Chapter 400 Come and watch the fireworks 4
When faced with major public opinion, the attitude and response of the parties concerned are very sophisticated.
The parties here do not necessarily refer to specific people, but as a representative figure of Shanhaiguan, Cheng Daqi, who is named the founder of Shanhaiguan in the self-introduction of the video, does need to bear this heavy burden. responsibility.
He exhaled slightly and said in an innocent tone.
"Should we make a bet - I should be on the hot search list tomorrow. Okay, everyone, don't look at me like a person being judged."
At this time, there is no point in joking, at least few people in the audience laugh.
But Mr. Cheng needs to show his attitude in this manner.
“As you all know, I am the chairman and founder of Shanhaiguan Media. As an entertainment worker, I, including my team, always pay attention to various public opinions about us. For example, I will I have to check Zhihu to see if I have been listed today.
There are many interesting questions on Zhihu, but most of the top responders like to say, 'See if it is true first, and then. Talk about why. '
Just now this classmate said that Jiajiahaowu defrauded the life-saving money of a mother of a young child with cancer, and my company became an accomplice in this matter. In this question, At least two points are very imprecise.
First, as a party involved, I need to point out that Jiajiahaowu is a social e-commerce platform with private domain traffic as its core competitiveness. It is not a scam company that uses the MLM model as a way to make money. In a legal sense, it can even be regarded as Innovative Internet enterprise.
An agent store owner of Jiajiahaowu encountered a misfortune to a family member. It is a pity that I am willing to donate to help this mother tide over the difficulties.
However, here is the second point - there is no clear standard that can be used as a reference between the profit pursuit of commercial companies and the vague business ethics. Whether or how to do evil in legal business activities is not Something that can be easily characterized.
Well, to put it simply, we entrepreneurs and business controllers are not omniscient geniuses.
Perhaps some students who follow the news may sometimes feel that in the behavior of social organizations, commercial companies, and even government agencies, there are often ridiculous mistakes and even Tragically wrong.
This is a normal state. Accidents in the process and the results are uncontrollable, and are not subject to the will of operators and managers. This experience will be clearer when you enter the workplace.
Finally, I want to say.”
Cheng Daqi hesitated for a moment, as if it was difficult to say the next words.
His answer just now was already full of controversy. But what happened next was even more unexpected
“If this poor mother wants to get help from the judiciary, I am willing to take action!
It can also be regarded as Shanhaiguan's response to various doubts.
The significance of this matter is that I hope everyone can appreciate our sincerity, that's all. ”
You said that Shanhaiguan is an accomplice, okay, then I will help this mother who is suspected of being deceived!
Whoever is weak will help the other, this is too correct.
< br>No one knows how to adapt to circumstances better than Mr. Cheng.
In just a few minutes, the most popular response plan that took into account the impact of public opinion was given.
——
Being asked questions in a venue with thousands of people, Mr. Cheng can find a way out in a dignified manner. This is an inevitable gain under the premise of Mr. Cheng’s long-term preparation.
But on the other side, Wang Xiaoxiao, who likes everything, has no dignity.
In the office, Wang Xiaoxiao explained to his investors while suppressing his anger.
"There is nothing wrong with our promotion model. It has been reviewed by you. You must know that e-commerce cannot be done casually. If you don't have courage, will you believe that I can do it?"
Is Jiajiahaowu a pyramid scheme?
Yes and no.
Because there is nothing wrong with the model of multi-level agents, layer-by-level commissions, and the commission ratio increasing with the level. A lot of sales companies do this. Can we say that they are all pyramid schemes? ?
Isn’t that just messing around!
"Senior store managers can get more rebates, but their rebate amounts are not high. Overall, the saved promotion costs can fully cover this part of the rebates. What's more, our transactions are all real."
< br>Wang Xiaoxiao continued to explain to investors.
Jiajiahaowu's 'Jiajia Xiaodian' has store owner rebates. This nominal traffic sharing can be regarded as a commission-style profit sharing model, which can encourage store owners to help others in their own network. Good things for every family are expanding.
The question is, what is the basis for this commission.
To be specific, even if you sell a comb to a monk, there will always be a product in place, which can be simply understood as normal sales.
The problem with Jiajiahaowu is that its ‘products’ are virtual and have no value outside of the platform.
Its product is 'Grade'.
The mechanism tacitly allows and even encourages new entrants to charge money to upgrade their level and place orders to increase their level. After upgrading, they will be able to develop more new 'Family Shop' shop owners, and the new shop owners will continue to place orders. Repeat this upgrade process.
From the data point of view, this model is very suitable for financing. With a little investment, you can get this system running.
Once the system is running, new money will continue to be sucked in from the pockets of those greedy people.
Therefore, from a practical perspective, Jiajiahaowu has the characteristics of a capital market.
This is also the reason why every good thing is trapped in a simple design of a large device.
Any problems with Jiajiahaowu?
If any.
No problem?
Having said that, it is true.
Legally, it is not illegal, but formally, it is on the edge of illegality.
“The kind of social e-commerce you are talking about is closed. There are many closed social e-commerce, and they all died in an ugly way. I am the founder of Jiajiahaowu, and I have to be responsible for my company.
In the short term, this expansion will appear barbaric, but in the long term, when the pool of good things for every family is large enough, we can calmly change the profit sharing model with big store owners.
First. To make it big, make it happen first, then be decent.
If I die before dawn, it doesn't matter to me how beautiful the dawn is!
Don’t fool me with the law. I know better than you whether Jiajiahaowu is a pyramid scheme and whether it is illegal!
Even if the police arrest me, they will arrest me first. What are you afraid of? ”
Wang Xiaoxiao was very rude just by pointing at the investor’s nose and scolding him.
Otherwise some investors would say that their job is to lick dogs, in the primary market Investment is so polarized.
The good ones play songs every night and treat investors like ***, the bad ones are ignored, and it is useless no matter how willing they are to treat investors like dogs.
It’s all about profit. As long as every family’s good things can continue to run wild, Wang Xiaoxiao is qualified to slap the table and scold him.
Putting down the phone, Wang Xiaoxiao’s secretary quickly reminded him.
“They are all here.”
Jiajiahaowu is a start-up company and has not established a mature mechanism to deal with sudden and severe public opinion.
Although President Cheng's attack was gradual, it was still too sudden for Jiajiahaowu.
Wang Xiaoxiao walked into the office with a dark face, sat at the top, and looked at Zhong Yajun and others.
The senior executives of Jiajiahaowu all have low eyebrows and no one wants to stroke the tigress’ whiskers.
“I don’t understand why she doesn’t communicate with our operation. It’s not that we can’t talk about money. Her situation is also special.” The decisive female entrepreneur said coldly. said.
"Or is it that she contacted her, but you guys didn't handle it well?"
The vice president in charge of store management on the Jiajia Haowu platform answered.
"Mr. Wang, the money she said was taken away by us is actually not true. The money we collected was only a small amount of store management fees and entry ranking fees, but the bulk of the money was used by her to violate regulations. The store level has been changed.
Actually, we are the victims. Her behavior of illegally increasing the level violates the rules of the platform! "
This is how the money plate is. , the leveling up in Jiajiahaowu stores can probably be understood as plug-ins sold by the game manufacturers themselves.
Wang Xiaoxiao understood what was going on. They were all weaklings who only knew how to blame others when something happened!
Thinking of this, she followed the executive's words and choked.
"You're right, then help me calm down the public opinion, can you do it?"
Startups are like this, there are not so many office struggles, you can do it Speaking up or shutting up if it doesn't work is actually an optional management method.
Optional ≠ Good.
However, regardless of whether it is barbaric or not, scientific or not, at least it looks "combat-effective". Reckless people like Wang Xiaoxiao like this method.
It can only be said that there is a huge difference in the corporate culture between Jiajiahaowu and Shanhaiguan and MAS under Chengdu.
"It can be done! It just needs a little budget. I have designed a plan to calm public opinion."
Not many senior managers at the golden collar level in the workplace are idiots, let alone a start-up. The company's executives are well prepared.
“Tell me about it.” Wang Xiaoxiao leaned back and folded his arms.
“Three steps: Donate to the child, explain her violation, and manipulate public opinion to reverse.
Donating to the child shows the fraternity and warmth of our company, and can make people who don’t understand our family’s good things realize that we are a wealthy company. A socially responsible company.
Explaining her violation is to characterize the matter. Only by clarifying the matter can the misunderstanding of us be eliminated, and this is also the basis for manipulating the reversal of public opinion.
The last step is that we are now considered a pyramid scheme company in public opinion. This is ridiculous. Mr. Wang, I plan to issue a warning letter from a lawyer, buy a soft press release, and launch new advertisements.
Crisis, crisis. This public opinion storm is coming fiercely, but the reverse trend is also traffic. Jiajiahaowu is a private e-commerce company, and traffic is king!
As long as we deal with it well, it might not be a good opportunity for every good thing to come out of the circle completely! ”
The executives know better than anyone whether Jiajiahaowu is a pyramid scheme.
It’s still the same logic - the person who wronged you knows better than anyone how wronged you are!
It can be understood that every executive in this conference room is a weasel. However, the vice president screamed like a chicken.
However, most of them. They all agree with his plan.
Following this executive, other executives began to seize the opportunity.
"Mr. Wang, I also have a plan!"
"Actually, I also have one."
Are they all willing to go through fire and water for every good thing?
It would be too naive to think so.
They know that if they can't pass the test of good things for every family, they will be in trouble sooner or later.
For the golden collar workers, whether the company is doing well or not is really just that matter. What matters is whether they can make a fortune in the end.
Wang Xiaoxiao ignored the weasels who were imitating the crowing of chickens, but looked at the video on Zhong Yajun’s mobile phone, her face as dark as the bottom of a pot.
“What does he mean?”
Zhong Yajun replied with some anxiety.
"Is it because the promotion contract between us and Shanhaiguan did not go smoothly?"
The answer was not exactly what was asked, but it seemed to have said everything.
Our relationship with others is not as good as it used to be, sister.
You can't expect others to take advantage of you. Yes, others are adding insult to injury, but isn't it normal to add insult to injury?
“Villain!”
Wang Xiaoxiao could still hold back when she was scolded as a pyramid scheme because she believed that she was engaging in a pyramid scheme and was only within the protection of the law.
But she couldn't bear it anymore after being insulted.
I am bad, but if you take my money, you have no right to criticize me!
Lao Luo: Don’t talk about independent personality if you are being adopted!
"Mr. Wang, what Mr. Cheng means is that if that person needs legal help, can we communicate with her first and resolve it privately?"
Zhong Yajun reminded.
Wang Xiaoxiao frowned and her eye shadow was heavy, which made everyone in the conference room see that she was struggling and thinking.
“It can be resolved privately, but the condition is that she publicly admits that she violated the rules and apologizes to Jiajiahaowu!
Your three-step plan is fine. Please refine it a little more and give her an apology. I have a specific plan.
Xiao Zhong, please contact this person first and talk about it first.
Push both lines at the same time to get over this storm as soon as possible! ”
——
Get over this storm as soon as possible?
Ha, it’s not clear whether Cheng Daqi agrees or not, but Ai Guobei strongly expressed his disagreement!
In Huadu, Ai Guobei got together with his friends who were reporters in the NF department.
They are both Muyang dogs and local magistrates. Regardless of whether they have a good relationship or not, they can always urinate into the same pot.
"Lao Ai, you made a lot of money in the United States. Now your style is different. You even bring a bodyguard with you when you go out. Hahaha, do you want to call you Mr. Ai from now on?"
Ai Guobei's face looked as if he had been raped. He squeezed out a smile that made him want to die and said.
“You don’t know my situation. There are too many Chinese people, and most of them have strange thoughts in their minds. In their eyes, if we say a few words, it’s like we have committed a crime.
These people have no brains and only know violence, so I hired them as bodyguards.”
In fact, this was an arrangement by Mr. Cheng so that Ai Guobei could figure out who he was working for.
"Ha, yes, the people here have never been exposed to real modern ideas. They are so controlled that they still think their lives are in a good place!"
This The words were so explicit that Ai Guobei laughed and talked about the common enemy of both parties - Cheng Daqi.
"Not to mention this, Cheng Daqi has been in trouble again recently. He actually got involved with a pyramid scheme. Do you think he is a clown?"
(End of Chapter)