Chapter 117 Investing in Zuckerberg
Facing the sudden surge in traffic, Zuckerberg was struggling internally.
On the one hand, it is the joy of the website's growth, and on the other hand, it is the fear of how to obtain traffic.
At present, most of the new users and traffic of the entire website are brought by "Model Angel". This model is very stable and safe.
Zuckerberg worries every day, what should I do if "Model Angel" suddenly stops updating? What should I do if she finds a better website and falls in love with someone else?
The most important thing is that "Model Angel" relies on publishing nude photos to attract attention, which is inconsistent with Zuckerberg's original intention of creating the website.
But now most of the website’s traffic relies on this method, and Zuckerberg is reluctant to correct it.
So Zuckerberg kept comforting himself and letting his website survive first.
When it reaches a certain stage of development, when there are more users and people’s preferences become more diverse, they will kill the account of “Model Angel” and completely transform.
Just when Zuckerberg convinced himself to compromise, more models discovered the new website "Graph" and came to open accounts one after another.
Soon, more beauties and more photos and portraits popped up, and the entire website was filled with various models.
Zuckerberg’s classmates and friends also discovered the changes on the website. They all marveled and praised Zuckerberg’s actions.
His friends even called him, "the greatest geek of the 21st century."
On the entire website, there are not only photos taken by models, but also people uploaded photos of their own treasured magazines.
The spirit of Internet sharing has begun to flourish on the "Graph" website, and more and more people have joined it.
...
George looked curiously at the changes in the competitor "Graph" website, and said with some confusion: "Are you going to completely turn it into a pornographic website?"
"No. " Qin Shaoyan shook his head and corrected, "It's not that I want to turn it into a pornographic website. What it will become in the future depends on Zuckerberg's choice. "
"But I don't think he does. There is no intention to stop it." George frowned, "Just let the website become like this."
"Because the traffic is so good, he can't bear to get the traffic now, even if it is poisonous." He said with a smile, "In order to keep the website alive and growing, he chose to swallow it."
"It's a pity that he doesn't know that once he chooses to go down this road, it is impossible to look back."
Brand image positioning is a very magical thing. Once a certain image is formed in the hearts of the public, It is extremely difficult to take off the label.
Countless cases on the market have proven this with bloody facts.
For example, low-end brand cars cannot enter the high-end market.
When everyone hears Wuling, they think of "Wuling Hongguang van" and "Qiu Mingshan sacred vehicle"
When I hear Mazda, I think of traffic jams.
The same is true on the Internet. For example, in the early days, "Xu Bao" and "Fighting Knife" have always been associated with fakes. If you say you have genuine products, no one will believe them.
Anyone who started out as a dating software will end up badly if he wants to be a good person.
Even the most famous Tumblr wanted to clear his name, but ended up stabbing himself to death.
This is the result that Qin Shaoyan wants to see. Once he embarks on the road of depravity, he can only sink forever, and there is no chance of landing.
Why did Qin Shaoyan use this method to deal with his competitors.
Because what he fears is not his competitors, but Zuckerberg.
Although he will always have the image of a nerdy programmer in later generations, as if he is harmless to humans and animals, in fact, this person is very deep-minded, scheming, and will do whatever it takes to succeed.
In later generations, he developed Facebook step by step, and the methods he used can be seen, including plagiarism, acquisitions, and suppression.
During the development of Facebook, Zuckerberg also used the tactic of surrounding cities from rural areas to capture the market.
Therefore, Qin Shaoyan knew that Zuckerberg was difficult to deal with, and he was not often in the United States. He was afraid that Fred would fall over if he did not pay attention.
So we could only strike first and lead Zuckerberg astray, letting him and his website take a different path.
As long as he can lead this guy aside for a few years and let Facebook develop, Qin Shaoyan will sell his stocks, cash out and leave, and the rest will have nothing to do with him.
"Fred, have any other companies contacted us recently, such as those who want to invest and take shares?" Qin Shaoyan looked at Fred and asked seriously. Fred thought for a while, "Yes, Yahoo contacted me and wanted to buy Facebook, but I rejected it."
"Give me the business card of the person in charge of Yahoo." Qin Shaoyan said with a smile, "Business cannot be done with justice. If you want to buy Facebook, you can't do it, but if you want to cooperate, it's still okay."
"Secretary, help me give it to Zach Berg sent an email saying that an investor was very interested in his website and asked him to meet and chat. "
"Okay, boss!"
......
Zuckerberg was extremely nervous when he met investors for the first time. He looked dull and robot-like.
"What do you want to drink?" Qin Shaoyan looked at the other party with a smile and made a generous gesture, "Anything you want, I'll treat you."
"Uh, thank you." Zuckerberg thought for a while, "Coffee. Well, just coffee.”
“I’ve been following your website for a while,” Qin Shaoyan said straight to the point, “Excuse me, it’s very similar to Facebook. I feel like I’m seeing one. A simplified version of Facebook.”
“It’s simple, inefficient, and featureless. I can’t feel the meaning of this website.”
Zuckerberg mustered up the courage to think. He retorted, but his mouth opened but no words came out.
Because what the other party said was true, even Zuckerberg himself didn’t know what the meaning of his website was, and he had no idea of what he wanted to make it into.
"But your website has done well recently, and the number of users has increased a lot." Qin Shaoyan picked up the coffee and took a sip, "I'm very pleased. It seems that you have found the right way."
< br>"Uh, thank you." Zuckerberg accepted the compliment with peace of mind, "This is just a small attempt to make a small change to my website."
"This Very good, please keep doing it." Qin Shaoyan encouraged, "The Facebook website has full functions, many users, and high popularity. It doesn't make any sense if you are too similar to it."
"Continue to live. You cannot grow in the shadow of your competitors. Only by making a difference and making your own characteristics can your website survive.”
Zuckerberg forced a stiff smile, "I think so too, so I'm trying hard to turn it into a more professional picture blog website."
"It's a good idea." Qin Shaoyan He said with a smile, "I will invest you $500,000, 40% of the shares."
"No." Zuckerberg shook his head, "This is too little, only one million dollars, I I can only give you 20% to 30% of the shares.”
“How many users does your website have?” Qin Shaoyan sneered, “Do you think it’s worth $50,000? If I can make one again, it might be better than what you did.”
“I have accumulated 100,000 users,” Zuckerberg immediately retorted, “and now there are thousands of active users every day. If you think it’s not worth the money, I can find someone else.”
"USD 750,000, 30% of the shares." Qin Shaoyan said lightly, "If you don't agree, then I can only say I'm sorry."
Zuckerberg frowned, "Except for funds, What else can you bring me?”
“Isn’t this enough?” Qin Shaoyan smiled, “This is just the first investment. If your website can be better, I will give it to you right away. Introduce Yahoo investors and persuade them to join in."
Zuckerberg's eyes lit up, "Really?"
"The premise is that you can make the website better. ." Qin Shaoyan took out a check, "USD 750,000, 30% of the shares, if you agree, you can sign the contract today."
Zuckerberg was a little confused, and he lowered his head and thought for a while, "If I took your money, would you intervene in the operation of the website?"
"Of course not." Qin Shaoyan said with a smile, "But I will Make some suggestions, if you can accept them."
"Then I have to hear whether your suggestions are good or bad first." Zuckerberg looked at Qin Shaoyan with some suspicion.
"The Tupu website must be revised to remove the similarities with Facebook." Qin Shaoyan said lightly. “Not only that, you have to expand in niche areas.”
“Harvard campus limits your development, and you have to go out. Now all Internet users in the city have been divided up by other websites. You should go down to the central and western regions and try to attract users in small towns.”
Zuckerberg thought for a while and had to admit, "These suggestions are great, I will adopt them."
"Do you accept my conditions?" Qin Shaoyan shook the check in his hand.
Zuckerberg stood up, stretched out his hand, "Deal!"
(End of Chapter)