Chapter 1218 Congratulations to China Television Science Fiction Movie! Congratulations to "The Wandering Earth"!
"Produced by Feiyue Film and Television, Chen Fei is the producer, directed by Guo Fan, starring Wu Jing, Huang Jingyu, Li Guangjie, Wu Mengda, Zhao Jinmai and others.
The strongest science fiction blockbuster in Chinese film history, "The Wandering Earth", was officially released at 12 a.m. last night, with the comprehensive screening of theaters on the first day being 68.6%! ”
"The Hollywood imported blockbuster "Spider-Man: Far From Home" was officially released last night, with a total box office of 1.53 billion - Maoyan app."
"Eight days after the release, the box office of "Galaxy Tutorial" has exceeded 800 million."
"Marvel releases the latest promotional highlights, warmly congratulating "Avengers 4" on its top of the global film history box office list No.1!"
"As of now, the pre-sale box office of domestic movies has been broken again, "The Wandering Earth" - 878 million!"
...
On the 26th, the long-awaited "The Wandering Earth" has finally been released.
Guo Fan called Chen Fei early in the morning and notified him excitedly: "Director Chen, you will never guess what the box office was last night!"
"50 million?" Chen Fei tried to say a number.
"No! No!"
"Are you missing? That's 70 million?"
"It's not right!" Guo Fan's heavy breathing could be clearly heard on the phone, "It's 96.15 million, and it's almost over 100 million!"
"Good guy."
Chen Fei was shocked.
Do these people not sleep at night?
Why did you get more than 90 million in the middle of the night?
"I contacted the theater. There are many theaters that have been playing movies and show off almost all night. Some of them are our die-hard fans, and some of them just think that their homes are hot, so they go to the cinema to get the air conditioner and watch the movies."
"Haha." Chen Fei immediately smiled, "Are they all young audiences?"
"Yes, most of them are college students."
"That's normal."
When I was young, which one was not very popular?
It just so happened that it was summer vacation again, and everyone was bored at home. Why not go to watch a movie or have some fun? Isn’t this little life so good?
"I don't know how much box office will be on the first day?" Guo Fan muttered in anticipation.
"Will you know tomorrow?"
Chen Fei said as he went to the gym and started exercising.
Guo Fan was really excited. He talked for two hours before hanging up the phone.
Of course, the main reason is that the scoring mechanisms of major scoring websites have been lifted. He has to check the scoring, otherwise the call will definitely not be stopped.
After breakfast, Chen Fei entered the study and first looked at the promotional highlights posted by Marvel.
In fact, it is just a video that takes out the most exciting and most glaring shots in all the films from "Iron Man" in 2008 to the end of "Avengers 4" and then combines them.
This is obviously Kevin Feige's idea.
Because most of the highlight lenses inside are from the lenses held by Chen Fei.
Who says foreigners don’t understand the worldly ways?
They are playing the aristocratic style. The real upper class of society is not inferior to netizens in the public examination province in terms of etiquette and human nature.
For example, Chen Fei was very happy to watch this video.
Kevin Feich's flattery is considered to be a good shot.
Of course, while flattering, it also received a very high number of likes.
On websites such as TikTok, Twitter, Netflix, Hulu, Google, etc., the popularity of this video has risen to a very high level!
Withdrew his gaze, Chen Fei focused his attention on major domestic websites.
He mainly focuses on the ratings of "The Wandering Earth" and the reviews of fans. As for "Kurosawa Shisuke" and other things, he is not interested in these.
What should I pay attention to when a stupid woman who married a Japanese and abandoned her career?
No matter what, she will have to pay for her behavior sooner or later!
~
"The first movie I watched during the summer vacation is very good. It is worthy of being produced by Feiyue Film and Television! I feel that Chinese science fiction movies have really entered a new era. The various slow motion and details of the movie are done well, and even give me a sense of déjà vu. If you comprehensively, you will highly praise it! It is highly recommended to watch it!"
"I have watched too many super-English movies and I just want to say that perfection is no longer enough to interpret the excellence of "The Wandering Earth"! I was really moved, I watched it with my fists clenched throughout the whole process!
The narrative is not slow, and there is no personal heroism of American disaster films, grand! All kinds of grand! The whole film is full of all kinds of imagination! The special effects are not inferior to Hollywood imported blockbusters, and there are even more than that in some places! ”
"I strongly recommend here that the production team quickly buy the copyright of the Three-Body Properties. I am willing to wait for three years, five years or even ten years! It is necessary to shoot "Three-Body Properties"!"
"It's not in vain that I went to watch it in the middle of the night yesterday. This movie is really super good. I didn't expect that we can also shoot such a grand science fiction film in China. The special effects have a qualitative leap, the themes are novel, the plot is also very compact, and the reversals have been repeated. The character creation and acting are good, which is much better than many American popcorn blockbusters!"
"This summer vacation is full of surprises!"
Maoyan ticket purchase score 9.6, Douban score 8.9, Taopiaopiao ticket purchase score 8.8, Time Network score 9.4...
This is the first day of "The Wandering Earth" release!
It may not be considered "unprecedented and no one has come", but in the field of China International Science Fiction Film, it can definitely be regarded as a current No.1 level existence.
"The Spring Festival period includes "Nezha: The Devil Child Comes to the World", "Avengers 4" was created during the May Day period, and now the summer period has "The Wandering Earth", haha! This is a complete set of high-quality periods!?"
Yu Dong was so angry when he saw the various praises about "The Wandering Earth" on the Internet.
At this moment, a strong thought of "Just give birth to Yu, He gives birth to Liang" was filled with his heart, making him feel really uncomfortable.
"Mr. Yu, our pre-sale will officially start tomorrow. Do you need to send out all the press releases prepared in advance?"
The secretary asked.
Yu Dong glared at him, "Are you stupid? The box office of "The Wandering Earth" will come out tomorrow. Maybe it can exceed 500 million. Can you grab the popularity from it?"
The secretary was scolded and shrank his head and did not dare to say anything, but he had already started to argue in his heart!
What kind of pen trick?
This is the original plan, so I won’t confirm it with you?
He even scolded me! What a thing! It’s worthy that your ex-wife comes to the door and scratches your face!
"Ah Yeh! Ah Yeh! Ah Yeh!"
After sneezing several times, Yu Dong stood up cursingly, lifted his collar, covered the nail marks on his neck, and walked straight out.
Maybe the air conditioner was too cold, which made him catch a cold.
At this time, when Yu Dong was worried about how to market the pre-sale of "Heroes of Fire", the other side "Shanghai Fortress" had already started pre-sale.
But, he pulled a big piece of it!
As we all know, when a movie starts pre-sale, it usually requires a promotional marketing.
Either posters or promotional videos.
And Teng Huatao chose the latter.
His idea was to use the popularity of "The Wandering Earth" to raise the pre-sale box office of "Shanghai Fortress".
But he never expected that the newly released promotional trailer video exposed a huge problem in the video!
The theme of this trailer video is called "Missed".
The content is mainly: Jiang Yang played by Lu Han, who followed Lin Lan, the commander played by Shu Qi, to join the Shanghai Fortress War Zone, carefully liked it all the way, but never expressed his feelings.
His personal idea is that he hopes to add a bit of tragic color to the war against alien civilizations through the "repentance".
Shu Qi's sentence "The demon city is about to sink to land" reveals the crisis encountered by human civilization.
Lu Han's sentence "I don't know if she can receive this text message, but I know this is the last chance" put a question mark on the secret love under the doomsday crisis, full of unknowns...
If it is a love/art film, then once this trailer video is released, it will definitely attract likes and support from a large group of people, and at the same time greatly increase the pre-sale box office.
But the key question is that this sci-fi movie is a science fiction movie!
The earth is almost ruined by aliens, and the demon city is about to sink. You are actually making a secret love story about you and me.
Isn’t this trampling on the horse a joke?
For a moment, those hard science fiction movie fans who were already full of expectations for "Shanghai Fortress" suddenly heard the alarm!
"Brothers, wait a minute, something is wrong. Let's not buy tickets for now. I feel that there is something wrong with this movie."
"That's right! Listen to my advice! There is suspected love material in science fiction movies? This is not a good signal, I suggest you wait and see first."
"What is more thrilling than war is the feeling of a crush? I love you...it's hard to say, it's necessary to be qualified? Can this word appear in science fiction movies? Damn it? I'm so stupid as to step on the horse!"
"Secret love is more thrilling than war? Who wrote this word?" "It's time to end the world, and you still have to have a secret love for a ball? Labor and capital are just a bully!"
For those pure hard science fiction fans, this trailer is obviously a bit "strange".
For Lu Han’s fans, this horse is simply giving them eye drops!
They can accept their brother going to the battlefield because this is a symbol of a macho man and a positive marketing.
In the play, it is barely but acceptable.
For example, I used to collaborate with Guli Nazha on "The Legend of the World" and collaborate with Dilraba on "Running Man" and so on. This kind of CP feels quite sweet, so you can also choose to tease some candy.
As for Guan Xiaotong, many people have not regarded her as their sister-in-law yet.
A big fan of Lu Han even posted on Weibo every day: Did Lu Han break up with Guan Xiaotong?
As of now, this fan has been posting for nearly two years and has always felt that they are not a good match and will score one day sooner or later.
But now, under Teng Huatao's hype, Lu Han and Shu Qi have started CP.
How can the "reeds" endure this?
"I really want to support Lu Han for a movie ticket, but I really can't accept that he actually has a crush on that old woman Shu Qi!"
"Damn it! I just went to check it out and Shu Qi was actually 15 years older than his brother. He was a big round! How could he be so angry?"
The newest ⊥Xiao⊥Speak⊥Send⊥Six⊥9⊥Book⊥⊥⊥⊥Back⊥⊥⊥⊥!
"Refusing to speculate on CP! Refusing to bind! Refusing to buy pre-sale tickets to support!"
"If you compare Shu Qi, I think Guan Xiaotong is not bad either."
"Indeed, Guan Xiaotong's sister-in-law is much better than Shu Qi."
Guan Xiaotong: I thank you!
~
At the end of the morning, the real-time box office of "The Wandering Earth" has reached 300 million (including the 0:00).
At this time, Teng Huatao was depressed to find that "Shanghai Fortress" only sold 13.86 million yuan in the morning.
This is a bit fucked!
The pre-sale box office of "The Wandering Earth" broke the record on the first day, and it got more than 800 million!
That's the case for Mao's own movie?
"Dien Dun, I feel that the public opinion trend on the Internet seems to be a little wrong. It seems that someone is buying the press release and deliberately guiding our movie in a very strange direction..."
While reporting, the assistant summarized the collected information and gave it to Teng Huatao.
The more you watch it! Teng Huatao's brows became tighter!
After spending so many years in the circle, he is not a fool, otherwise he would not have been able to invest in the film "Shanghai Fortress" from China Film and China Television.
After reading the copywriting of a few marketing accounts, he had already made a judgment.
It’s definitely someone who is messing with him and "Shanghai Fortress"!
"Who is it? Check it out for me! Who did it? Let the PR do emergency marketing quickly."
Teng Huatao suppressed his anger, but at the same time he felt a little scared in his heart!
He actually already had an answer...
If nothing unexpected happens, it must be the move of "The Wandering Earth". After all, he has been tied up with others for so long, how could he let him get traffic in vain?
This is not!
The counterattack is coming now!
He just started the pre-sale and sent a preview, and a lot of marketing accounts just popped up. It was obvious that he was going to start to mess with him in the opposite direction!
The other person took a step back, but he happened to enter the most critical publicity period...
"Fuck!"
Teng Huatao cursed inwardly, feeling very regretful.
But things have developed to this point, and he can only find a way to resist this wave of shock.
...
In the afternoon, "The Wandering Earth" continued to be popular.
More and more official media have come forward and started to help with marketing.
You know, science fiction movies represent the country’s hard power!
What is shown in "The Wandering Earth" is the glory of China Electric Power. How could the country not support it?
"You find someone to come and connect with each other. The bureau will provide certain publicity resources."
When Han Sanping called, Chen Fei didn't care too much at first.
What publicity channels are there in the bureau?
Could it be better than Feiyue Film and Television’s Internet marketing?
Until seven o'clock in the evening, when he saw the news about "The Wandering Earth" from the news broadcast, the corners of his mouth began to thrust.
"Okay! This promotional channel is amazing!"
After staying in the group for so long and having produced so many main theme commercial blockbusters, how could Chen Fei not understand how valuable the news broadcast reports are?
This means that in the next period of time, many units across the country will organize movie viewing!
If a few more keys are given to extend and continue until after school starts, the school may organize students to watch the movie.
This is a substantial blessing for the increase in the box office of the movie!
...
After a night, it was July 27th.
At about seven in the morning, Chen Fei was woken up by a phone call!
"688 million! The first day's box office was 688 million!"
When he rubbed his eyes and walked out of the bedroom in a daze, he looked at the caller ID and was stunned.
OK!
Xiying called!
"Dr. Wang? Why is it so early? You won't sleep all night, just to wait for the first day of "The Wandering Earth"?"
Chen Fei could understand Wang Yong's mood.
For this "The Wandering Earth", the old factory manager not only helped Chen Fei angrily criticize him several times, but also went to the General Administration's leadership office to shoot the table several times.
In the end, in order to participate in the investment, the film factory's land was mortgaged.
That's really a big deal to follow!
Now that the movie is finally released, it is no wonder he is so excited.
"Haha, how could it be that I didn't sleep all night? It's just that I got up a little early."
Wang Yong laughed so hard on the phone, and it was obvious that he was in a very good mood.
Chen Fei wanted to go to bed and get some sleep, but he refused to hang up the phone there, and he was talking about everything from all over the world...
How smart he is, he can guess why.
"Dr. Wang, don't worry, the investment in the second part of "The Wandering Earth" will never forget you. Don't you know who I am? I will treat others with sincerity."
Hearing this, Wang Yong suddenly breathed a sigh of relief, "Okay! Haha, I will go to the capital when I have time. We must come out and have a good drink."
"Okay, no problem." Chen Fei naturally responded on the spot.
Even if Feiyue Film and Television is developing very well now, Xiying, an ally, must not be lost.
The endorsement of state-owned enterprises is still very important in the film and television industry.
Especially when film and television dramas are reviewed, if state-owned enterprises participate, fighting alone with yourself is completely different concepts.
For example, the movie "Youth".
It has been spread in the circle now.
If it weren't for the addition of Huaying, the film would have been released in October this year, and I'm afraid it might not be able to log in to theaters next year!
And this is the benefit of cooperating with state-owned enterprises.
After hanging up the phone, Chen Fei was about to go to wash up when his phone suddenly vibrated again.
He looked down at the caller ID and immediately smiled bitterly.
OK!
I must have been unable to calm this morning!
While he was answering the "good news" call from all directions, there were already relevant press releases on the Internet.
"Warm congratulations! The first day of "The Wandering Earth" was released, and the box office was 688 million! It successfully created a new peak in the box office list of Chinese movies!"
"Major theaters have increased the screening of "The Wandering Earth". As of now, the comprehensive screening of the film has increased to 70%. "
"Good news comes from Hollywood: "The Wandering Earth" has been exclusively launched in 75 IMAX3D theaters in North America yesterday. The film has accumulated a total box office of US$11.33 million in IMAX theaters in North America; it successfully set a new record for the IMAX box office of Chinese films in the North American theater market!"
"Congratulations to China International Science Fiction Films! Congratulations to "The Wandering Earth"!"
...
(ps: First update, please give me a monthly vote!!!)
(This chapter ends)