Chapter 335: The Favor of All beings after the popularity of "The Beginning"
For Changyun Film and Television, it seems that it has entered a time when everyone is tortured.
The importance of the drama "Power in the World" was known almost a long time ago.
At this time, the drama is at its peak when it is broadcast. The subsequent data has declined steadily, and it will almost never play any role in publicity and distribution.
Under the black face of the leaders led by Zhu Changyun, even temporary workers can feel this low pressure.
In fact, if he was really defeated by his old boss, that is, Song Fuquan, Zhu Changyun might not be so uncomfortable. After all, he certainly knew that Song Fuquan's ability was not inferior to him.
But this time it was not Song, but Xu Kong, a young man he didn't care about.
And it was a drama with such a small investment, which completely ruined the big production that their entire company had almost put in full force.
If it's just like this, then Zhu Changyun feels angry and angry at most.
But it's much more than that.
…
"The data has declined severely, and the ratings are only 0.7 left. Qiyiguo is even more serious. The daily playback volume has fallen below 50 million."
Lu Hanwen reported with a serious expression.
The two of them have been in this industry for so many years, and of course there is no need to explain what such a serious data decline means.
"The Power of the World" has only been aired for less than five days and less than a week.
With no loss in all aspects of publicity and distribution and almost unaffected by other factors, such data, if it were not for the popularity of the drama of the same period, or the market feedback of the drama itself was very poor, it would have been a big hit to grandma's house.
The most important thing is that in the first two days, the exaggerated "The Beginning" really put a lot of pressure on them.
Although the feedback and reputation of the show were not good at the beginning, Changyun Film and Television still believed that it was due to Xu Kong's new drama of the same period.
So not only did not reduce the promotional and distribution costs, but instead increased the budget after the broadcast.
But "The Beginning" is only a 15-episode drama, only broadcast on weekends a week for two days, and the premiere only released three episodes.
The first two days, I could use "The Beginning" to steal the popularity and audiences, but the next three days, the data decline was even more serious.
In other words, it really has nothing to do with Xu Kong's new drama.
Even if there is no new drama "The Beginning", which is about to become a hit, their "The World of Power" will still be defeated.
From the beginning, everyone, including Zhu Changyun, made a mistake in judgment.
There are big problems with this show.
As a drama with such a big investment, the data and reputation have failed, so there is nothing that can be done. This project is a completely failed project.
…
"I asked. Although the Kiwi did not provide accurate numbers, the retention rate of our drama is very low..."
When Zhu Changyun heard this, although he had a premonition before, he still didn't recover at this time.
When the drama first started, the score of "The World of Power" was only 4.7, so he must have been a little unconvinced.
Moreover, although the data performance did not meet expectations, it was not really a serious decline.
Who knew that the reputation was gone and the data was lost. According to the betting agreement, if there was no major reversal in the future, their drama would be decisive.
As for how much you will lose in the end, it is still unknown.
After all, it is not just a huge production cost, but the promotional and distribution expenses invested in the later period, including the past two days, also reached an exaggerated number.
…
"Mr. Zhu, my suggestion is that we should stop the loss in time..."
"I know this decision is very uncomfortable, but now this is the most rational decision."
That way can only be said in front of Zhu Changyun like this.
Zhu Changyun was also in trouble.
A such a drama, no matter how it is placed in any large company, is definitely a project that makes people lose money.
The same is true for Changyun Film and Television, but losses are not the most critical. At least, when it is just starting out, all the thriving big companies can still support them.
The most important thing is to hit the confidence of the entire company, including him Zhu Changyun.
After all, after Changyun Film and Television was established, although a small project was successful in the early stage, this "Power to the World" was definitely the first major project.
It almost mobilized the best resources of the entire company at present, but in the end it was such a result.
It's really unreasonable.
…
"Try to deal with this matter in a low-key manner..."
Although Zhu Changyun felt a little unwilling, he could only bow to reality at this time. "I understand." Lu Hanwen also knew that this matter could not affect the company.
At this time, many people from Changyun Film and Television followed Feng Ge, and most of them definitely have some achievements in their hearts.
At least the real loss situation cannot be revealed, otherwise the morale of the army will be unstable.
But with such a big battle in the early stage, everyone is not foolish, they must be aware of the result of the project failure.
The best way is to deal with it in a low-key manner.
…
"Manager Yan, do you look in a good mood today?"
At this time, Yan Rui was humming a song. When he heard Zhu Yu from the Artist Department greet him, he subconsciously replied: "Mr. Zhu, good morning."
Yan Rui was in a good mood, or rather, it was quite good.
Although Zhu Yu is indeed very capable, it can be seen from the fact that the other party had an accident in Fengge and was able to manage the artist department so quickly after taking over that he was in order, and he was on the right track without much obstacle.
But Zhu Yu was Feng Ge who joined later, so she definitely couldn't understand the feelings of an elderly person who had been in a company like him for more than ten years.
In fact, he didn't feel much about Mr. Zhu, no, Zhu Changyun's betrayal.
Although I have been in the company for so many years, most of the decision-making power of the entire film and television department at that time was in the hands of Lu Hanwen, and it had nothing to do with him. It was just simply treating it as a job and didn’t have much feelings.
But Zhu Changyun took so many people away, and had never even contacted him, because he thought that Yan Rui had no value.
This is unpleasant.
He was a person who was rumored inside the company before, and he was so poor that he didn't even have the qualification to be a traitor.
But unexpectedly, things will change so quickly.
Anyone with a discerning eye can see that "The Beginning" is definitely a hit drama in August and September.
As for the opponent, although I don’t know how much it will lose this time, it was definitely a big blow.
Although he was actually only taken away during this process, after all, all decisions were made by Xu Kong alone, and most of them were just tool people responsible for execution.
But who knows that this feeling still makes people feel so happy.
Especially, some of the colleagues who were showing off their new office in their circle of friends before, and some of them were even his original subordinates, and their current position in Changyun Film and Television is even higher than him!
And during this period, almost all the old colleagues disappeared in tacit understanding. Finally, Yan Rui felt that he was proud.
After the office, I posted a screenshot of "The Beginning" with a total of 500 million views in the five days since its launch, and I felt even happier.
…
"The actual feeling of winning is pretty good..." Yan Rui murmured to himself.
The reason why Xu Kong took over the actual management rights of the entire company was so smooth is that he still thanked Zhu Changyun.
If the Fengge, which had such a complex structure, was full of various factions before Zhu Changyun left, even if he showed great cooperation on the surface.
But in fact, some small means will be used in the dark.
It was because Zhu Changyun took away most of Fengge's senior management, especially those troublesome thorns, that when he made the decision, he almost encountered any opposition.
Although there are some people who have doubts in their hearts, including Yan Rui, they should have been completely convinced at this time.
To the outside world, although the director of "The Beginning" is not Xu Kong, many people regard it as Xu Kong's work. Even some colleagues in the industry take it for granted that director Su Meng is just a name, but in fact, Xu Kong's entire drama is still in charge.
No mistakes, one poem, one post, one content, one in 6, one book, one bar, one read!
But Yan Rui knew very well that Xu Kong was indeed deeply involved, but Su Meng was still the director.
After all, in addition to filming this drama, Xu Kong also filmed another new drama of his own as a director.
If both dramas are directors, they will definitely be too busy.
There will not be such high efficiency. It has been less than four months since the project was launched to the broadcast.
This is quite critical.
This means that even if Xu Kong only publishes the script and becomes a producer, he can still make popular dramas.
In other words, such a path can be completely replicated.
In addition, it has reached the final stage and the project was established at the same time. It is also a project for Xu Kong as the screenwriter and producer. Although Feng Ge has encountered such a big change this year, he may be able to produce several hits in a row.
As for the new drama directed by Xu Kong himself, which is almost completed after the post-production, in Yan Rui's view, it is likely to be able to take over the popularity of "The Beginning" and continue to become the second hit suspense drama this year.
…
At this time, Tu Qiaoer, the vice president of Tu Dou Video, was also in a happy mood.
Don't look at her determination before, she was so determined and seemed to be understatement.
But in fact, I was quite nervous.
It’s just that according to the direct sharing of the share, although they make little money, they don’t have any so-called losses.
The risks are almost taken together with Fengge.
Moreover, the investment in this drama is also small, at most it will lose some investment in publicity and development.
What's more, they didn't invest much in publicity and promotion this time. Just a gimmick in Xu Kong's new drama, the popularity was so high. "The current rating of "The Beginning" is stable at 8.0, and it may fall in the future, but in terms of data, it is really scary..."
The head of the relevant department couldn't help but sigh when reporting the data.
Their potato videos are no more than penguins and kiwis, and they are slightly weaker in all aspects.
Although he can make a big splash from time to time, two hit dramas have appeared.
But, like this drama as popular as "The Beginning", I have only counted it a few times before.
The key is that the whole process was almost too smooth.
Especially Feng Ge's side, like Xu Kong, all showed a calmness.
It seems that from the beginning, I guessed the ending that "The Beginning" will become popular when it is broadcast.
…
"The decline in the score is expected. Just keep an eye on the rhythm of not being deliberately led by someone with ulterior motives."
Tu Qiaoer opened her order.
In fact, she certainly knew that Xu Kong's "The Beginning" was definitely not as good as the "Long Season" which was created by God.
It may even be worse than the suspense element drama "I Want to See You" with more love elements.
But in terms of business, Xu Kong and Song Youyou's early attention, including the first concept of time cycle introduced in the social and cultural context that domestic audiences are familiar with, all give the entire drama a potential for hits.
In fact, the most valuable thing about the whole drama is the aspect of the script story. To put it bluntly, it is a brain that doesn't seem so fresh.
But this is the most difficult point, and it is also the place where Xu Kong's genius is.
No film and television company doesn't want to make a big fortune with small profits, but what can be done is actually almost all the luck component.
The feeling that Xu Kong gave her was that everything was in the other party's plan.
This "The Beginning" is actually not for reputation or winning awards, and Xu Kong no longer needs to prove anything in this regard.
It is to tell the entire industry the hidden business value of him.
Even if Feng Ge has gone away so many artists, well-known screenwriters and directors, as long as he is Xu Kong, Feng Ge's drama is still worthy of copyright being competed for by major platforms.
If this is the case, Tu Qiaoer has to admit that Xu Kong did.
At least, even if Feng Ge is not a drama directed or starred in by Xu Kong in the future, as long as the name appears in the screenwriter or part-time column, she probably needs to consider it.
Why does Xu Kong really give people a sense that he can fully grasp the feelings of the entire domestic audience and the market?
No one could have done this before, but Xu Kong made Tu Qiaoer feel that the other party had done it.
Especially when I remembered the first time I met Xu Kong, the confident expression on the other person's face would be hard to forget in my life.
…
Xu Kong was indeed quite calm at this time.
But it has to be said that the performance after the launch of "The Beginning" still exceeded his expectations.
In fact, he himself also knew that this drama still has many obvious shortcomings.
Strictly speaking, even in terms of the logic of the so-called suspense drama, it is not as good as "Want to See You" which had a lot of love elements at the time.
But it is even more successful in business.
This is mainly the most ordinary audiences, and they still feel that the time cycle that seems like a bad street is fresh.
After all, most viewers are not as large as many people think, and even many ordinary audiences have hardly watched many foreign dramas or movies.
But the data performance in this life and the overall popularity actually surpassed Xu Kong's previous life.
I feel that there are a lot of reasons, because of the actors. His current popularity with Song Youyou shouldn't have taken on such a low-cost drama.
This led to the counterattack of "The Beginner", which relied on reputation and after the broadcast in the previous life, received exaggerated attention before it was broadcast.
In the end, although some viewers still felt that they were not meeting expectations, the quality of the entire drama was still enough to become a hit.
Even the more popular ones.
…
(This chapter ends)