Chapter 191 Southeast Asia is its graveyard
After the official announcement of "Honor of Kings", a future national-level mobile game, Penguin's operations did not hesitate and immediately purchased tens of millions of hits.
Because of Chen Xing’s optimism, Xiao Ma also attaches great importance to this game.
Not only did we arrange promotional posters for Honor of Kings on mobile QQ, Penguin Video, QQ Music and other software, we also contacted the SKT club in the LKC division of "League of Legends", hoping that the well-known e-sports player Faker could endorse it This game.
Such a heavy investment of resources has made the designers of the "Super God" studio jealous. Why don't their games receive this kind of treatment?
However, what they don’t know is that the path of becoming a god has gone astray. It is no longer a pure MOBA competitive game.
What is the focus of competitive games?
Fair sex!
The current model of National Super God is that heroes need money to acquire, and they can also be cultivated and increase their attributes.
What is the concept?
This is equivalent to a krypton gold boss who can defeat level 10 at level 1. His attributes have been developed before the game starts.
If competitive games lose their fairness, what is the difference between the legendary game of chopping melons and slicing vegetables for 999, where you can become a big brother by recharging?
When Xiao Ma asked why he was so optimistic about Honor of Kings, Chen Xing replied: "The profits of MOBA games are in the skin, definitely not in the attributes."
This is exactly what happened. In a word, Xiao Ma personally went to TIMI Studio to check the overall research and development of Honor of Kings and found that this game was indeed relatively fair, so he chose to trust Chen Xing to continue investing in research and development.
As for all the people being super gods?
Has become an abandoned son of the company!
The warm-up of Honor of Kings has also brought a lot of popularity to Chen Xing. Although it is useless for him to be popular himself, Longxing Technology Company has the popularity to increase product sales.
In just half an hour after the official announcement of the game, Longxing Technology’s Taobao store sold hundreds of mobile phone accessories.
......
The new game of Honor of Kings officially announced that Chen Xing had no idea that he was acting as a "welfare officer". He was still in the negotiation area, using his laptop to check his work email.
As for the copycat company information files piled up on both sides of his desk like a mountain, he handed them all to the purple quality secretary to sort out the corresponding data.
Although Zhang Heting said that there were no emergencies in Longxing Technology Company during the period when Chen Xing left, this does not mean that there were no major incidents in the company.
In Chen Xing's work email address at this moment, there was a "platform fee" settlement notice sent by the Internet company four days ago.
The original unified quotation was that the cost of a built-in application was 3.5 yuan per unit, and the App Store charged 1 yuan for each download.
Take Jack Ma’s company as an example. Alibaba’s two applications, Taowu.com and Alipay, not only built them in, but also promoted them accordingly.
The contract was signed in September 2014, and the application fee is settled every three months. At present, the platform fees incurred from September to December need to be settled.
In the past three months, the Cuican X1 has not been announced, let alone the Geek X1. The revenue can only rely on the Longxing X1. However, due to the low-price strategy adopted, the market coverage is extremely high. Total mobile phone sales in three months were 8.74 million units.
Alipay and Taowu.com can charge 7 yuan for a mobile phone. This means that the built-in installation fee alone costs 66.18 million, and the cost is almost zero.
In addition to the built-in fees, there are also download and installation fees. This also includes the download fees generated by the Longxing X1 mobile phones sold from June to September. The total number is 17.24 million times, and one yuan is 17.24 million times. .
66.18 million plus 17.24 million, plus 5 million in publicity fees, Jack Ma needs to pay a total of 88.42 million in platform fees.
Chen Xing not only looks at the bill sent by Alibaba, but also looks at the statistics from his own company. After checking it, he will reply to the email to ensure that the corresponding amount is not mistaken.
In addition to Jackma, there are also Wangdong series software. In addition, although it is no longer cooperating with Wangyi Company, the platform fees incurred during this period also need to be paid.
After reading all the checkout emails in his mailbox, Chen Xing came up with an astonishing figure. The mobile phone platform fee to be recorded was 214 million, which was a complete waste.
The initial benefits of covering the market at a low price and snatching users have been initially reflected, and the money was made while standing still without anyone noticing.
In addition to the profits, he also received an anonymous mysterious email stating that a small particle accelerator was on its way.
Wang Qi and Chen Xing said at the beginning that the small particle accelerator was about to arrive at the freight port in Shanghai. If everything is calculated, it should be able to arrive in the next few days, right?
And those five lithography machines...
"President, the data has been sorted out."
While Chen Xing was thinking, the purple-quality secretary reminded him.
This sentence brought Chen Xing back to reality. He glanced at the time on his laptop and found that it was already past three in the morning. Working too hard would indeed make him lose track of time.
"Okay, you can go to get off work."
Chen Xing closed his notebook and walked towards his desk.
"Then I'll go back first. President, take care of yourself and get some rest early." The secretary was not polite, packed up her things and left the office.
I worked overtime until three o'clock in the morning. Fortunately, I am a system talent. If I were an ordinary secretary, my work efficiency would be at least twice as slow.
After the secretary left, Chen Xing calmly returned to his office, sat down, and opened the documents he had sorted out.
Purple quality secretary, she has strong classification and induction skills.
As soon as I clicked into the document, the entire situation of Tianyu Company and even related industries were already marked.
Dalang Company, with a market value of 600 million and a purchase price of 54 million, has assets: 400,000 Dalang 4 mobile phones, several production parts, 24 assembly production lines, 16 cars...
Gionee Company, with a market value of 800 million and a purchase price of 72 million, has assets: 1 to 7 floors of the Huihuang Office Building in Futian Business District, 140,000 Gionee mobile phones, several production parts, 25 assembly production lines, and 20 cars...
< br>Orange Company, with a market value of 70 million and a purchase price of 6.3 million, has assets: 100,000 Orange mobile phones and several mobile phone production parts...
Every copycat company has a backlog of mobile phones. After Chen Xing read the details, these parts can be used.
Chen Xing checked all the way and found Rong Lili’s Tianyu Company.
Its market value is 5 billion, and the purchase price is 450 million. Let’s not talk about mobile phones and parts. There are 100 production lines alone, 34 more than Longxing Technology’s 66 production lines. This is why a skinny camel is bigger than a horse.
And it also has company offices and optical laboratories.
Although it is not a research and development chip, the existence of the optical laboratory shows that Rong Lili really wants to run this brand well, but she overestimates herself, or in other words, overestimates the scientific researchers she has recruited. .
The optical field and the chip field are both projects that are domestically conquered, and the difficulty of the two is almost the same.
The design of a small camera lens must not only take into account optical parameters such as imaging clarity, distortion, and chromatic aberration, but also use advanced computer-aided design (CAD) and optical simulation software to optimize it. The shape, curvature, refractive index and other parameters of the lens.
But this is okay. Having a ready-made optical laboratory means that there is equipment, which can be used together.
At the end of organizing the documents, the secretary has marked the number of production lines. The sixteen copycat machine companies have a total of 314 factory production lines and how many warehouse equipment they have.
With 314 production lines, even based on 2,000 units per day, more than 600,000 mobile phones can be assembled in one day. Such a huge shipment can be sold all over the world.
But the problem comes again.
Factory production capacity has increased, and parts supply needs to increase as well.
As for the Longxing X2, except for the M series screen and processor chip, everything else can be made in China. Now it depends on the attitude of the Korean Star Group. If it cannot supply it, Chen Xing can completely find a replacement. The production is incomplete. version of the Longxing X2 mobile phone for Southeast Asian countries.
Of course, this is the worst result, and the phone cannot be called the incomplete version of Longxing X2. It has to be renamed, at least to save face.
“The total purchase price is 840 million.” Chen Xing was not too touched when he looked at the final price. He could still afford this amount of money.
And according to what is owned by sixteen copycat companies, as long as it is put up for sale, a large amount of blood can be recovered. Chen Xing estimates that he only paid 400 to 500 million and won 300 million. Multiple production lines. You know, when Xu Jinshui was photographed, the 45 production lines of the Pineapple Company cost more than 80 million yuan. Now the more than 300 production lines only cost about 400 to 500 million yuan. It can be said that they have made a lot of money, and they still have spare equipment in the warehouse.
The value of spare production equipment can be worth at least 100 million or more.
If Chen Xing does not purchase it and orders it himself, let alone the price, the time cost alone may take 1 to 2 years. The equipment required for three hundred production lines cannot be assembled in a short time. , can only be obtained off-the-shelf.
After sorting out the general situation of the acquisition, Chen Xing opened Li Zhenzhen's mailbox and began to edit the email to inquire about Han Xing Group's wishes.
……
At the same time.
The news that Longxing Technology Company wants to eat up sixteen copycat phone companies has reached Puke's ears across the ocean.
The moment he heard the news, he couldn't believe it.
Longxing Technology is clearly still under sanctions, so why does it spend a lot of money to acquire copycat phone companies? What does it want to do?
After thinking for a short time, he secretly said "no", and then immediately held a company meeting to discuss the market strategy in Southeast Asia.
He is not a fool, and he also understands that there must be a monster when something goes wrong.
Currently due to joint sanctions, Longxing Technology Company is struggling to support only the Longxing series. To expand production capacity, it can be concluded that the production capacity of Longxing series mobile phones is expanded.
Who do you sell such large quantities of goods to?
Without a doubt!
The southern country of Dragon Kingdom!
No matter how many mobile phones are available in developed countries, in backward countries and regions, push-button machines are still the mainstream.
If the Longxing series, which costs less than 2,000 yuan, equivalent to less than 300 US dollars, goes out of China, it may be a dimensionality reduction blow and seize the entire market in an instant. This needs to be vigilant.
However.
Apple is not without its cards now.
With technological assistance, the development of 7-nanometer chips has been put on the agenda. As long as it endures for this period of time, it can directly attack the pain points of Longxing Technology and repay the humiliation a hundredfold.
The other side.
Gaotong Company’s chip R&D base.
Wearing a white coat, Mollenkopf is carefully observing the chip in his hand: "Is this the X40 baseband chip that uses DSP multi-architecture technology? How is its throughput?"
"Let's put it this way, it is ten times the throughput of the X39 chip and fully meets the needs of the 5G network for the interconnection of everything." Charles, chief chip officer of Gaotong Company, responded proudly.
"Where's the camouflage technology?"
Molenkov asked the question he was most concerned about.
Now they are taking great risks and secretly using Longxing Technology Company’s patented technology for research and development. If it is discovered once it is put on the market, they will face accountability.
Charles smiled faintly, patted his chest and assured: "Don't worry, I have set up multiple disguises. It is impossible for anyone who is not a top expert to discover the trick of the chip."
"But!"< br>
He suddenly changed the topic and asked: "Isn't the core patent of the fifth generation communication technology registered by Longxing Technology? Chen Xing will let us use 5G communication technology?"
"Haha."
Molenkov sneered twice and explained lightly: "He has the main patent, and we also have the minor patent. No one can get around the other. Either everyone doesn't use 5G, or they don't use 5G." If he is willing to globalize 5G, then our X40 baseband chip will be used.”
When he peeked at DSP multi-architecture technology, it was for 5G network layout, and they had already mastered it. 5G network preliminary technology, but they never expected that Longxing Technology registered one step ahead of them.
In just a few days, they have registered all the 5G patents that should be registered, and now is the confrontation stage.
Either we sit down and shake hands and discuss the global rollout of 5G networks, or we don’t use them. It’s as simple as that.
When Charles heard this, his eyes brightened slightly, and he gave a thumbs up and said: "You have to be President Mollenkopf to think long-term."
"I'll learn from you slowly."
Molenkov glanced at him and said.
The current Gaotong company, in addition to baseband chip research and development and communication technology, also has a chip team with technical assistance.
It is no exaggeration to say that in less than two months, Longxing Technology Company will be stepped on by Gaotong Company again.
The 14nm process and the SOC God chip are all garbage!
……
When Mollenkopf was still dreaming, the top floor office of Baile Group.
The handsome blond man who had just learned about Longxing Technology was silent. Chen Xing was far more courageous than he thought.
Do you jointly impose sanctions?
Then I will give up the production of high-end brands and use the Longxing series, a brand for the lower market that can be produced by myself, to decide the outcome.
Once Chen Xing succeeds, the entire Southeast Asian countries will donate blood to Longxing Technology, and it may even take this opportunity to break out of Asia and enter the world stage.
If we really break out of Asia by then, will sanctions still be useful?
The handsome man never thought that solving Longxing Technology Company would be so difficult.
He never thought that Chen Xing would dare to take a chance, bet all of Longxing Technology, and use the Southeast Asian market to decide the outcome.
If they follow their usual thinking, if they are sanctioned, they should shrink their development and ensure the company's liquidity as much as possible.
But what about Chen Xing?
This is like a madman!
If you slash him with a knife, he will not complain of pain when he is slashed. If you slash with your backhand, it will be a fight with you to see who falls first.
Save some working capital?
It doesn’t exist!
The blond man was silent for half an hour, his handsome face flashed with determination. He picked up the mobile phone on the table, clicked on a chat tool and said:
"Can't let it happen" Longxing Technology is rising in Southeast Asia. Kill it at all costs. This is your final test."
After a short time, a slightly older voice came from the other end of the phone.
“I swear in the name of Satan, even if all my wealth is scattered, I will leave it in Southeast Asia, where it is its graveyard.”
The moment the call is hung up. , the blond man's expression returned to calm, and his left hand touched the All-Seeing Eye ring on his right hand.
(End of this chapter)