Chapter 239 The much-anticipated broadcast
“I can only say that it is indeed Xiao Chen. At this time, I can only think of these words.”
Hu Yang sighed in his heart.
Before he came, he knew it was an idol drama, but he really didn’t expect it to be such an idol drama.
The stars in the play are modeled after the top stars. The various clothing, bags, accessories, and other props are just like real luxury goods.
No, I guess some of it is true.
Hu Yang thought of news about sponsorships from some high-end luxury brands.
No wonder the production cost of this drama is so high.
It can't be too high, it's just like putting the life of a top star in front of the audience.
Beyond that, the plot is the highlight.
Xiao Chen really never makes people worry about this.
It’s so smooth and gripping, making you want to continue watching.
When it just ended, I even felt a little caught off guard, as if it had ended just as I started watching.
The values are also very reassuring. Although it depicts wealthy top stars, there is no tendency to worship money.
In addition to highlighting the star status, the characters in the play do not show off their emotions at all.
The content where these luxury goods appear is almost always swept away, and they only exist to set off the protagonist.
In his opinion, this is very important. At least the station will not give up "Star You" for this reason.
This drama is so excellent, the kind that transcends its time.
This kind of drama has never appeared in China before.
Hu Yang secretly made up his mind to go back and persuade the leader. His authority was indeed a bit insufficient.
Li Mei's expression was a little uncertain, and she almost lost control of her emotions.
This drama is perfect for our Mango Channel, it’s a match made in heaven.
If you can buy it, it will definitely explode.
No, there is no if, I must buy it.
Mango Channel has another brilliant hope, an opportunity to break the monopoly of CCTV, and its own direction of progress is right in front of us.
He clenched his fists and suppressed his inner excitement.
The film purchase directors of other satellite TV stations were a little dumbfounded. The quality of this drama was a bit exaggerated and it should not appear at all.
This makes it difficult for domestic idol dramas to be filmed in the future.
The most important thing is that this show looks like they can’t afford it.
No, it would be a pity if you can’t get a hands-on experience with this kind of drama, or in other words, you can only pick up second-hand work from others.
Several people from the satellite TV station had already begun to flirt with each other.
It’s time to show the power of unity.
The staff of Neon and Bangguo looked shocked.
Have Chinese TV dramas developed to this extent?
Before coming, they had an indifferent attitude, thinking that it might take many years for a drama like "Empire of the Tang Dynasty" to be released.
It can be seen from domestic news reports in China that this is indeed true.
But what the hell is this "My Love from the Star"?
The staff of Bangguo even felt that they had seen the future of idol dramas.
But this should be a drama produced by our country, the Republic of China.
Doesn’t Xiao Chen have some kind of Bangguo ancestry?
The odds are high.
The Bangguo people nodded.
The staff at Neon are much more receptive.
As expected of Teacher Qilin, a genius seen only once in a thousand years, he is well-deserved.
I have to think about what to say when I go back.
The real audience sitting in the back row were all excited.
“This drama is so great. I really want to watch the follow-up.”
“Liu Qianqian can actually play a character with this kind of character? She wouldn’t be this funny in real life. More so than his personality?"
"Xiao Chen is so handsome, I can't help it."
"Is it true that celebrities live a magical life?"
"I regret it. I shouldn't have watched it. How will I live in the future? I heard that it takes a long time from the time I buy the film to the time it is broadcast."
"Yes, I should have known better. , all of Xiao Chen’s dramas are good to watch, isn’t this annoying?”
Needless to say, after returning, the feedback from these viewers to the TV station was the same.
Highly recommended, must buy!
When leaving.
Longlin Company provided clips of "Star You" to various TV stations so that they could have something to describe to their leaders when they went back.
All the film purchasing directors readily accepted it, and they really had to think about how to report it when they got back.
The amount of authority previously set is not enough and needs to be further strived for.
A few days later.
Chen Linfeng received the good news from Chen Shantong.
"One round of "Star You" has been sold."
"Which one? How much?"
"CCTV's set, 1.5 million per episode, 45 million in total!" Figures, there was no fluctuation in Chen Shantong's words.
“Not only that, the second round is also finalized, and was won by Mango TV at a price of 40 million.
No, it cannot be called the second round, it is more appropriate to call it the 1.5 round. .”
Chen Linfeng couldn't help complaining, "What the hell is 1.5 rounds?"
Chen Shantong explained, "It's halfway through the broadcast on CCTV, and Mango Channel starts broadcasting. Mango Channel broadcasts three episodes in one night, and only knows The finale will be a little later than CCTV."
Chen Linfeng said in surprise, "Can CCTV agree to this?"
You know, CCTV rarely spends a lot of money this time.
The first round of broadcast is the time when advertising fees are most attracted. If you let Mango Channel start broadcasting halfway through the broadcast, you will lose a lot of revenue.
A very typical example is "Bright Sword".
After "Bright Sword" premiered, CCTV gave up the rights to the second round of broadcasts early.
As a result, after several provincial stations won the second round, their ratings were very high.
Jiangzuo Satellite TV broadcasts it 11 times a year. Regardless of day or night, the ratings are higher than other dramas in the same period.
According to later statistics, because of this, CCTV made almost 20 million less. This time, someone else started broadcasting halfway through the broadcast.
Chen Shantong answered with excitement in his voice, "You don't know what was going on at that time. All the TV stations seemed to be going crazy.
The one with the highest first broadcast rights at that time had one episode. 2 million, a total price of 60 million."
Chen Linfeng interrupted, "It must be from several companies, right?"
No matter how you think about it, at this time, the price is not as high as last year. The peak value is twice as high.
"Yes, the four satellite TV stations together are equivalent to 15 million for one TV station. Normally, the price is higher, but CCTV is more widely spread after all.
And simulcasting hurts the ratings, so in the end I chose CCTV."
Chen Linfeng wondered, "What happened to Mango Platform? How did you get this 1.5 rounds?"
"Mango Platform initially offered a price of 50 million. When I looked at the price They couldn't compete with the four companies, so they turned to join forces with CCTV and proposed the plan mentioned at the beginning.
So in fact, CCTV still can't get the first broadcast rights with only 45 million." br>
Chen Linfeng was speechless, "It's so courageous. One family dared to pay such a high price, and it was very skillful to change the plan decisively later."
"Yes," Chen Shantong sighed, "In fact, it works out like this. , it’s not necessarily much higher than the normal first- and second-round price.
But the sudden change to this plan has disrupted the opponent’s position, and the faces of other satellite TV stations have turned green.” br>
In fact, Chen Shantong guessed that this plan should have been prepared by Huayang TV and Mango TV from the beginning. It was considered Plan B, and it was indeed used later.
This concludes the discussion on the premiere price.
Chen Shantong mentioned the follow-up publicity, "As a director and starring role, you still have to follow the publicity. Huayang TV and Mango TV have corresponding requirements."
Chen Linfeng nodded, "This is what should be done In other words, promoting works is also the obligation of film and television people.”
Generally speaking, as long as he is not busy with other things, he will participate in promotional activities normally.
“Not only our domestic propaganda, but also Neon and Bangguo.”
“Is there any news from them?”
"Well, during this film screening, people from Neon and Bangguo TV gave very good reviews of "Star You", and we should be able to discuss cooperation in the future.
The initial intention is that we Around the second round here, which is one month after the premiere, they hope that you and Sissi will go to Neon and Bang Country to participate in the promotion."
"There should be no problem in terms of time, after the formal negotiation. , just let Sister Mei arrange it.”
“Okay.”
“Oh, there’s another thing.”
Chen Shantong slapped his head.
"The filming of "Detective Di Renjie" is almost finished, and "Insidious" is currently in preparation and will probably start filming in September-October.
The current casting, you are talking about the male lead Yu Zecheng , Li Ya, the webmaster, Zuo Lan, and Lu Qiaoshan all fit the roles and have been roughly determined.
The director has chosen Yao Chen and Xiao Song Jia. What do you think? ?”
“I am more optimistic about Xiao Song Jia.” Chen Linfeng emphasized.
He knew what his father meant. It must be that the director was most optimistic about Yao Chen, and it was inconsistent with his original opinion, so he confirmed it again.
Song Jia should be a candidate for director.
In this case, Yao Chen should just wait a little bit, don’t think about it.
"Okay, I understand, I will tell the director that this is your opinion."
"Yes."
"For some of the other candidates, Liang Guanhua recommended colleagues from other arts to me. I think they are pretty good. Let me tell you about them."
"This is a good thing. The level of talent and arts is still worthy of trust."
The conversation ends here.
The next half month passed without any incident (referring to being tired of Liu Qianqian).
During the first half of the year, in addition to participating in some brand activities, Liu Qianqian also participated in some variety shows because of "Invisible Wings".
It was a small crossover into the music world.
At this time in her previous life, she was already about to join the crew of "The King of Kung Fu".
But in this life, because I didn’t join the beautiful country’s agency, I don’t have the position of the heroine. In addition, the focus is still on TV series for the time being, and I have no idea of focusing on movies.
Even if Huayi had an idea, she couldn't explain Liu Xiaoli.
So "The King of Kung Fu" finally cast Zhou Xun and Li Binbin, both of whom are Huayi's own actors.
It's mid-July.
"Explosion Drummer" has gone through the entire review process and been sent to the organizing committee of the Venice Film Festival.
Chen Linfeng is more or less a member of the Venice Film Festival. Those who have won the Silver Lion Award will usually be invited to participate in the exhibition as long as they are not too bad.
"Star You" is about to premiere, and online and TV stations have already started pre-promotion.
The concept of "Xiao Chen Opera" or "Qilin Opera" has now begun to be officially marketed.
Mango Channel is completely path dependent. It is promoting the TV series written by Chen Linfeng in the same way as it promoted "Qiong Yao Drama" back then.
Many fans who joined the pursuit of stars later found out at this time that Chen Linfeng had a pen name of "Qilin" in his early years.
In addition to regular promotional videos, Huayang Station also learned movie routines and held a premiere ceremony.
Online topic marketing is also becoming more and more popular.
Let’s look into the achievements of new dramas by counting Chen Linfeng’s past screenwriters’ works.
Xiao Chen, who has always focused on costume dramas and mythological dramas, will try his best in urban dramas for the first time. What will be the result?
Some people who participated in the viewing party were unable to mention the plot of "Star You" due to confidentiality agreements, but because they couldn't help their inner desire to share, they praised the new drama to the best of their ability.
In the words of a netizen: "I have a kind of poison. If I don't watch "Star You" within a month, I will die."
These news are posted on the Internet, which is disturbing .
"Is it such an exaggeration? "The Empire of the Tang Dynasty" is nothing more than that."
"Really, "Star You" is another kind of excellence. Really, you will know it after watching it. It is not an exaggeration at all."
"I can't help but look forward to it."
"If it doesn't look so good by then, I'm going to curse you."
Even the bet between Wang Shuo and Director Da Chen was used to hype it up.
Even the latter topic is much more popular than the previous topics.
Screenwriter Wang Shuo is also famous, although there are quite a few people scolding him on the Internet.
Longlin Company has continued to put various promotional materials online since before the filming started. During the filming process, the media interviews and various reports have not stopped.
Under these various publicity campaigns, the popularity of "Star You" among young people has reached a peak that has never been achieved by previous dramas to be aired.
After China Central Television invited Xiao Chen and Liu Qianqian to participate in the talk show and held a grand opening ceremony, this audience expectation reached its peak.
It is now, July 18, 2007.
"My Love from the Star" has started airing.
(End of this chapter)