunity to cooperate next time. Xunfang has always looked forward to cooperation with Domi. She believes that Domi, as a national brand, has always insisted on the affordable route."
< br>After she hung up the phone, she glanced at her phone again.
Domi has already given an echo, but another skin care brand has not given any news.
Are you hesitating or refusing?
Zhao Rui shook her head, unable to put her hope on these two brands. She continued to find spokespersons for other second- and third-tier brands and actively promoted Li Xuanfang.
The actions of Zhao Rui's agent are not abrupt in the industry.
It is very common for agents to sell their own artists. Although they often rely on sales for second- and third-tier artists, first-tier artists are basically the brands that come to you.
But the team of the relatively leisurely first-line artists will also work hard to promote and gain more resources.
Make money, not including mixing.
Jinli knew nothing about the surging tide.
After making a request to her agent, she focused on reviewing, and neither the news that "Assassination" was about to be scheduled or the busy commercial shooting in the following year did not affect her.
No mistakes, one poem, one post, one content, one in 6, one book, one bar, one read!
After two years of training, she has entered a state of "double results with half the effort" faster and faster.
In the past, she might have been disturbed by the environment and mentality, but now, she has been able to enter a state of concentration calmly and calmly on the noisy set, shooting scenes, stage backstage...
Not only that, she can also switch what she has done at any time, but she can keep her state unchanged.
The last second she was still learning, and the next second the director shouted "Action", and she could seamlessly access the shooting, with almost no transition needed.
This is Jinli's ability.
Because she still maintains the state of concentration caused by learning, this makes her turn around and do other things, and also maintains high efficiency.
When I was taking a magazine photo at Fangfei last time, Jinli had already experienced it and felt that the ability of this body had been upgraded again.
Although ability is still the same ability, I have studied ability more deeply.
It's a pity that I can't say proudly to others: "I'm cheating!"
No one believed me after saying it, haha.
Sui Lingfang originally thought that after the conditions were issued, there would be a buffer period of several days, and September would be passed.
But it was only one night after that, the next morning, Chenxi Entertainment received a joint reply from "Ru Meng Ling", "Tian Gong" and "Domi" -
They said that the plan had been completed , after the Jinli team finished watching, there was no problem, so they could arrange time to shoot!
Such high efficiency shocked Jinli's team and a group of staff at Chenxi Entertainment.
Zou Da said "tsk" and stared at the plan: "The plan that was developed in just one night, how hard can you do your best? You should think of a plan to fool us, right? , you must strictly check it."
Sui Lingfang was also worried that something might happen, so she followed her personally and asked others to take a look.
Jinli promised to shoot for them, but it doesn't mean she wants to film someone who fools the audience.
But I don’t know if I don’t look at it. When I look at it, everyone is silent.
A staff member took the initiative to speak out: "I feel that the plan is quite mature. What are your ideas?"
Another staff member hesitated: "Tel from Tiangong and Rumengling from him." The plans are very mature, and it can be seen that they often do this, and there has been a corresponding process within them. In comparison, the plan given by Domi is not good enough. "
It's not that it's not good, but it's not good. .
People are afraid of comparison.
Sui Lingfang thought for a while: "Communicate with Domi to see if she can think about the plan and strive to do better. After all, it is the first endorsement of Jinli and a national brand. , linked to Jinli's national popularity. "
"As for Tiangong and Rumengling, that's easy to say." She said slowly: "These are both mature first-tier brands, Rumengling is Light luxury, every quarter, celebrities are invited to endorse the market.
< br>Tiangong is a luxury brand. Because of the brand's characteristics, it is not often changed to spokespersons. It often takes one set for half a year, or does not take it.
These mature first-line brands have a characteristic, thinking about PLANA , and they are also thinking about PLANB. When there is a problem with Plan A, they will quickly change to Plan B to avoid losses. So I think these plans are prepared by them a long time ago, and they just need Jinli to take pictures." >
The plans are all mature, just wait for someone to take pictures.
That person can be Jinli or any first-line star.
Even if it is an October magazine shot by Fangfei, they have made an alternative plan. If there is a scandal in Jinli, they will replace her immediately.
This is both a kind of conciseness and cruelty.
Artists may have taken many plans and many photos, but even the artists don’t know if these things can be displayed for a day.
Sui Lingfang was already feeling no longer concerned about this.
As an agent, she realized the cruelty towards artists in the circle earlier than artists.
Even if you are a first-line star, whether you are popular or not, your treatment in the announcement activities is like the sky.
Don't think that second-tier stars are not as good as first-tier stars. As long as second-tier stars are popular enough, they can still compete with the serious and unpopular first-tier stars.
What surprised her this time was Domi. It was not that she looked down on Domi. As a well-known national second-tier brand, they have been comfortable for too long.
The idea of a brand is that even if it is not invested in online marketing, it will not affect its status, so it is not familiar with many businesses.
Sui Lingfang thought that if these conditions were sent, Domi would call to ask.
But this time, not only did I not ask, but I also quickly followed. What medicine did Domi take?
Did they finally realize the importance of online marketing?
Sui Lingfang shook her head. No matter what, the quality still has to keep up!
Because she was still communicating with the brand, Sui Lingfang did not tell Jinli, and she wanted to wait until the plan was confirmed before talking.
Jinli had another leisure day this day.
At 7 o'clock in the morning, start live broadcast learning on time.
The broadcast is till twelve o'clock noon, and you will have a meal and rest for an hour and a half.
At 13:00 pm, the study live broadcast will be started again.
Some netizens were silent following Jinli's schedule -
[This is even more like a senior high school student than a senior high school student. My nephew is even a senior high school student and can't even be so self-disciplined. What should I do? What should I do to save my nephew! 】
Barrel reply—
【Let him learn with Jinli during the winter vacation^_^】
【Betting that I can keep up with my name Write it upside down! 】
[Not saved, go back to the furnace and reshape it! 】
Thank you for your blessings, I have received them all, I wish you all the wishes come true and happy every day~ This month’s fan title is the book review activity, and it has been posted in the book review area. If you are interested, you can post it. Participate in a book review~