Chapter 92 Fake Ten Cores? Molenkov fights counterfeiting online!
“6999 yuan? The Cuican X1 is indeed a far-leading mobile phone. Not only is the configuration far ahead, but the price is also far ahead. It is even more expensive than an Apple phone!”
“Good guy, The regular version of the brilliant X1 is actually priced at 6,999 yuan. I...I can only shout for Mr. Chen that it is far ahead..."
"Although 6,999 yuan is very expensive, after watching the entire press conference, I feel The price is excusable. It’s not an IQ premium machine. At least it has full configuration.”
“4500mAh battery, 200W Star Flash fast charging, Carl Zeiss lens, Korean M7 screen, and 14nm light boat processing. With a minimum launch price of 6,999 yuan, I can only say that it is far ahead, all of them are ahead!”
The moment the launch price was announced, the audience’s comments did not stop. Amazing at this price.
Longxing X1 sells for 1,599 yuan, and Cuican X1 sells for 6,999 yuan!
The two extreme prices made some black fans who did not come to the scene but watched the live broadcast online seize the opportunity.
"No! A domestic mobile phone sells for 6,999 yuan? Do you think you are an Apple mobile phone? Why don't you go and steal the money?"
"It can obviously steal the money directly, but it gives it away You have a domestic mobile phone.”
"I'm so annoyed by these mobile phone manufacturers. It's only 7,000 yuan for 7,000 yuan. They have to reduce the price by 1 yuan to make users think that this is a 6,000 yuan mobile phone. I firmly resist and will not buy it!"
There is negative feedback in the live broadcast room Of course, there were also booing barrages.
“Yes, yes, this phone is rubbish. It’s made in China and it’s so expensive. Don’t buy it. If you all buy it, what should I buy?”
“No! It’s made in China. Not worthy of the high price? ”
“Apple can be sold for 6,000 yuan, why can’t it be sold more expensively? What’s the logic? You can’t stand up after kneeling for too long.” It’s 2015, why are there still people with such weak knees? ”
Criticism!
An unprecedented scolding war!
Since the launch price of the Cuican X1 was announced, live broadcast rooms on various platforms have exploded with hundreds of thousands of viewers complaining online.
Some people think that domestic mobile phones are not worth the price.
Some people also think that with such conscientious materials, why can’t it be sold for more than 6,000 yuan? Are domestic mobile phones naturally inferior to others?
There is even a slander group online, helping black people spray the brilliant X1 mobile phone with garbage, and secretly go to the online shopping platform to make an appointment to buy it.
Chaos, the entire digital circle is in chaos.
……
Shenzhen International Conference Center.
Inside the North Banquet Hall.
Sitting in the first row, Pou Ke really couldn’t sit still. Chen Xing really came here for his iPhone this time.
The current mobile phone market in Longguo is divided into three markets based on price.
More than five thousand yuan, high-end market.
Two thousand to five thousand yuan, mid-range market.
Below 2,000 yuan, the market is sinking.
Needless to say, the sinking market, the Longxing X1 mobile phone of Longxing Technology Company has driven its friends to the mid-range market.
Even Rebus, who made his fortune in the sinking market, has to admit that Star Flash fast charging and Kaitian baseband chips are the sharpest sword and the strongest armor. With them, the Longxing X1 mobile phone is basically Be invincible!
Want to fight?
120W Star Flash fast charging, how do you fight it?
It is no exaggeration to say that the 120W Star Flash fast charge launched by Chen Xing directly led to the development of fast charging technology around the world.
Being beaten if you fall behind is a very common thing in the technology circle.
Don’t think that leading companies can sit back and relax. In 2007, Nokia occupied 40% of the global mobile phone market and was a well-deserved giant!
What’s the result?
The tide of the times is rolling forward.
When the Android and iOS operating systems were reshuffled, it insisted on using the Windows system and lost a large number of mobile phone users. By the time it reacted, it had been abandoned by the times, and the king of the generation could only retire sadly.
Now Chen Xing is impacting the high-end market with the brilliant X1 mobile phone. Not only has he released 200W Star Flash fast charging, but he has also launched the world's first 14nm commercial canoe processor, which makes Puke feel unprecedented. sense of crisis.
He must innovate!
Apple cannot be abandoned by the times!
While Ku Ke was thinking a lot, Li Zhenzhen, who was sitting next to him, was also a little moved. This offer price was too bold.
The top-end version is 7,999 yuan, and adding 1 yuan will make it 8,000 yuan.
She couldn't help but want to ask Chen Xing, can it be sold at this price?
To know the price of a mobile phone, it is not just based on the stack of components, it also includes the brand economy.
For example, the Nike brand.
A pair of shoes with a cost price of 30 yuan. If the cost is the same, you can find Nike and Huali labels to sell them. If the former sells for 500 yuan, some people will definitely accept it, but the latter dares to sell it for 500 yuan? Xiangdu may be sprayed out.
Another example is luxury brands such as Chanel, Gucci, and Burberry. Even if they put a label on a snakeskin bag, there will still be fools who treat it as a fashion item and spend thousands of dollars to buy it. This is the economy brought by the brand!
In Li Zhenzhen’s view, Chen Xing has not operated a brand economy. The Longxing X1 mobile phone is still focused on the sinking market. Now that the first high-end flagship mobile phone is priced so high, the public may not recognize this price. .
If you want to sum it up in one sentence, it is that if you take too big a step, you will easily get hurt!
The other side.
Domestic friendly business location area.
After Ren Guofei saw the offering price, he couldn't help but frowned: "The marketing department of Longxing Technology is really crazy to rush into the 7,000-8,000 range before the brand Cuican is launched."
“Alas!”
Rebus sighed.
He looked at the price of the screen and expressed his thoughts: "The accumulation of high-end brands is a bit too big a step."
"Last week I asked about Carl Zeiss lenses. The supply price is 1,200 yuan per set, and the Korean Star M7 screen is 800 yuan. I estimate that its cost price is about 5,000 yuan at most. Chen Xing’s ambition is too great, and he wants to take advantage of both.”
Duan Yongping, CEO of Blue and Green Factory, said with emotion.
Another co-founder, Chen Yonglu said helplessly: "The regular version may sell well, but the top-end version is probably unsaleable. He has not considered the brand effect at all."
“Although the 14nm chip and 200W Star Flash fast charging are very popular, the price is indeed too high. It costs one to two thousand to make an Apple mobile phone. It is estimated that the number of users who can afford this price is less than 20,000, or even less. ”
Luo Hao also gave an analysis.
It’s not that they want to badmouth domestic products, but they feel that Chen Xing should first throw out a market guide.
For example, the Longxing X1 mobile phone is priced at 1,599 yuan. After establishing the brand, the future Longxing X2 can be priced at 1,999 yuan and remain in this range.
The Ke Cui Can X1 mobile phone did not ask for guidance, but was directly priced at 6,999 yuan. The top-end version directly soared to the price of 7,999, which may not be accepted by the public for a while.
Some people are buying, but not too many.
……
On the press conference stage.
Chen Xing's eyes were deep and his expression was calm. He silently watched the chaotic press conference and listened to the shouts of the audience.
Some people say that the materials used are valuable, but they can’t afford them.
Some people say save money to support one.
Some people say that the Longxing X1 mobile phone can still compete for another thirty years!
In fact, Chen Xing had anticipated these opinions and feedback. He was not panicked at all and everything was under control.
Duan Yongping, the boss of Blue and Green Factory, did not guess wrong. The cost price of the brilliant X1 mobile phone is 5,070 yuan. This is the total price including the 14nm Qingzhou processor.
The cost price is 5,070 yuan, and selling it for 6,999 yuan is actually not too much, because 13% of the selling price, which is 909 yuan of value-added tax, must be paid, and 200 yuan of profit must be distributed to the dealer. The total cost price It is 6179 yuan.
This is equivalent to Chen Xing earning 820 yuan for every ordinary version of the brilliant X1 mobile phone sold. The profit is actually not too high.
But for the top-end version, the profit is much greater.
The tax of 7999 yuan is 1039. The 128G storage chip is more than 200 yuan more expensive, which is equivalent to more than 300 yuan more cost and an increase of more than 600 yuan in profit.
Regular version, earn 820 yuan.
High-end version, earn 1100 yuan.
Top version, earn 1,400 yuan.
After giving the audience enough time to discuss, Chen Xing walked calmly and returned to the center of the podium.
He pressed his hand and said quietly: "I heard a lot of different voices about the launch price of the brilliant series. In order to face the needs of users directly, I asked our marketing manager Yao Nana to randomly select The users who came to the scene told me what they thought of the new machine.”
The words just finished. Li Zhenzhen's eyes flashed and the corners of his mouth raised slightly.
She knew that Chen Xing had a marketing plan and would not be stupid enough to blindly raise the price.
Rebus also showed some interest, and suddenly realized: "It turns out that it is not the final price, so there is still room for maneuver."
"Mr. Ren, is your daughter?"
Luo Hao winked.
Yang Zhi flashed his surprise and looked at Ren Guofei and said: "Marketing Manager, this position is not low, Mr. Ren's genes are really strong."
"There was Ren Wanzhou before me, and Yao Nana behind me. "Mr. Ren, tell us secretly that you arranged for Yao Nana to go to work at Longxing Technology Company, are you trying to catch a rich husband?"
Duan Yongping asked curiously.
Ren Guofei did not answer them, and now he was very surprised.
I thought that Yao Nana’s position would not be too high, but I didn’t expect that she would become the marketing manager. She was promoted so quickly. Chen Xing would not...
“It’s best that nothing happened to you! ”
Ren Guofei couldn’t stop thinking.
Even though his heart was in turmoil, he was an old fox after all, and his face did not show any flaws. He calmly replied to the bosses of his friends and businessmen: "Nana has always been very capable."
Sitting in the third row, Ren Wanzhou, who was dressed up to attend, watched Yao Nana selecting users, and couldn't help but feel a flash of jealousy. She never thought that Yao Nana would be promoted so quickly.
Marketing manager, this position is already catching up with her.
The most important thing is that she also showed up at a new product launch conference where global leaders gathered, with hundreds of millions of exposures. Chen Xing’s intention to cultivate this top-notch resource is very obvious.
......
Wearing a cheongsam and with a slim figure, Yao Nana scanned the area and accurately found Lin Xiaolong, a sex blogger with millions of fans.
“Hello, can I invite you to talk about your views on the brilliant X1?”
When the microphone was handed over, Lin Xiaolong’s head was buzzing instantly.
Countless eyes around him focused on him, and the pressure only hit his Tianling Gai.
"Uh...I...I..."
Nervous!
Incoherent!
Lin Xiaolong's legs felt weak as he watched so many business tycoons.
Seeing the anchor acting like this, the audience in the live broadcast room quickly sent barrages of encouragement, and the live broadcast room screen quickly filled up.
“Brother Ji Ji, get up!”
“Isn’t it Brother Ji Ji, Huaqiangbei? Why are you stuttering? Show us how free and unrestrained you are!”< br>
“It’s so embarrassing, so embarrassing, the anchor has embarrassed us so much!”
“Stop stuttering and ask Mr. Chen what kind of girls he likes. I will try my best to develop in that direction. , wait for me to meet the rich man, everyone in the live broadcast room will have a Lamborghini!”
“I want the pink one, thank you!”
With the encouragement of the audience in the live broadcast room, Lin Xiaolong trembled. He took the microphone groundlessly. His legs were still shaking a little, but he could barely stand up and looked at Chen Xing and said:
"Chen...Hello, Mr. Chen, my name is Lin Xiaolong. I am a blogger with millions of fans. Last time We have seen the Longxing X1 mobile phone launch conference.”
Huaqiangbei’s No. 1 mobile phone maker, Chen Xing is no stranger to him, and his position was arranged by Chen Xing personally just for this user to ask questions. link.
Those who are professional in machine engineering will definitely understand the needs.
"Hello Lin Xiaolong, tell me what you think of the brilliant X1 mobile phone, or what else can be improved."
Chen Xing humbly asked for advice.
Lin Xiaolong took a deep breath, adjusted his emotions and said: "Well...actually, the brilliant X1 mobile phone is already perfect. The screen, lens, fast charging, battery, and chip are all top-notch, far ahead of its peers. Friendly businessman. ”
“I usually like to play games, especially Space-Time Hunter with the highest picture quality and the highest special effects. Currently, only the Snapdragon 810 processor can play it. You can use this game to summarize it for us. Wait, is the performance of the 14nm Qingzhou processor improved? Because at the last press conference, I also saw you playing this game. "
It is indeed much simpler and clearer to use games to summarize the processor performance.
As currently the most popular mobile game with the highest processor performance requirements, Time Hunters is the most appropriate way to summarize it.
Chen Xing also nodded slightly, cleared his mind and replied: "In addition to being 14 nanometers, the Qingzhou processor is also a 10-core microarchitecture..."
"Wow——"< br>
Before he finished speaking, he was interrupted by an uproar from the audience.
"Ten cores?"
"Qingzhou is a 14nm 10-core processor? No! I really suggest changing its name to aircraft carrier. It's so perverted!"
"Four words, far ahead ! ”
“Buy it! I really want to buy it! I want to see if it is a real ten-core processor chip!”
Mo Lenkov's eyes lit up. He couldn't sit still again and walked straight towards Lin Xiaolong.
14nm chip?
He didn’t believe it!
Because Chen Xing didn’t let him test!
Ten-core microarchitecture?
He doesn’t believe it either!
The eight-core architecture is too much for the Snapdragon 810 processor. The maximum power is almost 20W. What about your ten-core microarchitecture?
Impossible, absolutely impossible!
Because there was an example of MediaTek's fake eight-core product, he believed that Chen Xing also faked ten-core products and was bragging. This was a once-in-a-lifetime opportunity that would prevent Chen Xing from coming to Taiwan.
Crack down on counterfeiting!
He must be prevented from getting off stage!
Molenkov couldn’t bear it anymore!
Arrived at Lin Xiaolong’s position, under countless surprised looks, he grabbed the microphone arrogantly and said: "Mr. Chen, I am Mollenkopf, CEO of Gaotong Company. I have professional chip testing here. The instrument can test the nano-level and micro-architecture of the chip, and can provide more direct feedback on the performance of the chip than games."
The words fell.
You can hear every drop of a needle at the press conference.
Someone is really here to crack down on counterfeiting!
And it’s not Karami (a small role), but Gaotong CEO Molenkov personally cracking down on counterfeiting.
Gaotong Company and Longxing Technology have long been at loggerheads. This has been exposed many times on the Internet.
Mollenkopf personally cracked down on counterfeiting, which made both Li Zhenzhen and Pou Ke look surprised, but they also said it was understandable.
The three top companies, Gaotong, Apple, and Korean Star, cannot design a ten-core microarchitecture. Why can you, Longxing Technology?
Moreover, it is a ten-core microarchitecture of a 14-nanometer chip, so the difficulty of design and production will skyrocket.
“Holy shit! Someone is really here to crack down on counterfeiting!”
“Molenkov, this is Molenkov, the CEO of Gaotong Company. He is only 40 years old and ranked in the Forbes list. A world-class rich man!”
“I feel like he is very sure that Longxing Technology is not fake, right?”
“I can’t tell…”
"MediaTek's fake eight-core is still vivid in my mind. I hope Longxing Technology will not fake ten-core, otherwise it will be too embarrassing."
While countless people were discussing it, Chen Xing saw that he had been ignored twice in a row. Mollenkopf, who was a little angry, said lightly:
“The light boat processor I have is made of transparent resin. Sealed, the chip is only used for press conferences, I am afraid there will be no chips for President Mollenkopf to test.”
Chen Xing’s refusal strengthened Molenkov’s conjecture that the 14nm Qingzhou processor is a fake ten-core processor. , like MediaTek processors, even nanometer levels may be fake.
As for the 170,000 running score, software fraud is too easy!
Give me some money, even a million cents!
He puffed up his chest slightly and said in an aggressive tone: "You can test it with a prototype machine. I believe Mr. Chen should! He will not deceive people with fake ten-core or fake 14-nanometer chips."
When he said it should be, his tone became several times louder, making it clear that he wanted to say that Qingzhou is a fake 14nm, fake 10-core chip!
The atmosphere at the scene was tense instantly, just like the eve of a battle between the two armies, and also like a powder keg that was about to explode at any time.
(End of this chapter)