Chapter 146 On CCTV!
The phone rings.
“Hello, my name is Zhang Wei, you are the editor-in-chief Liu of “E-Sports China” magazine? What do you want from me? “E-Sports China” is planning to hold a promotional event. I hope I can participate?
Where are you going? Beijing, Shanghai, Chengdu, Guangzhou? When? I don’t have time for this!
Why go to school? Go to college! I'm not a professional player! I'm still a student. My main task is to study and participate in e-sports competitions when I have time.
Reimbursement of train tickets and room and board expenses? Then I can’t go either! Is there an appearance fee? I definitely want to earn money, but I can’t delay my studies just for appearance fees, right?
Editor Liu, I’m really sorry! Do you think this will work? If it is a campus tour in Beijing, then I will participate. I will study at university in Beijing.
The university in the HD area is just a short subway ride away. You don’t have to worry about air tickets and accommodation fees. It’s no problem if you don’t care about food. I’ll just go back to the school cafeteria to eat.
Okay, it’s settled then. If there are any activities, notify me in advance. My school also has to ask for leave, right? Okay, Editor Liu, see you later. ”
Putting down his phone, Zhang Wei sighed softly.
He has received a lot of calls like this recently. He was invited to the platform at live events.
The Internet in that era was not as developed as it is now. Professional players could not make money through live broadcasts like they do now, and they could not receive any advertising endorsements, but there were more offline activities than now.
Some small companies that make games will invite well-known e-sports players to promote their games offline. They usually provide meals and give them a few hundred yuan in appearance fees.
In the era when the Internet cafe business is booming, Internet cafes with three to four hundred machines are everywhere, and Internet cafes with more than 500 machines are often found around university towns. It is not a problem to hold an event in this kind of place and gather 700 to 800 people. It is also worth inviting e-sports players to come and support.
This model is like the current game anchors promoting mobile games to the audience during live broadcasts. E-sports players are the game anchors of that era, and the champion players are equivalent to the top anchors.
If Zhang Wei is really an e-sports player, he may have to travel all over the country to earn hundreds of dollars in appearance fees, plus a meal.
But now Zhang Wei is busy doing scientific research, how can he have time to participate in any e-sports campus activities!
As soon as I put down my phone, the ringtone rang again. It was Meng Heming calling.
"Director Meng, do you have any new instructions?" Zhang Wei asked.
"Come to the laboratory, we have found the three graduate students you want!" Meng Heming said.
"It's true that there must be a brave man under a heavy reward. We found it so quickly! I'll be there right away." Zhang Wei said and walked towards the biology department.
When he came to the laboratory, Zhang Wei met the three graduate students, two men and one woman. One was named Ma Jijun, the other was named Liu Xuetai, and the female was named Liu Qian. All three of them are studying second grade.
The first-year graduate students have only been enrolled for two months and are still working as coolies cleaning test tube beakers; the third-year graduate students are facing graduation and must be busy preparing for graduation thesis and defense.
Probably only the seniors and seniors from the second year of graduate school have time to go to Zhang Wei and get their papers signed.
After introducing the three graduate students to Zhang Wei, Meng Heming said: "Okay, I'll leave it to you. I've done what I promised you. I'll leave first. You guys can chat slowly!"
"No, Director Meng, please stay for a moment. You are here, and I haven't interviewed him yet!" Zhang Wei said.
"What? Are you planning to return the goods? Let me tell you, these three students were carefully selected by me from many applicants, and they are all very good." Meng Heming looked like a royal mother-in-law selling melons. , showing off and boasting.
“I know that those who can come to our Tsinghua University to study as graduate students must be very good, but I have to find out first!” Zhang Wei said and muttered in a low voice: “You don’t have to pay for buying things. Do you want to inspect the goods?"
"Okay, hurry up! I have a meeting later!"
Zhang Wei looked at the three people and said directly: "I will invite three senior brothers and sisters. I came here just to do experiments, so I just asked about this aspect. You are already in the second year of graduate school, so you should have experimental experience, right?”
The three of them nodded at the same time, and Zhang Wei continued to ask: "You should know all the techniques related to fluorescence experiments, right? Can you use confocal microscopy? Do you know flow cytometry?
Protein self-omics analysis Can they all be done? What about single-molecule imaging technology? What about zinc finger nuclease technology?"
Zhang Wei asked the three people a series of questions From the confident nod at the beginning, to the hesitation later, to the silence later.
"As I expected, the simple experimental operation is OK, but the complicated one is not at all." Zhang Wei sighed helplessly.
Some of the experimental techniques Zhang Wei mentioned were only known to him, but he had never used them.
It is precisely because he has never done it before that Zhang Wei plans to find a few graduate students who can do experiments to help him.
Unexpectedly, the three people who arrived were also half-baked experimenters.
Zhang Wei could only continue to ask for help from Meng Heming: "Director Meng, you have seen that these three senior brothers and sisters cannot do many experiments!"
I was still bragging about myself just now, but Immediately slapped in the face by Zhang Wei, Meng Heming explained with a depressed look: "You are too demanding. They are only in the second year of graduate school, and they are still in the last semester! It is normal that they have never done what you said!"
"Doctoral students should be able to do these experiments, right?" Zhang Wei continued to ask.
"What do you mean, you asked me to find a doctoral student to help you do experiments? You are so beautiful!" Meng Heming snorted coldly.
You are a freshman, and it’s not easy for me to find three master’s students to help you do experiments. But in the end, you have to go even further and ask for a PhD from me!
The key is to get a Ph.D., who doesn’t have their own research topic, and who has the time to help you with experiments?
Zhang Wei also knew that it was unrealistic to find a doctor to help him do experiments. He quickly said: "Director Meng, you misunderstood. I didn't ask you to find a doctoral student. I was thinking that you are among the doctoral students. , find someone who is good at experiments, and teach these three senior brothers and sisters.
It doesn’t matter if they haven’t done those experiments, they can learn it now! It won’t take much time to teach them anyway, it’s not a big deal. The expenses will come from my funds! ""That's okay!" Meng Heming nodded, looked at his watch, and said hastily: "I'll make arrangements after I finish the meeting! I really can’t chat with you anymore, I have to go to the meeting quickly!”
After Meng Heming finished speaking, he turned around and left quickly.
Zhang Wei looked at the three lucky people in front of him. These three people were still in a confused state.
"These three guys are so lucky. If you come and help me do an experiment, you can leave your signature on the Nobel Prize paper!" Zhang Wei sighed silently in his heart.
……
CCTV Channel 12, "Psychological Interview" column team, Editor-in-Chief Zhou is discussing the program content with the program host.
Editor-in-Chief Zhou has just turned 30 and is considered a relatively young editor-in-chief at CCTV. However, he still has rich work experience and has served as the director of many CCTV talk shows.
So when CCTV started to prepare the "Psychological Interview" column, it transferred editor-in-chief Zhou to be the editor-in-chief of the program.
When you see the name "Psychological Interview", you know that this is an interview program related to psychological management.
At the turn of the century, two domestic TV programs were very popular. One was a quiz program, such as CCTV's "Lucky 52" and later "Extraordinary 6+1".
There is also a talk show, where the host and guests sit on a sofa and start chatting. For example, "To Tell the Truth", "A Date with Luyu", etc., the ratings are very good.
Interview programs test the host's control and communication skills, so it is easy to pick a top host.
The production cost of interview programs is not high. A sofa, a few microphones, a host, and a few guests can produce a program.
This "Psychological Interview" program focuses on the problems encountered by ordinary people in their lives, such as marital relations, children's education, conflicts between relatives, etc. Most of them are conflicts within the family.
Family issues are very down-to-earth, and people who eat melons are very willing to see the bad things in other people's homes.
For example, the wife cuckolds her husband, the daughter-in-law competes with her mother-in-law, the brother-in-law runs away with the sister-in-law, and the wallet is low-paid, and the wallet with more than 300 yuan is all 20 yuan and 20 yuan!
These are what ordinary people love to watch, and the more twisted the human nature is and the more morally corrupt it is, the higher the ratings will be!
But when CCTV produces programs, it must not choose topics that destroy the three views for the sake of ratings. Of course, CCTV must spread positive energy as much as possible. Even if it reports some relatively negative topics, it must be thought-provoking and make people reflect.
At this time, Editor-in-Chief Zhou had a sad look on his face as he looked at the program topics presented by his subordinate editor.
“The husband passed away, and the daughter-in-law competed with her father-in-law and mother-in-law for the pension;”
"The sisters-in-law were fighting because the mother-in-law gave a gold ring to the youngest son's daughter-in-law;"
"The 70-year-old man gave all his property to the nanny, leaving no penny for his children!"
>
"What kind of random topic selection are these! They are all trivial matters about parents, how can they be included in the program? We are CCTV, not a neighborhood committee, and we are not here to help people deal with family disputes!
Can you use your brains, show some professionalism as a journalist, and find some in-depth topics that can resonate with society, and don’t always engage in these petty things?”
Editor-in-Chief Zhou! He snorted coldly and continued to read the following topics.
"A high school boy ran away from home for a week because his father refused to let him go to an Internet cafe to play games. He was later found by the police!" Editor Zhou pondered for a moment and asked: "Who submitted this topic?"
"Editor-in-chief, it's me!" A young man raised his hand, he was the new intern.
“This topic selection is okay. The problem of Internet addiction among teenagers has been a hot topic in recent years, and the social problems caused by online games can indeed be reported in some depth.”
Editor-in-Chief Zhou looked at the intern and asked, "If you were asked to choose this topic, what would be your reporting direction?"
The intern knew that Editor-in-Chief Zhou was testing himself. He immediately straightened his back and said: "I plan to use the harm of online games to young people as an entry point to discuss this topic.
You can invite this parent as a guest to talk about their experiences in real life, and then invite an expert on Internet addiction to introduce the harm of online games from a scientific perspective. In this way, both practical cases and theoretical knowledge will be available. It can be both relatable and persuasive to the audience. "
Editor Zhou smiled slightly, and then said: "Your reporting angle is to first subjectively determine that online games are harmful, and then look for evidence to confirm your subjective judgment.
But that’s not how journalism works. Objectivity and rationality are the most basic professional ethics for our journalists. News is about reporting facts. We can make subjective judgments based on the facts, but we must not report facts with subjective judgments. "
"Editor, how do you think this topic should be reported? ”
“First of all, the entry point should not be the harm of online games, but the social problem of online game addiction. We must first lay out the facts. As for whether online games are harmful, or whether they cause harm Including other factors, it depends on the facts.
Secondly, when it comes to inviting experts, you can’t just invite experts who have recovered from Internet addiction. If you only invite experts who have recovered from Internet addiction, his argument will definitely be one-sided. This shows that we are not objective enough, so we should also listen to it. Thoughts of online game practitioners.
Let both the pros and cons have the right to speak. This is an objective and fair report. As for who is right in the end, I believe the audience will definitely make a judgment in their hearts. "Editor Zhou said slowly.
"But this online game practitioner, who should we look for? You can't find an Internet cafe and just invite people who play games over! "
Editor Zhou thought for a while and said: "I remember reading the news report a few days ago. Didn't it say that someone played games and won the world championship? Since he is a world champion, he must know something about the gaming industry and speak with authority. You can try to contact him! ”
(End of this chapter)