Chapter 349 The former partner brand, but now the change of attitude


Chapter 349: The former partner brand, but now the change in attitude

The Star City Tour is actually mainly about participating in the investment and promotional conference on Mango.

Although he stayed for about three or four days in total, most of the time, he stayed in his own hut with Su Zhi.

It didn't say that there was fire in the sky every day.

After all, Su Zhi has several performances.

In this regard, Xu Kong is still relatively restrained.

Although the process is not very good.

Other times, the two were like little couples living together, except for lying on the sofa and watching TV together.

It's just that after dinner, I go for a walk.

Of course, Xu Kong is not sure whether he has gone to a crowded place, even after careful disguise, whether it has been seen.

So the scope of activity was simply limited to the community downstairs.

Mango's investment was successfully completed. In terms of advertising fees, it is indeed not as good as the price sold by Penguin Video.

But it also broke the previous weekend advertising price of Mango.

In addition, Xu Kong was also attracted by several brands because of his participation in the investment promotion conference.

Or these people had similar plans.

Planned to come and find Xu Kong to endorse.

Xu Kong couldn't refuse such an occasion directly.

In helpless, I met some of the person in charge.

I have to say that the prices offered are very exaggerated.

There are almost no quotes worth over 100 million.

Of course, many brands cannot be willing to let Xu Kong sign for only one year.

Almost all start in three years.

At least for now, many people are still very optimistic about Xu Kong's future development.

The main thing is that I am young, and I am not following the path of idol stars like before. Many people firmly believe that Xu Kong's achievements and popularity will only increase in the future.

"I've investigated all of them."

"In fact, they are quite reliable. Most of these brands have shown great sincerity."

Although they are still in Xingcheng, this does not prevent Xu Kong from asking Zhu Yu to help him judge whether he should take it or not.

Xu Kong is now considered Feng Ge's boss and Zhu Yu's superior.

But Xu Kong was not stupid at all in terms that he didn't understand very well.

In addition to some commercial cooperation that he himself particularly resists, Zhu Yu is the only one who wants to help him with what endorsement he should accept, or participate in some activities.

Of course, Zhu Yu also knew that Xu Kong had a lot of things, so in the past year, let alone the so-called variety shows or performances.

Even endorsement advertisements are almost rejected.

This has led to many people in the industry saying that Xu Kong is more disgusted and resistant to advertising.

This is not true.

After all, for Xu Kong, whether it was in his previous life or after traveling through time, he was actually more acceptable to accept some advertisements.

The only question is whether there is so much time now.

Especially, some advertising parties offer such high endorsement fees, which is not just as simple as asking you to take a poster promotional photo or a few small advertisements.

Including the subsequent launch of some new product launches by others or related activities, they will be present.

Some of the performances that will also allow you to act as the spokesperson.

For Xu Kong, who is likely to have to film at any time or have some other things, it is more troublesome.

"Sister Yu, what do you think?"

Xu Kong saw some quite famous brands here.

Otherwise, it would be unlikely that such a high endorsement fee would be offered.

There are high probability that they are still quite outrageous, and there will be no problems.

But the key now is that Xu Kong cannot answer all of them, or whether it is still a problem to answer them or not.

"Three years is really too long."

"But the price they offer is indeed very high, almost unique in the industry."

Of course, Zhu Yu knew very well that Xu Kong was indeed the only one in the entire domestic entertainment industry.

Combined with its popularity, reputation, data, popularity, etc., it can be said that there is no opponent.

Some so-called former superstars can be compared with Xu Kong, and even surpass them at their peak.

Many of them are actually starting to go downhill, although they are definitely not outdated.

But in all aspects, it is difficult to compare with Xu Kong now.

To be precise, the times of these former top domestic superstars have long passed.

This is the same as the golden age of Hong Kongcheng at that peak.

Even if many of the kings were still active in the public eye, and in terms of popularity, there is almost no outdated statement, Xu Kong is definitely not as good as others' decades of accumulation.

But in this era, the overall discussion of these people is really unable to catch up with Xu Kong, a young junior who does not talk about martial ethics.

"My suggestion is to accept..."

In the end, the idea given by Zhu Yu was to let Xu Kong only accept one brand advertisement.

Of course, as for which one it is, of course it is the mobile phone brand with the highest bid.

In the same three years, they offered 250 million yuan in three years of endorsement fees.

And for most activities, there is no mandatory requirement for participation. At most, it is to record a video and people don’t have to be present in person.

The only thing you want to attend is probably the other party’s annual, largest new product launch conference.

It is worth mentioning that the high-end clothing brand Huayi, which once paid great attention to Xu Kong, can even be regarded as the high-end clothing brand that made him recognized as a new top star.

He also came to find Xu Kong.

When he was at Fengqing Entertainment before, Xu Kong signed a relevant contract with the other party.

Although the attitude of the other person was quite good at the beginning.

The overall cooperation was quite pleasant.

But for them, this endorsement to Xu Kong is considered a luxury.

Even people have expressed that they are only willing to give relevant endorsements for one year.

This is not a question of endorsement fees, but whether Xu Kong, as a star, is in line with their brand's identity and positioning.

But back to the present, the cooperation between Huayi and Xu Kong has been terminated long ago.

Xu Kong also knew that the other party had come to seek so-called contract renewal and cooperation several times in a row.

Of course the price has become several times the same as before, and the conditions are completely different.

It's not as strict as before. Xu Kong has to wear their brand of clothes wherever he goes, and it is not given to Xu Kong. After wearing it, people have to take it back.

Of course, even so, many celebrities are still unable to get cooperation with high-end brands like Huayi.

Many third- and fourth-tier artists even have to buy their clothes at their own expense for their so-called identity and face.

However, Xu Kong still refused to cooperate with the other party.

Huayi seems to be short of so-called spokespersons. Even if the cost is lower, there will still be many first-line artists willing to cooperate.

So a few times before, I just had a simple contact, but after Xu Kong asked Zhu Yu to refuse, there was no follow-up.

Who knew that this time, I felt quite unyielding.

Although they did not advertise at this Mango Investment Conference.

But he stared at Xu Kong.

The relevant person in charge on the other side was a bit too positive. ...

"Sorry, I may not be able to accept it because of various reasons."

Xu Kong was unwilling to talk too much, but in fact he didn't plan to come out to meet with Huayi people.

Who knew that the energy there was not small, so he actually found Wu Youxue.

But you can also guess some things, since the other party can come to participate in Mango's investment conference.

The previous in-depth cooperation between the two sides is probably quite large.

The middle-aged woman who came this time was not the year. The other party wanted to make an appointment with Xu Kong alone.

Xu Kong knew very well what he thought.

Of course, I just wanted to find a way to refuse.

This time, he became a middle-aged man with elegant temperament.

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Looking at the other person's outfit, it looks like an elite male executive.

I believe that his internal status in Huayi is not low.

"Teacher Xu Kong, do you really not think about it anymore?"

"It's the endorsement fee price, or something that you don't like in the specific treaty."

"We can talk about all of these at any time."

This senior Huayi executive named Muzhe has a sincere attitude.

But for Xu Kong, it is indeed not a matter of so-called endorsement fees or related conditions.

The other party was so reluctant, so Xu Kong simply explained the words clearly. "But the current brand of Huayi is indeed not suitable for my subsequent career plans." Xu Kong answered truthfully.

Of course, for many domestic celebrities, they may be placed in any industry like the entertainment industry.

This kind of high-end brand is definitely a very high-quality endorsement.

While there are almost no problems, it also facilitates the artist's so-called personality.

If it were before, Xu Kong definitely thought there was no big problem.

But now, he no longer needs the so-called endorsements of these high-end brands to prove his business value or style.

When it develops to the point where he is now, what he needs more is the so-called nationality.

So in comparison, brands that are more accessible to the public or more affordable are the best choice.

It sounds a bit ugly, and it’s a bit too out of the crowd.

This is not because Xu Kong is too arrogant, or thinking about establishing a character or something.

It’s just that in terms of career planning, in Xu Kong’s view, this is the more suitable development route.

"I understand..."

Muzhe is not a fool either.

When Xu Kong said that it was not because of money or specific endorsement contracts.

He guessed something.

Their brand is indeed not short of so-called spokespersons.

Almost as long as you think, more than 99% of domestic artists can be invited.

And many of them are the ones that can make the other party reduce their value.

The only thing like Xu Kong is that their brand is not so easy to negotiate because it is luxury and high-end.

"Since that's the case, we can only wait for the future to have a chance."

Muzhe didn't seem too angry, but replied with a smile.

"But next month, we will have a related charity party here. I want to invite Mr. Xu Kong to attend..."

Mu Zhe turned his head, put down the so-called endorsement cooperation, and began to talk about another thing.

The charity party about Huayi is still well-known in the circle, even online.

Although the invitations are all stars, they are not allowed to participate in any artist. In terms of the lineup and scale of the invited stars, they can be regarded as the top in China.

In addition to the official Spring Festival Gala, it can be said that it is even more exaggerated than many New Year’s Eve Galas like local Taiwan.

Of course, in fact, it is actually a brand promotion strategy of Huayi in general.

In addition, there may be some in order to show your brand’s connections and energy in the entertainment industry.

At the same time, it is also an opportunity for many people in the circle to communicate and cooperate with each other and expand their connections.

However, no matter how you look at it, at least the amount of donations raised every year is still quite large.

It is indeed launched some OK charity projects.

"I'm not sure if I have time..."

"But since you invited Mr. Mu, I'm definitely willing to do my part."

Xu Kong spoke.

Next month, it is likely that "The Hidden Corner" will also be broadcast, and there will be the recording of the first episode of "The Masked Singer" program in the future.

For Xu Kong, he really doesn't happen to have this time to participate.

The main reason is that this kind of thing is not very meaningful for Xu Kong to go to the scene.

He really doesn't need the so-called search for cooperation or expanding his connections now. Fengge has already gotten on the right track, so he can develop step by step.

Moreover, Feng Ge himself also has some separate public welfare projects.

Although it was initiated by Song Fuquan very early, it has been insisting on doing it over the years.

In addition to the appropriations in Fengge Company's accounts, there are also donations from some internal employees and artists.

In this regard, although Xu Kong did not think he was a so-called charity, from the last life to now, it was indeed the company and the broker who proposed the so-called more insurance.

But after participating in some related poverty alleviation charity projects, he has always had the habit of withdrawing part of his income and donating it for so many years.

Although the number is not very large, it has accumulated a lot.

Of course, Xu Kong never thought of using these to promote it.

In the last life, I was completely powerless to turn the world back, and there was no need for this life.

"We still hope that Teacher Xu Kong can come. It would be even better if we could perform on stage..."

Muzhe spoke.

But there was no moral kidnapping.

After all, this kind of thing is completely public welfare, although the purpose of many people participating may be to seek the so-called opportunity to increase their connections.

But, as the organizer, there is no reason to interfere in other aspects except for invitations.

Including subsequent donations to the party or something else.

"If I have time, I will definitely go." Xu Kong said calmly.

Of course it is impossible to agree directly.

He actually didn't want to go.

The main reason is that although it is a charity event, Huayi’s charity party is not that pure.

Just donate money, and it is not necessary to go to the scene by yourself.

Apart from this, Xu Kong himself is naturally not sure that he can take so much time.

(This chapter ends)

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