"Mr. Cao, the coffee you asked for."
"Thank you."
The secretary walked in, placed two bottles of very common bottled coffee on the coffee table, and immediately brewed the coffee on the sofa. Mr. Lan nodded and smiled, then turned and left.
Although I don’t know why Mr. Cao kept the high-end hand-ground coffee instead of drinking the most common beverage in the convenience store, but as a subordinate, of course he should not talk too much about things that should not be asked.
"By the way, how much is it?"
When the secretary was about to reach the door, Cao Jinse shouted unexpectedly.
"Ah...ten yuan."
The secretary was stunned for a moment, then quickly turned around and answered.
“Two bottles together.”
Cao Jinse was really a little confused.
"Yes, Mr. Cao, two bottles total ten yuan." The secretary explained in detail with due diligence.
"Yeah, I got it."
Cao Jinse didn't say reimbursement, it's only ten yuan. Her secretary has a serious high-paying position, so she invited the two bosses to have a bottle of coffee. Nothing worth mentioning.
“Aunt Lan.”
After the secretary left the office, Cao Jinse handed a bottle of coffee to Lan Peizhi.
“I don’t drink this kind of thing.”
Lampei refused unexpectedly.
“No sugar.”
Cao Jinse smiled.
Sugar.
It is the natural enemy of women.
Will accelerate aging.
Lan Peizhi still shook his head.
Seeing this, Cao Jinse didn’t force himself anymore, he opened the bottle of coffee in his hand and took a sip.
“It doesn’t seem to be a fake.”
As she said that, she screwed the lid back on, “Does Aunt Lan know the unit price of this bottle of coffee?”
“ Five yuan. "
Obviously, Lampei has never touched this kind of thing in his life, but his secretary just said it.
Primary school students can do arithmetic.
“I’m talking about the normal market price.”
Facing Lan Peizhi's gaze, Cao Jinse took a sip and placed the common bottled coffee on the coffee table, while saying: "This kind of coffee is generally priced at 7 to 10 yuan in other convenience stores and supermarkets."
You are really considerate of the people.
“But the new snack station downstairs from our company only sells it for 5 yuan.”
“Could it be an expired product?”
Looking at Cao Jinse who had just taken a sip, there was a hint of strange ridicule in Lan Peizhi's tone.
If you open a store in this location, no one will dare to sell expired products, but in the gray area of expiring products, it is uncertain.
Cao Jinse didn't take it seriously and handed over the unopened bottle.
Lan Peizhi took it, looked at the outer packaging, and immediately put it down.
The production period is normal, and there is still more than half a year before expiration.
"For small commodities, if you ask a university question, the price difference for a bottle of coffee is so big, the combined competitiveness is extremely scary. Has Aunt Lan been to the newly opened snack shop downstairs?"< br>
Lan Peizhi shook his head slightly.
“It seems to have only been open for less than a month, but it has already made a name for itself in the surrounding office buildings. Every day after get off work, the store is packed with people.”
The big boss is indeed a big boss. .
Observation is meticulous.
Same.
People who are good at looking for opportunities can find business opportunities in seemingly ordinary life.
“I once passed by and saw that the queue stretched outside the store before I noticed it. It used to be a convenience store, and the owner had been working there for seven or eight years. He got along well with the white-collar workers in the surrounding office buildings, and business continued. Very good, there is also a mahjong room inside. Based on this shop, the boss helped his son buy an apartment outside the Fourth Ring Road. This kind of business that is guaranteed to make money and can be profitable in the long term, if I were there, I would definitely not transfer it. "
"So."
Lampei Zhi seemed to be aroused.
“Have Aunt Lan seen the promotional poster posted by that store? Its ambassador, Aunt Lan should know, the actress of Donghai, the representative artist of China, Pei Yunxi.”
Pei Yunxi is actually not from the East China Sea, but he has always lived in the East China Sea and was labeled by the region.
Of course Lan Peizhi, who is also considered to be from the East China Sea family, has heard of this popular actress, and couldn't help but think of a certain meeting by the Pujiang River.
“Is it Jiang Chen’s store?”
“Yes.”
Cao Jinse nodded, “This snack station is the snack brand founded by Jiang Chen, and Pei Yunxi is the Image ambassador. Only he can do it for a star of Pei Yunxi's stature to endorse snacks."
Rich man and artist.
This is a topic full of ambiguity.
When someone came to her for help, she stood by and watched, but it was her who made the connection between Cao Jinse and Cao Jinse.
So Lan Peizhi declined to comment.
“Silently opened his own snack brand downstairs in the company, Aunt Lan, do you think he was doing it for personal gain? I’m afraid he coerced and lured the original convenience store owner, otherwise he would definitely not have Make room for him.”
"The convenience store has been replaced by a snack shop. There is no difference. It is just conducive to the ban on smoking."
Lampei Zhi said unexpectedly.
Cao Jinse smiled, her right leg elegantly folded over her left leg.
"The plate is getting bigger and bigger. I thought this guy would be more stable, but I am naive. I can't chew off more than I can chew. Are you really not afraid of choking?"
Ignore and don't know. Li was startled.
Unconsciously, someone’s business territory has covered the most basic necessities of life.
"I've been relatively free recently, and I still have the energy to worry about him." Lan Peizhi asked softly.
Cao Jinse shook his head and smiled, "I just think his model is more interesting. It's like spring bamboo shoots, which have bloomed all over the city overnight, and now there are estimated to be more than 2,000."
< br>"More than two thousand?"
Lampei Zhi was also unexpected.
"Well, it should be about the same. Tianci Capital definitely doesn't have the manpower. It can bloom all over the country overnight. Direct sales cannot have such a fast promotion speed. They can only rely on franchising."
Cao Jinse said: "But it's different from the traditional franchise model. I don't know who came up with the idea. What's unique about this snack station is that it doesn't require a franchise fee."
"Is he doing charity again?"
< br>Lampe hit the nail on the head.
Cao Jinse smiled. "That's not true. Even if he runs a banknote printing factory, the banknote printing machine has to smoke now. If there is a project to lose money, there must be a project to make money. But in his store, the unit price is so low, and it relies on selling snacks. It’s impossible to make a small profit, and he doesn’t want to harvest franchisees.”
As we all know. Franchise model.
Franchisees are the biggest leeks.
"Then how does he plan to make money?"
There are specialties in the art industry.
When it comes to doing business, Lan Peizhi is definitely no match for super masters like Cao Jinse.
“Although there is no franchise fee, if you want to join this snack station, you still have to invest 500,000. This 500,000 is not the franchise fee, part of it will be used as a deposit for the goods, and the other part is the decoration fee. If If you stop working, the deposit will be fully refunded, and the franchisee will not have to worry about a series of tasks such as store operation, product placement, employee recruitment and management, etc., and the headquarters will be fully responsible. In other words, the franchisee only needs to worry about it. Just be responsible for the rest of the store rent, water and electricity, property fees and employee wages.”
This is how women are, when they become curious about a man, they gradually and unconsciously want to know everything about him, even the distance. A small snack shop next to it will be noticed.
“In addition, unlike other chain brands on the market, the revenue share of this snack station is given to each franchisee in the form of daily settlement. Yes, this is the most peculiar thing in my opinion It’s actually a daily settlement.”
Cao Jinse said more and more meaningfully, “The daily revenue is divided between 54% and 46%, and 46% belongs to the franchisees. In order to eliminate the concerns of the franchisees, It also set up a cover-up plan. "
"If Jiang Chen didn't come up with this idea, then the person who came up with it is really a talent. If there are franchisees who are worried about Pei Yunxi's powerful advertising. You may not be able to make any money under the effect, but that’s okay. You can choose to pay an additional 50,000 yuan in management fees every year to protect yourself. After choosing this plan, Snack Station will give you a guarantee that in the next three years of joining, It can earn at least 400,000 yuan in profit. Anyone would have to pay this 50,000 yuan, so the snack station can split into 2,000 stores in such a short period of time. Not only does it cost no money to open a store, but the guaranteed plan will allow franchisees to keep money. Rushing in."
"This only proves that there is no need to invest. How can we guarantee that we will make a profit? If not, what will we do to protect the franchisees?"
Although it is no better. Cao Jinse, but Lan Peizhi's business acumen is not comparable to that of ordinary people. After all, before the establishment of the Great Wall Group, she had already experienced the bleaching road of business, and the questions she raised were straight to the point,
"Because in addition to Downstream and upstream have also been integrated. With this new profit model, Snack Station has integrated nearly a thousand food factories in the upstream, and this number is increasing every day. It is stipulated that only 30% of the payment will be given at a time, and the remaining 70% will be sold. It will be settled after the goods are finished, so this forces the factory to ensure the quality of the snacks while keeping up with the public's taste. In addition, due to its large size, the snack station has established a purchasing alliance to uniformly purchase raw materials. The absolute power of premium and pricing is in his hands, which not only increases efficiency but also reduces costs."
If Jiang Chen were here, he would definitely feel at a loss.
Anyone who had their underwear taken out would probably feel uncomfortable.
Professional is worthy of being professional. Cao Jinse took his time and analyzed the context of a unicorn project clearly.
“This snack station is essentially selling dog meat on behalf of others. It is not a snack shop at all, but a light asset empowerment platform for the food industry. Franchisees pay to help with operations and supply. It has only two jobs: to solve operational problems for the upstream and to solve the sales problems for the downstream. But it not only takes the least risk, but also makes the most money. Many companies are studying the C model, but this snack station has already used it perfectly. "
Most people may not understand what S-to-B-to-C is, but Lampei knows it.
S is the industry empowerment platform, B is the cooperative merchant, and C is the end customer. In short, it is to build the company into an asset-light, high-value, high-profit and strong cash flow platform with multiple levels of profitability, earn the price difference of the supply chain, service fees enabled by the platform and downstream management fees, and wait for the appropriate time to package Going public is another classic business lesson.
"I believe this guy really didn't have anything to eat, drink or have fun in four years of college."
Said Cao Cao. Cao Cao arrived.
It's just that when Jiang Chen opened the door and walked in with a "tired look", he didn't catch Cao Jinse's comment, otherwise he would definitely cry out that he was wronged.
Eating, drinking and having fun?
His college career has nothing to do with these four words.
"Sorry, I drank too much yesterday and got up a little late."
"I'm in a good mood."
Cao Jinse teased.
Jiang Chen walked over with a smile and sat down, then picked up the coffee on the coffee table.
“This is mine!”
Cao Jinse took it.
“I’m sorry.”
Jiang Chen apologized immediately,
Lan Peizhi pushed the unopened bottle of coffee over, using clever force, and the coffee slid on the coffee table , stopped steadily in front of Jiang Chen, without shaking or falling.
Real kung fu is often experienced in small details.
Jiang Chen glanced at her without any politeness, picked up the coffee bottle and unscrewed it.
No surprise.
It is unopened.
"That snack station downstairs, your shop?"
Cao Jinse asked, having passed the stage of beating around the bush.
“Yes.”
Jiang Chen admitted generously, “If you tell me your name on any snacks you want to eat from now on, I will get a 20% discount.”
How grand.
“This model is quite clever, who thought of it?”
Cao Jinse asked.
Jiang Chen took a sip of coffee and glanced at her without saying a word. After a while, he said: "This is the collective wisdom of the management given by God."
This is really not a lie.
Originally, the creation of a snack brand was the idea of Mr. Luo, who was already traveling. However, Mr. Luo only set a general policy, which was later revised and improved by the group.
As the absolute core figure, of course Li Shurui also participated in the setting of the plan.
And many of the ideas were proposed by her.
For example, they oppose Luo Peng's direct operation model and use franchises to increase the number of stores. At the same time, they modify the traditional model, cancel the franchise fee, and provide a safety net plan.
Although she studied art and dance, the many business books and efforts she put in later were not just for show.
Li Shurui has contributed a lot to the popularity of the snack station, but there is no need to deliberately mention such details.
Great Wall and Tianci are two companies after all.
This is a commercial secret and cannot be disclosed easily.
"I heard that Tianci Capital was founded by you and a few of your roommates. It seems that your roommates are quite powerful."
Tianci Capital, which was founded for a short time, has now caught Cao Jinse's eyes, and Jiang Chen has already I feel very relieved.
“Birds of a feather flock together, and people of the same kind flock together.”
He continued drinking coffee.
“Who did you drink with last night and had so much fun?”
Cao Jinse asked casually.
Duanmu Liuli is definitely not possible. People may eat meat, but they definitely don’t drink alcohol.
“Yuan Run, Yuan Bingshan.”
Jiang Chen said truthfully.
“Yuan Bingshan?”
Cao Jinse was surprised.
Lan Peizhi also looked over.
But someone does look a bit "haggard", but it doesn't look like he has been beaten.
“You have such a good relationship with him?” Cao Jinse asked, this guy knows quite a few people.
Jiang Chen shook his head, "His sister and I have a good relationship."
"Can you and him drink too much?"
Cao Jinse was surprised, and obviously understood Tiger crazy personality.
"There is another person."
Without giving any thought, Jiang Chen took another sip of coffee to refresh himself, and then took the initiative to speak frankly: "Song Chao Ge." (End of Chapter)