Chapter 577: Inside Story
The top management of the film company responded quickly, and the online media responded quickly as well.
"Banana Entertainment" immediately reported: "The clearest film source leak in history, the source of the latest film "Transformers" directed by Michael Bay has been leaked."
《 Xigua News": "The leaked source of the film is one hour long. Except for the first twenty minutes, the special effects and soundtrack dubbing for the rest of the time have not been completed.
Even so, the leaked source of the film still caused major damage Impact.
As of the deadline for this article, millions of people have viewed the leaked footage online. "
"TMZ": "Although the leaked film source is incomplete and many parts are missing, it is still unknown what impact it will have. "
Sky Studio called the police as soon as the source of the film was leaked and asked the FBI to intervene in the investigation. David Ellison, the head of the studio, even said angrily at the press conference that he would definitely pursue it to the end.
The media, fearing that the world would be in chaos, hyped and reported this matter on a large scale, letting many people who didn't know know about it
Because they knew it, they became curious. Go and look for the source of the film, the wider the spread of the film will be.
The executives of major Hollywood companies are not fools. After the initial anger of the same enemy, they all came to their senses. If it was really leaked, it would be easy to say.
But this incident itself is too strange. Sky Studio not only did not block the leakage of the film source, but also allowed the film source to continue to spread on the Internet.
The reason given was that it couldn’t be blocked and the small studio didn’t have the energy and resources, so forget it.
From the perspective of senior executives of major film companies, this is not a reason at all. Even if you can’t block it, at least try your best!
Maybe David Ellison's acting skills are not up to par, and this flaw is understandable.
"The Last of Us" and "Iron Man" are not in direct competition with "Transformers," but Sony Columbia Pictures' "The Da Vinci Code" is on the same schedule as "Transformers."
If the source of "Transformers" is leaked, Sony Columbia Pictures will be happy. But if it is directed and acted by Sky Movie Studio, the nature changes.
The atmosphere at the high-level meeting of Sony Columbia Pictures was somewhat silent.
A group of executives watched the leaked one-hour footage and confirmed Yamamoto Kazuga’s guess that it was most likely directed and acted by Sky Studio.
“The question now is, what do we do?” asked CEO Samuel Hopkins.
Darren Lawson, director of distribution, said: "We are now mobilizing the media to expose this trick of Sky Studios."
"This is an idea, but the problem now is that the source of the film has been leaked." said an executive : "Whether it is self-directed or self-acted, countless netizens have seen it.
Now that they have seen it, they will be interested. Whether it is self-directed and self-acted is no longer the fundamental question."
" What should we do? Are we going to help Sky Studio block the source of the film and continue to spread it?"
The conference room fell into silence. The current situation is that unless the full version of the film source is leaked, it will not affect Sky. Studio plans.
An executive said: "How about we also leak the source of the film?"
Before he finished speaking, the executive knew that he had said something stupid, because "The Da Vinci Code" and "Transformers" "no the same.
"Transformers" leaked the plot and had special effects to watch, but "The Secret of Da Vinci" leaked the plot, so the selling point was gone.
Faced with this move, Sony Columbia Pictures had no choice but to mobilize the media to expose Sky Studios, which was suffering from misfortune, saying that this was a leaked incident that they directed and acted in order to gain public sympathy.
Sky Studios, of course, refused to admit it and instead blamed Sony Columbia, saying that the source leak was the work of Sony Columbia Pictures’ commercial espionage.
Then a war of words began, and they refused to give in, but apparently it didn't matter anymore, because the source of the "Transformers" film was all over the Internet.
Because it is incomplete, no special effects were added in the next few dozen minutes, attracting more fans and looking forward to watching it in the cinema.
David Ellison’s villa was filled with hearty laughter.
“Cheers!”
Four wine glasses clinked together and drank happily. "David, your method is great. Now, "Transformers" has attracted countless viewers who want to watch it."
Michael Ovitz was very excited, his face flushed and almost turning purple, as if he had taken a stimulant.
Mel Gibson said: "I think little Gilbert didn't expect us to do this. It's a pity that "Transformers" is not on the same schedule as "The Last of Us", otherwise I really want to see it How will he respond?"
Martin Bob said: "The schedule cannot be changed now. If it were someone else, there is definitely no way, but little Gilbert can't say.
But fortunately, this time. The competitor is Sony Columbia Pictures ”
Michael Ovitz sighed and said: "I don't know what the old friends over there will think of us."
David Ellison smiled: "Business competition is a normal thing, Michael , I think they will understand. "
David Ellison's strategy is not clever, and even more experienced Hollywood veterans can see it.
It’s just that no one has done this before, and it requires very complicated conditions to succeed.
First of all, it must attract the audience's attention, and secondly, it must ensure that the audience still wants to go to the movie after watching some of the leaked film sources.
"Transformers" did this, which is why it has achieved today's momentum.
"I think the positive impact of this leak on "Transformers" is far greater than the negative impact."
Gilbert Jr. stated his thoughts at a joint high-level meeting between Warner and Disney , he continued:
“Forty-eight hours after the incident, more than five million people on the Internet have viewed the leaked footage. People from the Banana Company told me that related topics and discussions have reached Tens of millions of pieces of data.
Even if one tenth of the people here are interested in the final version of the film, that’s one million viewers, which can generate at least tens of millions of dollars in box office.
What's more, we think the final audience affected may reach tens of millions. "
Doug Walter rejoiced: "Fortunately, your reputation scared David Ellison. If "Transformers" was placed in the same schedule as "The Last of Us", or "Pirates of the Caribbean 2" Schedule, the consequences are unimaginable. ”
An executive suggested: “Can we do this again?” "
"It's not feasible," Robert Iger vetoed: "This kind of strange trick can be used once, but if it is used too many times, it will damage the movie itself. We can't do this. "
"Yes," little Gilbert agreed: "We must clearly realize that the selling points of the films are different.
For "Transformers", the special effects and tall and powerful machine life forms are the selling points, and the leaked plot is irrelevant.
But for "The Last of Us", the plot is crucial and cannot be revealed. "
Of course, this trick can be used in "Pirates of the Caribbean: Dead Man's Chest" and "Iron Man." But as I said before, this unique trick can be used once, and the profit from following the trend is very small.< br>
After the meeting, Little Gilbert held a small meeting with Doug Walter and Robert Egger.
At this small meeting, Little Gilbert took out a document that read "Transformation." The plot of "King Kong", as well as the sketches of the specific design images of Optimus Prime and Megatron
"This...where does this come from?" After reading the document, Doug Walter thought that Gilbert Jr. had stolen the script.
Little Gilbert said with a smile: "This is an outline and design sketch I asked someone to write based on my understanding of animation and my understanding of Michael Bay.
I want to Put things on the Internet and try to cause some negative impact."
Robert Iger also looked at these things, looked at each other, and then said: "This plan is feasible, and Disney and Warner will cooperate. Cantaloupe Studio.”
“It’s not just us, we are here to help Sony Columbia. They have to do their own thing, right?”
The three of them looked at each other and smiled, knowing that the time had come for something good to happen.
As a responsible big company like Sky Studio, Disney and Warner don’t mind teaching them some lessons.
Otherwise, where would the big company’s face be?
(End of this chapter)