Chapter 362: Strategy for Oscar-winning actresses
San Carlo Cinema in New York is one of the largest cinemas in New York.
The surrounding facilities are luxurious, including shops, restaurants, snack bars, etc.
At this time, KFC, which is open 24 hours a day, was overcrowded. The KFC salesperson did not expect that it would be so busy early in the morning.
This is mainly because the cinema has not opened yet, so everyone gathers at KFC and the cafe next door to wait.
Bacher Lutz and Evans did not make it to the early and midnight screenings of the film, so they came early in the morning to wait while there were not many people watching the movie.
But unexpectedly, after the two arrived, many people had gathered at KFC.
Bacher Lutz was surprised: "No, man, are all these people coming to see "The Return of the King"?"
"Really?" Evans was also a little skeptical: "Why are you gathering in front of the cinema so early in the morning?"
Bacher Lutz saw that many people were eating the same set meal, so he quickly asked a waiter: "Man, what kind of set meal are you eating? Why haven't I seen it before?"
This guy was also very enthusiastic: "The "Return of the King" co-branded package is very good."
"I want one too, Evans. Do you want it?"
"eat?"
So the two bought two "Return of the King" set meals, including medium French fries, Coke, Sprite or coffee, a few chicken nuggets, and a beef burger.
In addition, the most surprising thing is the "Return of the King" collection card. You can get a collection card by purchasing a package, which is simply good news for card collection enthusiasts.
Since there was no room in the store, Bacher Lutz and Evans found a place to eat outside. Before they had a few bites, the movie theaters opened.
I don't know who shouted: "The door is open..."
All the fans who were waiting for the movie rushed to the cinema, startling the staff who had just opened the cinema.
If he hadn't gotten out of the way in time, he would have become a piece of meat.
These movie fans didn't care about him at all and rushed directly to the ticket window. Those who took the tickets took the tickets and those who bought the tickets bought the tickets.
Bacher Lutz and Evans had already booked movie tickets over the phone. They picked up the tickets directly and bought popcorn and Coke.
Although the two of them had a premonition that they would not have time to eat popcorn and drink Coca-Cola, they were necessary items for watching movies, and they felt a bit ritualistic.
Chris is the manager of this cinema. He has been busy since the cinema opened. He has not even had time to have lunch.
Although certain plans were made, the crazy influx of fans still greatly exceeded expectations, causing the voting committee to be very nervous for a time.
Chris had to cancel several movies that were currently showing to make room for "The Return of the King" to satisfy the needs of movie fans.
But Chris still couldn't relax, because the peripheral products originally prepared for today were sold out in one morning.
Chris had to contact the New York branch headquarters to request additional peripheral products.
But the branch office was also helpless. Many cinema peripheral products were sold out of stock, and calls for supply were overwhelming.
The New York branch had to contact the marketers on the East Coast and ask for more peripheral products, and urgently, otherwise they would not be able to sell them during the prime time slots in the afternoon and evening.
The East Coast branch contacted Disney directly and requested supplies. Fans who could not buy peripheral products were already protesting.
Simply, there is a lot of inventory in several nearby warehouses. The peripheral products that were supposed to be sold within a week can now be transferred directly.
The person in charge of Disney's peripheral products quickly contacted the factory in China to rush into production.
Looking at this, the peripheral products produced in advance will not last for a week and will be sold out.
In the evening, San Carlo Pictures once again faced challenges. Due to the arrival of the prime time period, the number of movie fans increased and the hall was overcrowded.
Even without a place to stay, movie fans took over the surrounding cafes and KFC.
Chris had to organize manpower to help a few poor theater security guards maintain order and prevent unexpected situations from happening.
There were so many people that the voices of all the people communicating converged into a buzzing sound that Chris could hear in the office.
There are still many people who haven't seen the movie, and these even wiped out the few remaining peripheral products in the peripheral stores, which shows the attitude of its fanatical fans.
Although Chris has been afraid of an accident, it is obvious that the audience's attention is not on each other and just want to see the movie as soon as possible.
Chris was relieved that he could take the position of manager of one of the largest theaters in New York and he was also a decisive person.
Chris immediately called the person in charge of the sales department: "How many theaters are currently showing "The Return of the King"?"
"There are eight, sir."
"Adding three more cinemas will leave only one cinema to show other movies," Chris said.
"Sir, this..." the person in charge of the sales department hesitated: "Will this violate the screening regulations?"
San Carlo Cinema is a theater under the Imperial Cinemas chain. The theater chain and the distributor sign a distribution agreement to ensure a certain number of screens for a film.
But Chris is not worried at all: "Those movies are already close to the minimum screening requirements. Who will care about these movies after today? It does not violate the requirements if we do this, so feel free to do it!"
The person in charge of the sales department immediately made arrangements and added three more movie theaters, which slightly eased the tight ticketing situation.
With such a hot first day, I really wonder what kind of results "Return of the King" will create?
Chris has been in the industry for many years, and he has never seen a movie that can cause such a viewing frenzy on the first day of release. It is simply unbelievable.
Century City Super Artist Management Company, although it was the weekend, Sheena Boone still came to the company to sit in as usual.
Her biggest client, Little Gilbert's movie is in theaters, so Sheena Boone has to be at work and keep an eye on things.
"Have the first-day box office data been released?" Sheena Boone asked concernedly as she took off her coat and took the coffee made by her assistant.
Assistant Hui reported: "Disney just called us. The box office on the first day did not include early screenings and midnight screenings, and the box office was 40.216 million US dollars."
Sheena Boone was delighted: "Is this a record?"
"Yes, it has once again broken the record set by "The Two Towers". It is very likely that the box office will directly reach 150 million US dollars in the first three days of the weekend." The assistant also looked happy.
"The Return of the King" is a hit, and her bonus will not be small, and her assistant is also happy!
"Okay, you go out and call everyone for a meeting." Sheena Boone waved her hand and asked her assistant to prepare for the meeting.
The next work will not be easy. Sheena Boone needs to do the preliminary work to make it smoother for little Gilbert.
She did not call little Gilbert to say congratulations. There must be many people calling little Gilbert at this time, right?
Sheena Boone's guess was correct. Early in the morning, little Gilbert's phone calls hadn't stopped, all congratulating him on the box office success of "The Return of the King."
"Thank you, Sally..." Little Gilbert received a call from Charlize Theron. This South African diamond has been cast in "The Devil Wears Prada".
Her entire look changed, her eyebrows were shaved, and she gained fifteen pounds to fit her body better.
Charlize Theron also said on the phone: "When the time comes for the Oscars, don't forget to vote for me."
Little Gilbert agreed: "Don't worry, Sally, I will definitely vote for you. For the Squidward and Italian judges, I will help you move around."
Charlize Theron nodded with satisfaction: "That's good, I won't meet you for the time being, so as not to let you see me like this."
Charlize Theron made a lot of sacrifices for the Oscar-winning actress. But she still cares about her appearance and doesn't want her man to see her ugly appearance.
Little Gilbert asked with a smile: "What about the promotion of "The Matrix: Revolutions"?"
Charlize Theron smiled and said: "There is no other way but to let Keanu work harder!"
"Okay, I'll go talk to James. I'm sure he won't mind." Little Gilbert nodded in agreement.
Logically speaking, the heroine cannot miss the movie promotion event, but Charlize Theron is really not suitable for showing up.
Little Gilbert made the decision not to let Charlize Theron show up.
With him protecting her, nothing will happen. If it doesn't work out, I'll help Charlize Theron stand up for herself.
Moreover, during the release of "The Matrix", the movie "The Devil Wears Prada" can also be promoted. It not only arouses the curiosity of the audience, but also promotes the movie, killing two birds with one stone.
Naomi Watts won the Oscar for best actor for "Chicago", and even Tom Cruise won his first Oscar for best actor for "Chicago".
But Charlize Theron made "The Devil" entirely on her own for her dream of becoming an Oscar-winning actress.
Of course, little Gilbert will not make his woman's Oscar journey so difficult. It just so happens that "The Devil Wears Prada" and "The Return of the King" are not competing, and he will do his best to help Charlize Theron.
Among the other women, Cameron Diaz is not very interested in Oscars. She is more interested in being a producer or managing a company.
It just so happened that Kane Waxman was getting older, and he proposed to take a few years off and enjoy life after the "Lord of the Rings" project ended.
After Kane Waxman rested, Gilbert Jr. felt that he could let Cameron Diaz take over the position of producer and let Charles Rowan take charge of her.
Jennifer Connelly has performed well in her recent romantic comedies, and she also intends to take on some award-winning films.
When the time comes, little Gilbert can use his connections to get Jennifer Connelly into award-winning movies.
Anne Hathaway and Scarlett are both still young and still on the rise in popularity. Oscars are a bit far away for them, so they are not in a hurry for the time being.
Little Gilbert also has plans for the two of them to go to the Oscars. Anne Hathaway's performance in "Interstellar" is quite good, and she can completely replace Sandra Bullock in "Gravity".
Since "Gravity" can produce a best director and a best actress, it is not impossible, as long as the public relations are good.
As for Scarlett, she can practice dancing. "La La Land" is a good project.
As for Emma Stone, without "La La Land" there is still another "Poor Thing", and I think she would not have any objection if the best actress is given to Scarlett.
But those are all future plans, and the most important work at the moment is "The Lord of the Rings: The Return of the King."
After Friday's popularity, the popularity of "Return of the King" on Saturday has not diminished at all, and will even increase.
On Saturday, major theaters in North America ushered in the largest movie viewing in the history of North American theaters.
I was a bit busy in the morning, so I coded one chapter first and made up for another chapter in the afternoon.
(End of this chapter)