Chapter 286 The new competitive landscape, the changes brought about by BMW
Chaoyang Motorcycle Manufacturing Factory A large number of people went to Japan for inspection, and they spent more than half a month there. Those who have been paying attention to their movements naturally I will also find ways to get information.
In addition, there are a lot of people going to Japan this time, so the relevant news will inevitably spread.
“You are saying that Chaoyang Motorcycle Manufacturing Factory went to Japan to buy a second-hand car production line and will produce cars in the future?”
The people who are most concerned about Jiang Hui and the others during this period are Jiang Hui and others. Someone from the Capital Motorcycle Manufacturing Factory.
Xu Da longed to steal the chicken but failed to lose the rice. Looking at the large number of unsaleable Shouma X, his intestines were almost green with regret.
In his opinion, this is all the fault of Chaoyang Motorcycle Factory.
If they didn’t spread the news about Shouma X’s poor quality and introduced a one-year or 10,000-kilometer warranty policy, Xu Dachang felt that Shouma There is definitely no problem with 1,000 vehicles.
"The director, to be precise, BMW Technology, the foreign shareholder of Chaoyang Motorcycle Manufacturing Factory, purchased a car production line from Japan's Suzuki Motor."
"This production line is said to be It is used in BMW cars established by BMW Technology in Shenzhen, where the factories are already under construction.”
When Tan Xueqiang said this, Xu Dashang was a little confused and said: "Since it is a matter of BMW Technology, then why are the people at Chaoyang Motorcycle Factory so active?"
"Chaoyang Motorcycle Factory At the R&D center, hundreds of people go to work at BMW, and the relationship between the two companies is quite special."
After doing a good investigation and understanding of the situation during this period, Tan Xueqiang can now relax. Answer various questions from Xu Dachang.
"Have you figured out the relationship between Jiang Hui and BMW Technology?"
Chaoyang Motorcycle Manufacturing Factory is a star factory under the First Machinery Department, so naturally everyone is paying close attention to it.
Xu Dashang was also keenly aware that the relationship between Jiang Hui and BMW Technology seemed a little different.
Under normal circumstances, foreigners are not so easy to talk to.
But from what Xu Dachang learned, everyone at the Chaoyang Motorcycle Factory completely listened to Jiang Hui.
“Jiang Hui’s wife is the general manager of BMW Technology. I suspect that BMW Technology has shares of their family, or even that this company belongs to them.”
“I heard that Jiang Hui My wife’s family has quite a background.”
When Tan Xueqiang said this, Xu Dachang immediately asked: "If this is the case, can we go to the No. 1 Machinery Department to report Jiang Hui?"
In Xu Dachang's opinion, as long as the Chaoyang Motorcycle Manufacturing Factory is destroyed If you lie down, there will be hope for Shomo X.
He didn’t think about it for a moment. Shomo X’s reputation was bad and its quality was really bad. Even if BMW X didn’t compete with it, other better products would come out.
Where will it be their turn to dominate?
“Report him for what?”
"They didn't do anything wrong. I even think the leaders in the department may know this news better than us."
When Tan Xueqiang said this, Xu Dachang was very depressed.
He knew that this might indeed be the case.
But what about the future of the Capital Motorcycle Manufacturing Factory?
The First Machinery Department is very dissatisfied with him now. His goal of retiring comfortably is probably impossible to achieve.
A manufacturer that is also concerned about the emergence of a wholly foreign-owned enterprise like BMW, and whose parent company also purchased a production line from Japan, is naturally the Capital Automobile Manufacturing Plant.
Thanks to the hot sales of the new BJ212, Capital Automobile Manufacturing Factory has been living very comfortably in the past two years.
Under the leadership of Chen Qi, their sedan project is about to be officially mass-produced.
Although this car is basically based on the BJ212, with just a different shell, it is still quite competitive for China in this era.
At least that’s what Chen Qi and the others think.
So even though there were various actions and rumors from FAW, Second Automobile Works and Shanghai Automobile, Chen Qi was not very nervous.
He has confidence in his own factory.
But when he heard that Jiang Hui was going to buy a car from BMW, he was a little nervous.
“According to your statement, the BMW factory will be built next year?”
Lu Qiangqiang is also Chen Qi’s old subordinate. Now, as the director of the design center, he is responsible for follow-up Car project.
Of course, Lu Jianqiang must also understand all kinds of information in the industry.
“Yes, as the first special zone in China, the speed of various constructions in Shenzhen is far beyond everyone’s imagination. It is said that they can build a floor in three days, and a building is completed in more than a month. . ”
“In addition to the stamping workshop, which needs to install a large stamping machine, the construction of automobile manufacturing plants has special requirements for the foundation and is more difficult to build. The construction of other factories is very fast. ”
“As long as the construction unit is not afraid of spending money and goes ahead with it, it is possible to build most of the factories by the end of this year, let alone next year.”
"Especially in Shencheng, the temperature in winter is usually more than ten degrees, which does not affect the construction at all."
"The construction efficiency will be higher."
Lu Jianqiang reported the news he had learned to Chen Qi with certainty.
“We are all very aware of Jiang Hui’s automotive design capabilities. There is currently no one with a higher technical level than him in China.”
“Otherwise General Motors wouldn’t be able to I will spend a lot of money to find him to help design the appearance of the car.”
“If BMW produces cars, it will definitely have a huge impact on everyone, and it will probably have an impact on our car sales. .”
Chen Qi knew Jiang Hui too well.
The more this happened, the more worried he became.
Capital Automobile Manufacturing Factory is now living very well relying on the new BJ212, but this is the result of predecessor Zheng Haiming, and everyone does not think it is the credit of Chen Qi. Therefore, after Chen Qi took office, he vigorously promoted the sedan project, hoping to make the sedan project as classic as the BJ212.
When the Capital Automobile Manufacturing Plant walks on two legs, it may become the domestic champion in terms of passenger car sales.
Then, Chen Qi's contribution will be different.
Maybe he will also be an advanced individual in the First Machinery Department by then.
"Director, I also went to several people to inquire about this matter. Although I didn't get particularly accurate information, I can be sure that the other party's first model is not a sedan, nor is it a follow-up model. An off-road vehicle like the BJ212. "
When Lu Jianqiang said this, Chen Qi immediately breathed a sigh of relief.
If BMW does not come to the Capital Automobile Manufacturing Plant, his pressure will be reduced a lot.
Otherwise, he really doesn't know what to do.
He didn't have the confidence to compete with Jiang Hui.
“With neither cars nor off-road vehicles being produced, is it possible that they will compete with FAW and Second Automobile Works for the truck market?”
After putting aside his worries, Chen Qi began to worry about Jiang Hui’s position at BMW. What's going on with the car?
“I’m not particularly sure about this, but the production line that BMW will use in the future will be purchased from Suzuki Motors. It is said that it was originally used to produce mini cars.”
"It stands to reason that such a production line, without major modifications, is not suitable for producing trucks."
"I think Jiang Hui should be very clear about this."
< br>When Lu Jianqiang said this, Chen Qi couldn't help but nodded and said: "I'll call Jiang Hui later and have a good chat with him."
...
As long as a group of people know one thing, the entire industry will soon know the news.
Jiang Hui is leaving Chaoyang Motorcycle Manufacturing Factory and going to BMW to be responsible for developing new models.
This news is no longer a secret among China’s major automobile manufacturers.
Qin Hao even called Jiang Hui over to the Automobile Bureau of the First Machinery Department for a discussion.
"Xiao Jiang, if you want to go to BMW to promote the development of the automobile industry, I will definitely support it."
"But you can't leave things behind at Chaoyang Motorcycle Manufacturing Factory. Otherwise, others won’t be able to handle it.”
Qin Hao didn't want the star company in his department to soon become sluggish, which would be a shame.
Jiang Hui signed a three-year contract with the First Machinery Department before, but now the time is not up.
"No problem. At Chaoyang Motorcycle Manufacturing Factory, all aspects of work are on track. I just need to keep an eye on it from time to time."
Jiang Hui had no plans in the first place. Abandon Chaoyang Factory, which contains half of our own shares.
In the future, through this joint venture, we can maintain closer contact with the First Machinery Department and other related departments, which will definitely not hurt.
As for this cooperation giving away half of the profits of the motorcycle industry, it depends on how it is calculated.
If Jiang Hui's heart is dark enough, half of the profits from the Chaoyang Factory next year will be shared. In fact, the profits that BMW Technology can get can completely exceed 70%.
Of course, motorcycles are not Jiang Hui’s main business, cars are.
So he will not offend the First Machinery Department because of some petty profits.
That way the gain outweighs the loss.
"Speaking of which, your BMW cars are moving really fast. You have already purchased the production line and started recruiting people on a large scale."
"You have almost designed the first car, right?"
Qin Hao is still looking forward to the future of BMW cars.
Although BMW is a foreign-funded enterprise, it can also be regarded as a part of China's automobile industry.
As long as it develops well, part of the credit can also be attributed to the Automobile Bureau of the First Machinery Department.
Not to mention that the actual person in charge of BMW is Jiang Hui, who has a good relationship with Qin Hao.
"The clay model is almost ready, and the layout of the relevant models has been determined. We will try to complete the design of various parts within this year."
In front of Qin Hao, Jiang Hui didn't hide anything.
Of course, he definitely didn’t want Qin Hao to know too much too early, so he didn’t introduce the situation of BMW Light in detail.
Qin Hao also knew that this was the secret of his company. After all, BMW was a wholly Hong Kong-owned enterprise. He didn't ask further questions even if they didn't take the initiative to tell them.
It's just that BMW's troubles have had a very big impact on the entire automobile industry in China.
Especially on Shanghai Automobile and FAW, there were some actions soon.
It can be said that BMW has brought huge changes to China's automobile industry, and a new competitive landscape soon emerged.
This situation is very different from the same period in history.
Jiang Hui was mentally prepared for this.
We know that under the stimulation of Capital Automobile Manufacturing Plant and BMW, companies such as FAW, Second Automobile Works and Shanghai Automobile will definitely have some major changes.
(End of this chapter)