Chapter 11 The Crowd
The afterglow of the sunset fell, the dark night enveloped the deep city, and the bright moon hanging high also shone brightly.
Longgang District, Shencheng.
Kunpeng Company Headquarters Base.
Low-key commercial vehicles are driving into the parking lot one after another.
The Kunpeng headquarters base consists of eleven parks, covering a total area of thousands of acres, of which the 26-story R&D building is its landmark building.
At this time in the conference room of the office building, Mr. Ren, with sparse hair and haggard face, was sitting in the main seat, with CEOs from Longguo mobile phone and semiconductor companies sitting on both sides.
Seated on the right side are Rebus of Rice Company, Yang Zhi of Lianxiang Company, Sassafras of Meilan Company, as well as CEOs of Blue and Green Factory, LeTV, Iron Hammer and other manufacturers.
In addition to mobile phone companies with copycat phone origins, all CEOs of serious mobile phone manufacturers in Longguo will ally themselves here.
Of the ten seats on the left, the first three are the bosses of the Magic City Square.
The Magic City Square does not refer to one company, but to a group of business representatives in Magic City, such as China Micro, Shanghai Silicon, Xia Chuang, etc., all of which are leaders in domestic semiconductor companies.
The fourth on the left is Huatian EDA, the fifth is Huaxin International, the sixth is Xiahong Company, the seventh is...
The entire Longguo semiconductor industry is famous. companies have come.
No one knows how many connections Mr. Ren has used and how much talk he has spent on this alliance, but what is certain is that this is an unprecedented boss-level meeting.
“Now that everyone is here, let’s get started?”
Mr. Ren looked to both sides and asked for advice.
Rebus was the first to respond, nodding and saying: "Mr. Ren, let's start. Our domestic enterprises need a leader."
"Yes, I am responsible for the sanctions imposed by Gaotong Company. Seeing this, if we sit down and talk early, we may be able to avoid the next blackmail."
Huatian EDA CEO agreed.
He was the first to be sanctioned. The domestic EDA software ten years ago was not lagging behind and was among the top three in the world.
However!
Foreign EDA companies completely disabled Huatian EDA with just one move, that is, the software is free to use.
Imagine that in order to catch up with your rivals, you took out loans and spent money, recruited talented people, improved your technology, and broke through bottlenecks. Finally, you were able to catch up and charge for profits. However, they directly announced that you can use it for free. How would you respond? ?
The outcome is obvious. For a fee, it cannot be done for free. Huatian EDA has been in a state of decline since then. It has been in remission for ten years, and it has not recovered yet.
However, the rival company was only free for one year, and the technology made another breakthrough and resumed the charging model, which did not affect their money at all. In other words, this year of free time, Huatian EDA had no capital to catch up.
The companies sitting here have more or less been blackmailed by technology.
"Then let me get to the point."
Seeing that all the bosses acquiesced, Mr. Ren continued: "Thank you very much for being a guest at Kunpeng this time and giving me this face. In order not to To waste time, I will tell you directly."
He paused and continued: "More than four months ago, Gaotong Company once again acted rogue and engaged in patent extortion, not only raising the price of chips, but also This is a very dangerous signal to share technology patents.”
“Although this is only for mobile phone manufacturers, it has set an example for other companies. I believe everyone knows what Western companies are. That’s a group of greedy guys. If someone takes the lead, they may sign up for extortion. Maybe next time it will be EDA software, semiconductor materials, and chip foundries.”
"So everyone!"
"Localization is imminent!"
Mr. Ren stopped and glanced at the bosses on both sides. He wanted to hear who would be the first to stand up and respond.
A few seconds passed.
No boss expressed his position.
Rebus hesitated to speak. He was the most junior here, and the rice company had only been established four years ago.
Seeing no one responded, he took a deep breath and set an example: "I unconditionally support localization. This time they are extorting 70%, and next time they will raise 50%. If you don't resist, you will be like a lamb, and you will be taken advantage of at any time." Zai.”
“That’s right!”
“This hole has been opened, and they will intensify their efforts in localization.”
“I already have inside information! , Gaotong Company already wants to increase the price of 4G baseband chips in Longguo by 20%.”
"These are idiots!"
Some people took the lead, some responded, and some remained silent. Boss Ren has been observing the changes in the expressions of the bosses present. He looked at the CEO of Huaxin International who had been indifferent and asked: "Old Jing, what do you think?"
Hearing the roll call , more than a dozen pairs of eyes immediately looked at Mr. Huaxin.
“I actually don’t have any opinion, and I support the semiconductor industry to achieve a domestic closed-loop, but the question is can it be done?”
“For example, Mr. Ren paid a lot of money to hire two academicians. The whole industry thought you could produce baseband chips quickly. However, four months have passed and other companies have made a lot of money, but you still have no voice. So where is the progress? "
This question? Very sharp and realistic.
In the past four months, Kunpeng Company's mobile phone business has indeed shrunk by more than half, and companies led by Pineapple Company have made a lot of money. This is an unavoidable fact.
Everyone hopes to achieve localization, but whether it can be achieved remains to be seen.
The companies that have concerns are simply afraid that localization will not be completed and they will be involved.
Who would sacrifice their life for you, whether they are relatives or friends?
Mr. Ren is very troubled by this. He also has selfish motives for holding this meeting. He wants to mobilize all the semiconductor companies in Longguo to produce 4G baseband chips to help Kunpeng Company get out of trouble.
Otherwise, according to the analysis of the two academicians, they will not be able to complete the baseband chip design until at least the spring of next year.
Attention!
It is possible, not absolute!
Talents in the field of baseband chip design are too scarce, and the CEO who has just arrived is going to have to go out of his way to convene this meeting.
The CEOs of other mobile phone manufacturers also have selfish motives. If they can jointly develop 4G baseband chips, they can also get rid of Gaotong's patent extortion, so they will stand unswervingly on CEO Ren's side.
But the CEOs of the semiconductor companies on the left don’t think so. Baseband chips have no impact on them. They play a purely giving role and are not motivated by big enough profits. It’s unrealistic to expect them to pay in vain. ?
Everyone wants to maximize their interests, and everyone has reservations. This is bound to be an unhappy meeting.
……
In the past night alone, news of the failure of the Semiconductor Alliance spread throughout various circles.
After hearing the news, Xu Jinshui, the boss of Pineapple Company, laughed from ear to ear and posted the Neihan Moments.
“The mob.”
These four words are extremely dazzling!
Rebus couldn't help but deleted him as a friend on the spot.
However, Xu Jinshui didn't care. He thought he was invincible after boarding the fast ship of Gaotong Company.
While other manufacturers are still waiting for the supply of chips in the second quarter, Pineapple Company has already received a supply of 500,000 4G baseband chips to prepare for the peak purchase peak during the summer vacation.
Last quarter’s survey report showed that the Pineapple mobile phone accounted for an astonishing 47% of the 4G mobile phone market, and more than 100,000 people rated it as extremely cost-effective, allowing it to take off its hat of a no-name copycat phone. .
In order to prepare for this summer vacation shopping peak, Xu Jinshui took the initiative to raise the price by 40% to Gaotong Company, and also cut off the chips of other manufacturers so that he could dominate the two companies.
As for why there are two dominant companies, it’s because there is also Apple.
After carefully calculating the accounts, Gaotong's executives agreed to supply 4G baseband chips to other Longguo mobile phone manufacturers twenty days late.
Twenty days is neither long nor short, but it is enough for other mobile phone manufacturers to have no core available during the peak purchase period in June.
And June happens to be the end of the college entrance examination, a month when senior high school students transform into quasi-college students and unemployed young people. Sales of electronic products will soar this month!
As for what semiconductor alliance?
Xu Jinshui just wanted to laugh after hearing this.
Not to mention that he was not invited, even if he was invited, he would not go, because all he cares about is whether he can make money.
Obviously there is no way to make money by following the closed loop of localization.
Since he can’t make any money, what is he going to do?
Even if Gaotong Company continues to increase prices in the future, when he has made enough and can no longer make any more, he can just sell the company and cash out.
To put it another step back, he is no longer a Dragon Country nationality, but it has not been made public yet. Why should a foreigner worry about the localization of Dragon Country?
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(End of this chapter)